Poorman Auto Supply

What Poorman Auto Supply does

Poorman Auto Supply is a fourth-generation, family-owned distributor of original equipment (OE) and aftermarket automotive parts, tools, accessories, and service equipment, founded in 1929 in Wichita, Kansas (originally as Kansas Rebabbitting). The company operates 7 retail locations across central Kansas — 4 in Wichita plus stores in Hutchinson, Wellington, and Salina — supported by a fleet of 30+ delivery vehicles. It serves five primary customer segments: commercial fleet operators (5-500 vehicles), independent and corporate-owned service centers, car dealerships, wholesale jobber stores, and retail/DIY consumers. The business holds authorized distributor relationships with major OE brands including ACDelco (GM), Motorcraft (Ford), Mopar (Chrysler/Dodge/Jeep), Denso, Bosch, Mando (Hyundai/Kia), and Auto 7, and is a member of the PRONTO independent automotive aftermarket distribution network.

The company's core technology is conventional auto parts distribution and supply chain management — there is no proprietary software product, public API, or AI/ML capability disclosed. Digital infrastructure is limited to an Epicor WebDocs catalog login for commercial customers and an online payment portal for credit-account holders. The product portfolio spans full-line OE and aftermarket parts (batteries, brakes, belts, filters, starters, alternators), branded OE sub-lines, automotive tools and service equipment, and complementary programs including a Discount Rewards email program, fleet management support (GM Partner Perks, ACDelco National Fleet Parts, Ford/Motorcraft Professional Fleet), and service center loyalty programs (Motorcraft Professional Service Center, Pronto Smart Choice).

Revenue is generated primarily through one-time transactional sales of parts and supplies via in-store counter sales and delivery, supplemented by participation in manufacturer promotional and rebate programs (transaction-fee economics). Commercial customers access NET-terms credit accounts, while retail customers transact with pay-as-you-go pricing and printable in-store ad specials. The go-to-market combines enterprise field sales (delivery fleet serving commercial accounts) with retail storefront traffic, operating entirely within a regional Kansas footprint with no stated e-commerce storefront, mobile app, or international presence.

Name

Poorman Auto Supply

Legal name

Poorman Auto Supply

Website

https://poormanautosupply.com

Company type

Private

Founded year

1929

Operating status

Operating

Headcount range

51–100 employees

Short description

Poorman Auto Supply is a fourth-generation, family-owned distributor of OE and aftermarket auto parts, tools, and service equipment operating 7 retail locations across central Kansas, serving fleet operators, independent service centers, dealerships, jobbers, and retail/DIY customers.

Ownership category

akta.pro rank

Product category

Automotive Parts Distribution

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Service Establishment Equipment and Supplies Merchant Wholesalers (42385), Industrial Machinery and Equipment Merchant Wholesalers (42383)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Mechanical replacement parts distribution (engine, drivetrain, steering, suspension, brakes) (CRAOANAA)

akta.pro secondary industries

Maintenance, service & repair (MSR) parts distribution (filters, belts, hoses, wipers, fluids) (CRAOANAB), Workshop Tools, Equipment & Lift Systems Distribution (TLAKAOAM), Industrial MRO Supplies for Vehicle/Equipment Workshops (Bearings, Hydraulics, Pneumatics, Fasteners) (TLAKAOAK)

Keywords

• Automotive parts distribution
• Aftermarket auto parts
• OEM parts supply
• Fleet parts supply
• Automotive warehouse distributor

Headquarters

HQ city

Wichita

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Parts and Supplies Sales: One-time transactional sales of auto parts, tools, equipment, and accessories to retail and wholesale customers through physical store locations and delivery services
2. Promotional Programs: Sponsors manufacturer promotional programs including rebates and special offers from brands like ACDelco, Motorcraft, and Mopar

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Poorman Auto Supply is a fourth-generation family-owned automotive parts warehouse distributor operating 7 retail locations across central Kansas. The company supplies original equipment (OE) and aftermarket auto parts, automotive tools, accessories, and service equipment to fleet operators, independent service centers, car dealerships, jobber stores, and retail/DIY customers. It operates a 30+ vehicle delivery fleet, offers commercial credit accounts, and runs brand-specific programs (ACDelco, Motorcraft, Mopar, Denso, Bosch, Pronto).

