Baggett Heating & Cooling

What Baggett Heating & Cooling does

Baggett Heating & Cooling, Inc. is a second-generation, family-owned residential HVAC services company founded in 1980 and headquartered at 825 Main Street in Clarksville, Tennessee. The company operates from a single location serving the Clarksville/Montgomery County area, including Cunningham, Southside, Woodlawn, and Adams. Under the ownership and presidency of Alana O. Ward since 2001, Baggett delivers heating, cooling, and indoor air quality services to thousands of individual homeowners. Core technical offerings include air conditioning and heat pump installation/repair/tune-up, furnace and ductless mini-split services, duct inspection, cleaning and sealing, humidifier, thermostat, UV light, and air purifier installation (including the iWave bi-polar ionization device), and carbon monoxide detector services. The business is built around NATE-certified technicians holding Universal EPA, HVAC Excellence, and combustion analysis credentials.

The company's go-to-market is direct-to-consumer and locally concentrated: customers reach Baggett via phone (931-645-2859), text, email, online contact/scheduling forms, and a content-heavy website targeting local SEO. Marketing channels include an extensive blog, direct mail, a referral program offering $20 for repair referrals and $100 for replacement referrals, and community programs such as a Veterans Day HVAC giveaway. The Preferred Customer Maintenance Club provides tiered annual subscriptions ($188-$466/year for standard plans; discounted senior plans) covering 1-3 HVAC systems and conferring two annual tune-ups, priority scheduling, a 15% repair discount, and no after-hours fees. Remaining revenue is one-time and quote-based, derived from HVAC repair services, full system installations (often financed through third-party options), and indoor air quality work.

Strategically, Baggett is positioned as a trusted local specialist rather than a scale player, holding BBB A+ accreditation, membership in the Quality Contractor Network, and Elite Dealer status with Tempstar Heating and Cooling Products. The company is privately held with no disclosed investors, parent entities, or external funding, and there is no evidence of geographic expansion beyond the immediate Clarksville/Montgomery County market. No AI, ML, or proprietary technology platform is in evidence; the technology stack is a conventional WordPress-based website integrated with the Payzer payment processing system.

Name

Baggett Heating & Cooling

Legal name

Baggett Heating & Cooling, Inc.

Website

https://baggettheatingandcooling.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Baggett Heating & Cooling is a second-generation, family-owned residential HVAC services company based in Clarksville, Tennessee, providing heating, cooling, and indoor air quality installation, repair, and maintenance to homeowners across the Montgomery County area for over 40 years.

Ownership category

akta.pro rank

Product category

Residential HVAC Services

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

HVAC System Cleaning & Coil Service (Indoor Units) (HSAOAHAK)

Keywords

• Residential HVAC services
• Heating and cooling
• Air conditioning repair
• Indoor air quality
• HVAC maintenance

Headquarters

HQ city

Clarksville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. HVAC Repair Services: One-time and emergency repair services for heating and cooling systems. Revenue generated from diagnostic fees, parts, and labor charges.
2. Maintenance Club Membership: Annual subscription-based maintenance plans providing recurring revenue. Membership includes two tune-ups per year, priority service, and discounts on repairs. Senior and standard plans available for 1-3 systems.
3. HVAC Installation/Replacement: One-time revenue from new HVAC system installations and full replacements. Often financed through third-party financing options.
4. Indoor Air Quality Solutions: Additional services including duct cleaning, UV light installation, air purifiers, thermostat installation, and humidity control solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Baggett Heating & Cooling provides residential HVAC installation, repair, tune-up, and maintenance services for homeowners in the Clarksville and Montgomery County, Tennessee area. Offerings cover air conditioning, heating (furnaces, heat pumps, ductless mini-splits, air handlers), duct work, indoor air quality products, and a recurring Preferred Customer Maintenance Club for scheduled service.

