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Myotherapy Association Australia

Full company profile

uuid002a64c

Namestring
Myotherapy Association Australia
Legal namestring
Myotherapy Association Australia
Company typeenum
Private
Founded yearint
1989
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersPreston, Australia
HQ citystring
Preston
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Keyword5 values
professional myotherapy association, allied health membership, professional development programs, healthcare industry standards, practitioner directory services
Industry1 code
1Myofascial Release & Structural Bodywork
CodeHSADAHAEPrimaryYes
NAICS code2 codes
  • Professional Organizations813920
  • Business Associations813910
SIC code1 code
  • Services-Membership Organizations8600
Product category
Professional Healthcare Membership Services
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details1 tier
1Free student membership
ModelFreemiumBilling cadenceAnnual
Notes

Student membership with us is free and gives you support along the way

myotherapy.org.au
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Myotherapy Association Australia is a professional membership association that supports myotherapy practitioners and students through paid memberships, free student memberships, professional development courses, governance and a Code of Practice, a public Find a Myotherapist directory, job listings, course endorsement, and an educational presenter program. The association connects practitioners with industry partners offering products, payment services, and practice management tools, and publishes annual reports and strategic plans to maintain standards for the myotherapy profession.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Myotherapy Association Australia is a professional membership association for myotherapists, not a software product company. The organization offers membership services including professional development, industry resources, a directory for finding myotherapists, job listings, and educational programs. Key service offerings include membership benefits, member resources, industry awards, professional development courses, study myotherapy programs, course endorsement, and an educational presenter program. The association also maintains governance documents, annual reports, strategic planning, and a Code of Practice for members.

Product and service8 records
1Professional Membership
CategoryMembership services
Description

Annual paid membership for qualified myotherapy practitioners that provides access to the Code of Practice, governance documents, professional development resources, member benefits, industry recognition, and peer networking.

2Free Student Membership
CategoryMembership services
Description

No-cost annual membership for students enrolled in Bachelor of Health Science (Clinical Myotherapy) or Advanced Diploma of Myotherapy programs, providing career pathway guidance and connection to the myotherapy industry.

3Professional Development Calendar
CategoryProfessional development and education
Description

Calendar of approved professional development courses and educational events for members to satisfy continuing education and the MA Professional Development Policy.

4Find a Myotherapist Directory
CategoryMember directory services
Description

Public directory enabling consumers to locate member myotherapists, supporting member visibility and patient referrals.

5Course Endorsement
CategoryProfessional standards and education
Description

Formal endorsement of myotherapy training courses, recognising programs that meet the association's standards for the profession.

6Educational Presenter Program
CategoryProfessional development and education
Description

Program that connects qualified presenters with educational opportunities for the myotherapy profession, supporting knowledge dissemination across the industry.

7Industry Awards
CategoryMember recognition programs
Description

Annual awards program recognising member achievement and contribution within the myotherapy profession.

8Industry Job Listings
CategoryEmployment services
Description

Job board service connecting myotherapy employers with practitioners seeking employment within the industry.

Partnership9 partners
Strategic tierMinorTypeOthers
Description

Listed as a partner organization providing services to support the association's operations and member benefits.

Strategic tierMinorTypeOthers
Description

Partner organization supporting small business interests in the healthcare sector.

Strategic tierMinorTypeOthers
Description

Health industry claims and payments service partner providing payment solutions for members.

Strategic tierMinorTypeOthers
Description

Product partner providing health and wellness products for association members.

Strategic tierMinorTypeOthers
Description

Kinesiology tape and sports medicine products partner for members.

6OP Health
Strategic tierMinorTypeOthers
Description

Health products supplier partner.

myotherapy.org.au
Strategic tierMinorTypeOthers
Description

Pillows and sleep products partner for member access.

Strategic tierMinorTypeOthers
Description

Exercise evidence and education resources partner supporting evidence-based practice.

Strategic tierMinorTypeOthers
Description

Wax therapy products supplier partner.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

Massage therapist professional body with strong presence in New Zealand as well as Australia. Comparable member-services structure for an overlapping practitioner cohort, with a trans-Tasman footprint MA lacks.

2Australian Health Practitioner Regulation Agency (Ahpra)
TypeOthers
Description

National regulator for 16 registered health professions. Not a competing association but the body whose decisions on registration of currently unregistered professions (such as myotherapy) directly determine MA's long-term relevance and member value proposition.

TypeBroad incumbent
Description

Peak body for accredited practising dietitians in Australia. Comparable member-association governance, advocacy and CPD infrastructure as a reference benchmark for an allied health professional association of similar small scale.

