What Ono Academic College does

Ono Academic College is Israel's largest academic college, operating as a non-profit (amuta, registration 580294221) with 20,000+ enrolled students and 76,000 cumulative alumni since its 1995 founding. The institution delivers undergraduate, graduate, and continuing education programs across four faculties — Business Administration, Law, Humanities & Social Sciences, and Health Professions — through three main campuses in Kiryat Ono, Jerusalem, and Haifa, supplemented by dedicated Haredi (ultra-orthodox) campuses, satellite study centers in Eilat and Beersheba, and 135 distinct study programs. Core infrastructure includes the proprietary "Yedion" student information system for registration, grades, and academic records; a Microsoft 365-integrated email and authentication environment; and the "Cyber Ono Lab" for hands-on cybersecurity training.

The product portfolio spans B.A. degrees (business, law, health, humanities, music, accessibility studies), M.A./M.Sc. programs (education, digital strategy with AI, learning technologies and AI, psychology of sport, organizational management, health rehabilitation, LL.M, art therapy), a comprehensive MBA with specializations (Cyber Security & AI, Pharma & Health Systems, Public Administration, Real Estate, Sports, Finance, HR, Marketing), and an International MBA delivered through Ono International School. Sub-brands include Onovation (entrepreneurship), MATANA (disability accessibility), the Career Development Center, and the National School for Mental Health Rehabilitation.

Revenue is generated primarily through multi-year tuition subscriptions structured as 3-year (business/education), 3.5-year (health/law), and 4-year (music) programs with annual billing tied to CPI or a 3% cap, plus certificate/continuing education revenue via the CEU and mandatory student association fees (NIS 310 undergraduate, NIS 390 graduate). GTM is direct-to-consumer through campus enrollment, open days, digital advertising, and targeted community outreach to specialized segments (Haredi, Arab, Ethiopian, Religious Zionist, security forces, students with disabilities). Key institutional partnerships include Check Point Software Technologies (cyber curriculum and certification discounts) and Joint Israel/Gvanim (disability inclusion). The institution holds CHE accreditation, enabling legally recognized degrees and integrated professional certifications.

Name

Ono Academic College

Legal name

הקריה האקדמית אונו (ע״ר)

Website

https://ono.ac.il

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

251–500 employees

Short description

Ono Academic College is Israel's largest academic college, serving 20,000+ students across campuses in Kiryat Ono, Jerusalem, and Haifa with undergraduate, graduate, and continuing education programs in business, law, health, and humanities.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Research Universities with Multi-Campus Systems (EDAHAAAI)

akta.pro secondary industries

Arts, Humanities & Creative Research Universities (EDAHABAG), Performing Arts Colleges (Theatre, Dance, Musical Theatre) (EDAHAJAD)

Keywords

• Higher education services
• Undergraduate degree programs
• Graduate business education
• Professional certification programs
• Continuing education programs

Headquarters

HQ city

Qiryat Ono

HQ country

Israel

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition Fees: Annual tuition fees charged to students for undergraduate and graduate degree programs. Tuition varies by program type: Business Administration, Law, Health Professions, Education, Music. Payment structured over academic years with specific regulations for each degree track.
2. Certificate and Continuing Education Programs: Revenue from certificate programs and continuing education courses offered through the Continuing Education Unit (CEU), including local study centers in Eilat and Beersheba.
3. Student Association Fees: Mandatory student association fees: 310 ILS for undergraduate students, 390 ILS for graduate students, and 245 ILS for Haredi campus students, collected as part of tuition.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Ono Academic College is a non-profit higher education institution delivering undergraduate and graduate degree programs across Business Administration, Law, Humanities and Social Sciences, and Health Professions faculties. It operates four campuses (Kiryat Ono, Jerusalem, Haifa, and Haredi Kiryat Ono) plus regional study centers, and serves 20,000+ students through 130+ study programs. The institution also offers pre-academic preparatory programs, continuing education certificates, and specialized support services including career development and accessibility accommodations.

