What Clover Chemicals does

Clover Chemicals Ltd is a private UK-based manufacturer of professional cleaning chemicals, founded in 1990 and headquartered at Clover House, Whaley Bridge, High Peak (England). The company formulates and produces more than 150 products spanning floor care, surface cleaning, washroom sanitation, food hygiene, hand care, laundry, automotive cleaning, and industrial degreasing. Its technical base is a 300 sqm R&D laboratory supporting continuous formulation work, complemented by automated variable-speed mixer lines and high-speed filling and capping equipment. The portfolio includes proprietary specialty items such as the enzyme-based drain-maintenance product Zi-Gest and the EU Ecolabel-certified ECOLABEL family (CLOVER eco 330, 460, 490, 507, 550).

The business operates a B2B distribution-led model, selling concentrates and ready-to-use products in pack sizes from 1L to 200L through distributors and professional end-users in industrial, hospitality, healthcare, food-production, automotive, and facility-management environments. The company is ISO 9001:2000 and ISO 14001 certified, and multiple SKUs carry EU Ecolabel accreditation, supporting green-procurement sales channels. Pricing is not publicly disclosed; quotes are issued on a contact basis.

Clover Chemicals maintains a European commercial footprint across at least seven countries — UK/Ireland, Netherlands, France, Germany, Belgium, and Romania — supported by country-specific websites, multi-language safety data sheets, and training materials in up to 10 languages. Revenue, ownership, headcount, and recent strategic-event detail beyond the historical milestones captured above are not disclosed in the available sources.

Name

Clover Chemicals

Legal name

Clover Chemicals Ltd

Website

https://cloverchem.co.uk

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Clover Chemicals Ltd is a UK-based manufacturer founded in 1990 that formulates over 150 professional cleaning products for industrial, hospitality, food-production, healthcare, automotive, and facility-management end-users, selling through European B2B distributors across at least seven countries.

Ownership category

akta.pro rank

Product category

Industrial & Institutional Cleaning Chemicals

NAICS

Soap and Cleaning Compound Manufacturing (32561), Polish and Other Sanitation Good Manufacturing (325612)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Chemicals & Allied Products (2800)

akta.pro primary industry

Industrial & Institutional (I&I) Cleaning Chemicals (IMAEABAG)

akta.pro secondary industries

Green/Eco-Certified Cleaning Products Distribution (CRAOAGAN), All-Purpose Eco Cleaners (CRAJAOAA), Concentrated All-Purpose Cleaners (Dilutable) (CRAJAMAH)

Keywords

• Professional cleaning chemicals
• Industrial degreasers
• Floor care products
• Food hygiene cleaners
• Ecolabel cleaning products

Headquarters

HQ city

High Peak

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Cleaning Products: Manufacture and sale of over 150 cleaning products for industrial, commercial, and institutional sectors. Products include floor care, surface cleaning, sanitary cleaning, food hygiene, hand care, and laundry products. Revenue from one-time product sales to distributors and end-users.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Clover Chemicals Ltd manufactures and sells more than 150 professional cleaning and maintenance chemical products for industrial, hospitality, healthcare, food production, automotive, and facility management buyers. The range spans floor care, surface cleaning, sanitary cleaning, food hygiene, hand care, laundry, industrial degreasers, and EU Ecolabel-certified green formulations, offered in 1L, 5L, 20L, and 200L pack sizes through a B2B distributor network across seven European countries.

