Covoiturage
Covoiturage.ca (Ridesharing.com) operates a peer-to-peer carpooling marketplace connecting drivers and passengers for daily commutes and long-distance trips across Canada and the United States, serving individual commuters alongside employers, universities, and municipal clients since 2005.
- Company typePrivate
- Founded2005
- HeadquartersSainte-thérèse, Canada
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Covoiturage firmographics
Firmographics- Name
- Covoiturage
- Legal name
- COVOITURAGEMONTREAL inc.
- Website
- https://covoiturage.ca
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Covoiturage.ca (Ridesharing.com) operates a peer-to-peer carpooling marketplace connecting drivers and passengers for daily commutes and long-distance trips across Canada and the United States, serving individual commuters alongside employers, universities, and municipal clients since 2005.
- Ownership category
- akta.pro rank
Covoiturage industry classification
Industry- Product category
- Ridesharing Marketplace
- NAICS
- Taxi and Ridesharing Services (485310), Other Transit and Ground Passenger Transportation (48599), Taxi and Ridesharing Services (48531)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Peer-to-Peer Ridesourcing (Private Car Marketplace) (THAIAGAH)
- akta.pro secondary industries
- Long-Distance / Intercity Ridesharing (THADAFAC), Ridepooling & Shared Rides (Dynamic Carpooling) (THAIAGAC), Event-Based / Occasional Shared Rides (Concerts, Sports, Festivals) (THADAFAG), Corporate/University/Fleet-Based Carsharing (TLAFAMAD), Ride-Hailing & Taxi Aggregation Platforms (BPAMAIAE)
Keywords
Where Covoiturage is headquartered
LocationHeadquarters
- HQ city
- Sainte-thérèse
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Covoiturage business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Booking fees (transaction fees): Ridesharing.com charges booking fees to passengers for long-distance rides, ranging from $2.00 to $12.00 CAD depending on distance. These fees are separate from the contribution paid to drivers. The company acts as an intermediary, holding passenger payments until trip completion.
- Corporate software solutions: The company offers paid corporate solutions for employers, universities, and municipal authorities including custom branded pages, carpool parking management, and usage statistics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free registration |
| Transaction based/ take rate | Pay-as-you-go | Long-distance booking fees |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Covoiturage product offering
Product offeringCore offering
Covoiturage.ca / Ridesharing.com operates a peer-to-peer carpooling marketplace connecting drivers with available seats to passengers seeking rides for daily urban commutes and long-distance intercity trips across Canada and the United States. The platform offers free registration, online seat booking, secure payment processing with confirmation code escrow, and dedicated branded corporate solutions for employers, universities, municipalities, and event organizers.
Product overview
Covoiturage.ca (Ridesharing.com) operates as a platform-plus-modules architecture. The core peer-to-peer ridesharing platform enables drivers and passengers to connect for urban commutes and long-distance trips across Canada and the US, with integrated online payment processing and a booking guarantee system. Supplementing the core platform, the company offers Corporate Solutions as an enterprise module for organizations to manage commuter programs with features like dynamic parking management and business travel administration, a specialized Vanpool Program Management module for organizing group vanpool logistics, and Event Solutions providing embeddable widgets and promo code tools for event organizers. All components share the underlying member network of 268,679 users.
Differentiator
Problem solved
Functional benefit
Products and services
- Covoiturage.ca / Ridesharing.com Peer-to-peer ridesharing platform connecting drivers and passengers for urban daily commutes and long-distance intercity trips across Canada and the United States, featuring free registration, online seat booking and payment processing, and a confirmation code escrow system to release funds to drivers upon trip completion.
- Corporate Solutions Enterprise carpool management software enabling employers, colleges, universities, cities, and transit agencies to implement and manage commuter programs. Includes dynamic carpool parking management, business travel management, usage statistics, and identification of members with organizational branding.
- Vanpool Program Management Specialized software module for managing vanpool groups, including booking tracking, integrated payment processing, real-time scheduling, and options for private or public group access. Targeted at employers and transit authorities organizing shared van commuting programs.
- Event Solutions Rideshare promotion toolkit for event organizers, festivals, and conferences. Includes an embeddable rideshare search widget that event websites can integrate, social media promotion tools, and partnership agreements providing promo codes that offer free bookings to event participants.
