Accessible Bath Solutions LLC

What Accessible Bath Solutions LLC does

Accessible Bath Solutions LLC is a privately held Wisconsin-based home accessibility contractor founded in 2010 by owner Ben Ritchie in Appleton. The company specializes in bathroom modifications and broader aging-in-place home renovations, primarily walk-in bathtubs, ADA-compliant accessible showers, Safeway Safety Step tub-to-walk-in conversions, grab bars, comfort height toilets, transfer benches, accessible sinks and faucets, wheelchair ramps and lifts, and doorway widening. It operates as a licensed Wisconsin plumbing contractor (MP#227170) and holds Certified Aging-in-Place Specialist (CAPS) credentials through the National Association of Home Builders, alongside memberships in NAHB, the Valley Home Builders Association, and the Wisconsin Builders Association.

The business model is direct-to-consumer service delivery: free in-home consultations in the customer's home, customized product selection from over 400 available models across authorized lines including Best Bath Systems and Sterling (Kohler brand), and professional installation typically completed within one to two days. Pricing is project-based, ranging from roughly $75-$150 for basic faucets and $200-$400 for comfort height toilets up to $2,500-$10,000 for walk-in bathtubs depending on features. Revenue is generated through a combination of hardware sales and professional installation labor, with no subscription, licensing, or recurring service revenue stream. The company also acts as an authorized dealer of Alert 1 Medical Alert Systems, extending its offering into adjacent aging-in-place safety products.

Customer segments are residential and concentrated in the senior/aging-in-place population and individuals with mobility disabilities in Northeast Wisconsin, supported by family caregivers as an indirect buyer. Service territory covers five counties (Winnebago, Outagamie, Brown, Calumet, Manitowoc) and key cities including Appleton, Green Bay, Oshkosh, Manitowoc, Neenah, and Fond du Lac. Distribution is exclusively regional, relying on in-home sales, the company website, local home expos, a retail display at ThedaCare at Home, and earned-media customer testimonials. The company is independently owned with no external funding, no subsidiaries, and no disclosed enterprise or institutional contracts.

Name

Accessible Bath Solutions LLC

Legal name

Accessible Bath Solutions LLC

Website

https://accessiblebathsolutions.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Accessible Bath Solutions LLC is a Wisconsin-based, CAPS-certified home accessibility contractor serving seniors and individuals with disabilities in Northeast Wisconsin with walk-in bathtubs, ADA-compliant showers, Safeway Safety Step conversions, grab bars, ramps, and related aging-in-place modifications installed via free in-home consultations.

Ownership category

akta.pro rank

Product category

Accessible Bathroom Remodeling

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Bathroom Accessibility Modifications (Walk-In Tubs, Roll-In Showers, Grab Bars) (HSAPANAD)

akta.pro secondary industries

Bathroom Accessibility & Safety Upgrades (Grab Bars, Curbless Showers, Widened Doors) (HSAPABAJ), Bathtub Replacement & Tub-to-Shower Conversions (HSAPABAC), Lighting, Switches & Controls Accessibility (Lever Handles, Rocker Switches) (HSAPANAH)

Keywords

• Accessible bathroom remodeling
• Walk-in bathtubs
• Aging-in-place solutions
• ADA compliant showers
• Home accessibility modifications

Headquarters

HQ city

Appleton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Installation Services: Full-service plumbing and installation of bathroom accessibility modifications including walk-in bathtubs, accessible showers, tub-to-shower conversions, and home modifications.
2. Product Sales: Sales of accessibility products including walk-in bathtubs, accessible showers, grab bars, comfort height toilets, sinks, faucets, and other safety accessories.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Accessible Bath Solutions LLC sells and installs accessibility-focused bathroom and home modification products, including walk-in bathtubs, ADA-compliant accessible showers, Safeway Safety Step tub conversions, grab bars, comfort height toilets, accessible sinks and faucets, wheelchair ramps and lifts, and doorway expansions. The company provides free in-home consultations and certified Aging-in-Place Specialist (CAPS) guidance, completing most installations within one to two days for homeowners in Northeast Wisconsin.

Product overview

Accessible Bath Solutions LLC is a service-based bathroom remodeling company offering a comprehensive portfolio of accessibility products and home modification services. The core offerings include walk-in bathtubs (with hydrotherapeutic jets, anti-scald technology, and ADA-compliant features) and accessible/ADA-compliant showers available in premium brands (Best Bath with lifetime warranty and Sterling by Kohler). The company also offers the Safeway Safety Step™ product line for converting existing tubs into walk-in configurations. Additional products include grab bars, comfort height toilets, transfer benches, handheld showers, accessible sinks/faucets, wheelchair ramps/lifts, doorway expansion, and Alert 1 Medical Alert Systems. With over 400 models available, the company serves seniors aging in place and individuals with disabilities, completing most installations within one to two days. The company holds CAPS certification and operates as an authorized installer for multiple product lines.

