scireum
scireum GmbH is a Stuttgart-based B2B software company developing OXOMI, SellSite, MEMOIO, and DataHive — an integrated product information, e-commerce, and messaging platform for manufacturers, wholesalers, and craftsmen in the DACH trade sector.
- Company typePrivate
- Founded2009
- HeadquartersStuttgart, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What scireum does
scireum GmbH is a German B2B software company founded in 2009 and headquartered in Stuttgart, developing products for trade information systems, e-commerce, and professional messaging. The company serves the SHK (sanitary, heating, air conditioning), Elektro (electrical), and PVH (production connection / hardware) trade sectors primarily in the DACH region, with additional reach into France and the Netherlands. scireum is part of the OneQrew Group, which the company describes as the leading provider of trade software solutions in the DACH region.
The product portfolio comprises four core platforms that interoperate as an ecosystem: OXOMI, a partnership-based network for distributing product and marketing information (catalogs, videos, images, data sheets, BIM data) from manufacturers to trading partners; SellSite, a B2B e-commerce shop system with ERP integration and customer self-services; MEMOIO, a B2B messenger with SAML authentication and message APIs; and DataHive, a shadow article database for product information management. On top of these sit add-on modules such as OXOMI Navigator Pro (cross-manufacturer search), OXOMI Stories (content editor for landingpages), OXOMI Blink (manufacturer availability display), OXOMI Pocket (iPad app for field sales), Durablox (digital long-term product archive), and SellSite Mobile and SellSite Stahlmodul. Distribution is amplified through the OneQrew Hub, which integrates product information directly into three incumbent trade software systems (TAIFUN+, M-SOFT PASST+, sykasoft+) and houses 680+ brands and 3M+ products.
The business model is primarily subscription-based recurring revenue from enterprise B2B customers (manufacturers, wholesalers, and trade associations), sold through a consultation-led direct sales motion with custom quote-based pricing and annual billing. The go-to-market combines direct enterprise field sales, channel partnerships via OneQrew Hub, and event- and webinar-driven demand generation. Notable customers include UNI ELEKTRO, Schneider Electric, RIDI, Wera, Stober, Eisen-Fischer, Hefele, Borrmann, Wallraff, and EGU, with documented outcomes such as 40–47% e-commerce ratios and 23% annual e-commerce growth at reference accounts.
scireum firmographics
Firmographics- Name
- scireum
- Legal name
- scireum GmbH
- Website
- https://scireum.de
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- scireum GmbH is a Stuttgart-based B2B software company developing OXOMI, SellSite, MEMOIO, and DataHive — an integrated product information, e-commerce, and messaging platform for manufacturers, wholesalers, and craftsmen in the DACH trade sector.
- Ownership category
- akta.pro rank
scireum industry classification
Industry- Product category
- B2B Trade Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
- akta.pro secondary industries
- Wholesale/B2B Generalist Marketplaces (CRAFAAAF), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
Keywords
Where scireum is headquartered
LocationHeadquarters
- HQ city
- Stuttgart
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
scireum business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- OXOMI Subscription: Subscription-based licensing of OXOMI platform with tiered packages (Plus and higher). Provides access to product information network and distribution capabilities.
- SellSite E-Commerce Platform: B2B e-commerce platform licensing with ERP integration capabilities for specialist trade.
- MEMOIO B2B Messenger: B2B communication platform with SAML authentication and API integration.
- DataHive Shadow Article Database: Product data management solution for shadow article database.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on package selection and company size |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels11 records
scireum product offering
Product offeringCore offering
scireum develops and operates B2B software products that enable manufacturers, wholesalers, and trade associations in the German specialist trade (SHK, Elektro, PVH) to publish structured product information and run digital sales workflows. The product family covers a product/marketing information network (OXOMI), a B2B shop system (SellSite), a B2B messenger (MEMOIO), a shadow article database (DataHive), and the OneQrew Hub product research platform. Customers consume these as cloud subscriptions tiered from Plus to Custom enterprise plans.