4Australian Osteopathic Association
TypeBroad incumbent
Description

National professional association for osteopaths, another manual therapy / musculoskeletal profession. Comparable structure (membership, advocacy, professional standards, CPD) and overlapping patient populations with myotherapy.

TypeBroad incumbent
Description

Professional association for chiropractors in Australia. Similar member-services framework (standards, CPD, advocacy) serving a registered manual therapy profession that competes with myotherapy for musculoskeletal patients.

TypeBroad incumbent
Description

Peak body for exercise physiologists and sports scientists. Comparable association structure with professional accreditation and CPD, intersecting with myotherapy on musculoskeletal rehabilitation and exercise-based care pathways.

TypeBroad incumbent
Description

Larger, established allied health professional association in Australia. Comparable member-services and advocacy operating model, but at much greater scale and across a far larger, nationally registered profession adjacent to myotherapy's musculoskeletal scope.

TypeDirect peer
Description

The other major Australian professional association serving massage therapists and myotherapists. Directly comparable member-based model for the same or overlapping practitioner base, competing for the same members and the same continuing-education/advocacy mandate.

TypeBroad incumbent
Description

Multi-disciplinary natural therapy association covering myotherapy, remedial massage, naturopathy and related modalities. Comparable association model and overlapping member base in the unregistered health practitioner space.

TypeBroad incumbent
Description

National professional association for podiatrists. Comparable member-services, advocacy, and CPD model for an allied health profession adjacent to myotherapy's scope of practice.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Myotherapy Association Australia

Professional Healthcare Membership Servicesmyotherapy.org.au

Myotherapy Association Australia firmographics

Firmographics
Name
Myotherapy Association Australia
Legal name
Myotherapy Association Australia
Website
https://myotherapy.org.au
Company type
Private
Founded year
1989
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Myotherapy Association Australia industry classification

Industry
Product category
Professional Healthcare Membership Services
NAICS
Professional Organizations (813920), Business Associations (813910)
SIC
Services-Membership Organizations (8600)
akta.pro primary industry
Myofascial Release & Structural Bodywork (HSADAHAE)

Keywords

  • Professional myotherapy association
  • Allied health membership
  • Professional development programs
  • Healthcare industry standards
  • Practitioner directory services

Where Myotherapy Association Australia is headquartered

Location

Headquarters

HQ city
Preston
HQ country
Australia
HQ region
Oceania

Markets served

Myotherapy Association Australia business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Pricing tiers

ModelBillingPrice
FreemiumAnnualFree student membership

Distribution channels1 record

Marketing channels3 records

Myotherapy Association Australia product offering

Product offering

Core offering

Myotherapy Association Australia is a professional membership association that supports myotherapy practitioners and students through paid memberships, free student memberships, professional development courses, governance and a Code of Practice, a public Find a Myotherapist directory, job listings, course endorsement, and an educational presenter program. The association connects practitioners with industry partners offering products, payment services, and practice management tools, and publishes annual reports and strategic plans to maintain standards for the myotherapy profession.

Product overview

Myotherapy Association Australia is a professional membership association for myotherapists, not a software product company. The organization offers membership services including professional development, industry resources, a directory for finding myotherapists, job listings, and educational programs. Key service offerings include membership benefits, member resources, industry awards, professional development courses, study myotherapy programs, course endorsement, and an educational presenter program. The association also maintains governance documents, annual reports, strategic planning, and a Code of Practice for members.

Differentiator

Problem solved

Functional benefit

Products and services

  • Professional Membership Annual paid membership for qualified myotherapy practitioners that provides access to the Code of Practice, governance documents, professional development resources, member benefits, industry recognition, and peer networking.
  • Free Student Membership No-cost annual membership for students enrolled in Bachelor of Health Science (Clinical Myotherapy) or Advanced Diploma of Myotherapy programs, providing career pathway guidance and connection to the myotherapy industry.
  • Professional Development Calendar Calendar of approved professional development courses and educational events for members to satisfy continuing education and the MA Professional Development Policy.
  • Find a Myotherapist Directory Public directory enabling consumers to locate member myotherapists, supporting member visibility and patient referrals.
  • Course Endorsement Formal endorsement of myotherapy training courses, recognising programs that meet the association's standards for the profession.
  • Educational Presenter Program Program that connects qualified presenters with educational opportunities for the myotherapy profession, supporting knowledge dissemination across the industry.
  • Industry Awards Annual awards program recognising member achievement and contribution within the myotherapy profession.
  • Industry Job Listings Job board service connecting myotherapy employers with practitioners seeking employment within the industry.

Companies that use Myotherapy Association Australia

Customer profile

Segments2 records

Ideal customer profiles2 records

Myotherapy Association Australia technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Myotherapy Association Australia partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered minor.