Differentiator

Problem solved

Functional benefit

Products and services

• Walk-in Bathtubs Walk-in bathtubs equipped with built-in grab bars, hydrotherapeutic or whirlpool jet therapy, anti-scald technology, ADA-compliant seats, non-slip surfaces, rapid drain systems, bacteria- and mold-resistant finishes, and a lifetime warranty on the tub and door seal. Designed for seniors and individuals with mobility limitations to bathe safely and independently.
• Accessible Showers ADA-compliant accessible showers fitted to existing spaces without major structural changes, offered in multiple models including premium Best Bath (lifetime warranty, age-in-place convertible) and Sterling (Kohler brand, full accessibility line). Available with handheld shower heads, seats, and grab bars.
• Safeway Safety Step Tub Conversion Authorized installer of Safeway Safety Step products, which convert existing bathtubs (fiberglass, steel, or cast iron) into walk-in-style tubs by cutting a door or step into the existing tub. A cost-effective accessibility solution.
• Wheelchair Ramps and Lifts Wheelchair ramps and lifts designed to occupy minimal space with unique solutions, offered at a range of price points to accommodate different needs and budgets.
• Doorway Expansion Service Doorway widening service to enable wheelchair and walker access, expanding standard doorways to 32–36 inches in approximately eight hours.
• Light and Switch Placement Service Task lighting installation and switch placement services to improve visibility and reduce slips, trips, and falls in the home.
• Alert 1 Medical Alert System Authorized dealer of Alert 1 Medical Alert System, providing emergency response capability for individuals living alone who may be at risk of falling or having trouble with daily activities.
• Roll-in Showers Wheelchair-accessible roll-in showers offering independence and freedom, with multiple models available to accommodate existing bathroom space.
• Accessible Sinks and Faucets Accessible sinks installed at custom heights, including wall-hung sinks for wheelchair access and pedestal sinks for additional room, paired with wrist-lever, single-handle, or touch-action faucets and anti-scald features.
• Grab Bars Safety grab bars available in varied sizes, colors, and finishes, including unique designs tailored to specific bathroom applications.
• Comfort Height Toilets Elevated toilet fixtures ranging from 18–19 inches (standard chair height) to 20+ inches, with optional lift chairs for assisted lowering and raising.
• Transfer Benches Transfer benches that allow the user to sit down and slide over to position their legs into the tub, making tub entry safer and easier.
• Handheld Showers and Seats Handheld shower units paired with seats and accessible controls that allow the user to sit down, relax, and bathe without reaching or standing.

Quantifiable outcome

• One in three people age 65+ fall every year, resulting in $20+ billion in medical bills annually
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Alert 1minorChannel Partner/ Reseller/ DistributorAccessible Bath Solutions is an authorized dealer of Alert 1 Medical Alert System. This partnership allows them to offer medical alert systems to customers living alone who may be at risk of falling or having trouble with daily activities.
• ThedaCare at HomeminorStrategic or Co-development PartnerThedaCare at Home retail location displays a barrier-free shower from Accessible Bath Solutions (3000 E College Ave. Suite A, Appleton, WI 54915). This allows potential customers to view products in person.
• Best Bath SystemscoreTechnology or IntegrationAuthorized dealer of Best Bath products, which are premium ADA compliant showers with lifetime warranties. Best Bath showers can be installed as traditional showers and converted to barrier-free showers as needs change.
• Sterling (Kohler brand)coreTechnology or IntegrationAuthorized dealer of Sterling showers, a Kohler brand offering a full line of showers dedicated to accessibility and providing safety and independence in the home.
• Safeway StepcoreOEM/ Whitelabel/ Licensing PartnerAuthorized installer of Safeway Safety Step products, which can cut doors or steps into existing bathtubs (fiber glass, steel, or cast iron) to make them accessible.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• American Standard Walk-in Tubs (LIXIL): Major plumbing manufacturer offering walk-in tubs and accessibility fixtures; competes in the same product category but as part of a much broader portfolio rather than a specialized niche installer.
• Leaf Home Safety Solutions (Leaf Bath): National home solutions provider with a walk-in tub and bath safety division; larger scaled incumbent operating in the same aging-in-place bath modification category.
• Kohler (LuxStone): Kohler's walk-in shower line is a product-level overlap; while Kohler is a broad incumbent manufacturer, its accessibility-focused Sterling brand competes in Accessible Bath Solutions' core accessible shower category.

Direct peers

• Bath Planet: Specializes in bathtub and shower replacements including accessibility conversions and tub-to-shower conversions; competes for the same senior and accessibility-focused customer base.
• Bath Fitter: National chain specializing in acrylic bathtub and shower liners, walk-in tubs, and accessibility conversions; directly comparable offering and target customer (seniors aging in place) with similar 1-day install model.
• Jacuzzi Bath Remodel: National walk-in tub and bath remodel brand focused on hydrotherapy and accessibility features; overlaps directly on walk-in tubs, safety features, and senior customer base.
• Independent Home Services: Direct-to-consumer walk-in tub and accessibility company focused on the senior market; comparable product set, GTM (in-home sales), and customer segment.
• Premier Care in Bathing: Specialist walk-in tub and accessibility bath provider serving seniors aging in place; closely comparable niche focus, product mix, and customer acquisition approach.
• Re-Bath: National bathroom remodeling franchise offering walk-in tubs, tub-to-shower conversions, and accessibility-focused remodels; directly comparable products and customer segment.

Emerging players

• 101 Mobility: National franchise providing ramps, stair lifts, and accessibility modifications; overlapping home modification offerings but broader mobility scope rather than bathroom-specialized.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/accessiblebathsolutions
• LinkedInlinkedin.com/company/accessible-bath-solutions-llc

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Accessible Bath Solutions LLC