HMH Books & Media
HMH Books & Media (Houghton Mifflin Harcourt) is a publicly traded, Boston-based K-12 educational content and services company delivering core curriculum, supplemental materials, assessments, and professional development to U.S. school districts and select international markets via the HMH, Heinemann, NWEA, and Center for Model Schools divisions.
- Company typePublic
- Founded1832
- HeadquartersBoston, United States
- Headcount—
- GTM typeB2B
- OfferingDigital Commerce or Content
What HMH Books & Media does
HMH Books & Media, the operating brand of Houghton Mifflin Harcourt Company, is a U.S.-headquartered (Boston) K-12 educational content and services company founded in 1832 and publicly listed on NASDAQ under ticker HMH. The company delivers core curriculum, supplemental and intervention materials, assessment tools, and professional development services to school districts through dedicated divisions including HMH (K-12 publishing), Heinemann (literacy professional development), NWEA (assessment), and the Center for Model Schools (instructional leadership, now active in 21 states). The product surface includes HMH Ed as the unifying platform, with Writable, Amira Learning, HMH AI Tools, and HMH Personalized Path providing AI-assisted writing feedback, AI reading tutoring, embedded AI utilities, and adaptive learning paths respectively.
The company's revenue model is anchored in district-wide subscription and licensing contracts, priced on a quote basis with annual billing cycles, and supplemented by professional services and implementation support revenue. Go-to-market is primarily a direct, sales-led motion into U.S. K-12 school districts (named reference customers include New Haven Public Schools, Arlington ISD, and Morgan County), with additional international distribution spanning Canada, Australia, New Zealand, Hong Kong, Singapore, India, the Philippines, the Caribbean, Latin America, and South Africa. Localized offerings such as Arriba las Matematicas (Spanish-language math) and continued investment in the homeschool segment extend reach beyond the core U.S. public K-12 district channel.
Capital-markets positioning is constructive: the company trades near $21 per share, six covering analysts carry buy ratings with price targets of $27–$32, and insiders (including the CFO and a director) have purchased approximately 74,000 shares (~$1.48M) over the trailing 90 days. AI implementation is coordinated through HMH Labs under EVP Andrew Goldman. The source material does not disclose specific revenue, ARR, or headcount figures, and no proprietary AI model development, dataset scale, or third-party benchmark performance is described.
HMH Books & Media firmographics
Firmographics- Name
- HMH Books & Media
- Legal name
- Houghton Mifflin Harcourt Company
- Website
- https://hmhbooks.com
- Company type
- Public
- Founded year
- 1832
- Operating status
- Operating
- Short description
- HMH Books & Media (Houghton Mifflin Harcourt) is a publicly traded, Boston-based K-12 educational content and services company delivering core curriculum, supplemental materials, assessments, and professional development to U.S. school districts and select international markets via the HMH, Heinemann, NWEA, and Center for Model Schools divisions.
- Ownership category
- akta.pro rank
HMH Books & Media industry classification
Industry- Product category
- K-12 Educational Publishing
- NAICS
- Educational Support Services (611710), Elementary and Secondary Schools (611110), All Other Schools and Instruction (61169)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Services-Educational Services (8200), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)
- akta.pro secondary industries
- Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA), STEM & Computer Science Curriculum (EDAGAAAB), K–12 Textbook Publishing (Core Curriculum) (MPAJABAA), Instructional Delivery & Pedagogy (School-Led) (EDAJAFAB), K–12 Instructional Design & Curriculum Development Services (EDAGAKAA)
Keywords
Where HMH Books & Media is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
HMH Books & Media business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Educational Curriculum and Program Licensing: HMH generates revenue primarily through licensing K-12 instructional programs including core curriculum, intervention programs, supplemental materials, and assessment tools to school districts, schools, and educators on subscription or license basis.
- Professional Development Services: Revenue from professional development offerings including live online courses, program-aligned courses, coaching services (Coachly), and Teacher's Corner resources for educators and school leaders.
- District and School Implementation Services: Services supporting implementation of HMH programs in districts, including coaching, training, and ongoing support through the Center for Model Schools and regional implementation partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | District-wide site licensing and per-student subscription models |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
HMH Books & Media product offering
Product offeringCore offering
HMH Books & Media, operating as Houghton Mifflin Harcourt (HMH), publishes and licenses K-12 instructional curriculum, assessment tools, intervention programs, supplemental learning products, and professional development services for school districts, schools, and educators. Offerings span literacy, mathematics, science, and social studies for grades K-12, delivered through the HMH Ed platform with embedded AI tools and adaptive practice capabilities.
