Niagara Gazette

What Niagara Gazette does

Niagara Gazette is a local newspaper founded in 1854 that serves Niagara Falls and Niagara County in Western New York, providing daily news, crime, education, sports (including Buffalo Bills/NFL, Buffalo Sabres/NHL, high school, and college coverage), community events, opinion, obituaries, classifieds, and lifestyle content. The publication is operated by CNHI LLC, a privately-held media conglomerate headquartered in Alabama that owns multiple newspaper properties across the United States, with Niagara Gazette operating as a subsidiary within that portfolio. The headquarters and editorial office are located at 473 Third Street, Niagara Falls, NY, and the company maintains 51–100 employees.

The publication's digital infrastructure is built on the BLOX Content Management System from BLOX Digital (TownNews). The product portfolio centers on the niagara-gazette.com website and is supplemented by an E-Paper digital edition of the print newspaper, iOS and Android mobile applications, an online classifieds platform (jobs, autos, homes), obituary placement and tribute services, photo galleries, video content, and interactive games and puzzles (Sudoku, Crossword, Mahjongg Solitaire, Jigsaw, Classic Solitaire, Word Wipe). Newsletters are distributed via Constant Contact integration. The company also produces themed special publications such as Class of 2026, Explore 2026, Frontier Magazine, Health & Wellness, Brides, and a Holiday Gift Guide, and operates a Subscriber Rewards loyalty program alongside periodic promotional contests (e.g., Home Sweepstakes).

Niagara Gazette's revenue model is a dual stream of subscription-based recurring revenue and advertising. Print and digital subscriptions offer home delivery, E-Paper access, and mobile-app reading experiences through tiered subscription services. Advertising income includes display advertising, classifieds, public notices (a legally mandated publication category), and marketing services for local small and medium businesses. Marketing and distribution span the company's website, Facebook, YouTube, Instagram, email newsletters, and the games platform, with reach across both the regional Niagara County market and global digital audiences.

Name

Niagara Gazette

Legal name

CNHI LLC

Website

https://niagara-gazette.com

Company type

Private

Founded year

1854

Operating status

Operating

Headcount range

51–100 employees

Short description

Niagara Gazette is a local newspaper founded in 1854 serving Niagara Falls and Niagara County, NY, operated by CNHI LLC. It offers print and digital subscriptions, local news, sports, classifieds, public notices, and special publications through website, E-Paper, and mobile apps.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

akta.pro secondary industry

News & Content Aggregation Portals (BPAMAAAI)

Keywords

• Local newspaper publishing
• Print and digital subscriptions
• Community journalism
• Classified advertising
• Local news coverage

Headquarters

HQ city

Niagara Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue: Print and digital newspaper subscriptions offering home delivery, E-Paper access, and digital content through website and mobile applications.
2. Advertising: Local advertising opportunities including display ads, classifieds, public notices, and marketing services for local businesses and organizations.
3. Contests and Sweepstakes: Promotional contests such as the Home Sweepstakes, generating engagement and potential revenue through prize sponsorships.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Niagara Gazette is a local newspaper that publishes daily coverage of Niagara Falls and Niagara County news, sports, government, crime, education, lifestyles, entertainment, and opinion in both print and digital editions. It monetizes this journalism through paid subscriptions (print home delivery, E-Paper, mobile app, and website access), local advertising (display, classifieds, and public notices), and ancillary paid services such as obituary placements, themed special publications, and sponsored contests.

Product overview

Niagara Gazette operates as a local digital newspaper platform offering a comprehensive suite of news and media services for the Niagara Falls, NY region. The core product is the niagara-gazette.com website delivering local news, sports, community coverage, crime reports, education news, and opinion columns. The platform functions as a unified news portal supplemented by add-on modules including an E-Paper digital edition, email newsletters via Constant Contact, mobile applications for iOS and Android, online classifieds (jobs, autos, homes), obituary services, interactive games and puzzles, photo galleries, and video content. Special Publications include themed editions like Class of 2026, Explore 2026, Frontier Magazine, Health & Wellness, and Brides. The publication is powered by BLOX Content Management System from TownNews.

Differentiator

Problem solved

Functional benefit

Products and services

• Niagara Gazette Newspaper Subscription Paid subscription tier providing access to Niagara Gazette print home delivery, digital edition (E-Paper), website, mobile app, and subscriber rewards for individual households and consumers in the Niagara Falls and Niagara County area.
• Email Newsletter Email-delivered news alerts and updates for Niagara Gazette readers, distributed through Constant Contact integration.
• Online Classifieds Online classified advertising platform with categories including jobs, autos, homes, and a place-an-ad service for individuals and local businesses.
• Obituary Services Online obituary listings and paid obituary placement/submission services for families and funeral directors in the Niagara Falls and Niagara County area.
• Special Publications Themed print and digital publications including Class of 2026, Explore 2026, Frontier Magazine, Health & Wellness, Brides, and Holiday Gift Guide, targeted at specific local audiences and advertisers.
• Local Display and Public Notice Advertising Display, classified, and public-notice advertising placements in the print newspaper and on niagara-gazette.com for local businesses, organizations, and legal notices.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• BLOX DigitalcoreTechnology or IntegrationBLOX Digital provides the BLOX Content Management System powering the Niagara Gazette website. This is the underlying technology platform enabling content management, digital publishing, and website functionality.

Recent moves5 records

Expansion highlights6 records

Direct peers

• Lockport Union-Sun & Journal: A CNHI LLC sister property covering neighboring Niagara County, sharing the same parent, BLOX CMS technology, and audience. Directly comparable local daily with identical operating model.
• Tonawanda News: Another CNHI LLC community newspaper in Western New York. Operates with the same parent ownership, technology stack, and local-newspaper business model in an adjacent market.
• The Buffalo News: The dominant daily newspaper in Western New York, directly overlapping with the Gazette's coverage area and audience. Closest direct competitor for both reader attention and regional/local advertising dollars in the Buffalo-Niagara market.
• Batavia Daily News: Small-market daily newspaper in Western New York with similar community focus, print+digital subscription model, and reliance on local advertising — directly comparable in scale and operating approach.

Broad incumbents

• Gannett Co. The largest U.S. local newspaper operator (USA Today network). Operates hundreds of community dailies with similar subscription+advertising models; competes for the same digital advertising pools and represents a comparable public-market benchmark.
• Tribune Publishing: Multi-market daily newspaper operator with a portfolio of regional and local titles. Provides comparable benchmarks on digital subscription strategies and local ad monetization.
• Lee Enterprises: Major publicly-traded local newspaper chain operating dozens of small and mid-market dailies across the U.S. Closely comparable in community-paper focus, subscription model, and exposure to print decline.
• Advance Local: Operates a portfolio of local/regional dailies (including cleveland.com, syracuse.com) with strong digital subscription playbooks in upstate New York-adjacent markets. Comparable business model with more advanced digital transition.

Emerging players

• Patch.com: Hyperlocal digital news network covering thousands of U.S. communities. Competes with the Gazette for local audience attention and SMB advertising in the Niagara Falls market, but with a digital-only, lower-cost model.

Others

• CNHI LLC: Direct parent company of the Gazette; operates a portfolio of community newspapers across the U.S. Relevant as the controlling shareholder and as a comparable if evaluating CNHI at the portfolio level.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCymJ6JYGkaoqxv6-8Oog3Ig?
• Facebookfacebook.com/niagara.gazette
• Instagraminstagram.com/niagara_gazette
• Xx.com/niagaragazette

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Niagara Gazette