Northwest Ohio REALTORS

What Northwest Ohio REALTORS does

Northwest Ohio REALTORS (NOR) is a non-profit trade association founded in 1910 and headquartered in Maumee, Ohio, serving more than 2,100 licensed real estate professionals across ten counties in Northwest Ohio (Defiance, Fulton, Hancock, Henry, Lucas, Paulding, Putnam, Williams, Wood, and Wyandot). The organization functions as the regional chapter of the National Association of REALTORS (NAR) and administers the REALTOR® trademarks, Code of Ethics framework, professional standards enforcement, dispute resolution services, advocacy, and member education programming. Its primary customers are individual real estate agents and brokers who pay recurring membership dues to access association benefits.

The core commercial asset is NORIS (Northwest Ohio Real Estate Information System), an owned-and-operated Multiple Listing Service that aggregates, secures, and distributes property listing data across the region. The MLS technology stack was modernized in October 2025 through a transition to the FBS Flexmls platform serving over 2,300 active users, layered with ShowingTime for showing management, ListTrac for listing performance tracking, Sentrilock/Sentriguard electronic lockbox systems, Forewarn for agent safety, Rate My Agent for reputation management, and a Rental Beast Pro integration giving members access to 1,200+ rental listings and tenant screening syndicated to Realtor.com. Consumer-facing assets include Find a REALTOR/Brokerage/Affiliate directories, housing statistics reports, fair housing resources, area school information, and educational content.

NOR operates a subscription-based revenue model composed of recurring membership dues (tiered by license type — salesperson vs. broker — billed annually) and recurring MLS service fees from licensed real estate professionals. Pricing is not publicly disclosed. Distribution is direct-to-member through an authenticated member portal, with consumer acquisition funneled indirectly via member directories and self-serve "Find a REALTOR" tools on nworealtors.com. Leadership includes President Emily Bailey, CEO of NORIS Megan Foos, and Treasurer Stephen Toon. Growth is structurally coupled to Northwest Ohio housing market activity, which generated approximately $1.94 billion in total sales volume in a recent year and has seen Toledo rank #1 (Spring 2025) and #4 (Summer 2025 and 2026 forecast) nationally in WSJ/Realtor.com housing market rankings.

Name

Northwest Ohio REALTORS

Legal name

Northwest Ohio REALTORS

Website

https://nworealtors.com

Company type

Private

Founded year

1910

Operating status

Operating

Headcount range

1–10 employees

Short description

Northwest Ohio REALTORS is a non-profit trade association serving more than 2,100 licensed real estate professionals across ten Northwest Ohio counties through the NORIS Multiple Listing Service, professional standards enforcement, and NAR chapter affiliation.

Ownership category

akta.pro rank

Product category

Real Estate Trade Association Services

NAICS

Other Activities Related to Real Estate (531390), Offices of Real Estate Agents and Brokers (53121)

SIC

Services-Membership Organizations (8600), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

akta.pro secondary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

Keywords

• Multiple listing service
• Real estate association
• MLS membership
• REALTOR professional services
• Housing market data

Headquarters

HQ city

Maumee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Membership Dues: NOR collects membership dues from real estate professionals who join the association. Members gain access to MLS services, professional development, networking, advocacy, and the right to use the REALTOR trademark.
2. MLS Service Fees: NORIS MLS generates revenue from real estate professionals for access to the Multiple Listing Service, property data, and listing tools.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Northwest Ohio REALTORS is a nonprofit professional trade association that provides its 2,100+ members with access to the NORIS Multiple Listing Service (MLS), Code of Ethics enforcement, professional development, advocacy, and consumer housing resources. The association serves real estate brokers and sales agents across ten Northwest Ohio counties as the regional chapter of the National Association of REALTORS.

Product overview

Northwest Ohio REALTORS operates as a professional real estate association offering a portfolio of services centered around its core Multiple Listing Service (NORIS MLS) for property listings and market data. The organization provides member-facing products including a Member Portal, Find a REALTOR/Brokerage/Affiliate directories, Housing Statistics reports, Dispute Resolution services, and Code of Ethics training. Consumer-facing offerings include the Consumer Resources Hub with educational guides, Fair Housing information, and Area Schools resources. The association has recently expanded its technology platform through partnerships, transitioning the MLS to Flexmls (October 2025) and integrating Rental Beast Pro (October 2025) for rental market tools. Additional professional tools include ShowingTime for showings, ListTrac for listing performance tracking, Sentrilock lockboxes, and Forewarn safety resources. The portfolio also includes blog/news content and licensing guidance for aspiring REALTORS.

Differentiator

Problem solved

Functional benefit

Brands

• NORIS (Northwest Ohio Real Estate Information System): Multiple Listing Service (MLS) owned and operated by Northwest Ohio REALTORS serving real estate professionals across ten counties in Northwest Ohio including Toledo.

