Aqua Backflow

What Aqua Backflow does

Aqua Backflow, Inc. is a privately held US company founded in 2006 and headquartered in Elgin, Illinois, that operates two web-based compliance tracking platforms — TrackMyBackflow.com for cross-connection control and backflow prevention programs, and TrackMyFOG.com for Fats, Oils, and Grease (FOG) program management. The company's platforms centralize customer notifications, tester certification tracking, device inventory (with proprietary GPS tracking of cross-connection devices), compliance reporting, and a searchable locator for registered backflow testers and irrigation auditors. It serves municipal water suppliers, sewer utilities, US military installations, and industrial and commercial water users, with a customer footprint covering roughly 1 million water customer accounts, hundreds of thousands of tracked backflow preventers, and over 6,000 certified testers.

The business operates a sales-led, enterprise field-sales go-to-market targeting municipalities and federal installations, complemented by self-serve online portals for testers and end customers. Aqua Backflow positions its offering as turn-key, "no cost to water purveyors" managed services — absorbing administrative, software, postage, and reporting costs that the company claims can run up to $500,000 per year for municipalities managing programs in-house. Revenue mechanics are not publicly disclosed, but the company has not raised external funding, maintains a 11-50 employee headcount range, and claims to have never raised prices since founding. The company expanded into the military vertical starting in 2011 and broadened its municipal base via the 2018 acquisition of ArchonSafe, adding multiple municipal and enterprise utility customers.

Name

Aqua Backflow

Legal name

Aqua Backflow, Inc.

Website

https://aquabackflow.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Aqua Backflow operates TrackMyBackflow.com and TrackMyFOG.com, web-based compliance platforms for municipal water suppliers, sewer utilities, and US military installations to manage backflow prevention and Fats, Oils, and Grease programs under a turn-key, no-cost-to-purveyor model.

Ownership category

akta.pro rank

Product category

Water Utility Compliance Management

NAICS

Water Supply and Irrigation Systems (22131), Water Supply and Irrigation Systems (221310)

SIC

Water Supply (4941), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Backflow Compliance Management & Reporting (Permits, Forms, Scheduling) (HSAOALAF)

akta.pro secondary industries

Backflow Prevention & Cross-Connection Control (EUANAAAI), Backflow Training & Program Consulting (For Facilities & Water Systems) (HSAOALAJ)

Keywords

• Backflow prevention services
• Cross-connection control
• Water utility compliance
• FOG program management
• Municipal water management

Headquarters

HQ city

Elgin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Managed Services - Turn-key Backflow Prevention Programs: Provides complete backflow prevention program management to water purveyors. The company manages all aspects including customer notifications, tester tracking, compliance reporting, and regulatory adherence. Claims to eliminate administrative costs for municipalities. Historically stated that managing programs in-house can cost up to $500,000/year.
2. Managed Services - FOG Programs: Fats, Oils, and Grease tracking and compliance management services for sewer utilities and municipalities. Includes pumping manifest tracking, compliance notifications, and electronic reporting.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Aqua Backflow provides turn-key backflow prevention and Fats, Oils, and Grease (FOG) program management for municipal water suppliers, utilities, and large water consumers. The company operates two cloud-based platforms—TrackMyBackflow.com and TrackMyFOG.com—that centralize compliance tracking, tester scheduling, customer notifications, and regulatory reporting. Programs are delivered at no software, postage, or maintenance cost to the water purveyor.

Product overview

Aqua Backflow offers two integrated cloud-based compliance tracking platforms: TrackMyBackflow.com and TrackMyFOG.com. These platforms serve municipalities, water suppliers, and industrial/commercial customers for cross-connection control and FOG program management respectively. Both products operate on a 'turn-key' model with no cost to customers (minimum quantities may apply), handling everything from customer notifications to regulatory compliance reporting.

Differentiator

Problem solved

Functional benefit

Brands

• TrackMyBackflow.com: Eco-friendly online backflow prevention management program for municipalities, water suppliers, industrial, commercial, and institutional customers.
• TrackMyFOG.com

Products and services

• TrackMyBackflow.com

Quantifiable outcome

• Compliance rate improvement: 30% increase, reaching 91% compliance rate
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• ArchonSafeminorOthers · 14 July 2018Aqua Backflow acquired ArchonSafe in July 2018. The acquisition brought new municipal customers including Citizen's Energy Group, Whitestown, Columbus, Westfield, Michigan City, Bloomington, and North Manchester into the Aqua Backflow customer base. The acquisition aimed to improve backflow compliance and administrative efficiencies for acquired customers.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• HydroCorp: HydroCorp provides cross-connection control surveys, program management, and consulting for water utilities and industrial/commercial customers across the US, directly overlapping with Aqua Backflow's turn-key backflow services.
• Backflow Solutions Inc. Backflow Solutions Inc. is a direct competitor offering BPA-tracker-style software for backflow prevention and cross-connection control program management to water utilities and municipalities, mirroring Aqua Backflow's TrackMyBackflow.com core offering.
• M.E. Simpson Company: M.E. Simpson Co. offers water utility services including cross-connection control, backflow program management, and flow testing for municipalities — a comparable specialty services firm targeting the same utility buyer.
• Water Resources Associates: Water Resources Associates provides cross-connection control, backflow prevention program management, and related services to municipal water utilities, overlapping directly with Aqua Backflow's municipal services motion.

Broad incumbents

• Itron: Itron is a broad smart-water and smart-city solutions provider to utilities and municipalities, offering data and analytics platforms that compete for the same digital-compliance wallet as Aqua Backflow.
• Tyler Technologies: Tyler Technologies is a major municipal ERP and permitting software provider for local governments; its broad portfolio and deep municipal relationships make it a potential bundling threat to Aqua Backflow's compliance niche.
• Badger Meter: Badger Meter is a broad incumbent in water metering and flow instrumentation for utilities, with adjacent smart-water analytics that intersect with Aqua Backflow's compliance tracking customer base.
• Watts Water Technologies: Watts manufactures backflow preventers and plumbing/water safety products for commercial and institutional customers, serving the same regulatory compliance ecosystem in which Aqua Backflow operates.
• Mueller Water Products: Mueller Water Products is a large, established manufacturer and solutions provider for water infrastructure, including backflow prevention assemblies and metering, serving many of the same municipal and utility customers as Aqua Backflow.
• OpenGov: OpenGov provides cloud software for state and local governments including permitting, compliance, and asset management, an adjacent software platform that could expand into Aqua Backflow's utility-compliance category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqua Backflow