Product overview

Poorman Auto Supply is a full-line auto parts and supply warehouse distributor operating 7 locations in central Kansas (Wichita, Hutchinson, Wellington, and Salina). Founded in 1929, it is a fourth-generation family-owned business. The core offering consists of original equipment (OE) and aftermarket auto parts, automotive tools, accessories, and equipment. The company carries OEM parts under sub-brands ACDelco (GM), Motorcraft (Ford), Mopar (Chrysler), Mando (Hyundai/Kia), Denso, and Bosch, along with Pronto products and numerous aftermarket lines. Supporting the parts business, Poorman offers complementary programs including a Discount Rewards Program (email-based discount offers), fleet services with specialized programs (GM Partner Perks, ACDelco National Fleet Parts Program, Ford/Motorcraft Professional Fleet Program), and service center programs (Motorcraft Professional Service Center, Pronto Smart Choice). The company emphasizes state-of-the-art automotive service equipment alongside its parts catalog.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Parts and Supplies Full-line supply of original equipment and aftermarket auto parts including batteries, brakes, belts, hoses, filters, starters, alternators, and other vehicle components sold through 7 retail locations and a 30+ vehicle delivery fleet.
• OE/OEM Parts Original equipment manufacturer parts covering ACDelco (GM), Motorcraft (Ford), Mopar (Chrysler/Dodge/Jeep), Mando (Hyundai/Kia), Denso, and Bosch brands, available at retail counters and via commercial delivery.
• ACDelco Parts ACDelco original equipment parts including Dexcool coolant, batteries, spark plugs, wires, pigtails, and dexos1 synthetic blend oil, with manufacturer specials and rebates.
• Motorcraft Parts Ford Motorcraft original equipment parts including Pronto wiper blades in various sizes, with Motorcraft specials and Professional Fleet/Service Center program support.
• Mopar Parts Mopar original equipment parts, tools, and equipment for Chrysler, Dodge, and Jeep vehicles, with manufacturer specials and rebate programs.
• Pronto Products Pronto automotive aftermarket products including Pronto Oil in various weights (0-20 Syn, 5W20, 5W30, 5W30 Syn dexos Approved, 10W30, 10W40) and Pronto wiper blades.
• Automotive Tools and Equipment State-of-the-art automotive service equipment and specialty tools from various manufacturers, including Performance Tool 2 Shelf Utility Cart, Johnsen's Starting Fluid, Rislone Fuel Injector Cleaner, and Wagner ThermoQuiet brake pads.
• Poorman Auto Discount Rewards Program Email-based discount rewards program offering monthly discount offers valid for at least 30 days, allowing multiple uses per offer and stacking of multiple offers at store checkout.
• Fleet Services Fleet management support including GM Partner Perks, ACDelco National Fleet Parts Program, and Ford/Motorcraft Professional Fleet Program, with dedicated sales professionals and delivery for commercial fleets of 5 to 500+ vehicles.
• Independent Service Center Programs Programs for independent and corporate-owned automotive repair shops including Motorcraft Professional Service Center, GM Partner Perks, and Pronto Smart Choice Program, with credit account terms and delivery support.