Product overview
scireum develops a portfolio of four core B2B software products for industry and specialist trade: OXOMI (product and marketing information network), SellSite (B2B e-commerce/shopsystem), MEMOIO (B2B messenger), and DataHive (shadow article database). These products work together through native integrations — OXOMI content displays within SellSite, and both products are part of the OneQrew Hub platform for trade professionals. Additional application modules include OXOMI Navigator Pro, OXOMI Stories, OXOMI Blink, OXOMI Pocket, and the Durablox digital archive, while SellSite offers Mobile apps and specialized modules like the Stahlmodul. The company serves the SHK (plumbing/heating), electrical, and PVH (fasteners/construction hardware) sectors.
Differentiator
Problem solved
Functional benefit
Brands
- OXOMI: The network for product and marketing information - enables manufacturers and dealers to share product data, catalogs, videos, and marketing content through partnerships
- SellSite
- MEMOIO
- DataHive
- OneQrew Hub
- Durablox
Products and services
- OXOMI Cloud-based product and marketing information network (PIM/marketing portal) that lets manufacturers publish structured product master data, marketing assets (images, videos, data sheets, prices, stock levels, availability, dimensions, weights, customs data, ETIM/BMECat classifications) and product catalogs via branded portals and to downstream trade partners in multiple languages. Used by manufacturers, wholesalers and trade associations in the German specialist trade.
- SellSite
- MEMOIO
- DataHive
- OneQrew Hub
Quantifiable outcome
- E-commerce ratio of 40% achieved
- +4 more outcomes
Companies that use scireum
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
scireum technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature11 records
scireum partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- OneQrewcorescireum is part of the OneQrew group, the number 1 provider of trade software solutions in the DACH region. The OneQrew Hub integrates product information directly into trade software systems (TAIFUN+, M-SOFT PASST+, sykasoft+), providing unique distribution channel to craftsmen in their workflow.
- CADENAScorePartnership for 3D/BIM model integration into OXOMI. Manufacturers using CADENAS can display their 3D/BIM models through OXOMI to trading partners. Retailers can integrate these models on article detail pages in their online shops.
- BVBS (Bundesverband Bauelemente Distribution)minorMembership in German association for building element distribution, demonstrating industry presence and commitment to the sector.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
scireum competitors and assessment
Company assessmentMarket position
Strengths5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
scireum social profiles
Digital presencescireum financial estimates
Financial estimateRevenue estimate
Valuation estimate
scireum leadership team
Management profileNumber of profiles
Profiles5 records
scireum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
scireum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about scireum
What does scireum do?
scireum develops and operates B2B software products that enable manufacturers, wholesalers, and trade associations in the German specialist trade (SHK, Elektro, PVH) to publish structured product information and run digital sales workflows. The product family covers a product/marketing information network (OXOMI), a B2B shop system (SellSite), a B2B messenger (MEMOIO), a shadow article database (DataHive), and the OneQrew Hub product research platform. Customers consume these as cloud subscriptions tiered from Plus to Custom enterprise plans.
Is scireum a public or private company?
scireum is a private company. It is classified as corporate owned and is currently operating.
When was scireum founded?
scireum was founded in 2009. It employs 11 to 50 people.
Where is scireum based?
scireum is headquartered in Stuttgart, Germany, in the Europe region.
How does scireum make money?
Four revenue lines are on record. OXOMI Subscription is the primary driver. The others are sellSite E-Commerce Platform, MEMOIO B2B Messenger and dataHive Shadow Article Database.
Does scireum have an API?
Yes. SellSite features open Web Services for integration with other software systems. MEMOIO has an expanded Messages API for third-party system integration.
What industry is scireum in?
scireum's product category is B2B Trade Software. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms, with a secondary code of CRAFAAAF, Wholesale/B2B Generalist Marketplaces. Its NAICS code is 5132.