Bike Law

What Bike Law does

Bike Law, founded in 1998 in Charleston, South Carolina, by Peter Wilborn, operates as a national network of independent bicycle crash attorneys and law firms rather than as a single corporate law firm. The network spans 20+ U.S. states with associated local counsel and attorneys admitted on a case-by-case basis, and is staffed by 11–50 employees at the central organization. Member attorneys represent injured cyclists against motorists, insurance companies, and in some cases governmental entities responsible for road defects, working on contingency fee arrangements. Notable case outcomes include a $1,050,000 jury verdict against TxDOT (Texas, 2023), a $750,000 settlement against the City of Sandy Springs (Georgia, 2023), and a felony manslaughter conviction secured against a driver in South Carolina.

The network's core offering is specialized legal representation for cyclists injured in traffic crashes, distinguishing itself from generalist personal injury firms by requiring that all member attorneys are cyclists themselves and by adopting the deliberate terminology "bicycle crash" rather than "accident." The organization also operates the Bike Law Foundation, a 501(c)(3) nonprofit established in 2016 and co-founded by National Director Rachael Maney, which advocates for cycling safety, policy reform, and cyclist rights. Supporting assets include a comprehensive state-by-state bicycle law database covering 30+ states, a multi-channel content presence (blog, Facebook, X, Instagram, YouTube, RSS), and a branded merch store.

The business model is professional services revenue earned through contingency fees as a percentage of client settlements and verdicts, supplemented by pro bono legal advice to cycling clubs and teams on insurance, organizational structure, and advocacy matters. Client acquisition is sales-led, driven by the website intake form ("Report a Bike Crash"), organic content marketing, community speaking engagements at cycling clubs, and word-of-mouth within the cycling community. As an unfunded, founder-owned network with no disclosed parent company or institutional investment, growth is organic and reinvested from operations.

Name

Bike Law

Legal name

Bike Law

Website

https://bikelaw.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Bike Law is a founder-owned national network of independent bicycle crash attorneys that has represented injured cyclists across 20+ U.S. states since 1998, operating alongside its 501(c)(3) Bike Law Foundation advocacy arm on a contingency fee model.

Ownership category

akta.pro rank

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Legal Services - Bicycle Crash Representation: The network provides legal representation for cyclists injured in traffic crashes. They work on contingency fees (percentage of settlement/verdict) and also provide pro bono services to cycling clubs and teams for insurance, organizational structure, and advocacy matters.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Bike Law is a national network of independent bicycle crash attorneys that provides legal representation for cyclists injured in traffic crashes. Services include case investigation with police, guidance through medical treatment and bills, negotiation with insurance companies, and trial litigation when necessary. The organization also provides pro bono legal advice to cycling clubs and teams and operates a 501(c)(3) nonprofit advocacy arm, the Bike Law Foundation.

Product overview

Bike Law is a network of independent bicycle crash attorneys, not a unified software product. The core offering is the Bike Law Network, which connects injured cyclists with specialized attorneys across the US. Supporting offerings include the Bike Law Foundation (501(c)(3) advocacy arm), the Report a Bike Crash intake service, a comprehensive State Bicycle Laws Database covering 30+ states, and a Merch Store. The network has operated since 1998 and handles thousands of personal injury cases annually.

Differentiator

Problem solved

Functional benefit

Brands

• Bike Law Foundation: 501(c)(3) nonprofit advocacy effort that advocates for better biking everywhere

Products and services

• Bike Law Network A national network of independent bicycle crash lawyers who share a common approach to the law and to helping cyclists. The network has handled thousands of personal injury cases on behalf of cyclists across 20+ U.S. states.
• Report a Bike Crash Intake service for cyclists to report bicycle crashes online and connect with Bike Law attorneys for legal representation. Leads are submitted through the website form and routed to state-specific attorneys.
• State Bicycle Laws Database Comprehensive database of bicycle laws across multiple U.S. states covering Alabama, Alaska, California, Colorado, Connecticut, Florida, Georgia, and many more, providing legal rights and duties information for bicyclists.
• Merch Store Online merchandise store featuring cycling-themed apparel and goods for the Bike Law community.

Quantifiable outcome

• $1,050,000 jury verdict against TxDOT for road defect case (2023)
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Bike Law FoundationcoreStrategic or Co-development PartnerThe Bike Law Foundation is the 501(c)(3) non-profit advocacy arm of Bike Law. In addition to representing injured cyclists, the Foundation advocates for better biking everywhere. Founded in 2016, it represents cyclists beyond just legal representation.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Morgan & Morgan: One of the largest US personal injury law firms, with broad geographic coverage and massive advertising spend. Overlaps with Bike Law in personal injury plaintiff work but operates as a unified mega-firm rather than a niche referral network.
• Cellino Law: A large personal injury firm with significant brand presence and TV advertising. Competes for personal injury cases including bicycle crashes but lacks Bike Law's cycling-specific specialization and community credibility.
• Jim Adler & Associates: The 'Texas Hammer' brand, a large-scale personal injury firm heavily focused on auto and truck accidents. Competes with Bike Law for auto-related injury cases but without cycling-niche specialization.

Emerging players

• Avvo: An online legal directory and Q&A platform connecting consumers to attorneys. Adjacent peer in that it competes for the consumer-injury attorney discovery journey, though Avvo is horizontal across practice areas rather than cycling-specific.
• Nolo: Consumer-facing legal information and attorney directory platform. Comparable in that it publishes extensive state-by-state legal guides (mirroring Bike Law's state bicycle laws database) and routes consumers to attorneys, though it spans all practice areas.

Direct peers

• Law Tigers: Law Tigers is a national network of independent motorcycle accident attorneys operating on a referral and brand-licensing model almost identical to Bike Law. Both serve as branded referral networks connecting injured riders to specialized attorneys across the US.
• Hagen Rosskopf (Bike Law Georgia): An independent bicycle-focused personal injury firm in Georgia that is itself part of the Bike Law network. Serves as a peer example of how the Bike Law brand is deployed through independent member firms.
• Bikers Lawyer: A motorcycle accident attorney network with similar niche specialization and rider-focused brand positioning. Closely comparable to Bike Law in target customer (vehicle-based personal injury) and network-of-independent-attorneys operating model.

Others

• PeopleForBikes: Leading US cycling advocacy and industry coalition. Adjacent peer: like Bike Law, it focuses on advancing cycling infrastructure, safety, and rider rights, though as a nonprofit trade/advocacy group rather than a legal services provider.
• League of American Bicyclists: National cycling advocacy organization. Not a legal services peer, but adjacent as a leading cycling-rights advocacy group whose policy work and rider network Bike Law engages with via its Foundation arm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/BIKELAWcom
• YouTubeyoutube.com/channel/UCb_eGdYyEypiCjGNYtyrpKQ/videos
• Facebookfacebook.com/bikelaw
• Instagraminstagram.com/bikelaw
• LinkedInlinkedin.com/company/bike-law

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bike Law