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• ACDelcocoreChannel Partner/ Reseller/ DistributorDistributor of ACDelco OE parts including batteries, Dexcool coolant, spark plugs, wires & pigtails, and dexos1 synthetic blend oil. Offers ACDelco specials and rebate programs to customers.
• MotorcraftcoreChannel Partner/ Reseller/ DistributorDistributor for Ford Motorcraft parts. Offers Motorcraft specials and participates in Ford/Motorcraft Professional Fleet Program for commercial customers.
• MoparcoreChannel Partner/ Reseller/ DistributorDistributor of Mopar parts for Chrysler/Dodge/Jeep vehicles. Offers Mopar specials and participates in manufacturer rebate programs.
• Pronto (PRONTO Independent Automotive Aftermarket)coreStrategic or Co-development PartnerPRONTO membership - professionally-managed, member-directed organizational structure committed to the independent automotive aftermarket. Provides Pronto wiper blades, Pronto oil, and Smart Choice Program for service centers.
• DensomajorChannel Partner/ Reseller/ DistributorDistributor of Denso aftermarket automotive parts and components.
• MandomajorChannel Partner/ Reseller/ DistributorDistributor of Mando parts for Hyundai/Kia vehicles, specializing in OE-quality aftermarket components.
• BoschmajorChannel Partner/ Reseller/ DistributorDistributor of Bosch automotive parts including automotive electronics, spark plugs, and other aftermarket components.
• GM (General Motors)coreGTM or Marketing PartnerGM Partner Perks program for fleet customers, ACDelco National Fleet Parts Program. Facilitates GM parts and fleet programs through authorized channels.
• Auto 7majorChannel Partner/ Reseller/ DistributorDistributor of Auto 7 automotive parts, part of the growing family of original equipment lines offered.
• Global Parts Distributors (GPD)minorGTM or Marketing PartnerPromotional partner for GPD Stay Cool Win Big contests and special offers.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AutoZone: AutoZone is the largest U.S. retailer of aftermarket automotive parts and accessories with thousands of stores and a strong commercial program. Competes with Poorman in both retail DIY and commercial channels, and increasingly in online ordering.
• Advance Auto Parts: Advance Auto Parts operates a large U.S. chain of auto parts stores and serves professional installers and DIY customers. Competes with Poorman across the same product categories and customer segments at much larger scale.
• O'Reilly Automotive: O'Reilly Automotive operates more than 6,000 stores across the U.S., distributing aftermarket auto parts, tools, and accessories to DIY and professional service providers. Directly competes with Poorman's retail and commercial offering at national scale.
• Genuine Parts Company (NAPA): Genuine Parts Company distributes automotive and industrial parts through the NAPA network, the largest U.S. auto parts distribution system. Overlaps heavily with Poorman on parts distribution and fleet/service center supply but at vastly greater national scale.

Direct peers

• Arnold Motor Supply: Arnold Motor Supply is a family-owned regional warehouse distributor of aftermarket auto parts and supplies serving the Upper Midwest, with multiple branch locations and a similar mix of fleet, service center, and DIY customers.
• FleetPride: FleetPride is one of the largest U.S. distributors of heavy-duty truck and fleet parts with regional branches, delivery fleets, and commercial account programs. Comparable to Poorman's fleet and commercial delivery motion, though focused on heavy-duty rather than light-vehicle.
• Factory Motor Parts: Factory Motor Parts is a multi-generational, family-owned distributor of OE and aftermarket auto parts, tools, and supplies operating across the U.S. Midwest. Highly comparable in business model, customer mix (service centers, fleets, retail), and private-ownership profile.
• Hahn Automotive: Hahn Automotive is a regional warehouse distributor of automotive parts, accessories, tools, and equipment, supplying service professionals and retail customers in the Northeast U.S. Closely comparable in distribution model and customer segments to Poorman.

Others

• Standard Motor Products: Standard Motor Products is a manufacturer and distributor of automotive replacement parts (engine management, ignition, electronics) sold through traditional auto parts distributors like Poorman. Adjacent in the same value chain.
• Dorman Products: Dorman Products is a leading U.S. aftermarket manufacturer of automotive replacement parts, many of which Poorman distributes. Relevant as a supplier/partner rather than a direct competitor, but a useful comparable on aftermarket parts economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/poormanautosupply
• LinkedInlinkedin.com/company/poorman-auto-supply-inc

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poorman Auto Supply