Novatex Italia

What Novatex Italia does

Novatex Italia SpA is a privately held Italian manufacturer founded in 1977, headquartered in Oggiono (Lecco) with a second production facility in Ferrandina. The company designs and produces agricultural plastic products for forage protection, organized into four primary families: net wraps for round balers (including the Rekord family, R3NYou recycled line, Supernova, Ferromax, Starnet, Butterfly, and over 20 SKUs total), twines for big balers (Rekord LSB, TEWE, Supernova 400+/750+), stretch films for silage (Rekord/Rekord XL, Supernova Film, TenoSpin, Silastar), and crop covers. The company has extended its polymer platform into ventilated pallet-wrapping products (EvoVent ultra-ventilated wrapping, Fresh Film perforated stretch film, Elastinet elastic nets) for industrial fresh-produce applications.

The firm sells primarily through an authorized dealer and distributor network with an exclusive "Your Net" customization program (20-pallet minimum order) that lets channel partners combine models and colors for differentiated branded SKUs, complemented by direct relationships with larger agricultural enterprises. Distribution is global, with the company describing its presence as "in tutto il mondo" and operating separate Italian and international websites.

Novatex holds ISO 9001 (since 2003), ISO 45001 (since 2013), ISO 14001 (since 2020), PRS Green Label (2021-2025), ERDE Svizzera climate certificates (2024-2025), and Gender Equality UNI/PdR 125:2022 certification, and is a signatory to UN Women's Empowerment Principles. The company has 251-500 employees and is structured as an Italian joint-stock company with no disclosed external investment. ESG initiatives include a multi-year Treedom reforestation partnership and a social-cooperative workplace garden in Oggiono.

Name

Novatex Italia

Legal name

Novatex Italia SpA

Website

https://novatexitalia.it

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

251–500 employees

Short description

Novatex Italia SpA, founded 1977 and headquartered in Oggiono, Italy, designs and manufactures agricultural plastic products (net wraps, twines, stretch films, covers, and pallet-wrapping solutions) for farmers, agricultural enterprises, and industrial fresh-produce packers, distributed globally through an authorized dealer network.

Ownership category

akta.pro rank

Product category

Agricultural Packaging Materials

NAICS

Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Plastics Packaging Materials and Unlaminated Film and Sheet Manufacturing (32611), Rope, Cordage, Twine, Tire Cord, and Tire Fabric Mills (314994)

SIC

Unsupported Plastics Film & Sheet (3081), Plastics Products, Nec (3089)

akta.pro primary industry

Shrink, Stretch & Wrap Films (Pallet Wrap, Shrink Sleeves/Overwrap) (IMALABAF)

akta.pro secondary industries

Flexible Packaging Converting & Finishing (Slitting, Rewinding, Coating, Embossing) (IMALABAL), Flexible Plastic Packaging (Bags, Pouches, Sachets) Manufacturing (IMANAEAC)

Keywords

• Agricultural bale netting
• Silage stretch films
• Baler twine products
• Pallet wrapping solutions
• Forage protection materials

Headquarters

HQ city

Oggiono

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Agricultural net wraps: Manufacture and sale of net wraps for round balers used in forage harvesting and protection
2. Agricultural twines: Twines for big balers and agricultural applications including Rekord with EnergX technology
3. Stretch films: Silage stretch films for agricultural preservation including Rekord XL, Supernova Film, Silastar Film, and TenoSpin Film
4. Pallet wrapping solutions: Pallet wrapping materials including EvoVent ventilated system, Fresh Film, and Elastinet products

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Novatex Italia designs and manufactures agricultural plastic packaging products for forage protection, including net wraps for round balers (RETE family), twines for big balers and medium-fine applications (SPAGO family), silage stretch films (FILM family), crop covers, and pallet wrapping solutions such as the EvoVent ultra-ventilated hybrid and Fresh Film ventilated stretch film. Products are sold globally through an authorized dealer/distributor network and directly to large agricultural enterprises, with exclusive custom net configuration available to dealers.

Product overview

Novatex Italia is a physical products company that has been synonymous with innovation in forage protection since 1977. The company offers a comprehensive portfolio of agricultural packaging solutions organized into four main product lines: (1) RETE - net wraps for round balers, featuring over 20 different products including the Rekord family, R3NYou (sustainable with recycled components), and Youniverse; (2) SPAGO - twines for big balers and medium-fine applications, including Rekord LSB, TEWE, and R3NYou spago; (3) FILM - stretch films for silage including Rekord/Rekord XL, Supernova Film, and TenoSpin variants; and (4) AVVOLGI PALLET - innovative pallet wrapping solutions including EvoVent (ultra-ventilated hybrid), Fresh Film (ventilated stretch film), and Elastinet elastic nets. The company also produces COVER products for crop protection. Novatex positions itself as offering the world's widest range of nets for round balers, with products serving the agricultural sector globally from its Italian operations.