Product overview

Baggett Heating & Cooling is a second-generation, locally owned HVAC service company serving Clarksville and Montgomery County, Tennessee for over 40 years. The company operates as a service-based business offering a unified portfolio of residential heating and cooling solutions. Core services include air conditioning (installation, repair, tune-up), heating (furnaces, heat pumps, ductless mini-splits, air handlers), and indoor air quality solutions (air purifiers, UV lights, duct services, humidifiers, thermostats). These services are supported by the Preferred Customer Maintenance Club membership program offering bi-annual tune-ups and priority scheduling. The company also offers a referral incentive program. As an Elite Dealer for Tempstar products, they provide branded HVAC equipment alongside their installation and service offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Air Conditioning Services

Quantifiable outcome

• Regular maintenance can reduce energy consumption by up to 30%
• +2 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Tempstar (Elite Dealer)coreChannel Partner/ Reseller/ DistributorBaggett is an Elite Dealer for Tempstar Heating and Cooling Products, indicating a preferred partnership status with the manufacturer for product distribution and installation.
• Quality Contractor NetworkminorChannel Partner/ Reseller/ DistributorMembership network providing access to industry resources, training, and quality standards for contractors.
• New Filters PlusminorChannel Partner/ Reseller/ DistributorPartnership for filter delivery services, allowing Baggett to offer customers convenient filter delivery straight to their door.
• Campbell Strong Workforce PartnershipminorStrategic or Co-development PartnerPartnership with local workforce development program that assisted employee Cole Smiley in attending trade school for HVAC training.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lee Company: Middle Tennessee HVAC, plumbing, and electrical service company headquartered near Nashville. Directly comparable residential service model with recurring maintenance programs, comparable technician staffing, and overlapping geography in the greater Clarksville/Nashville corridor.
• Hiller Plumbing, Heating, Cooling & Electrical: Nashville-based residential HVAC, plumbing, and electrical service provider operating across middle Tennessee and northern Alabama. Same customer profile (residential homeowners), subscription maintenance offerings, and competitive overlap in the regional market Baggett serves.
• Coolray Heating & Cooling: Regional residential HVAC service company operating across the Southeast. Directly comparable service portfolio (heating, cooling, indoor air quality, maintenance plans) and similar go-to-market in suburban single-family home markets.
• One Hour Heating & Air Conditioning: National residential HVAC service franchise with locally owned operators across the U.S. Competes head-to-head on heating/cooling repair, replacement, and maintenance memberships; provides a franchised alternative to Baggett's independent family-owned model.

Broad incumbents

• Carrier Residential: Major HVAC equipment manufacturer with extensive U.S. dealer network. Comparable to Tempstar (Baggett's primary supplier) as both a competitive equipment brand and a parallel channel-partner program structure.
• Service Experts Heating & Air Conditioning: National residential HVAC service brand operating across most major U.S. metro markets. Broader scale and marketing budget than Baggett, but overlapping service lines including repair, replacement, and maintenance memberships.
• Trane Technologies: Global HVAC equipment manufacturer whose products are installed by independent residential contractors including Baggett. Relevant comparison point on equipment pricing, rebate programs, and dealer-network economics that shape Baggett's installation margins.
• ARS / Rescue Rooter: National home services platform offering HVAC, plumbing, and drain services across the U.S. Comparable residential service offering but with broader geographic footprint, multi-trade portfolio, and significantly larger operational scale than Baggett.

Emerging players

• Home Depot Home Services (HVAC Installation): National retailer-offered HVAC installation program connecting homeowners with local installers. Represents an emerging, marketing-funded customer acquisition channel that competes with independents like Baggett on replacement leads rather than on service quality.
• Mr. Sparky Electric: National residential electrical and HVAC-adjacent service franchise. Partial overlap on whole-home comfort services and similar local-owner-operator model; not a direct heating/cooling replacement competitor but competes for the same household-services wallet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BaggettHVAC

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baggett Heating & Cooling