What Normalab does

Normalab is a French manufacturer of laboratory testing instruments and accessories serving the petroleum, petrochemical, pharmaceutical, aerospace, cosmetics, food, and bitumen industries. Founded in 1963 as glassblowers, the company is structured as a Société par actions simplifiée (NORMALAB France SAS, RCS Rouen 344970264) with headquarters in Valliquerville, Normandy, and a wholly-owned manufacturing subsidiary, Normalab Belgium, where its core equipment is designed and produced. The company employs 11–50 people and distributes products in more than 100 countries through a network of distributors and three regional sales representatives covering Europe–Middle East–India, Americas–Asia, and Africa.

The product portfolio spans eight instrument categories: flammability flash point testers (NPM TECH 2, NPM 450, NPM 131, NAB and NCL series), viscosity analyzers (Chronotech, NVB Classic, Manual Houillon Bath, plus partnered CANNON CAV 5 range), demulsibility testers (DEM Tech), volatility/distillation (NDI series), cold flow (CPP Classic), cleanliness and purity (NCP Tech 2, Foam 1&2, Foam HT, NTB copper corrosion), bitumen/wax/grease testing (ASPHAN 02, NBA 450), and laboratory glassware — a 10,000+ reference catalog of Pyrex and Quartz pieces hand-blown in France. Products conform to international standards (ASTM, ISO, IP); the company has held ISO 9001 certification since 1996 and obtained an RSE Corporate Social Responsibility charter certification from UIMM in 2024.

Normalab generates revenue through three streams: (1) hardware sales of instruments and glassware, (2) professional services including training, calibration, preventive and corrective maintenance, commissioning, and on-site installation, and (3) spare parts with a contractual 5-year supply commitment after equipment sale. Pricing is quote-based with 30-day standard terms, €150 minimum order in mainland France (€50 handling fee) and €250 minimum for export. Warranty is 12 months standard, extendable to 24 months with activation. The go-to-market is enterprise field sales complemented by a curated partner ecosystem (Cannon, Eralytics, Falex, Hitachi, PCS Instruments, ECH, Tamson, Orbis BV, Lovibond, Visaya, Exacta Labcenter) that supplies complementary analytical methods Normalab does not build in-house.

Name

Normalab

Legal name

NORMALAB France SAS

Website

https://normalab.com

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

11–50 employees

Short description

Normalab is a French manufacturer of laboratory testing instruments and accessories for petroleum, petrochemical, pharmaceutical, aerospace, cosmetics, and food industries, offering flash point testers, viscosity analyzers, demulsibility testers, and 10,000+ reference laboratory glassware distributed in 100+ countries.

Ownership category

akta.pro rank

Product category

Petroleum Laboratory Testing Equipment

NAICS

Analytical Laboratory Instrument Manufacturing (334516)

SIC

Laboratory Analytical Instruments (3826)

akta.pro primary industry

Metrology, Calibration & Testing Equipment (Balances, pH/DO, Standards) (HLAGAIAL)

Keywords

• Petroleum testing instruments
• Laboratory glassware manufacturing
• Flash point testers
• Viscosity measurement equipment
• Petrochemical analysis instruments

Headquarters

HQ city

Valliquerville

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Laboratory Test Equipment Sales: Manufacture and sale of laboratory test equipment for petroleum, petrochemicals, pharmaceuticals, aerospace, cosmetics, food industries. Products include flash point testers, viscosity analyzers, demulsibility testers, and other specialized instruments.
2. Professional Services: Technical support including training, preventive and corrective maintenance, remote support, equipment commissioning, calibration services, and on-site installation services.
3. Spare Parts: Sale of spare parts for equipment repair. Normalab commits to supply spare parts for product repair for 5 years after equipment sale.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Normalab designs, develops, and manufactures laboratory test equipment and laboratory glassware for petroleum, petrochemical, pharmaceutical, aerospace, cosmetics, food, and bitumen industries. Its core portfolio spans eight instrument categories (flammability/flash point, viscosity, volatility/distillation, cold flow, cleanliness/purity, lubricants, bitumen/wax/grease, and demulsibility), supported by 10,000+ references of handmade French Pyrex and Quartz glassware, with all instruments manufactured at the wholly-owned Belgian subsidiary.