Product overview

Clover Chemicals Ltd is a manufacturer of professional cleaning products with a portfolio of over 150 different products organized into multiple specialized product lines. The company's offerings include: the ECOLABEL range (CLOVER eco 330, 460, 490, 507, 550) featuring EU Ecolabel certified environmentally-friendly cleaners; the Doseit range (C1, C2, C4) designed for controlled-dosing applications; the IT range (CleanIT, CleanIT Ready to use, FloorIT, ScaleIT) for multi-surface and floor cleaning; food hygiene products (Zi-Gest enzyme drain treatment, Ultra Flow electronic dosing system); automotive cleaning products (Magnum Force, Truck Wash 80, Non-Caustic 333, TFR & Polish, Activ F, Actifoam, Brite, Tar & Glue Remover, Viro-Sol); the Green & Gold automotive line (Formula 2000/4000 waxes, Alloy Wheel Cleaner, Autogloss, Screen Wash, Wash & Wax, Tops, Trim Shine, B-Kleen Extra); and industrial/building maintenance products (Solvent Degreaser, Citrus Degreaser, Laser, Buster Extra, Finito, Targ, Acid Wash 80, Ubik 2000). The company serves industries including food production, hospitality, healthcare, automotive, and building maintenance sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• CLOVER eco 330 - Dégraissant concentré (Concentrated Degreaser) EU Ecolabel certified fragrance-free concentrated degreaser for hard washable surfaces including stainless steel, ceramics, stone, concrete, PVC, polyethylene, and polypropylene; designed for professional buyers in food production and industrial cleaning.
• CLOVER eco 460 - Nettoyant multi-usages (Multi-surface Cleaner) EU Ecolabel certified concentrated multi-surface cleaner for glass, chrome, marble, aluminum, and all water-washable hard surfaces; for professional facility cleaning.
• CLOVER eco 490 - Détergent vaisselle pour plonge manuelle (Manual Dishwashing Detergent) EU Ecolabel certified (UK/019/011) environmentally friendly, mild, fragrance-free manual dishwashing liquid for commercial or domestic use; sold to hospitality, care-home, and food-service buyers.
• CLOVER eco 507 - Nettoyant salle de bain (Bathroom Cleaner) EU Ecolabel certified concentrated bathroom cleaner that removes dirt and limescale from stainless steel, porcelain, ceramic, glass, and plastic surfaces; for hospitality, care-home, and facility cleaning buyers.
• CLOVER eco 550 - Nettoyant Sanitaires (Toilet & Urinal Cleaner) EU Ecolabel certified (UK/20/015) ready-to-use toilet and urinal cleaner with fresh fragrance, safe on stainless steel, porcelain, and GRP surfaces; for daily professional washroom cleaning.
• Doseit C1 - Nettoyant d'intérieur (Multi-surface Interior Cleaner) Concentrated multi-surface interior cleaner for use with Clover's controlled-dosing system; cleans, refreshes, and improves visual appearance of wood, glass, plastic, aluminum, stainless steel, and all water-washable surfaces without leaving residue.
• Doseit C2 - Nettoyant sols (Floor Cleaner) Green neutral low-foaming cleaner for all hard floors, with self-leveling formulation for quick uniform drying without streaks or residue and fresh lemon fragrance; for use with Clover's controlled-dosing system.
• Doseit C4 - Nettoyant salle de bains (Acidic Bathroom Cleaner) Acidic concentrated red bathroom cleaner based on citric acid that removes limescale and organic deposits in one application without damaging surfaces; one litre produces 50 spray bottles or 25 buckets of ready-to-use product for sanitary area cleaning.
• CleanIT (Multi-surface Interior Cleaner Concentrate) Thick blue multi-surface interior cleaner concentrate with controlled foam and fresh fragrance for daily maintenance of offices, chairs, windows, and doors; available in 5L and 1L concentrate.
• CleanIT Ready to Use Ready-to-use 750ml spray multi-surface cleaner with thick blue viscosity and controlled foam for daily maintenance of interior surfaces in schools, universities, hotels, offices, airports, factories, and shops.
• FloorIT (Neutral Floor Cleaner) Green neutral floor cleaner suitable for all hard surfaces, with self-leveling formulation that ensures uniform drying without streaks or marks, controlled foaming, fresh lemon fragrance, and approximately half the drying time of ordinary floor cleaners.
• ScaleIT (Toilet Descaler) Thick red toilet descaler containing citric and sulfamic acids that cleans, kills germs, and removes limescale and organic deposits in one application; safe for porcelain, stainless steel, chrome, ceramic, and tiled surfaces.
• Zi-Gest (Enzyme Drainage Treatment) Biological enzyme-based drain maintenance product that destroys causes of bad odours and blockages in kitchen and food production drains by digesting animal fats, vegetable oils, cooking oils, proteins, starch, and starch-based thickeners.
• Ultra Flow (Electronic Drain Dosing System) Electronic dosing system that automatically and correctly doses drain-maintenance product each night in food production environments, ensuring consistent drain hygiene with minimal manual intervention.
• Magnum Force Extra (Concentrated Alkaline Pressure Wash Additive) Concentrated powerful alkaline additive for pressure washing vehicles and equipment; suitable for removing road traffic deposits, grease, and dirt, and particularly effective for engine compartment grease accumulation in commercial vehicle wash operations.
• Truck Wash 80 (Odorless Alkaline Truck Wash Additive) Odorless alkaline additive for pressure washing food transport vehicles; removes grease, dirt, and road traffic deposits from cars, vans, trucks, tankers, and commercial vehicles at a dilution rate of 1.35% at the pressure washer jet.
• Magnum Force (Odorless Alkaline Pressure Wash Detergent) Odorless alkaline detergent for pressure washing that removes road traffic deposits, grease, and dirt; particularly suitable for engine compartment grease elimination at a dilution rate of 0.8% at the pressure washer jet.
• Non-Caustic 333 (Non-hazardous Automotive Detergent) Non-hazardous concentrated blend of specialised surfactants and corrosion inhibitors designed to remove road traffic deposits, oil, and grease from vehicles; gentle formula that quickly removes heavy soiling for automotive industry buyers.
• TFR & Polish (Alkaline Traffic Film Remover with Wax) Powerful alkaline additive with wax that removes traffic film, grease, and dirt while leaving a protective shine; for all types of cars, vans, trucks, tankers, and commercial vehicles.
• Activ F (Neutral Manual Cleaning Detergent) Viscous orange neutral detergent for manual cleaning of water-washable surfaces sensitive to alkaline products, with a highly active emulsifier blend producing soft durable foam and a streak-free finish; suitable for glass, aluminum, upholstery, acrylic, rubber, plastic, paint, and vehicle bodywork.
• Viro-Sol (Citrus Degreaser) Citrus-based orange liquid degreaser formulated with citrus oils that easily removes dirt, diesel, food oils, fats, grease, tobacco deposits, mineral and technical oils, rubber, and road traffic deposits; for automotive and industrial buyers.
• Solvent Degreaser (Fast-acting Solvent Degreaser) Fast-acting solvent-based degreaser that liquefies oil and grease on contact; recommended for engineering and automotive industry, dissolves oil, grease, diesel, tar, bitumen, rubber, wax, and asphalt; ideal for degreasing engines and metal parts.
• Citrus Degreaser (Citrus Oil-based Solvent Degreaser) Fast-acting citrus oil-based solvent degreaser that liquefies oils and grease on contact and leaves a pleasant orange odour; highly effective for eliminating oils, vegetable and animal fats, grease, inks, diesel, tar, bitumen, rubber, wax, and asphalt.
• Laser (Industrial Maintenance Oil)

