Treedom
Treedom is a Florence-based Certified B Corporation operating a digital platform that connects individuals and enterprises with agroforestry tree-planting projects across 15+ countries, providing geolocated tree tracking, Digital Forest profiles, ESG reporting, and subscription-based planting services.
- Company typePrivate
- Founded2010
- HeadquartersFlorence, Italy
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Treedom does
Treedom is a Florence, Italy-based Certified B Corporation founded in 2010 that operates a digital platform enabling individuals and enterprises to fund tree planting through agroforestry projects in more than 15 countries across Africa, South America, and Europe. The platform allows users to remotely plant, gift, or subscribe to trees, with each tree receiving a unique digital profile containing GPS coordinates, photographs, CO2 absorption timelines, and botanical characteristics. Since inception, Treedom has facilitated the planting of over 4 million trees and serves more than 1 million individual users and 13,000 corporate customers, with 186,000+ project beneficiaries reported.
The platform's core technology centers on tree geolocation and lifecycle tracking, creating a content library of individual tree profiles that supports both consumer engagement and corporate ESG communication. Treedom runs an integrated agroforestry model that combines tree cultivation with existing agricultural settings, partnering with local farmer cooperatives, NGOs such as AVSI (Haiti, since 2012), and research institutions such as Universidad Estatal del Sur de Manabí (Ecuador). The platform is available in five languages and supports multi-currency transactions (EUR, USD, GBP), distributed through wholly-owned subsidiaries in the UK (Treedom Trees Ltd) and Germany (Treedom Deutschland GmbH), alongside dedicated Sustainability Solutions sales teams. Corporate offerings include Digital Forest profiles, impact reporting tools, and consulting aligned with 12 of the 17 UN Sustainable Development Goals.
Treedom's revenue model combines one-time individual tree purchases, recurring individual and corporate subscriptions, gift tree transactions, and professional sustainability/ESG consulting services for enterprise clients. The go-to-market approach is hybrid: a direct-to-consumer e-commerce platform (treedom.net) paired with a sales-led enterprise motion. Disclosed customers include Allianz (36,762 trees across 14 countries), Timberland (40,386 trees in Ghana, committed to 50 million trees globally over 5 years), Yakult (10,081 trees across 10 countries), Shimano (8,200 trees), Adobe, and EZVIZ. Treedom is privately held and founder-led (Tommaso Speroni, Founder & CEO), having raised approximately $35 million USD across multiple rounds since 2011, with institutional backers including EXOR N.V., 8a+ Investments SGR, OurCrowd, Banca Sella Holding, and the Bill & Melinda Gates and Rockefeller Foundations.
Treedom firmographics
Firmographics- Name
- Treedom
- Legal name
- Treedom S.r.l.
- Website
- https://treedom.net
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Treedom is a Florence-based Certified B Corporation operating a digital platform that connects individuals and enterprises with agroforestry tree-planting projects across 15+ countries, providing geolocated tree tracking, Digital Forest profiles, ESG reporting, and subscription-based planting services.
- Ownership category
- akta.pro rank
Treedom industry classification
Industry- Product category
- Sustainable Forestry and Agroforestry Services
- NAICS
- Support Activities for Forestry (1153), Forest Nurseries and Gathering of Forest Products (1132)
- SIC
- Forestry (800)
- akta.pro primary industry
- Tree Planting & Establishment Services (Manual/Mechanized) (AFAMACAE)
- akta.pro secondary industry
- Urban & Community Reforestation / Street Tree Planting (AFAMACAL)
Keywords
Where Treedom is headquartered
LocationHeadquarters
- HQ city
- Florence
- HQ country
- Italy
- HQ region
- Europe
Offices3 records
Markets served
Treedom business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Individual Tree Planting Sales: One-time purchases of trees through the platform for individuals. Users can select species and countries for planting, with prices varying by tree type and project.
- Corporate Subscriptions: Monthly or annual subscription services for companies to continuously plant trees, build Digital Forests, and access sustainability reporting tools and communication materials.
- Gift Trees: Virtual tree gifting service allowing users to give trees via email, text message, or printable cards. Recipients activate trees on the platform.
