Brothers Lawn Care

What Brothers Lawn Care does

Brothers Lawn Care, Corp. is a family-owned, full-service lawn care and landscaping company headquartered in Holmen, Wisconsin, serving residential and commercial customers across the Coulee Region and La Crosse County since 2017. Founded by brothers Colton and Luke, the company offers five core service lines: recurring residential and commercial lawn mowing, landscape design and build (paver patios, retaining walls, landscape lighting, sod, and water features), full-service holiday light installation (design through storage), seasonal cleanups and lawn health services, and trailer rentals. A sixth offering, the SPIN (Single Parents in Need) program, delivers free lawn care to nominated single-parent households from April through October as a community-outreach initiative rather than a revenue line.

The business operates on a direct-to-consumer service-delivery model. Customers reach the company via website contact forms, phone, email, and Calendly consultations, with marketing concentrated on Instagram, Facebook, Google reviews, and word-of-mouth referrals. Revenue is split between subscription-style recurring mowing contracts and project-based one-time services (landscape builds, holiday light installations, seasonal cleanups), with most pricing quoted after on-site property assessment; the only publicly disclosed price point is a $50 flat fee for curbside leaf cleanup. Named commercial customers include Eckers Apple Farm, and operational partnerships extend the service surface with Shine Bright Pressure Washing, Keenan-Construction, All Elements Hydroseed, Habitech, and Christen Farm Nursery.

The company is bootstrapped with no external funding, operates with commercial-grade equipment rather than proprietary technology, and is bounded to a roughly 30-minute service radius from its Holmen shop. It was recognized as the 2025 Emerging Business of the Year by the La Crosse Area Chamber of Commerce, formalizing its positioning as an established local growth-stage operator.

Name

Brothers Lawn Care

Legal name

Brothers Lawn Care, Corp.

Website

https://brotherslawncarewi.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Brothers Lawn Care is a family-owned, full-service lawn care and landscaping company in Holmen, Wisconsin, serving residential and commercial customers across the Coulee Region and La Crosse County with mowing, landscape design and build, holiday light installation, seasonal services, and trailer rentals.

Ownership category

akta.pro rank

Product category

Residential Landscaping Services

NAICS

Landscaping Services (561730), Landscaping Services (56173)

SIC

Services-To Dwellings & Other Buildings (7340), Agricultural Services (700)

akta.pro primary industry

Residential Landscaping & Lawn Care (BPABADAB)

akta.pro secondary industries

Residential Lawn Mowing (Scheduled/Recurring) (HSAIAAAA), Seasonal Yard Cleanup (Spring/Fall Cleanups) (HSAIAAAC), Yard Waste & Green Waste Hauling (Leaves, Grass, Brush) (HSAIAOAA), Lawn Aeration & Overseeding (Core Aeration, Seeding) (HSAIAAAE), Dethatching & Lawn Renovation (Power Raking) (HSAIAAAF), Seasonal Lawn Treatment Packages (Spring/Fall Cleanups, Winterization) (HSAIAGAJ)

Keywords

• Lawn care services
• Landscape design build
• Holiday light installation
• Seasonal yard cleanup
• Residential landscaping

Headquarters

HQ city

Holmen

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Lawn Mowing Services: Recurring weekly or bi-weekly mowing services for residential and commercial properties during growing season. Seasonal contracts available for consistent scheduling.
2. Landscape Design & Installation: One-time project-based services including paver patios, retaining walls, landscape beds, sod installation, and outdoor living space construction.
3. Holiday Light Installation: Full-service Christmas light installation including custom design, professional installation, maintenance, removal, and storage. Seasonal service offered annually.
4. Seasonal Services: Spring cleanups, fall cleanups, lawn aeration, dethatching, and curbside leaf pickup services. One-time or bundled service offerings.
5. Trailer Rentals: Trailer rental services for customer use.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Brothers Lawn Care delivers residential and commercial lawn mowing (weekly or bi-weekly, including edging, trimming, and blowing), landscape design and build services (paver patios, retaining walls, landscape lighting, rock and mulch, sod installation), full-service Christmas light installation (design, install, maintenance, takedown, and storage), and seasonal services (spring and fall cleanups, aeration, dethatching, curbside leaf pickup), plus trailer rentals, all delivered on-site in the La Crosse County / Coulee Region of Wisconsin.

Product overview

Brothers Lawn Care is a family-owned, full-service lawn care and landscaping company serving the La Crosse County area since 2017. The company operates as a unified service business rather than a platform architecture, offering six interconnected core service lines: Mowing Services (residential and commercial lawn maintenance including brush mowing), Landscape Design & Build (patios, retaining walls, landscape lighting, sod installation, and water features), Holiday Light Installation (custom design through removal and storage), Seasonal Services (spring/fall cleanups, aeration, dethatching, leaf cleanup), Trailer Rentals, and the community outreach program SPIN. The company also partners with Shine Bright Pressure Washing for exterior cleaning services. All services are offered individually or can be bundled, with the landscaping services often complementing mowing contracts and seasonal services designed to work alongside regular maintenance schedules.