Quantifiable outcome

• 150+ products across 30+ product ranges
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Laboratoires Prodene Klint: French manufacturer of professional cleaning, hygiene, and disinfection products with European distribution. Comparable specialized European competitor serving similar end-user verticals including healthcare, hospitality, and food service.
• Sutter Professional: Italian manufacturer of professional cleaning and hygiene products distributed across Europe. Comparable mid-sized European cleaning chemical formulator with a similar B2B distributor model and product breadth across industrial, hospitality, and food sectors.
• Christeyns: Belgian-headquartered manufacturer of professional cleaning and hygiene chemicals serving industrial, food, hospitality, and laundry sectors across Europe. Christeyns is the closest comparable in size, geographic footprint, and product breadth to Clover Chemicals' B2B cleaning formulation business.
• Werner & Mertz Professional: German manufacturer of sustainable professional cleaning products with strong eco-certification positioning (EU Ecolabel, Cradle to Cradle). The most direct comparable for Clover's Ecolabel-positioned professional cleaning range and a benchmark for green-certification-led B2B cleaning strategy.
• Dr. Schnell Chemie: Germany-based specialist manufacturer of professional cleaning and disinfection products for industrial, institutional, and food sectors. Comparable mid-sized European chemical formulator with a similar dosing-system-plus-consumable model and a focus on food hygiene, washroom, and floor care verticals.
• Tana Professional (Werner & Mertz): Professional cleaning brand within Werner & Mertz focused on sustainable industrial and institutional cleaning formulations across Europe. Highly comparable eco-certification-led positioning and product line for industrial, hospitality, and food hygiene customers.
• Buzil-Werk: German family-owned manufacturer of professional cleaning products with a broad portfolio spanning industrial, hospitality, healthcare, and food service applications. Highly comparable to Clover in product breadth, European distribution model, and concentration on cleaning chemical formulations.
• Schlitt-Chemie: European (Germany-headquartered) specialty chemical formulator producing cleaning and maintenance products for industrial, automotive, and food sectors. Closely comparable in addressing automotive/vehicle wash, industrial degreasing, and surface cleaning with concentrated chemical formulations.

Broad incumbents

• Ecolab: US-headquartered global leader in water, hygiene, and infection prevention chemicals and services with a large professional cleaning portfolio. Sets the global benchmark for institutional cleaning formulations, dosing systems, and service contracts that Clover competes against in larger European accounts.
• Diversey (Solenis): Global incumbent in professional cleaning, sanitation, and hygiene chemicals serving food service, hospitality, healthcare, and industrial customers. Was acquired by Solenis in 2023. Represents the large-scale, broad-portfolio competitor that Clover's specialty positioning must differentiate against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cloverchemicals

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clover Chemicals