AIA Insurance Agency

What AIA Insurance Agency does

AIA Insurance Agency is a Texas-based independent insurance agency founded in 1978, specializing in customized commercial insurance programs for water and wastewater service providers throughout the state. The agency serves 460+ water-related customers including water utilities, sewer utilities, water supply corporations (WSCs), municipal utility districts (MUDs), special utility districts (SUDs), fresh water supply districts (FWSDs), water control and improvement districts (WCIDs), irrigation districts, and private water companies. AIA holds a paid endorsement from the Texas Rural Water Association and is staffed by approximately 30 licensed insurance professionals with over 100 years of combined industry experience.

As an independent agency, AIA represents multiple A+ rated insurance carriers rather than acting as a captive agent for a single insurer, enabling it to match clients with carriers that specialize in water-industry underwriting. The product portfolio spans core commercial lines (property, general liability including pollution liability, management liability, cyber liability with a specialized Texas Water Cyber Solutions product, commercial auto, workers' compensation, crime coverage, and excess/umbrella), employee benefits (medical, dental, vision, life, disability, cancer/critical illness, and Teladoc-powered virtual healthcare), and surety bonds. AIA operates as a division of WinStar Insurance Group, a privately held parent company (formerly Regnier & Associates) that also runs programs for craft beverage, child care centers, and Texas firefighters/EMTs via VFIS of Texas.

Revenue is generated primarily through insurance premium commissions on placed and renewed policies, a recurring revenue stream tied to policy renewals across a long-tenured customer book. The go-to-market model is relationship-led, with face-to-face agent interactions, dedicated account managers, online quote-request capture, and referral flow through the Texas Rural Water Association. The agency upgraded its agency management system in 2022 to support workflow and customer service. The firm is privately held with no disclosed institutional investors or venture backing; Stephanie Dew has been sole owner and President since January 1, 2023.

Name

AIA Insurance Agency

Legal name

AIA Insurance Agency

Website

https://aiainsagency.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Short description

AIA Insurance Agency is a Texas-based independent insurance agency founded in 1978, specializing in commercial insurance and employee benefits programs for water and wastewater utilities, operating as a division of WinStar Insurance Group.

Ownership category

akta.pro rank

Headquarters

HQ city

Denton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Premium Commissions: As an independent insurance agency, AIA earns commissions from insurance carriers for placing and renewing insurance policies. The agency represents many different insurance companies offering a wide variety of coverage options.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

AIA Insurance Agency is a full-service, independent insurance agency that places and services customized insurance programs for Texas water and wastewater service providers, drawing on multiple A+ rated insurance carriers to deliver coverage. Operating as a division of WinStar Insurance Group since 2020, the agency also distributes employee benefits, Virtual Healthcare through Teladoc, and the VFIS of Texas program for emergency responders.

Product overview

AIA Insurance Agency is a full-service, independent insurance agency specializing in customized insurance programs for water and waste water service providers throughout Texas. The company operates as a division of WinStar Insurance Group and offers a comprehensive portfolio of insurance products organized into core commercial lines (Property, General Liability, Management Liability, Cyber Liability, Commercial Auto, Workers' Compensation, Crime Coverage, Excess/Umbrella, and Bonds), employee benefits (Medical, Dental, Vision, Life, Disability, Cancer & Critical Illness), and specialized offerings including Texas Water Cyber Solutions for water utilities and VFIS of Texas for emergency responders. The agency also provides Virtual Healthcare through a Teladoc Health partnership. As an independent agency, AIA represents multiple A+ rated insurance carriers to offer customized coverage options for water supply corporations, municipal utility districts, and related entities since 1978.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Coverage Insurance coverage that protects business assets from theft, damage, or destruction due to fire or natural disasters, including sub-coverage for mechanical breakdown and inland marine/equipment. Sold to Texas water utilities and other businesses.
• General Liability Commercial liability insurance protecting businesses from third-party claims for bodily injury, property damage, and personal injury, with pollution liability coverage. Sold to water utilities and other commercial clients.
• Management Liability Insurance covering directors and officers for claims made against them while serving on a board of directors and/or as an officer, protecting the organization's senior leadership.
• Cyber Liability Insurance protecting businesses against expenses associated with data breaches, including the specialized Texas Water Cyber Solutions for water utilities.
• Commercial Auto Custom commercial auto coverage for businesses with one vehicle or whole fleets, protecting business and personal assets from commercial vehicle exposure.
• Workers' Compensation Coverage for employees injured on the job or in auto accidents while on business, including income benefits, medical benefits, burial benefits, death benefits, and employer's liability.
• Employee Benefits Comprehensive employee benefits program including medical (traditional and HSAs), dental, vision, group term life, disability, accidental death, succession planning, key person, long term care, and cancer & critical illness coverage.
• Crime Coverage Commercial crime insurance protecting businesses from theft, fraud, and forgery, including employee theft, forgery, computer fraud, and funds transfer fraud.
• Excess / Umbrella Insurance Supplemental insurance providing additional protection when existing liability policy limits are exhausted, covering all underlying liability including Management Liability with $0 deductible.
• Bonds Surety bonds including notary bonds, overweight permit bonds, license and permit bonds, fidelity bonds, and performance and payment bonds for government contracts.
• Texas Water Cyber Solutions Specialized cyber liability solutions designed specifically for water supply corporations in Texas, addressing unique cybersecurity risks in the water utility industry.
• Virtual Healthcare Virtual healthcare plan offering telehealth, expert medical opinions, dermatology, neck and back care, nutrition, mental health, and virtual second opinions through Teladoc Health partnership.
• VFIS of Texas Insurance program through WinStar Insurance Group serving Texas firefighters, paramedics and EMTs, providing specialized workers' compensation and insurance coverage for emergency services personnel.