Differentiator

Problem solved

Functional benefit

Brands

• R3NYou: First net wrap product line incorporating recycled components, representing Novatex's sustainable product innovation.
• Rekord
• Supernova
• Winner Nova
• Westfalia Novatex
• Youniverse
• Ferromax
• Starnet
• Butterfly
• EvoVent
• Fresh Film

Products and services

• Round Baler Net Wraps (RETE family) Net wrap products for round balers used in forage harvesting and protection, organized by crop type (alfalfa, hay, silage, straw, stalks) and covering entry-level, mid-range, premium, and sustainable (recycled) variants for farmers and agricultural enterprises.
• Big Baler Twines (SPAGO family) Twines for big balers (large square balers) and medium-fine baling applications, designed to bind at high pressures while reducing machine downtime. Includes EnergX-technology variants and a recycled-content option.
• Silage Stretch Films (FILM family) Stretch films for silage preservation and bale wrapping, available in multiple micron thicknesses and layer constructions for different silage and baling applications.
• Crop Covers (COVER family) Cover products for crop and bale protection including covers for stacking and protecting bales in field and storage conditions.
• EvoVent Ultra-Ventilated Pallet Wrapping Ultra-ventilated pallet wrapping solution combining the benefits of nets and stretch films, designed for fresh produce pallet packaging requiring superior natural air circulation.
• Fresh Film Ventilated Pallet Stretch Film Perforated stretch film for pallet wrapping that provides airflow and transparency for product visibility while maintaining load stability, intended for fresh produce packaging.
• Elastinet Pallet Wrapping Nets Elastic nets for pallet wrapping applications across FSL, Classic, and Pro variants, providing load stability with ventilation for palletized goods.
• Your Net Custom Net Configuration (Dealer Exclusive) Custom-configured net wrap offering exclusively for Novatex dealers, combining different models and colors into a personalized product with minimum 20-pallet orders.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• TreedomcoreStrategic or Co-development Partner · 1 January 2024Multi-year reforestation project in collaboration with Treedom, a Certified B Corp founded in Florence in 2010. Novatex planted 400 trees in 2024 (200 in Ghana, 200 in Tanzania) and 400 more in 2025 (200 in Tanzania, 200 in Guatemala). The project aims to create positive environmental impact through biodiversity protection and community support.
• Cooperativa Sociale PasominorStrategic or Co-development Partner · 1 January 2019Social agriculture collaboration since 2019 for a company vegetable garden within Novatex's Oggiono facility. Cultivation managed by coordinators and disadvantaged trainees, with Novatex employees ordering vegetables and supporting the cooperative through voluntary contributions. Since 2013, Paso Lavoro has activated 46 work placement pathways for vulnerable individuals.
• Centro Aiuti per l'Etiopia ODV ETScoreStrategic or Co-development PartnerLong-term 'Villaggio Novatex' project supporting children and families in Ethiopia. Supports 35 children with distance sponsorship and funds 12 vocational training courses (4 annual courses and 8 short courses of about 5 months) for disadvantaged youth, providing practical knowledge for immediate job market insertion.
• BRAVEAURORAminorStrategic or Co-development PartnerNon-profit organization supporting initiatives in northern Ghana focused on child protection, education access, nutrition, and livelihood opportunities. Works in collaboration with local communities since 2009.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Armando Alvarez Group: Spanish manufacturer of plastic films for agricultural applications including silage films, greenhouse films, and bale wraps. A Southern European peer to Novatex with comparable agricultural film product lines.
• Silafol: Polish producer of agricultural stretch films including silage films and bale wraps. Silafol is a regional competitor with comparable stretch film products serving European agricultural markets.
• Trioplast Industrial AB: Swedish manufacturer of polyethylene films including stretch films for silage, bale wraps, and agricultural stretch films. Trioplast directly competes with Novatex in silage stretch films and agricultural stretch wrap products.
• Tama Group: Israeli-headquartered manufacturer of agricultural net wraps, twines, and crop packaging products. Tama is one of the most direct competitors to Novatex in round baler net wraps and silage films, serving global agricultural markets with overlapping SKUs.
• Klerks Group: Dutch manufacturer of agricultural films and stretch films for bale wrapping and silage preservation. Klerks competes with Novatex in European stretch film and bale wrap markets.
• Barbier Group: French producer of polyethylene films for agriculture including silage stretch films and bale wraps. Barbier's agricultural film portfolio overlaps directly with Novatex's silage and stretch film lines.
• RKW Group: German producer of polyethylene films and nonwovens including agricultural films, bale wraps, and silage stretch films. RKW's agricultural film portfolio directly overlaps with Novatex's silage film and pallet wrap offerings.

Broad incumbents

• Berry Global Group: Large US-headquartered global manufacturer of plastic packaging and engineered materials with an agricultural films segment. Berry operates at vastly greater scale and broader portfolio, competing with Novatex in selected agricultural film categories while serving many other packaging end-markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@NovatexItaliaChannel
• Facebookfacebook.com/NovatexItalia
• LinkedInlinkedin.com/company/novatex-italia-s.p.a.

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Novatex Italia