Red Spruce Capital

What Red Spruce Capital does

Red Spruce Capital, LLC is a fee-only Registered Investment Advisor headquartered in Berwyn, Pennsylvania, founded in 2011 by Amish Desai. The firm provides customized portfolio management services to individuals, families, businesses, and trusts across the United States under a 1% annual fee on assets under management with no minimum investment requirement. Its service model is direct: prospective clients begin with a free consultation, then engage a named Portfolio Manager who maintains the relationship without intermediaries, exercising discretionary authority over client accounts.

The firm's investment process is built on bottom-up fundamental research conducted internally — the firm states it does not outsource research, selection, or management to other fund managers. Portfolio Managers evaluate equity candidates on revenue growth, operating efficiency, financial stability, and equity valuation, drawing on proprietary financial models, SEC filings, quarterly earnings reports, buy- and sell-side research, and direct contact with companies, competitors, and supply chains. The portfolio management team comprises five senior PMs (Amish Desai, Mark Vasquez, Rahul Shah, Mark Kennedy, and Raymond J. McCaffrey, CFA) with prior institutional experience at Susquehanna International Group, Gardner Lewis Asset Management, Nuveen Investments, Prudential Equity Group, Oppenheimer Funds, and Merrill Lynch.

Red Spruce is 100% employee-owned and registered with the SEC since 2018. Compensation is derived solely from advisory client fees — no commissions, third-party payments, or product-level fees. Client assets are custodied at Altruist Financial LLC (migrated from Shareholders Service Group in January 2025), with clients accessing account information through Altruist's web and mobile platforms. The firm markets via its own website, LinkedIn, and Business Wire press releases, and pursues a sales-led GTM with a free-consultation entry point.

Name

Red Spruce Capital

Legal name

Red Spruce Capital, LLC

Website

https://redsprucecapital.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Red Spruce Capital is a fee-only, SEC-Registered Investment Advisor in Berwyn, PA providing customized portfolio management to individuals, families, businesses, and trusts under a 1% AUM fee, using internally conducted bottom-up fundamental research.

Ownership category

akta.pro rank

Product category

Wealth Management / Investment Advisory Services

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Fee-Only Advisory (FSAEAAAL)

Keywords

• Investment management
• Portfolio management
• Wealth advisory
• Fee-only advisory
• Asset allocation

Headquarters

HQ city

Berwyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Portfolio Management Fees: Red Spruce Capital's annual fee is calculated as a percentage (1%) of assets under management. The firm receives all compensation directly from advisory clients and receives no compensation, fees, or commissions from any other entity.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Red Spruce Capital is a fee-only Registered Investment Advisor that provides customized portfolio management and investment advisory services to individuals, families, businesses, and trusts. The firm uses a bottom-up fundamental research approach, evaluating companies based on revenue growth, operating efficiency, financial stability, and equity valuation, with all research conducted internally. Services are charged at a flat 1% annual fee of assets under management with no minimum investment requirement.

Product overview

Red Spruce Capital offers a unified Portfolio Management Service as its core product, supplemented by specialized services for distinct client segments: Individual Account Management, Family Portfolio Management, Business Investment Services, and Trust Portfolio Management. All services share a bottom-up fundamental research approach where Portfolio Managers evaluate investments based on revenue growth, operating efficiency, financial stability, and equity valuation using proprietary financial models, SEC filings, and direct company contact. The firm charges a flat 1% annual fee on assets under management with no minimum investment requirement, and clients receive direct access to their assigned Portfolio Manager without intermediaries.

Differentiator

Problem solved

Functional benefit

Products and services

• Portfolio Management Service Core investment advisory service providing customized portfolio management using a bottom-up fundamental research approach. Portfolio Managers evaluate companies based on revenue growth, operating efficiency, financial stability, and equity valuation using proprietary financial models, SEC filings, earnings reports, and direct company contact. Annual fee is 1% of assets under management with no minimum investment required.
• Individual Account Management Portfolio management for individual taxable accounts, including customized portfolios tailored to meet unique investment objectives, optimize portfolio risk, and design income-generating portfolios in a tax-efficient manner.
• Family Portfolio Management Multi-generational family client services designing customized portfolios for growth, risk, and tax objectives. Portfolio Managers work collaboratively with family attorneys and tax advisors for complex needs including real estate transactions, legacy planning, and charitable giving.
• Business Investment Services Custom portfolio strategies for businesses at various life-cycle stages including growth mode, transition with excess investable capital, or succession planning. Services for corporations, partnerships, LLCs, charitable entities, and organizations in various circumstances.
• Trust Portfolio Management Investment management services for trusts with unique objectives and constraints. Works with estate planning attorneys and tax specialists to align investment selection with trust details, including tax considerations, asset movement, and distribution timeline management.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Shareholders Service Group (SSG)minorOthers · 2 January 2025Former custodian and brokerage relationship for client accounts. All accounts successfully converted to Altruist Financial, LLC platform in January 2025 following Altruist's acquisition of SSG in March 2023.
• Drexel UniversityminorOthers · 22 June 2017Red Spruce Capital made a $25,000 gift to Drexel University to support the Alumni Impact Endowed Scholarship and the Alumni Relations 40 Under 40 program.
• Altruist Financial LLCcoreOthersAltruist Financial LLC serves as the custodian and broker-dealer for client assets. Registered with the SEC and member of FINRA and SIPC. Securities held in brokerage accounts are protected up to $500,000 (including $250,000 for claims for cash) through SIPC, with additional excess account protection through Lloyd's of London.
• Cave ConsultingminorImplementation/ SI/ Consulting PartnerCave Consulting designed and hosts the Red Spruce Capital website.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Schwab Wealth Advisory: Custodian-affiliated advisory program providing managed portfolios to retail investors; competing on accessibility and price for mass-affluent clients that Red Spruce also targets.
• Fisher Investments: Large active investment manager serving individuals and institutions; comparable in providing discretionary portfolio management with a research-driven approach, though at significantly larger scale.
• Mercer Advisors: National RIA offering investment management, financial planning, and tax services to individuals and families; similar multi-segment client focus with broader scale and geographic reach.
• Carson Group: Wealth management firm serving individuals and businesses through partner advisors; overlapping RIA services with an emphasis on financial advisors and multi-segment client coverage.
• Edelman Financial Engines: Large fee-only RIA offering portfolio management and financial planning across individuals and employer-sponsored plans; competes in the same RIA space but at significantly greater scale.
• Empower (formerly Personal Capital): Digital-first wealth manager combining robo-advisory tools with human advisor access; pressure competitor for tech-savvy clients and a benchmark for fee compression in the RIA space.
• Mariner Wealth Advisors: National wealth advisory firm offering investment management and planning to individuals, families, and institutions; overlapping multi-segment approach but materially larger footprint.
• Creative Planning: Large fee-only RIA providing wealth management, tax, and estate services to individuals and businesses; competes in the same segments with similar fee-only model but at far larger AUM.

Direct peers

• Buckingham Strategic Wealth: Fee-only RIA providing customized portfolio management and financial planning to individuals and families; closest direct comparable in business model, fee structure, and client-advisor relationship.

Emerging players

• Facet Wealth: Tech-enabled fee-only RIA delivering financial planning and investment management virtually; competes for the same digitally-engaged mass-affluent clients with a flat subscription model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/red-spruce-capital
• Xx.com/redsprucecap
• Facebookfacebook.com/redsprucecapital

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Spruce Capital