Quantifiable outcome
- Carpooling saves approximately $2,800 per year per driver offering seats to passengers
- +1 more outcomes
Companies that use Covoiturage
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles5 records
Covoiturage technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Covoiturage partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Intact InsuranceminorIntact Insurance is an insurance partner offering members insurance benefits and potential savings on auto insurance through a partnership agreement with Ridesharing.com.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Covoiturage competitors and assessment
Company assessmentBroad incumbents
- Turo: Peer-to-peer car rental marketplace. Different unit economics (vehicle rental vs seat sharing), but adjacent in demonstrating that P2P private-vehicle marketplaces can scale profitably when network density is achieved.
- Uber: Dominant ride-hailing platform offering UberPool ride-sharing. Adjacent rather than identical — Uber is commercial paid driver service vs Covoiturage's cost-sharing model — but competes for similar commuter and intercity trip use cases.
- Lyft: Major US ride-hailing incumbent with shared-ride products (Lyft Shared). Competes indirectly with Covoiturage for commuters and intercity travelers in US markets where Covoiturage claims coverage.
Direct peers
- Poparide: Canadian intercity ridesharing platform with online booking/payment, focused on Quebec-Ontario corridors. Closely comparable to Covoiturage's intercity booking product in overlapping Canadian geographies.
- Carma Carpooling: Corporate carpooling solution (formerly Avego) focused on employer-sponsored programs and HOV incentives. Comparable to Covoiturage's Corporate Solutions and Vanpool Program Management modules.
- Kangaride: Canadian intercity ridesharing platform serving Ontario-Quebec corridors. Directly comparable as a Canadian P2P carpooling competitor targeting similar long-distance travel patterns.
- BlaBlaCar: Largest intercity P2P ridesharing platform globally (Europe-centric but expanding). Directly comparable to Covoiturage's long-distance cost-sharing carpooling model, though at vastly greater scale and with a mobile-first product.
- CarpoolWorld: Long-running web-based carpool matching platform serving commuters and intercity travelers across North America. Closely comparable to Covoiturage's web-first P2P matching product, including long-distance ride postings.
- GoCarma: Canadian/North American carpool matching platform focused on employer and university programs. Competes directly with Covoiturage's Corporate Solutions and university rideshare modules in the same North American institutional segment.
- NuRide: US-based commuter carpooling platform with employer partnerships and sustainability framing. Comparable to Covoiturage's daily-commute carpooling core product and its B2B employer channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Covoiturage social profiles
Digital presenceCovoiturage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Covoiturage leadership team
Management profileNumber of profiles
Covoiturage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Covoiturage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Covoiturage
What does Covoiturage do?
Covoiturage.ca / Ridesharing.com operates a peer-to-peer carpooling marketplace connecting drivers with available seats to passengers seeking rides for daily urban commutes and long-distance intercity trips across Canada and the United States. The platform offers free registration, online seat booking, secure payment processing with confirmation code escrow, and dedicated branded corporate solutions for employers, universities, municipalities, and event organizers.
Is Covoiturage a public or private company?
Covoiturage is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Covoiturage founded?
Covoiturage was founded in 2005. It employs 1 to 10 people.
Where is Covoiturage based?
Covoiturage is headquartered in Sainte-thérèse, Canada, in the North America region.
How does Covoiturage make money?
Two revenue lines are on record. Booking fees (transaction fees) is the primary driver. The others are corporate software solutions.
Who are Covoiturage's main competitors?
Broad incumbents on record are Turo, Uber and Lyft. Direct peers are Poparide, Carma Carpooling, Kangaride, BlaBlaCar, CarpoolWorld, GoCarma and NuRide.
Does Covoiturage have an API?
No public API is recorded for Covoiturage.
What industry is Covoiturage in?
Covoiturage's product category is Ridesharing Marketplace. Its primary akta.pro industry code is THAIAGAH, Peer-to-Peer Ridesourcing (Private Car Marketplace), with a secondary code of THADAFAC, Long-Distance / Intercity Ridesharing. Its NAICS code is 485310 and its SIC code is 4100.