Product overview

Ono Academic College is an Israeli higher education institution offering a comprehensive portfolio of academic programs across undergraduate and graduate levels. The core offerings include MBA programs with multiple specializations (Cyber Security & AI Security, Pharma & Health Systems Management, Public Administration, Human Resources, Finance, Marketing, Sports Management, Real Estate), bachelor's degrees in Business Administration, Law, Health Sciences, and Humanities, and master's degrees in Education, Digital Strategy with AI, Psychology, and specialized health/rehabilitation fields. The institution operates four campuses (Kiryat Ono, Jerusalem, Haifa, and Haredi campuses) and serves over 20,000 students. Support services include career development, disability accommodations, pre-academic preparation, and specialized programs for diverse populations. The Ono International School extends global reach through partnerships and international programs.

Differentiator

Problem solved

Functional benefit

Brands

• Ono International School: International division of Ono Academic College offering programs for international students, including partnerships and student recruitment for North America.
• Ono Innovation Center (Onovation)
• MATANA
• Ono Cyber Lab
• The Career Development Center
• The National School for Mental Health Rehabilitation

Products and services

• Bachelor's Degree Programs
• MBA Programs
• Master's Degree Programs (Non-MBA)
• International MBA
• Pre-Academic Preparatory Programs
• Special Support Programs
• Career Development Center
• Ono International School Global division of Ono Academic College offering international programs, partnerships with North American institutions, and programs for international students. Operates as the international recruitment and programs arm.
• Local Study Centers (Eilat and Beersheba) Regional academic centers in Eilat and Beersheba providing certificate and continuing education programs for regional accessibility within Israel.
• Certificate and Continuing Education Programs (CEU) Revenue-generating certificate programs and continuing education courses offered through the Continuing Education Unit, including programs delivered at local study centers in Eilat and Beersheba.

Quantifiable outcome

• 76 study programs across multiple campuses
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Check Point Software TechnologiescoreTechnology or IntegrationCheck Point SecureAcademy partnership providing professional cybersecurity training as part of the MBA Cyber Security program. Students receive official course materials, online learning environment, dedicated lab access, and 85% discount on CCSA and CCSE certification exams. Expert lectures from Check Point professionals included.
• Joint Israel (Gvanim)coreStrategic or Co-development PartnerPartnership with Joint Israel for the 'To Be a Student' program supporting students with disabilities in academic integration and social participation.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Academic College of Tel Aviv-Yafo: Israeli private academic college offering undergraduate and graduate degrees in business, law, and social sciences. Direct peer to Ono as another large Israeli non-university higher education institution with similar multi-disciplinary program portfolio.
• Sapir Academic College: Israeli private academic college in Sderot offering business, law, social sciences, and computer science degrees. Comparable in size and structure to Ono with similar focus on access and applied professional education.
• Reichman University (formerly IDC Herzliya): Israeli private higher education institution offering undergraduate and graduate programs across business, law, and interdisciplinary fields. Most direct comparable to Ono as a large, multi-disciplinary private college with strong employer linkages in Israel.
• College of Management Academic Studies (Rishon LeZion): Large Israeli private academic college with business, law, and health programs. Direct competitor to Ono for Israeli students seeking applied professional degrees outside the university system.
• Peres Academic Center: Israeli private academic institution offering business, entrepreneurship, and innovation programs with strong industry ties. Direct peer to Ono in the private applied higher education space.
• Ruppin Academic Center: Israeli private academic college offering engineering, business, and life sciences programs with applied focus. Comparable to Ono's multi-disciplinary applied education model.

Regional players

• Western Galilee College: Israeli regional academic college serving northern Israel. Comparable in structure to Ono but operating in a different geographic catchment with overlapping program portfolio.
• Ashkelon Academic College: Israeli regional academic college offering business, law, and social science degrees. Comparable in program mix to Ono but serves a different geographic region.

Broad incumbents

• Ariel University: Israeli public university with broad program portfolio. Represents the larger incumbent alternative that Israeli college graduates might consider for university-level credentials.
• Bar-Ilan University: Major Israeli research university with broad academic programs. Represents the established incumbent that competes with Ono for top students seeking university credentials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ono-academic-college
• Instagraminstagram.com/ono_keshev
• Xx.com/onoun
• Facebookfacebook.com/OnoCollege

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ono Academic College