WH Care Holding

What WH Care Holding does

WH Care Holding GmbH is a German private limited company (GmbH) headquartered in Garbsen, Lower Saxony, that operates a network of more than 20 senior care facilities marketed as "Lebens- und Gesundheitszentren" (Life and Health Centers) across five German federal states (Lower Saxony, North Rhine-Westphalia, Schleswig-Holstein, Rhineland-Palatinate, Bremen, and Saxony). The company is a wholly-owned operating subsidiary within the VidaCura Unternehmerverbund, a corporate group that collectively manages approximately 8,000 nursing beds and ranks among the Top 10 largest nursing home operators in Germany. VidaCura, led by founder and CEO Andreas-Hartwig Kütt, won the "Betreiber des Jahres 2024" (Operator of the Year 2024) award at the Expo Living & Care trade fair, accepted on stage by WH Care's Managing Director Thorsten Mohr.

The company's service portfolio comprises four regulated care lines: Stationäre Pflege (full-time residential care), Kurzzeitpflege (short-term care of up to 8 weeks/year), Tagespflege (day care), and Service-Wohnen (assisted-living apartments), augmented by in-house social care (Soziale Betreuung) and housekeeping (Hauswirtschaft) programs, the latter certified through an internal three-star quality seal. Capacity per facility ranges from 70 to 113 inpatient nursing places plus service apartments. Notable technology deployments include the Nutrio digital food-management software implemented at the Haus Empatica (Osloss) facility and a Relias Learning e-learning platform (part of the Bertelsmann Group) providing 24/7 staff training. The workforce numbers approximately 1,200 employees. No proprietary AI/ML, patents, APIs, or app products are disclosed.

Revenue is generated on a recurring basis through a regulated, multi-party payment model: statutory German long-term care insurance funds (Pflegekassen) cover care costs up to defined caps (e.g., short-term care up to 56 days/year), with residents/families paying privately for accommodation, meals, investment cost components, and any services above insurance coverage. Pricing is not publicly disclosed at the company level and no revenue figure has been published. Customer acquisition is community-led via direct engagement at local facilities, supplemented by participation in industry events, social media, and a print magazine ("Optimista" / "Plus"); distribution is exclusively direct through WH Care's own facilities.

Name

WH Care Holding

Legal name

WH Care Holding GmbH

Website

https://wh-care.de

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

WH Care Holding GmbH operates 20+ senior care facilities across five German federal states, providing residential, short-term, day, and assisted-living care as part of the VidaCura corporate group, serving elderly care recipients funded primarily by statutory nursing insurance.

Ownership category

akta.pro rank

Headquarters

HQ city

Garbsen

HQ country

Germany

HQ region

Europe

Offices21 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Nursing Care Services: Revenue from statutory and private nursing care services including full inpatient care (stationäre Pflege), short-term care (Kurzzeitpflege), day care (Tagespflege), and service living (Service-Wohnen). Funded primarily through long-term care insurance (Pflegekassen) and private payments.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

WH Care Holding GmbH operates a network of Life and Health Centers (Lebens- und Gesundheitszentren) across five German federal states, providing elderly care services including full-time residential care (stationäre Pflege), short-term and respite care (Kurzzeitpflege), day care (Tagespflege), and assisted living apartments (Service-Wohnen). The company also delivers social care programs (Soziale Betreuung) and professional housekeeping services (Hauswirtschaft) with an internal three-star quality seal system. Services are funded through statutory long-term care insurance (Pflegekassen) and private payments, with facilities ranging from 70 to 113 nursing places each.

Product overview

WH Care Holding operates a network of Life and Health Centers (Lebens- und Gesundheitszentren) across five German states, offering an integrated senior care portfolio. The core offerings include: Stationäre Pflege (full-time residential care), Kurzzeitpflege (short-term/respite care up to 8 weeks), Tagespflege (day care), and Service-Wohnen (assisted living apartments). These primary services are supported by Soziale Betreuung (social care with therapy and activities) and Hauswirtschaft (household services with internal quality standards). The company operates 20+ individual facilities under various sub-brand names (e.g., Hilden Residenz, Leguna Residenz, Luisen Residenz, and named houses like Haus Empatica, Haus Philia, Haus Vivere) across Germany. As part of the VidaCura corporate group with approximately 8,000 care beds, WH Care Holding focuses on health promotion rather than traditional nursing home care.