  • Associations.net.au (BMS Group)minorOthersListed as a partner organization providing services to support the association's operations and member benefits.
  • COSBOA (Council of Small Business Organisations Australia)minorOthersPartner organization supporting small business interests in the healthcare sector.
  • HICAPSminorOthersHealth industry claims and payments service partner providing payment solutions for members.
  • PurifasminorOthersProduct partner providing health and wellness products for association members.
  • RocktapeminorOthersKinesiology tape and sports medicine products partner for members.
  • OP HealthminorOthersHealth products supplier partner.
  • PillowsminorOthersPillows and sleep products partner for member access.
  • Evidence for ExerciseminorOthersExercise evidence and education resources partner supporting evidence-based practice.
  • M WaxminorOthersWax therapy products supplier partner.

Recent moves6 records

Expansion highlights4 records

Myotherapy Association Australia competitors and assessment

Company assessment

Regional players

Others

  • Australian Health Practitioner Regulation Agency (Ahpra): National regulator for 16 registered health professions. Not a competing association but the body whose decisions on registration of currently unregistered professions (such as myotherapy) directly determine MA's long-term relevance and member value proposition.

Broad incumbents

  • Dietitians Australia: Peak body for accredited practising dietitians in Australia. Comparable member-association governance, advocacy and CPD infrastructure as a reference benchmark for an allied health professional association of similar small scale.
  • Australian Osteopathic Association: National professional association for osteopaths, another manual therapy / musculoskeletal profession. Comparable structure (membership, advocacy, professional standards, CPD) and overlapping patient populations with myotherapy.
  • Chiropractic Australia: Professional association for chiropractors in Australia. Similar member-services framework (standards, CPD, advocacy) serving a registered manual therapy profession that competes with myotherapy for musculoskeletal patients.
  • Exercise & Sports Science Australia (ESSA): Peak body for exercise physiologists and sports scientists. Comparable association structure with professional accreditation and CPD, intersecting with myotherapy on musculoskeletal rehabilitation and exercise-based care pathways.
  • Australian Physiotherapy Association: Larger, established allied health professional association in Australia. Comparable member-services and advocacy operating model, but at much greater scale and across a far larger, nationally registered profession adjacent to myotherapy's musculoskeletal scope.
  • Australian Traditional Medicine Society: Multi-disciplinary natural therapy association covering myotherapy, remedial massage, naturopathy and related modalities. Comparable association model and overlapping member base in the unregistered health practitioner space.
  • Podiatry Australia: National professional association for podiatrists. Comparable member-services, advocacy, and CPD model for an allied health profession adjacent to myotherapy's scope of practice.

Direct peers

  • Massage & Myotherapy Australia: The other major Australian professional association serving massage therapists and myotherapists. Directly comparable member-based model for the same or overlapping practitioner base, competing for the same members and the same continuing-education/advocacy mandate.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Myotherapy Association Australia social profiles

Digital presence

Myotherapy Association Australia financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Myotherapy Association Australia leadership team

Management profile

Number of profiles

Profiles5 records

Myotherapy Association Australia funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Myotherapy Association Australia M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Myotherapy Association Australia

What does Myotherapy Association Australia do?

Myotherapy Association Australia is a professional membership association that supports myotherapy practitioners and students through paid memberships, free student memberships, professional development courses, governance and a Code of Practice, a public Find a Myotherapist directory, job listings, course endorsement, and an educational presenter program. The association connects practitioners with industry partners offering products, payment services, and practice management tools, and publishes annual reports and strategic plans to maintain standards for the myotherapy profession.

Is Myotherapy Association Australia a public or private company?

Myotherapy Association Australia is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Myotherapy Association Australia founded?

Myotherapy Association Australia was founded in 1989. It employs 1 to 10 people.

Where is Myotherapy Association Australia based?

Myotherapy Association Australia is headquartered in Preston, Australia, in the Oceania region.

Who are Myotherapy Association Australia's main competitors?

Australasian Association of Massage Therapists (AAMT) is listed as a regional player. Australian Health Practitioner Regulation Agency (Ahpra) is listed as an others. Broad incumbents are Dietitians Australia, Australian Osteopathic Association, Chiropractic Australia, Exercise & Sports Science Australia (ESSA), Australian Physiotherapy Association, Australian Traditional Medicine Society and Podiatry Australia. Massage & Myotherapy Australia is listed as a direct peer.

Does Myotherapy Association Australia have an API?

No public API is recorded for Myotherapy Association Australia.

What industry is Myotherapy Association Australia in?

Myotherapy Association Australia's product category is Professional Healthcare Membership Services. Its primary akta.pro industry code is HSADAHAE, Myofascial Release & Structural Bodywork. Its NAICS code is 813920 and its SIC code is 8600.

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