Product overview

Normalab is a manufacturer of laboratory testing equipment and laboratory glassware with over 60 years of experience. The company operates as a single unified product portfolio combining instruments and glassware, manufactured primarily at their subsidiary in Belgium with glassblowing operations in France. The product portfolio spans eight main instrument categories: Flammability (flash point testers including NPM TECH 2, NPM 450, NPM 131, NAB series, NCL series, NPV Tech), Viscosity (Chronotech, NVB Classic, VTW Classic, Manual Houillon Bath), Verrerie/Laboratory Glassware (pycnometers, viscometer tubes, test tubes, distillation flasks, custom glassware with over 10,000 references), Demulsibility (DEM Tech, demulsification test tubes), Asphalt/Bitumen Testing (ASPHAN 02, NBA 450), Cold Flow Properties (CPP Classic), Cleanliness/Purity (NCP Tech 2, foam testers, corrosion testers), and Volatility (NDI series, distillation analyzers). The company also offers complementary products through partnerships including CANNON viscosity analyzers, Eralytics fuel analyzers, Falex tribology equipment, ECH titration devices, and others. Services include calibration, commissioning, training, and technical support.

Differentiator

Problem solved

Functional benefit

Brands

• NPM TECH 2: Automatic Pensky Martens flash point tester with enhanced safety features including built-in fire detection and integrated nitrogen bottle holder.
• NPM TECH
• DEM Tech
• CPP Classic
• Chronotech
• Foam 1&2
• Foam HT
• NMC 215
• NMC 445
• NCL 120
• NCL 440

Products and services

• NPM TECH 2 Automated Pensky Martens flash point tester conforming to ASTM D93, designed for petroleum product and biodiesel flash point determination in industrial laboratories.
• NPM 450 Automatic Pensky Martens flash point tester for petroleum products and biodiesel with temperature range 0°C to 410°C, supporting 3 methods (A, B, C) and compliant with ASTM D93, ISO 2719, IP 34, ASTM D8175, and ISO 15267.
• NPM TECH Automated Pensky Martens flash point tester with automatic detection by thermocouple, 4.3 inch touchscreen, and 5 predefined methods (A/A+/B/C/Research).
• NPM 131
• NAB 110
• NAB Tech
• NAB 440
• NCL 120
• NCL 440
• NPV Tech
• DEM Tech
• VTW Classic
• NVB Classic
• Chronotech
• Manual Houillon Bath Manual viscosity bath with temperature range 30°C to 100°C, up to 4 tubes simultaneously, and 10L bath capacity for quick manual viscosity analyses.
• ARV Tech
• CPP Classic
• NMC 445
• NMC 215
• NPI 442
• TOST Classic
• NCP Tech 2
• Foam 1&2
• Foam HT
• ASPHAN 02
• NBA 450
• NSB Tech
• NDI Basic
• NDI Classic
• NDI 450
• NAE 440
• NTB Classic
• NGT Classic
• GWM Classic
• NPN Tech
• CNOMO
• Four à moufle
• FIA Classic
• NTA 440
• Pénétromètre manuel
• Verrerie de laboratoire (Laboratory Glassware)
• Conradson manuel
• CANNON CAV 5 Range New generation kinematic viscosity analyzer range (CAV-D, CAV-X, CAV-R) from partner CANNON Instrument Company, offered through Normalab for petroleum and petrochemical viscosity measurement.
• NSB Tech Verification Accessory Verification accessory for the NSB Tech electrode enabling quick and reliable salt content analysis verification in crude oils and bitumens, with built-in sensor for safe testing and included testing certificate.
• Professional Services (Training, Calibration, Maintenance, Commissioning)