Product overview
HMH (Houghton Mifflin Harcourt) is a K-12 learning company offering a comprehensive educational platform (HMH Ed) combining core curriculum, assessment, intervention, supplemental programs, and professional development. The product portfolio includes core programs in Literacy (Into Reading K-6, Into Literature 6-12), Math (Go Math!, Into Math, Math in Focus, Into Algebra/Geometry), Science (Into Science K-8, Science Dimensions K-12), and Social Studies. Intervention products include Read 180 for reading and Math 180 for math. Supplemental offerings include Writable (writing with AI feedback), Amira Learning (AI tutoring), Waggle (adaptive practice), Classcraft (gamified SEL), and JillE Literacy. The platform embeds AI tools for curriculum delivery and includes professional development through Coachly, Teacher's Corner, and the Center for Model Schools. Divisions include Heinemann (professional development publishing) and NWEA (assessment partnerships).
Differentiator
Problem solved
Functional benefit
Products and services
- Into Literature, 6-12 Core English Language Arts curriculum for grades 6-12 focusing on literary analysis and reading comprehension for middle and high school students.
- Into Reading, K-6 Core literacy curriculum for kindergarten through grade 6 building foundational reading skills for elementary students.
- Go Math!, K-6 Core mathematics curriculum for kindergarten through grade 6 aligned to standards.
- Into Math, K-Algebra 1 Core mathematics curriculum from kindergarten through Algebra 1 focusing on conceptual understanding.
- Into Algebra 1, Geometry, Algebra 2, 8-12 Secondary mathematics curriculum for grades 8-12 covering Algebra 1, Geometry, and Algebra 2.
- Math in Focus, K-8 Singapore-inspired mathematics curriculum for K-8 emphasizing problem-solving and conceptual understanding.
- Into Science, K-5 Core science curriculum for elementary students in grades K-5 covering life, earth, and physical sciences.
- Into Science, 6-8 Middle school science curriculum for grades 6-8 with integrated STEM components.
- Science Dimensions, K-12 Comprehensive science curriculum from kindergarten through high school covering three-dimensional learning.
- HMH Social Studies, 6-12 Social studies curriculum for middle and high school covering history, geography, civics, and economics.
- Read 180, 3-12 Intensive reading intervention program for students in grades 3-12 who need support with reading proficiency.
- Math 180, 3-12 Mathematics intervention program for students in grades 3-12 needing intensive math support.
- Writable, 3-12 Writing practice and assessment tool providing instant AI-powered feedback on student writing submissions for grades 3-12.
- Amira Learning, PreK-8 Supplemental reading program for early learners featuring AI-powered tutoring and practice.
- Waggle, K-8 Adaptive learning platform for K-8 providing personalized practice in literacy and math through game-based activities.
- Classcraft, K-8 Gamified behavioral and social-emotional learning platform for K-8 that transforms classroom management into an engaging experience.
- English 3D English Language Development program designed for English learners, providing digital-first instruction.
- JillE Literacy, K-3 Structured literacy program for grades K-3 featuring decodable texts and guided reading materials.
- ScienceSaurus, K-8 Supplemental science reader and resource for grades K-8 supporting science literacy.
- A Chance in the World SEL, 8-12 Social-emotional learning curriculum for grades 8-12 focusing on identity, relationships, and personal development.
- HMH Performance Suite Assessment and performance tracking suite embedded within literacy curriculum for monitoring student progress and instructional effectiveness.
- HMH Personalized Path Adaptive practice and personalized intervention solution providing K-8 students with customized learning pathways across Tiers 1, 2, and 3.
- Coachly Professional development platform for instructional coaching and teacher support.
- Teacher's Corner Online professional development resources and courses for teachers.
- Live Online Courses Real-time online professional development sessions for educators led by experts.
- Center for Model Schools Division providing consultation, professional development, and recognition programs for exemplary K-12 schools and districts.