Products and services

• NORIS Multiple Listing Service (MLS) A Multiple Listing Service operated by Northwest Ohio REALTORS that collects, secures, and distributes property listing information for licensed real estate professionals across ten Northwest Ohio counties, supporting marketing, advertising, local home search, buyer/seller support, and community planning.
• Member Portal Secure online gateway for NOR members to access exclusive resources, association tools, dues management, and member-only content.
• Find a REALTOR Directory Consumer-facing online directory allowing home buyers and sellers to search for and locate licensed REALTOR members of Northwest Ohio REALTORS by area.
• Find a Real Estate Brokerage Directory Directory enabling consumers to locate real estate brokerages that are current members of Northwest Ohio REALTORS.
• Find an Affiliate Directory Directory of affiliate members and industry partners affiliated with Northwest Ohio REALTORS, such as lenders, title companies, and home service providers.
• Housing Statistics and Market Reports Comprehensive housing market data and monthly reports covering closed sales, average sales price, new listings, days on market, and total volume across Lucas, Wood, Hancock, Wyandot, and Western Ohio counties.
• Dispute Resolution and Professional Standards Services Professional standards services administered through Ohio REALTORS, including the Ombudsman Program, Code of Ethics Enforcement, and Mediation or Arbitration of Commission Disputes for members and consumers.
• REALTOR Code of Ethics Training Training and resources on the National Association of REALTORS Code of Ethics that members must adhere to, distinguishing REALTORS from other real estate agents.
• Rental Beast Pro Rental Toolkit Rental market toolkit integrated with NORIS MLS providing members access to over 1,200 rental listings, advanced search filters, streamlined rental applications, tenant screening, and custom-branded webpages to build recurring rental income.
• REALTOR Membership Annual membership for licensed real estate salespersons and brokers in Northwest Ohio that grants access to NORIS MLS, professional development, networking, advocacy, Code of Ethics oversight, and the right to use the REALTOR trademark, with dues tiered by license type.

Quantifiable outcome

• Toledo ranked #1 nationally in Spring 2025 WSJ/Realtor.com Housing Market Ranking
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Let's Build BedsminorOthers · 10 June 2026NOR partnered with Let's Build Beds, a nonprofit dedicated to providing beds for children in need throughout Northwest Ohio. As part of REALTOR Volunteer Days, 112 NOR members volunteered and built 40 beds for children who currently do not have a bed of their own.
• Rental BeastcoreTechnology or Integration · 10 October 2025Rental Beast partnered with NORIS to expand rental market opportunities for members. The partnership gives NORIS members access to Rental Beast Pro, including over 1,200 rental listings, advanced search filters, streamlined rental applications, tenant screening, and custom-branded webpages. This helps agents build recurring rental income and grow their client base.
• FBScoreTechnology or Integration · 8 October 2025FBS partnered with NORIS to launch the Flexmls platform for over 2,300 members. The decision was driven by NORIS's vision for a more intuitive and integrated platform. Flexmls provides a unified mobile and desktop experience, eliminating redundancies and increasing efficiency through customizable workflows and modern interface design.
• National Association of REALTORS (NAR)coreStrategic or Co-development PartnerNOR is the local chapter of NAR, the largest trade association in the world with over 1.5 million members. This affiliation provides access to national resources, research, advocacy, and the REALTOR brand and Code of Ethics framework.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• National Association of REALTORS (NAR): The largest trade association in the world and the parent affiliation of NOR. Sets the REALTOR brand standards, Code of Ethics, and provides the national umbrella under which NOR operates.
• Ohio REALTORS: State-level REALTOR association for Ohio, providing statewide advocacy, professional standards, and dispute resolution services that NOR leverages for member support.
• Bright MLS: One of the largest MLS operators in the U.S., serving the Mid-Atlantic region across multiple states. Provides MLS technology infrastructure that NOR's Flexmls/FBS partnership competes against as a regional alternative.
• Stellar MLS (formerly Mid Florida Regional MLS): Large regional MLS serving Florida with extensive member base and technology platform. Comparable to NORIS in operating model but at significantly greater scale, representing both a peer and potential consolidator.

Direct peers

• Heartland MLS: Kansas City-based regional MLS serving Kansas and Missouri with similar structure to NORIS, providing MLS infrastructure and member services to real estate professionals in a defined regional footprint.
• Cincinnati Area Board of REALTORS: Regional REALTOR association serving the Cincinnati metropolitan area in Ohio. Comparable to NOR in scope, MLS operation, and member services structure for real estate professionals.
• Columbus REALTORS: Ohio-based regional REALTOR association serving the Columbus metro area. Operates a regional MLS (CRMLS) and provides member services similar to NOR, making it a directly comparable peer for member economics and MLS operations.

Others

• Realtors Property Resource (RPR): NAR-owned data and analytics platform providing REALTORS with property data, market statistics, and valuation tools. Adjacent service provider that complements MLS offerings like NORIS.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/NWORealtor
• YouTubeyoutube.com/@northwestohiorealtors
• Facebookfacebook.com/NorthwestOhioRealtors
• LinkedInlinkedin.com/company/northwest-ohio-realtors
• Instagraminstagram.com/nworealtor

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northwest Ohio REALTORS