Quantifiable outcome

• Present in more than 100 countries worldwide
• +2 more outcomes

Segments12 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Exacta Labcenter SpaminorStrategic or Co-development Partner · 1 March 2026New partnership announced March 2026 for smoke point analysis of aviation fuels. Product complies with ASTM D1322, ISO 3014, and GB 382 standards. Uses machine vision technology with complete measurement in under 10 minutes.
• Cannon Instrument CompanycoreTechnology or IntegrationPartner for high-precision viscosity solutions serving petroleum and petrochemical, polymer, asphalt and paving industries. Products include automated viscometers, polymer viscosity, and reference products.
• EralyticscoreTechnology or IntegrationAustrian company developing fully automated, portable analyzers for quality control of high-performance fuels and lubricating oils. Products include oil-in-service monitoring, spectral analysis, flash point testing, and hydrocarbons in water testing.
• FalexcoreTechnology or IntegrationLeading manufacturer of tribology test equipment specializing in friction, wear, abrasion and erosion testing. Provides standards for JFTOT and ETR for jet fuel testing.
• Hitachi High-TechnologiescoreTechnology or IntegrationMember of Hitachi Group providing industrial analysis products using X-ray detection technology for elemental analysis including sulfur in metal, oil and gas industries.
• PCS InstrumentscoreTechnology or IntegrationWorld leader in lubrication and tribology test equipment. HFRR for measuring lubricity of low-sulfur diesel fuel and BOCLE for jet fuel testing.
• ECH Elektrochemie HallecoreTechnology or IntegrationDevelopment and manufacturing company for analysis methods with practical, user-friendly instruments. Products include coulometric water content determination, volumetric titration, and gas analysis.
• Trace Elemental InstrumentscoreTechnology or IntegrationLaboratory equipment for industrial, petrochemical and environmental applications. Complete range of combustion analyzers for ASTM methods and international standards.
• Tamson InstrumentscoreTechnology or IntegrationSpecialist in manual viscosity baths and thermostatic baths for research and industrial sectors. Products include density, filtration, oxidation tests, and corrosion analysis equipment.
• Orbis BVcoreTechnology or IntegrationDesigns and manufactures instruments for testing physical properties including cloud point, pour point, cold filter plugging point, and distillation testing for energy sector.
• VisayacoreTechnology or IntegrationDigital sensing imaging analyzer for copper blade reader. Automated 4-step vision algorithm and classification process eliminating operator bias for copper and silver corrosion analysis.
• LovibondcoreTechnology or IntegrationLeader in colorimetry offering colorimeters, photometers and color comparators for laboratories, industry and scientific research.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Stanhope-Seta: UK-based manufacturer of petroleum and petrochemical laboratory test equipment including flash point, distillation, and viscosity instruments. Closest comparable competitor in scope, customer base, and standards-aligned product positioning.
• Grabner Instruments (AMETEK): Austrian specialist in automated petroleum testing instruments (flash point, distillation, vapor pressure). Direct competitor in flash point testers and volatility analyzers, complementing Normalab's NPM and NDI product families.
• Koehler Instrument Company: US manufacturer of petroleum, petrochemical, and pharmaceutical laboratory testing instruments, including flash point, viscosity, and distillation analyzers. Direct competitor in ASTM-method-aligned petroleum lab equipment.
• Herzog (PAC subsidiary): German manufacturer of automated laboratory instruments for petroleum, petrochemical, and bitumen testing. Competes head-to-head with Normalab in flash point, distillation, and asphalt/bitumen testing segments.
• Cannon Instrument Company: US manufacturer of viscosity standards, viscometers, and reference materials serving petroleum and petrochemical markets. Already a Normalab partner, with direct overlap in kinematic viscosity product lines.
• Tamson Instruments: Dutch specialist in manual and automated viscosity baths, thermostatic equipment, and related petroleum test apparatus. Already a Normalab partner, with parallel product positioning in viscosity testing.
• Eralytics: Austrian developer of portable, automated fuel and lubricant analyzers covering flash point, distillation, and hydrocarbon-in-water testing. Active Normalab partner with adjacent (and partially overlapping) product positioning.

Broad incumbents

• Anton Paar: Austrian manufacturer of high-precision laboratory and process measurement instruments, including viscosity, density, flash point, and rheometry products. Direct overlap with Normalab in petroleum and petrochemical testing instrumentation but with substantially broader portfolio and R&D scale.
• PAC (AMETEK): Leading provider of analytical instrumentation for petroleum, petrochemical, and environmental testing under the PAC and Grabner brands. Overlaps with Normalab across flash point, distillation, viscosity, and sulfur analysis; parent AMETEK adds scale-driven distribution.

Regional players

• Petrolab (Energy & Process Technology): Distributor and integrator specializing in petroleum testing equipment across multiple regions, often acting as an alternative channel for ASTM-method instruments in markets where Normalab's distributor network has gaps.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@normalabfrancesas8615
• LinkedInlinkedin.com/company/normalab-france

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Normalab