What P. Joseph Development does

P. Joseph Development is a family-owned residential real estate developer headquartered in Riverside, California, operating primarily across the Greater Los Angeles metropolitan area. Founded circa 2019 and led by the father-son team of Pat and Jake Van Daele, the firm focuses on sustainable, design-forward small-lot residential communities rather than high-volume production housing. To date, the company has completed 14 communities comprising approximately 120 single-family homes and 92 apartment units, with homes priced in the $1.2M–$1.5M range targeting move-up and design-conscious Los Angeles homebuyers.

The company's core product is the small-lot single-family home and adjacent mid-density apartment product, delivered with standardized sustainability and technology features including solar power, electric vehicle charging, and consumer smart-home integration (e.g., smart thermostats). Projects are designed in collaboration with established Los Angeles architecture firms including Tracy A Stone Architects and Newman Garrison Architects, and the firm has layered a sustainability marketing partnership with the National Forest Foundation to support reforestation tied to home sales.

The business model is one-time home sales to individual buyers, supplemented by apartment rental income, with revenue recognized at closing and at lease-up. Go-to-market is direct-to-consumer marketing of completed or near-completed communities rather than a wholesale or institutional channel. The firm is currently expanding beyond its core LA footprint into the Inland Empire and Orange County submarkets and has three new communities in its pipeline (Douglas 10, Poppy, Eagle Rock 17), with Eagle Rock 17 introducing a mixed live/work/retail concept that signals a move into more complex product types.

Name

P. Joseph Development

Legal name

P. Joseph Development

Website

https://pjoseph.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

P. Joseph Development is a family-owned, Riverside-based residential real estate developer building sustainable, design-forward small-lot homes and apartments in the Greater Los Angeles area, serving individual move-up homebuyers through direct sales.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (23721), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

akta.pro secondary industry

Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)

Keywords

• Residential property development
• Single family homes
• Sustainable home building
• Small lot development
• Urban infill housing

Headquarters

HQ city

Riverside

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Home Sales: One-time sales of newly constructed single-family homes and condominiums. Revenue generated from the sale of completed residential units across various communities in Greater Los Angeles area.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

P. Joseph Development is a family-owned home builder that develops and sells newly constructed single-family homes, small-lot developments, condominiums, and apartment units in the Greater Los Angeles, Inland Empire, and Orange County markets. The company delivers design-forward, sustainable residential communities equipped with eco-friendly features such as solar panels, energy-efficient HVAC, smart home integration, tankless water heaters, and EV charging station prewiring. Revenue is generated through one-time sales of residential units, with current pricing ranging from approximately $1.2M to $1.5M per home.

Product overview

P. Joseph Development is a family-owned home builder focused on sustainable, design-forward residential communities in Greater Los Angeles. The company operates two categories of products: Completed Communities (Fountain + Gower, Toluca 15, Toluca 17, Cahuenga 18, South York, National 10, Marathon 12, SJ Eaight) featuring various architectural styles with smart home features, solar readiness, and EV charging capabilities; and New Communities currently in development (Poppy in Echo Park and Eagle Rock 17), which are luxury single-family homes with modern designs, solar integration, and smart home technology. The company specializes in Small Lot Single Family Homes, Apartments, and Condominiums across the Greater Los Angeles, Inland Empire, and Orange County markets.

Differentiator

Problem solved

Functional benefit

Brands

• Douglas 10: 10 single family homes with solar in Echo Park, coming Spring 2023, from $1.2M
• Poppy
• Eagle Rock 17
• Fountain + Gower
• Toluca 15
• Toluca 17
• Cahuenga 18
• South York
• National 10
• Marathon 12
• SJ Eaight