- Corporate CSR/ESG Services: Sustainability consulting services including carbon footprint calculation, reduction and offsetting strategies, and transparent sustainability reporting for corporate clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual tree purchases starting from minimum 20 trees |
| Subscription | Monthly | Corporate subscription plans for ongoing sustainability programs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Treedom product offering
Product offeringCore offering
Treedom operates a digital platform that allows individuals and companies to remotely plant trees and follow their growth online. Each tree is photographed and geolocated at planting, and the platform coordinates agroforestry projects in 15+ countries across Africa, South America, and Italy with local farming communities who own the trees and benefit from their fruits. Offerings include individual tree purchases, gift trees, subscriptions, collective Forests, and corporate Digital Forests with ESG reporting tools.
Product overview
Treedom is a B2C and B2B platform that enables individuals and companies to plant trees remotely and track their environmental impact online. The core offering consists of individual tree planting and gifting services, complemented by business solutions including Digital Forests, subscriptions, and corporate sustainability programs. Key products include Plant and Gift Trees for individuals, Corporate Tree Planting for businesses, Subscriptions for recurring planting, and Treedom Forests for collective initiatives. All planted trees receive digital certificates with photos and GPS coordinates, and users access MyTreedom for community engagement and project updates. The platform operates agroforestry projects across multiple countries in Africa, South America, and Italy.
Differentiator
Problem solved
Functional benefit
Products and services
- Plant and Gift Trees Core service allowing individuals to remotely plant and gift trees and follow each tree's story online through a dedicated page with photos and GPS coordinates. Designed for individual consumers and gift senders across multiple countries.
- Business / Corporate Tree Planting Corporate sustainability offering including Digital Forest creation, employee engagement programs, and CSR/ESG communication tools for companies seeking to demonstrate and report environmental commitment. Designed for enterprise and mid-market corporate buyers.
- Treedom Subscriptions Subscription service enabling individuals and companies to plant trees on a recurring basis, with options to focus on specific impact areas such as climate action. Available to both consumers and corporate customers.
- Treedom Forests Collective tree-planting pages that allow multiple people to contribute trees united by a common intention such as birthdays, weddings, or commemorations, creating shared Digital Forests with combined impact data.
Quantifiable outcome
- Over 4 million trees planted since 2010
- +3 more outcomes
Companies that use Treedom
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Treedom technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Treedom partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship, core and minor.
- EZVIZflagshipEZVIZ, a global smart home brand headquartered in the Netherlands, partnered with Treedom for its EZVIZ Green Initiative. EZVIZ has planted 4,190 trees through Treedom across 11 countries, projected to reduce over 738.2 tonnes of CO2. The partnership aims to grow the global forest to more than 6,000 trees by 2027.
- AVSIcoreAVSI is a key partner for Treedom's projects in Haiti since 2012, coordinating numerous farmers' cooperatives with extensive experience in healthcare, food support, and agricultural development since 1999.
- Universidad Estatal del Sur de Manabí (Unesum)corePublic research and higher education institution in Ecuador collaborating with Treedom on coffee-focused agroforestry projects in Jipijapa, enabling training and research activities.
- Federaciòn de Agricultores Campesinas de la Zona Sur de Manabí (Focazsum)coreRepresents 11 grassroots farmer organizations and 350 farming families in Ecuador, partnering with Treedom for agroforestry projects.
- TsyriparmacoreLocal partner in Madagascar that founded with the aim of stopping environmental degradation and forest destruction, creating nurseries and spreading environmental awareness while supporting local community development.
- Libera Terra Cooperative / Beppe Montana CooperativeminorSocial cooperative focused on regenerating land confiscated from criminal organizations in Sicily, collaborating with Treedom on tree planting projects with disadvantaged groups.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Treedom competitors and assessment
Company assessmentDirect peers
- Tree-Nation: Tree-Nation is a digital tree-planting platform that allows individuals and companies to plant trees online with geolocation tracking. Most directly comparable to Treedom as it offers individual tree purchases, corporate forest creation, and a digital certificate model for each tree.