Quantifiable outcome

• Serves 460+ water-related customers throughout Texas

Named customers9 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• WinStar Insurance GroupcoreOthers · 1 January 2020AIA Insurance Agency is a division of WinStar Insurance Group. Kathy Haenszel started AIA Insurance Group in 1978 and retired in 2020, selling the company and water program to WinStar Insurance Group. In 2022, President Barbara Marzean and Vice-President Glenn Hastings retired, selling the company to Stephanie Dew who became sole owner and President as of January 1, 2023. WinStar Insurance Group, formerly known as Regnier & Associates, provides insurance coverage since 1982 and expanded in 2016 to include Employee Benefits and Craft Beverage and Child Care programs.
• Texas Rural Water AssociationcoreGTM or Marketing Partner · 1 January 1978AIA Insurance Agency is endorsed by the Texas Rural Water Association. This is a paid endorsement, meaning the association recommends AIA's insurance programs to its member water supply corporations and water utilities throughout Texas. This endorsement provides AIA with credibility within the Texas water utility community and serves as a key customer acquisition channel.

Scale indicators4 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• AssuredPartners: National U.S. insurance brokerage built by acquiring regional and specialty agencies, including public-entity and utilities practices. Has direct overlap with AIA's independent-agency, verticalized service model—often as an acquirer of books like AIA's.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with a dedicated Public Sector / Utility practice placing property, casualty, cyber, and benefits for municipalities and water utilities. Operates the same insurance placement and brokerage value chain as AIA, including A+ carrier partnerships and end-to-end claims advocacy.
• Brown & Brown Insurance: One of the largest U.S. independent insurance brokerages, organized around regional offices and specialty verticals with a face-to-face sales model. Comparable to AIA's independent-agency architecture and commission-based revenue model, but at vastly greater scale and geographic reach.
• Marsh McLennan: World's largest insurance broker with dedicated power, utilities, and public-sector practices that serve water and wastewater entities. Closely comparable brokerage function (carrier access, risk advisory, benefits placement) to AIA at enterprise scale.
• Hub International: Large North American insurance brokerage with vertical specialty practices for municipalities, utilities, and public-sector entities, plus dedicated employee benefits teams. Mirrors AIA's multi-line, relationship-led placement model across commercial and benefits lines.

Direct peers

• Higginbotham: Texas-headquartered independent insurance brokerage that places commercial P&C, employee benefits, and surety across multiple verticals through face-to-face advisors. Most direct operational comparable to AIA's independent-agency, multi-carrier, regional-vertical model in the Texas market.
• VFIS (Volunteer Firemen's Insurance Services): Direct program partner for AIA's VFIS of Texas business, specializing in workers' compensation and insurance for firefighters, paramedics, and EMTs. Same program-administration and vertical-specialist model that AIA itself uses for Texas water utilities.

Emerging players

• RPS (Risk Placement Services): Specialty insurance brokerage and binding authority focused on niche and excess-and-surplus lines, including public entity and environmental coverages. Comparable to AIA's specialized product approach (e.g., pollution liability, Texas Water Cyber Solutions) and carrier-binding capability.
• Burns & Wilcox: National specialty wholesale brokerage and managing general agency focused on excess-and-surplus, property, and liability for niche industries. Comparable to AIA's specialty-product positioning across pollution liability, cyber, inland marine, and umbrella placements.

Regional players

• Texas Mutual Insurance Company: Texas's largest workers' compensation carrier, working through independent agencies across the state. Functions as a key carrier partner and competitor for the workers' comp line item that AIA places for water utilities and other Texas employers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aia-insurance-agency-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AIA Insurance Agency