Expo D. Pedro

What Expo D. Pedro does

Expo D. Pedro is a private, multi-purpose convention and event venue operating as Centro de Convenções e Eventos Santa Genebra LTDA, founded in 2014 and headquartered within Shopping Parque Dom Pedro in Campinas, São Paulo, Brazil. The venue offers approximately 12,000m² of integrated, single-floor event space comprising a modular Convention Center (auditorium for 200–2,000 attendees, divisible into up to 7 rooms), an Exhibition Center of nearly 7,000m² with reinforced flooring (1 ton/m²) and dedicated loading docks, three Halls totaling 1,912m², and six support rooms plus dressing rooms. On-site amenities include 8,000 parking spaces, a heliport for VIP arrivals, full air conditioning, and audiovisual, internet, and security infrastructure. Over 10 years the venue reports 850+ events, 330+ clients, and 19,000+ hours worked, serving corporate event organizers, exhibition/trade-show managers, and smaller meeting planners primarily in the Campinas region.

The business operates on a direct-sales, quote-based rental model with no public pricing and no online booking; prospects engage via WhatsApp, phone, or scheduled site visits. Revenue is generated exclusively from one-time venue rental contracts, with billing cadences spanning multi-year engagements, supplemented by a curated partner ecosystem covering hospitality (Vitória Hotéis), catering (Bellini, Celso Congilio), decoration (Flor Brasileira), and equipment rentals (Kasa do Evento). The go-to-market is sales-led and regionally focused, targeting enterprise corporate clients and event production companies. The company is privately held with no disclosed institutional investors, no funding history, and no M&A activity in the input data.

Name

Expo D. Pedro

Legal name

Centro de Convenções e Eventos Santa Genebra LTDA

Website

https://expodpedro.com.br

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Expo D. Pedro is a private Brazilian convention and events venue in Campinas, São Paulo, operating within Shopping Parque Dom Pedro and offering approximately 12,000m² of modular event space (Convention Center, Exhibition Center, Halls, and support rooms) for corporate event organizers, exhibition managers, and trade-show operators.

Ownership category

akta.pro rank

Product category

Convention & Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

akta.pro industry

PRIMARYTHAHAAAA

Convention & Exhibition Centers (Public Convention Centers, Civic Centers)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

Keywords

• Convention venue services
• Event space rental
• Exhibition center services
• Corporate event hosting
• Trade show facilities

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Event Venue Rental: Revenue generated from renting event spaces including the Convention Center, Exhibition Center, Halls, and Support Rooms to corporate clients, event organizers, and exhibition managers for events of various sizes and formats

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Expo D. Pedro rents modular convention and exhibition spaces in Campinas, Brazil to corporate event organizers, exhibition managers, and trade show organizers. The venue offers a large auditorium (200–2,000 capacity, divisible into 7 rooms), an Exhibition Center of nearly 7,000m² with reinforced flooring and loading docks, three integrated Halls, and six support rooms with dressing rooms, supported by on-site audiovisual, internet, and security infrastructure, plus 8,000 parking spots and a heliport.

Product overview

Expo D. Pedro is a premier convention and events venue in Campinas, Brazil, offering a modular and integrated portfolio of event spaces. The portfolio consists of four interconnected products: the Centro de Convenções (Convention Center) featuring a large auditorium with up to 2,000-person capacity that can be divided into 7 smaller rooms, complemented by the Centro de Exposições (Exhibition Center) offering nearly 7,000m² of fully air-conditioned exhibition space, three Halls totaling 1,912m² for credentialing and support activities, and six Salas de Apoio (Support Rooms) plus dressing rooms for meetings and smaller gatherings. All spaces are integrated on a single floor with modular configuration, reinforced flooring (up to 1 ton/m²), and full climate control.

Differentiator

Problem solved

Functional benefit

Products and services

• Centro de Convenções (Convention Center)

Quantifiable outcome

• Capacity for up to 2,000 people in auditorium format
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Bellini (Casa Bellini)minorOthersRestaurant and catering partner providing food services within the venue ecosystem. Located within the integrated shopping center complex.
• Celso CongiliominorOthersRestaurant and catering partner offering food services for events and visitors within the venue's partner network.
• Flor BrasileiraminorOthersFloral decoration and event ambiance partner providing decorative services for events held at the venue.
• Kasa do EventominorOthersEvent rental partner providing additional equipment and furniture for events at the venue.
• SBRminorOthersPartner organization with services supporting the venue's event ecosystem.
• Tozzi AlvarasminorOthersPartner providing event-related services for the venue.
• Vitória HotéiscoreGTM or Marketing PartnerStrategic hospitality partner offering nearby hotel accommodation (Hotel Concept Campinas and Hotel Express Dom Pedro), providing convenience for event attendees requiring overnight stays. Promoted through cross-marketing on the venue website.

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Distrito Anhembi: Major convention and exhibition complex in São Paulo, formerly the largest in Latin America. Operates modular halls and pavilions serving corporate events, trade shows, and conventions - directly comparable to Expo D. Pedro's offerings.
• Expo Center Norte: Major São Paulo exhibition center with multiple pavilions used for trade shows, corporate conferences, and large-scale events. Comparable in scope and customer base.
• Pro Magno Centro de Eventos: São Paulo-based multi-purpose event venue hosting corporate events, fairs, and conferences. Comparable facility scale and target market of corporate event organizers.
• Frei Caneca Convention Center: Convention center adjacent to Frei Caneca Shopping in São Paulo, offering integrated retail and dining access - very similar positioning to Expo D. Pedro's embedded-within-a-shopping-mall model.
• Transamerica Expo Center: Large São Paulo convention venue hosting corporate events, fairs, and conferences. Comparable modular configurations and comparable corporate event organizer target market.

Regional players

• Riocentro: One of Brazil's largest convention centers in Rio de Janeiro, hosting major national and international trade fairs. Comparable in scale and category, but located in a different Brazilian metropolitan region.
• CentroSul - Centro de Convenções de Florianópolis: Convention center in Florianópolis (Santa Catarina) hosting corporate events, fairs, and conferences. Similar facility offering, but serves a different geographic market in southern Brazil.
• Centro de Convenções de Belo Horizonte: Convention center in Belo Horizonte (Minas Gerais) hosting corporate events, conferences, and trade shows. Similar operating model but in a different Brazilian region.

Broad incumbents

• GL Events: French global venue management and event services company that operates major Brazilian venues including Distrito Anhembi. A broad incumbent across the MICE venue industry, with substantially larger scale and international footprint.
• IFEMA Madrid: One of Europe's largest trade fair and convention operators, hosting major international exhibitions and conferences. Provides a reference point for institutional venue operator scale and capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/expodpedro
• LinkedInlinkedin.com/company/expo-d-pedro

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Expo D. Pedro