- One Tree Planted: One Tree Planted is a non-profit that facilitates tree planting across global reforestation projects, accepting donations and corporate partnerships. Directly comparable to Treedom in the corporate tree-planting sponsorship model and multi-country project portfolio.
- Plant-for-the-Planet: Plant-for-the-Planet is a youth-led global reforestation organization enabling individuals and companies to plant trees through donations. Comparable to Treedom in the global tree-planting platform model with corporate and individual participation.
- Eden Reforestation Projects: Eden Reforestation Projects is a non-profit that plants trees globally employing local communities. Comparable to Treedom as an on-the-ground reforestation partner working with local farmers, and an alternative for corporate ESG partnerships.
Emerging players
- Ecosia: Ecosia is a search engine that uses ad revenue to plant trees globally. While its core business model (search advertising funding tree planting) differs from Treedom, it shares the mission of monetizing digital activity for reforestation and serves overlapping sustainability-conscious consumer audiences.
- veritree: veritree is a restoration platform that uses blockchain and on-the-ground monitoring to verify tree-planting claims for brands. Comparable to Treedom in serving enterprise customers seeking verified tree-planting impact, though with a stronger technology and verification emphasis.
- Tentree: Tentree is an apparel brand that plants 10 trees per item purchased. Comparable to Treedom in tying consumer purchase behavior to tree-planting impact, but vertically integrated as a product company rather than a pure tree-planting platform.
- Pachama: Pachama is a forest carbon credit marketplace using satellite monitoring and AI to verify reforestation projects. Comparable to Treedom in serving corporate climate/sustainability buyers, though focused on carbon credit procurement rather than direct tree sponsorship.
Broad incumbents
- South Pole Group: South Pole is a major climate solutions provider offering carbon offsetting, sustainability consulting, and ESG services to corporates. Comparable to Treedom as a corporate sustainability partner but broader in scope and far larger in scale.
- myclimate: myclimate is a Swiss-based climate protection foundation offering corporate carbon offsetting and tree-planting projects. Comparable to Treedom in the corporate tree-sponsorship and agroforestry space, with a similar European, B Corp-adjacent positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks3 records
Key highlights6 records
Customer concentration
Treedom social profiles
Digital presenceTreedom compliance and trust
Trust signalCompliance3 records
Treedom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Treedom leadership team
Management profileNumber of profiles
Profiles12 records
Treedom subsidiaries and ownership
Company hierarchySubsidiaries2 records
Treedom funding detail
Funding detailFunding overview
Funding rounds7 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Treedom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Treedom
What does Treedom do?
Treedom operates a digital platform that allows individuals and companies to remotely plant trees and follow their growth online. Each tree is photographed and geolocated at planting, and the platform coordinates agroforestry projects in 15+ countries across Africa, South America, and Italy with local farming communities who own the trees and benefit from their fruits. Offerings include individual tree purchases, gift trees, subscriptions, collective Forests, and corporate Digital Forests with ESG reporting tools.
Is Treedom a public or private company?
Treedom is a private company. It is classified as venture growth investor backed and is currently operating.
When was Treedom founded?
Treedom was founded in 2010. It employs 51 to 100 people.
Where is Treedom based?
Treedom is headquartered in Florence, Italy, in the Europe region.
How does Treedom make money?
Four revenue lines are on record. Individual Tree Planting Sales are the primary driver. The others are corporate Subscriptions, gift Trees and corporate CSR/ESG Services.
Who are Treedom's main competitors?
Direct peers on record are Tree-Nation, One Tree Planted, Plant-for-the-Planet and Eden Reforestation Projects. Emerging players are Ecosia, veritree, Tentree and Pachama. Broad incumbents are South Pole Group and myclimate.
Does Treedom have an API?
No public API is recorded for Treedom.
What industry is Treedom in?
Treedom's product category is Sustainable Forestry and Agroforestry Services. Its primary akta.pro industry code is AFAMACAE, Tree Planting & Establishment Services (Manual/Mechanized), with a secondary code of AFAMACAL, Urban & Community Reforestation / Street Tree Planting. Its NAICS code is 1153 and its SIC code is 800.