The pie hole
- Company typePrivate
- Founded2011
- HeadquartersLos Angeles, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
The pie hole firmographics
Firmographics- Name
- The pie hole
- Website
- https://thepieholela.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
The pie hole industry classification
Industry- Product category
- Bakery and Café
- NAICS
- Baked Goods Retailers (445291), Retail Bakeries (311811)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Cafe-Bakeries (Bakery + Coffee/Foodservice) (THAFAFAG)
- akta.pro secondary industry
- Cafe-Bakeries (Coffee + Pastry Focus) (THAFADAG)
Keywords
Where The pie hole is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
The pie hole business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales
The pie hole product offering
Product offeringCore offering
The Pie Hole bakes fresh seasonal sweet and savory pies from scratch every day and runs a full coffee program, selling these items to walk-in customers through its Los Angeles bakery and café locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Sweet seasonal pies Fresh seasonal sweet pies baked from scratch each day and sold at the bakery and café counters to walk-in customers in Los Angeles.
- Savory seasonal pies Fresh seasonal savory pies baked from scratch each day and sold at the bakery and café counters to walk-in customers in Los Angeles.
- Coffee program A full coffee beverage program offered alongside the bakery menu to walk-in retail customers at the Los Angeles locations.
Companies that use The pie hole
Customer profileIdeal customer profiles1 record
The pie hole technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The pie hole partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
The pie hole competitors and assessment
Company assessmentDirect peers
- Porto's Bakery: LA-based Cuban cafe-bakery chain with pastry + coffee programme at retail counters. Highly comparable operating model, geography, and daypart mix to The Pie Hole, and the leading specialty cafe-bakery in The Pie Hole's home market.
- SusieCakes: California-based specialty dessert bakery chain (cakes, pies, cookies) with cafe-style retail stores. Directly comparable as a multi-unit premium dessert bakery with similar price point and customer demographic.
- Sprinkles Cupcakes: Cupcake-focused dessert cafe chain offering baked goods plus coffee beverages. Comparable single-category premium dessert concept with cafe retail format and similar LA roots.
- Levain Bakery: NYC-founded specialty bakery specializing in cookies and baked goods, with retail locations serving coffee-adjacent beverages. Comparable premium-positioned single-category dessert bakery expanding from a single metro.
- Boudin Bakery: Long-standing cafe-bakery chain with retail locations offering baked goods, savory items, and coffee. Comparable full-service cafe-bakery operating model with broader menu (including savory) than typical dessert cafes.
- Magnolia Bakery: Iconic specialty dessert bakery chain offering pies, cupcakes, and pastries alongside coffee. Comparable concept, retail format, and product mix (notably pies), with proven multi-city scaling playbook relevant to The Pie Hole.
Emerging players
- Pieology: Fast-casual personal savory pizza-pie chain. Comparable only on the savory pie category and multi-unit scaling model; format (fast-casual vs cafe) and product (savory pizza vs sweet/savory hand and whole pies) differ materially.
- Crumbl Cookies: Fast-growing specialty cookie chain with rotating menu and strong digital/loyalty infrastructure. Comparable as a single-category premium dessert retailer scaling nationally, though the cookie focus is adjacent to rather than overlapping with pies.
Regional players
- The Coffee Bean & Tea Leaf: LA-founded specialty coffee chain with light bakery offerings. Comparable as an LA-rooted cafe operator with multi-unit retail presence and a coffee-led daypart strategy.
- Urth Caffé: LA-based specialty coffee cafe chain with baked goods programme. Comparable primarily on cafe format, LA market, and coffee-led retail model rather than the pie-centric menu.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
The pie hole social profiles
Digital presenceThe pie hole financial estimates
Financial estimateRevenue estimate
Valuation estimate
The pie hole leadership team
Management profileNumber of profiles
The pie hole funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The pie hole M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The pie hole
What does The pie hole do?
The Pie Hole bakes fresh seasonal sweet and savory pies from scratch every day and runs a full coffee program, selling these items to walk-in customers through its Los Angeles bakery and café locations.
Is The pie hole a public or private company?
The pie hole is a private company. It is classified as venture growth investor backed and is currently operating.
When was The pie hole founded?
The pie hole was founded in 2011. It employs 101 to 250 people.
Where is The pie hole based?
The pie hole is headquartered in Los Angeles, United States, in the North America region.
Who are The pie hole's main competitors?
Direct peers on record are Porto's Bakery, SusieCakes, Sprinkles Cupcakes, Levain Bakery, Boudin Bakery and Magnolia Bakery. Emerging players are Pieology and Crumbl Cookies. Regional players are The Coffee Bean & Tea Leaf and Urth Caffé.
Does The pie hole have an API?
No public API is recorded for The pie hole.
What industry is The pie hole in?
The pie hole's product category is Bakery and Café. Its primary akta.pro industry code is THAFAFAG, Cafe-Bakeries (Bakery + Coffee/Foodservice), with a secondary code of THAFADAG, Cafe-Bakeries (Coffee + Pastry Focus). Its NAICS code is 445291 and its SIC code is 5812.