Differentiator

Problem solved

Functional benefit

Brands

• Hauskleine Perle am Rhein: WH Care Bad Breisig facility offering 86 nursing places
• Haus Illumina
• Haus Empatica
• Haus Philia
• Haus Residia
• Hainfelder Hof
• Haus CIVITAS
• Haus Amare
• Haus Anima
• Haus Odem
• Haus Invita
• Haus Vivere
• Haus Mea Optima
• Haus Mea Vita
• Haus Mea Fortuna
• Haus Momentum
• Haus Vida Victoria
• Haus Salve Vita
• Haus La Vida
• Hilden Residenz
• Leguna Residenz
• Luisen Residenz

Products and services

• Stationäre Pflege (Full-Time Residential Care) Round-the-clock residential care services for elderly individuals who can no longer live independently at home, providing comprehensive medical, personal, and emotional support in modern barrier-free facilities. Available across 20+ WH Care facilities in five German federal states.
• Kurzzeitpflege (Short-Term Care) Temporary residential care services for up to 8 weeks per year (up to 56 days covered by statutory nursing care insurance), providing relief for family caregivers and rehabilitation support after hospital stays or during transition periods.
• Tagespflege (Day Care) Daytime care services allowing elderly individuals to live at home while receiving professional care, meals, and social activities during the day. Available at several WH Care facilities including Bünde, Georgsmarienhütte, and Sereetz.
• Service-Wohnen (Service Living / Assisted Living) Independent senior apartments with optional support services, emergency call systems, and access to care services as needed, combining autonomy with safety. Available at multiple WH Care facilities including Bad Bevensen, Bünde, Bremen-Hemelingen, Goch, Hille, Liebenau, Rietberg, Sereetz, and Weyhausen.
• Soziale Betreuung (Social Care) Comprehensive social activities and therapeutic programs including reminiscence work, exercise, cognitive training, entertainment, and community integration to promote well-being and prevent isolation among elderly residents.
• Hauswirtschaft (Housekeeping and Household Services) Professional housekeeping services including meal preparation, cleaning, laundry, and cafeteria operations, backed by an internal three-star quality certification system (WH Care Qualitätssiegel) for housekeeping excellence.

Quantifiable outcome

• Approximately 1,200 employees serving across facilities in 5 German states
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• VidaCura GmbHcoreStrategic or Co-development PartnerWH Care Holding is part of the VidaCura company group (Unternehmerverbund). VidaCura operates as a network of care facility operators with approximately 8,000 nursing beds, ranking among the Top 10 largest nursing home operators in Germany. Thorsten Mohr (Managing Director of WH Care Holding) represents the group at industry events.
• BPA (Bundesverband privater Anbieter sozialer Dienste e.V.)minorGTM or Marketing PartnerBPA (Federal Association of Private Providers of Social Services) is a cooperation partner providing additional training and education opportunities for WH Care staff alongside the Relias platform.
• Against WasteminorOthersInitiative for sustainable food waste reduction. WH Care partners with Against Waste to work towards a sustainable future in food management.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• MEDICLIN AG: German healthcare group operating hospitals, rehabilitation clinics, and care facilities. Broad incumbent with overlap on the inpatient/post-acute side but with a wider portfolio including acute care hospitals.

Direct peers

• Clariane (formerly Korian) Germany: One of the largest nursing home operators in Germany (formerly Korian Deutschland), running stationary care, short-term care, and assisted living across the country. Closely comparable to WH Care in service mix, statutory funding dependence, and multi-state footprint.
• Deutsche Senioren Care Group: German private operator of Pflegeheime with a comparable multi-state footprint and similar service mix (stationary, short-term, day care). Direct peer in the German private nursing home segment.
• advita Pflegedienst: German care provider combining inpatient care homes with home care services. Directly comparable in stationary and short-term care offerings, with a slightly broader home-care angle.
• BeneVit Pflegemanagement: Regional German operator of senior care facilities offering full-time and short-term care, comparable to WH Care's regional facilities in scale and service model.
• compassio Holding: German private operator of senior care homes with stationary care, short-term care, and assisted living across multiple federal states. Directly comparable service mix and customer segments.
• Alloheim Senioren-Residenzen: Major German private operator of inpatient nursing homes, short-term care, and assisted living. Directly comparable to WH Care in funding model, service portfolio, and target customer (Pflegebedürftige across Germany).
• Casa Reha Holding: German mid-sized operator of inpatient care facilities, short-term care, and assisted living. Closely comparable scale and operating model to WH Care Holding.
• Charleston Holding: German care operator running Pflegeheime and assisted living facilities with full-time, short-term, and day care services. Comparable in service portfolio and statutory funding reliance.
• Orpea / Emeis Deutschland: International care operator with significant German nursing home portfolio offering stationary care, short-term care, and service living under the same statutory reimbursement framework as WH Care.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/wh-care-holding-gmbh
• Instagraminstagram.com/whcare_gruppe

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries26 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WH Care Holding