Big Box

What Big Box does

Big Box Delivery (legal entity 'BIG BOX Delivery - 402/403 Norte,' CNPJ 03.696.869/0001-00) is a private Brazilian online grocery and household goods retailer operating from a single location in the Asa Norte neighborhood of Brasília (CLN 402, Bloco A). The company sells groceries, fresh produce, dairy, meats, frozen goods, beverages, personal care items, baby products, and household supplies across 20+ product categories, with delivery fulfilled to households within the immediate Asa Norte service area through the e-commerce website (bigboxdelivery.com.br) and native iOS and Android applications. Customers can also transact at a physical storefront in the Norte Sul Shopping area.

The underlying technology stack is the third-party iBecom e-commerce platform, which provides real-time inventory, store locator and delivery scheduling, and a multi-payment checkout supporting PIX, Visa, Mastercard, Elo, Hipercard, Amex, Pluxee meal vouchers, and cash on delivery. The product surface has been extended beyond core grocery with sub-brand 'Casademãe' for household/home care products, 'Celular / Chip Telefônico' for mobile-phone/SIM services, seasonal thematic campaigns ('Arraiá do BIG BOX,' 'BIG COPA'), and the 'Meu BIG BOX / Clube de Promoções' loyalty club for registered members.

Commercially, Big Box operates a direct-to-consumer transaction-based model: revenue is generated per order from the retail-to-COGS spread, with pay-as-you-go unit pricing, weight-variable items, daily promotional pricing, and no subscription tier publicly disclosed. The go-to-market is concentrated entirely within Brasília's Asa Norte micro-market, with no disclosed B2B accounts, no external investors, no funding rounds, and no headcount figure available. The company is privately held, actively operating, and does not disclose any AI/ML capabilities, patents, strategic partnerships, or third-party certifications.

Name

Big Box

Legal name

BIG BOX Delivery - 402/403 Norte

Website

https://bigbox.com.br

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Big Box Delivery is a private Brazilian online grocery and household goods delivery service based in Brasília's Asa Norte neighborhood, serving individual households through a website and mobile apps with home delivery across 20+ product categories.

Ownership category

akta.pro rank

Product category

Online Grocery Retail

NAICS

Grocery and Convenience Retailers (4451)

SIC

Retail-Grocery Stores (5411)

akta.pro industry

PRIMARYCRAHADAG

Convenience-Format Hard Discounters (Small Box)

Consumer Products & Retail/Grocery & Food Retail/Hard Discount Food Retail

Keywords

• Online grocery delivery
• Supermarket retail
• Household essentials
• Food delivery service
• Grocery e-commerce

Headquarters

HQ city

Brasília

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Direct retail sales of groceries, beverages, household items, personal care products, and other consumer goods through the e-commerce platform. Revenue generated from the difference between retail price and cost of goods sold. The company operates on a per-transaction basis where customers pay for products ordered online.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Big Box is an online supermarket and grocery delivery service operating in the Asa Norte neighborhood of Brasília, Brazil. The company sells groceries, beverages, household items, personal care products, baby products, pet supplies, and select non-food items (mobile SIM cards) through its website and mobile apps, with home delivery scheduled to the local area. It also operates a physical retail location at Norte Sul Shopping as a pickup and fulfillment hub.

Product overview

BIG BOX Delivery is an online grocery delivery platform offering a comprehensive range of food and household products organized into multiple categories including dairy, meats, frozen foods, fresh produce, beverages, personal care, bakery items, and household cleaning supplies. The platform operates as a unified online supermarket with additional value-added services including Meu BIG BOX (loyalty club), seasonal promotional campaigns (Arraiá do BIG BOX, BIG COPA), specialized sub-brands (Casademãe for household products), and mobile phone services. Customers access the platform via website or mobile app to browse categories, view promotional offers, and schedule delivery to the Asa Norte area of Brasília.

Differentiator

Problem solved

Functional benefit

Products and services

• BIG BOX Delivery - 402/403 Norte (Online Grocery Delivery Service)

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Carrefour Brasil: Largest grocery retailer in Brazil with extensive store footprint, e-commerce platform, and same-day delivery through Carrefour Express and partners. Competes broadly with Big Box in the Brasília grocery market.
• Pão de Açúcar: One of Brazil's most established premium supermarket chains (part of GPA), with full e-commerce and delivery operations. A national incumbent against which any upscale Brasília grocer must position.
• Assaí Atacadista: Brazilian cash-and-carry and wholesale/retail chain with growing e-commerce and B2C delivery offering. Operates in Brasília and competes for the same household grocery basket as Big Box, particularly in value-tier SKUs.
• Mercado Livre: Largest e-commerce marketplace in Latin America, with an expanding supermarket and grocery delivery category. Increasingly competes with neighborhood grocers like Big Box through Mercado Livre Envios and partner fulfillment.
• Tenda Atacado: Brazilian wholesale/retail chain owned by GPA, with growing digital presence and click-and-collect services. Competes with Big Box for basket share, especially among price-sensitive family shoppers.

Direct peers

• Rappi: Latin American super-app offering grocery delivery, restaurant delivery, and more. Operates actively in Brasília, providing direct competition to Big Box's D2C grocery delivery offering with deep VC backing.
• iFood Mercado: Brazilian grocery delivery arm of iFood, the largest food delivery platform in Latin America. Directly competes with Big Box's online grocery delivery model in Brasília and across Brazil, though at much larger scale and with broader assortment.
• SuperMix: Regional Brazilian supermarket chain with online presence and home delivery. Comparable to Big Box as a multi-store regional grocer with own-brand assortments and digital ordering capabilities.
• Hortifruti: Brazilian premium grocery chain focused on fresh produce, with strong online ordering and same-day delivery. Comparable to Big Box in quality positioning and product breadth across fresh, dairy, and household categories.
• St. Marche: Premium São Paulo-based supermarket chain with full e-commerce and delivery operation. Closely mirrors Big Box's quality-and-economy positioning with curated assortment, prepared foods, and home delivery.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Box