Differentiator

Problem solved

Functional benefit

Brands

• SPIN (Single Parents In Need): A community outreach program created to support single parents by providing free lawn care services. The program offers weekly mowing, seasonal cleanups, landscape bed refresh, or pressure washing services to selected families monthly from April through October.

Products and services

• Mowing Services Residential and commercial lawn mowing including trimming around landscaping, edging, and blowing cut grass from beds, with brush mowing for clearing overgrown areas; offered on weekly or bi-weekly recurring schedules during the growing season for residential and commercial properties in La Crosse County.
• Landscape Design & Build Comprehensive landscape design and construction for residential and commercial properties including paver-stone patios, retaining walls, rock and mulch installation, landscape lighting, pond installation, sod installation, and buried downspout services; delivered as one-time projects.
• Holiday Light Installation Full-service Christmas light installation for residential and commercial customers including custom design, professional installation with commercial-grade materials, ongoing maintenance, takedown, and off-season storage; offered annually during the holiday season.
• Seasonal Services Seasonal landscape maintenance including spring cleanups, fall cleanups, lawn aeration, dethatching, and curbside leaf pickup; offered as one-time or bundled services for residential and commercial properties, with a flat $50 fee for curbside leaf cleanup.
• Trailer Rentals
• SPIN (Single Parents in Need) Community outreach program providing free lawn care services (weekly mowing, seasonal cleanup, landscape bed refresh, or pressure washing) to nominated single parent households in the Holmen, Onalaska, and La Crosse area, with monthly drawings held April through October; excludes commercial properties, farms, and acreage.
• Pressure Washing Exterior cleaning services for homes, driveways, and roofs offered in partnership with Shine Bright Pressure Washing; available to SPIN-program nominated single parent families and other customers as a partner service.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• Shine Bright Pressure WashingminorStrategic or Co-development PartnerPartner vendor providing pressure washing services for SPIN program beneficiaries. Customers nominated for SPIN services can receive exterior cleaning including home, driveway, or roof pressure washing.
• Keenan-ConstructionminorOthersListed as a trusted partner on the company website, appearing alongside other partner logos in a trusted partners section.
• All Elements HydroseedminorOthersListed as a trusted partner on the company website, providing hydroseeding services for lawn restoration projects.
• HabitechminorOthersListed as a trusted partner on the company website, appearing alongside other partner logos.
• Christen Farm NurseryminorStrategic or Co-development PartnerPartner nursery used by customers for plant, tree, and decorative rock selections on landscape projects. Customers work directly with the nursery while Brothers handles installation.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lawn Doctor: Lawn Doctor is a franchise-based lawn care company offering fertilization, weed control, aeration, seeding, and pest-related lawn services. It is comparable in its residential recurring service model and homeowner-focused lawn health offering.
• Weed Man: Weed Man is a lawn care franchise specializing in fertilization, weed control, aeration, seeding, and pest management. It is a close category peer for Brothers Lawn Care's lawn-treatment and recurring property-maintenance work.
• Spring-Green Lawn Care: Spring-Green provides lawn care, tree care, pest control, and landscape maintenance through a franchise model. It is comparable because it targets residential and small commercial property owners with recurring outdoor-property services.
• NaturaLawn of America: NaturaLawn of America offers organic-based lawn care, weed control, aeration, seeding, and pest services. It is comparable as a residential lawn-care provider with recurring homeowner relationships, although its positioning is more specialized around organic programs.
• The Grounds Guys: The Grounds Guys is a lawn care and landscaping franchise serving residential and commercial customers. It is highly comparable because it offers recurring mowing, landscape maintenance, seasonal services, and direct local service delivery similar to Brothers Lawn Care.

Broad incumbents

• U.S. Lawns: U.S. Lawns is a commercial grounds-care franchise providing landscape maintenance, enhancements, irrigation, and seasonal services. It is comparable to Brothers Lawn Care's commercial-property mowing and maintenance work, but is more focused on national commercial accounts.
• TruGreen: TruGreen is a national lawn care provider focused on fertilization, weed control, aeration, and related turf services. It overlaps with Brothers Lawn Care's recurring lawn maintenance and treatment-oriented services, though at much larger scale.
• Yellowstone Landscape: Yellowstone Landscape provides commercial landscape maintenance, enhancements, irrigation, and tree care. It is comparable to Brothers Lawn Care's commercial landscaping and maintenance services, although Yellowstone is a larger commercial specialist.
• LandCare: LandCare is a commercial landscaping company offering maintenance, enhancements, irrigation, and snow/seasonal services. It is comparable through overlapping landscape maintenance and enhancement services, particularly for commercial-property customers.
• BrightView: BrightView is one of the largest U.S. commercial landscaping companies, offering maintenance, development, snow services, and landscape enhancements. It is comparable on commercial grounds maintenance and landscape project work, but operates at far larger scale and with a broader enterprise customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BrosLawnCareLLC
• LinkedInlinkedin.com/company/brothers-lawn-care-corp

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brothers Lawn Care