Quantifiable outcome
- Measurable growth across grade levels in districts implementing HMH programs
- +2 more outcomes
Companies that use HMH Books & Media
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
HMH Books & Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
HMH Books & Media partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- HeinemanncoreHeinemann is a division of HMH and a publisher of professional resources, classroom materials, and curriculum for educators. The division operates as part of HMH's integrated K-12 educational ecosystem.
- NWEAcoreNWEA is a nonprofit division of HMH that provides research-based assessments and professional development for K-12 education. NWEA's MAP assessments are widely used alongside HMH curriculum products.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
HMH Books & Media competitors and assessment
Company assessmentDirect peers
- Pearson: Global education company with K-12 instructional materials, assessment, and intervention products competing head-to-head with HMH in US school district deals and digital curriculum platforms.
- Scholastic Education: K-12 literacy publisher and classroom resource provider with overlapping literacy, intervention, and classroom library offerings competing for the same ELA budgets as HMH Into Reading and Read 180.
- Edmentum: K-12 online learning, assessment, and intervention provider selling district licenses for supplemental, intervention, and credit recovery programs — a comparable enterprise SaaS-style sales motion to HMH.
- IXL Learning: Personalized K-12 learning platform with adaptive practice in math, ELA, science, and social studies, competing for the same supplemental and personalized learning spend as HMH Personalized Path.
- McGraw-Hill Education: Direct competitor in K-12 core curriculum publishing across ELA, math, science, and social studies, also selling to school districts with subscription-based licensing models comparable to HMH.
- Carnegie Learning: K-12 math curriculum and adaptive tutoring (MATHia) provider competing directly with HMH's Go Math!, Into Math, and Math 180 math intervention products in district adoptions.
- Imagine Learning: K-12 supplemental and intervention provider in literacy, math, and English language development, frequently competing with HMH for the same district intervention budget.
- Curriculum Associates (iReady): Direct competitor offering iReady diagnostic assessment and adaptive instruction in reading and math to K-12 districts, overlapping with HMH's Personalized Path and HMH Performance Suite.
- Renaissance Learning: K-12 assessment (Star) and personalized practice (myON, Accelerated Reader) provider competing with HMH's intervention (Read 180) and assessment (NWEA MAP) products in the same district buying process.
Broad incumbents
- Cengage Group: Large incumbent education and reference publisher with K-12 and higher-ed offerings; broader portfolio but overlapping curriculum and digital learning products in the same district sales processes as HMH.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HMH Books & Media social profiles
Digital presenceHMH Books & Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
HMH Books & Media leadership team
Management profileNumber of profiles
Profiles3 records
HMH Books & Media subsidiaries and ownership
Company hierarchySubsidiaries3 records
HMH Books & Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HMH Books & Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HMH Books & Media
What does HMH Books & Media do?
HMH Books & Media, operating as Houghton Mifflin Harcourt (HMH), publishes and licenses K-12 instructional curriculum, assessment tools, intervention programs, supplemental learning products, and professional development services for school districts, schools, and educators. Offerings span literacy, mathematics, science, and social studies for grades K-12, delivered through the HMH Ed platform with embedded AI tools and adaptive practice capabilities.
Is HMH Books & Media a public or private company?
HMH Books & Media is a public company. It is classified as public and is currently operating.
When was HMH Books & Media founded?
HMH Books & Media was founded in 1832.
Where is HMH Books & Media based?
HMH Books & Media is headquartered in Boston, United States, in the North America region.
How does HMH Books & Media make money?
Three revenue lines are on record. Educational Curriculum and Program Licensing is the primary driver. The others are professional Development Services and district and School Implementation Services.
Who are HMH Books & Media's main competitors?
Direct peers on record are Pearson, Scholastic Education, Edmentum, IXL Learning, McGraw-Hill Education, Carnegie Learning, Imagine Learning, Curriculum Associates (iReady) and Renaissance Learning. Cengage Group is listed as a broad incumbent.
Does HMH Books & Media have an API?
No public API is recorded for HMH Books & Media.
What industry is HMH Books & Media in?
HMH Books & Media's product category is K-12 Educational Publishing. Its primary akta.pro industry code is EDAJAMAD, Curriculum, Lesson Planning & Instructional Content Platforms, with a secondary code of EDAGAAAA, Core Subject Textbooks (ELA, Math, Science, Social Studies). Its NAICS code is 611710 and its SIC code is 2731.