Aditro
Aditro is a Nordic payroll and HR software provider, now operating under the SD Worx brand since 2021. It delivers cloud-based payroll, HR, and time management solutions to enterprise, mid-market, and SME customers across Sweden, Norway, and Finland.
- Company typePrivate
- Founded2003
- HeadquartersOslo, Norway
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
Aditro firmographics
Firmographics- Name
- Aditro
- Legal name
- Aditro
- Website
- https://aditro.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Acquired
- Headcount range
- 501–1,000 employees
- Short description
- Aditro is a Nordic payroll and HR software provider, now operating under the SD Worx brand since 2021. It delivers cloud-based payroll, HR, and time management solutions to enterprise, mid-market, and SME customers across Sweden, Norway, and Finland.
- Ownership category
- akta.pro rank
Aditro industry classification
Industry- Product category
- Payroll and HR Software
- NAICS
- Payroll Services (541214), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Human Resources Consulting Services (541612)
- SIC
- Services-Employment Agencies (7361), Services-Help Supply Services (7363)
- akta.pro primary industry
- Payroll Software & Payroll-as-a-Service (SaaS) (BPACAIAB)
- akta.pro secondary industries
- Core HR & HRIS (BPACAPAA), Payroll Outsourcing & Pay Administration (Multi-country/Managed Payroll) (BPACAKAD), Workforce Time, Attendance & Scheduling Administration (BPAAAIAI)
Keywords
Where Aditro is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices3 records
Markets served
Aditro business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Payroll and HR Software Services: Subscription-based payroll and HR services provided through cloud-based software platforms, covering the full employee lifecycle including payroll, HR, and time management solutions.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Aditro product offering
Product offeringCore offering
Aditro provides cloud-based payroll, HR, and time management software through its mysdworx unified workspace platform for organizations in the Nordic region. The platform handles salary calculation, tax management, compliance, employee lifecycle management, and time tracking for enterprise, mid-market, and SME customers in Sweden, Norway, and Finland.
Differentiator
Problem solved
Functional benefit
Products and services
- mysdworx A unified cloud-based platform that serves as a single workspace for HR, Pay, and Time management, functioning as the central digital hub for employees and administrators to manage workforce operations across the Nordic region.
- Payroll Solutions Payroll processing services handling salary calculation, tax management, and compliance for Nordic market employees, targeted at enterprise, mid-market, and SME customers in Sweden, Norway, and Finland.
- HR Solutions Human resources management services covering the full employee lifecycle from onboarding through offboarding, designed for Nordic organizations seeking integrated workforce administration.
- Time Solutions Time tracking and management solutions for monitoring work hours, attendance, and scheduling, used by Nordic organizations to manage workforce time data.
Companies that use Aditro
Customer profileSegments4 records
Ideal customer profiles3 records
Aditro technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Aditro partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SD WorxcoreAditro became a member of the SD Worx family in 2021, joining a leading payroll and HR services provider in Europe. This acquisition substantially enhanced Aditro's resources in software development and expanded their expertise and product offering through SD Worx's large portfolio of people solutions. The combined entity allows Aditro to meet and exceed customer expectations across the entire employee lifecycle.
Scale indicators3 records
Aditro competitors and assessment
Company assessmentBroad incumbents
- ADP: Global payroll and HR services giant with multi-country payroll capabilities across Europe, comparable as a broad incumbent competing for enterprise and mid-market payroll contracts.
- SD Worx: Parent company of Aditro and a leading European payroll and HR services provider; directly comparable as the broader incumbent offering the same suite of payroll, HR, and time solutions across multiple European countries.
- Ceridian (Dayforce): Global HCM and payroll platform serving mid-market and enterprise customers; competes with Aditro/SD Worx for multi-country payroll deals in the European mid-market segment.
- Sage: Global SMB-focused accounting, payroll, and HR software provider; comparable in addressing SME payroll and HR needs across European markets.
- Workday: Cloud enterprise platform offering HCM and payroll modules; competes with Aditro for large Nordic and European enterprise customers seeking integrated HR and finance suites.
Direct peers
- Hogia: Nordic software group offering payroll, HR, and business software across Sweden and Norway, directly competing with Aditro for Nordic payroll and HR customers.
- Fortnox: Swedish cloud-based business platform offering payroll and HR functionality primarily to Swedish SMEs and accounting firms, closely comparable to Aditro's Nordic SME-focused payroll offerings.
- Visma: Nordic-headquartered provider of business software including payroll, HR, and ERP solutions across the Nordic and European markets, competing head-to-head with Aditro in SME and mid-market payroll.
- Zalaris: Nordic-headquartered provider of payroll and HR outsourcing and SaaS solutions across the Nordics and broader Europe, directly comparable in target market, geography, and product scope.
Emerging players
- Unit4: European cloud ERP provider with HR and people solutions serving mid-market and public sector; comparable in targeting European mid-market HR/payroll digitization.
Market position
Customer concentration
Aditro social profiles
Digital presenceAditro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aditro leadership team
Management profileNumber of profiles
Profiles7 records
Aditro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aditro M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aditro
What does Aditro do?
Aditro provides cloud-based payroll, HR, and time management software through its mysdworx unified workspace platform for organizations in the Nordic region. The platform handles salary calculation, tax management, compliance, employee lifecycle management, and time tracking for enterprise, mid-market, and SME customers in Sweden, Norway, and Finland.
Is Aditro a public or private company?
Aditro is a private company. It is classified as corporate owned and is currently acquired.
When was Aditro founded?
Aditro was founded in 2003. It employs 501 to 1,000 people.
Where is Aditro based?
Aditro is headquartered in Oslo, Norway, in the Europe region.
How does Aditro make money?
One revenue line is on record: payroll and HR Software Services.
Who are Aditro's main competitors?
Broad incumbents on record are ADP, SD Worx, Ceridian (Dayforce), Sage and Workday. Direct peers are Hogia, Fortnox, Visma and Zalaris. Unit4 is listed as an emerging player.
Does Aditro have an API?
No public API is recorded for Aditro.
What industry is Aditro in?
Aditro's product category is Payroll and HR Software. Its primary akta.pro industry code is BPACAIAB, Payroll Software & Payroll-as-a-Service (SaaS), with a secondary code of BPACAPAA, Core HR & HRIS. Its NAICS code is 541214 and its SIC code is 7361.