Products and services

• Douglas 10 Douglas 10 is a new community of 10 single-family homes with solar in Echo Park, Los Angeles. Homes feature three luxury bathrooms (primary, secondary, and powder room), rooftop decks with views of DTLA and Sunset Junction, and modern sustainable design. Targeted at individual home buyers seeking new construction in the Echo Park neighborhood.
• Poppy Poppy is a new community of 10 luxury single-family homes in Echo Park hills near Elysian Park featuring Scandi-modern design. Homes include Milgard dual glazed windows, Samsung appliances, Designer Quartz countertops, solar panels, Google Smart Thermostat, and prewiring for a future home battery pack. Targeted at luxury individual home buyers in Los Angeles.
• Eagle Rock 17 Eagle Rock 17 is a new community of 17 single-family homes in Eagle Rock, designed by Tracy A Stone Architects with an innovative live/work/retail concept. Homes feature 3-4 bedrooms, 3.5 baths, 1,800-2,100 sqft, rooftop decks, and mountain views. Targeted at individual home buyers seeking a live/work lifestyle in the Eagle Rock neighborhood.
• Fountain + Gower Fountain + Gower is the company's first community in Los Angeles, located in Hollywood. Homes feature Milgard dual glazed windows, Delta faucets, GE stainless steel appliances, tiled showers, and energy-efficient HVAC with Honeywell programmable thermostat. Notable buyers have included studio executives, actors, and writers.
• Toluca 15 Toluca 15 is a completed Spanish-style community in Toluca Lake featuring sun-drenched homes with lush landscaping. Homes include Paradigm waterproof LVT flooring, Mansfield SmartHeight toilets, GE appliances, and Nest thermostat.
• Toluca 17 Toluca 17 is a completed small-lot development in Toluca Lake featuring high-efficiency toilets, GE stainless steel appliances, Decora switches, and private roof decks with gas, water, and TV connections.
• Cahuenga 18 Cahuenga 18 is a completed community of open-concept tri-level townhomes in Hollywood with views of the Hollywood sign. Homes include ensuite master bathrooms, Milgard dual pane low-e windows, Frigidaire appliances, and rooftop decks with BBQ gas, water stubs, and TV connection.
• South York South York is a completed Eagle Rock community designed by Newman Garrison Architects. Homes feature Samsung stainless steel appliances, Nest thermostat, solar and EV charging station readiness, balconies, patios, and attached garages.

Quantifiable outcome

• 42 trees planted per home built (reforestation commitment)

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• National Forest FoundationminorStrategic or Co-development PartnerEnvironmental partnership supporting reforestation efforts. The company plants trees for each home built, contributing to national forest restoration.
• Tracy A Stone ArchitectscoreStrategic or Co-development PartnerArchitectural firm designing Eagle Rock 17 community with innovative live/work/retail concept.
• Newman Garrison ArchitectscoreStrategic or Co-development PartnerArchitectural firm that designed South York and SJ Eaight communities. Designed homes with distinctive cool Britannia design featuring sweeping rooftop decks.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Tri Pointe Homes: Headquartered in Southern California, Tri Pointe Homes is a direct comparable for-sale homebuilder focused on design-forward, move-up and luxury segments across California, with a strong Los Angeles infill presence and similar premium pricing strategy.
• The New Home Company (acquired by Tri Pointe): Now part of Tri Pointe, formerly an Irvine-based for-sale homebuilder focused on premium, design-oriented communities in coastal California — closely comparable product and target buyer to P. Joseph.
• Planet Home Living: Small-lot, sustainable, design-forward infill homebuilder operating in Los Angeles neighborhoods (Silver Lake, Echo Park, Highland Park) — directly competes with P. Joseph on geography, price point, and eco-friendly positioning.
• Meritage Homes Corporation: Public homebuilder with a strong brand position around energy-efficient and sustainable home construction; comparable in solar/green home design philosophy though broader geographic and price coverage.
• City Ventures: California-based homebuilder specializing in sustainable, solar-powered, design-forward infill homes in the Greater Los Angeles and Orange County areas — directly overlapping with P. Joseph's green-home infill strategy.
• BLVD Builders: LA-based boutique homebuilder focused on small-lot, design-forward single-family homes in walkable Los Angeles neighborhoods — overlap with P. Joseph's core product and customer.

Emerging players

• Smallwork LLC / CIM Group: Emerging boutique LA infill developers producing small-lot, modern homes in similar neighborhoods to P. Joseph; partial overlap on product and customer, smaller scale.

Broad incumbents

• Lennar Corporation: One of the largest US homebuilders with significant California operations, including infill and luxury segments; comparable in product category but not in scale or design niche.
• KB Home: Major California homebuilder with a long-standing LA presence; competes in the for-sale new construction market with a wider price range and far larger scale than P. Joseph.
• Toll Brothers: National luxury homebuilder with a meaningful Southern California presence; offers comparable premium for-sale homes but at much greater scale and broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xinstagram.com/pjosephdevelopment
• YouTubeyoutube.com/channel/UCUnbRf9EG7fv0BaSvazs5nQ
• Facebookfacebook.com/pjosephhomes
• Instagraminstagram.com/pjosephdevelopment

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about P. Joseph Development