Southern Building Group

What Southern Building Group does

Southern Building Group, Inc. is a privately held general contractor headquartered in Murfreesboro, Tennessee, specializing in multifamily, student housing, senior living, and commercial construction across the Southeast United States. The company operates a traditional project-based general contracting model, sourcing work through direct developer relationships, a structured subcontractor bid list, and development partnership inquiries, with active projects in Tennessee, Georgia, Indiana, Texas, Arkansas, and North Carolina. Notable project experience includes Livano Knoxville ($91.7M, 348 units), Villas Knoxville student housing ($74.2M, 202 beds), The Manning luxury condominiums, and The Davy ($81M), with cumulative awarded contract value of $735M and 4.6 million square feet built across approximately 12 years of operation.

The company generates revenue through one-time, multi-year construction contracts priced by project scope and awarded through competitive and relationship-driven bidding. Its go-to-market is enterprise field sales targeting real estate developers, supported by a dedicated development partnership email channel, a subcontractor registration system, and quarterly outreach luncheons at job sites. Leadership comprises President John Elliott, COO Paul Freas (30+ years construction experience), VP of Construction Tom Partin, HR/Cultural Director Char Smith, and Financial Controller Kris Vivrette. Southern Building Group holds no proprietary technology platform and offers no software product; its core technology is construction management for large-scale residential and commercial builds, supplemented by self-performed electrical work capabilities and subcontractor network management.

Name

Southern Building Group

Legal name

Southern Building Group, Inc.

Website

https://sbginc.us

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Southern Building Group is a privately held general contractor in Murfreesboro, Tennessee, delivering multifamily, student housing, senior living, and commercial construction across the Southeast US for real estate developers.

Ownership category

akta.pro rank

Product category

General Construction Contracting

NAICS

Residential Building Construction (2361), New Multifamily Housing Construction (except For-Sale Builders) (236116), Nonresidential Building Construction (2362)

SIC

General Bldg Contractors - Residential Bldgs (1520), General Bldg Contractors - Nonresidential Bldgs (1540), Operative Builders (1531)

akta.pro primary industry

Residential General Contracting (New Build) (IMAFAAAB)

akta.pro secondary industries

Commercial General Contracting (New Build) (IMAFAAAA), Independent Living Community Development & Construction (Senior Housing Developers) (HLADAAAH)

Keywords

• Multifamily construction
• Student housing construction
• Senior living construction
• General contracting services
• Commercial construction

Headquarters

HQ city

Murfreesboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. General Contracting Services: Southern Building Group generates revenue as a general contractor providing construction services for multifamily, student housing, senior living, and commercial development projects. Revenue is project-based, earned through contracted construction fees on awarded projects across the Southeast.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Southern Building Group is a general contractor that delivers construction services for multifamily residential, student housing, senior living, and commercial developments across the Southeastern United States. The company manages projects from pre-construction through completion, coordinates subcontractor networks, and self-performs electrical work. Project contract values range from approximately $5.2 million to over $91.7 million per development.

Product overview

Southern Building Group is a general contractor based in Murfreesboro, Tennessee, providing construction services for multifamily, student housing, senior living, and commercial communities across the Southeast United States. The company does not offer a unified software product or platform; rather, it delivers construction and general contracting services as its core offering, with project portfolio including residential communities, condominiums, townhomes, and senior living facilities. There are no distinct branded software products, modules, or digital offerings in the company's portfolio based on available source data.

Differentiator

Problem solved

Functional benefit

Products and services

• General Contracting for Multifamily Construction General contracting services for Class A multifamily residential developments including apartments, luxury condominiums, and townhomes. Delivered on a project basis for real estate developers with contract values ranging from approximately $5.2M to $91.7M across projects such as Livano Knoxville (348 units), Livano Oakwood (247 units), and Sterling at Stonecrest (264 units).
• Student Housing Construction General contracting for off-campus student housing developments near major universities, including high-density unit construction and student-focused amenities such as resort-style pools and clubhouses. Delivered for developers serving major university markets across the Southeast, including Villas Knoxville ($74.2M, 202 beds near the University of Tennessee).
• Senior Living Construction General contracting for senior living facilities including memory care, assisted living, and independent living communities. Includes specialized care facility construction, compliance with senior living requirements, and resident-focused design delivery for developers of senior living communities.
• Commercial Construction General contracting for commercial development projects beyond residential, delivered for commercial developers requiring complex project coordination and adherence to quality construction standards.

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Isaiah 117 HouseminorStrategic or Co-development PartnerSouthern Building Group partnered with Isaiah 117 House, a nonprofit providing shelter for children removed from their homes. SBG participated in the groundbreaking ceremony in fall 2020 and celebrated the project's Grand Opening in fall 2022. The Isaiah 117 House provides a home-like environment for children awaiting foster placement, located in Monteagle, Tennessee. This partnership reflects SBG's community service values and commitment to building connections beyond construction.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Robins & Morton: Birmingham, AL-headquartered general contractor with significant multifamily and commercial work in the Southeast. Comparable project size range, regional footprint, and developer-client base to SBG.
• Juneau Construction Company: Atlanta-based general contractor specializing in multifamily residential and mixed-use developments across the Southeast. Directly comparable project types (Class A apartments, townhomes) and developer client profile to SBG.
• Hoar Construction: Birmingham-based general contractor with multifamily, student housing, and senior living expertise across the Southeast and Texas. Comparable regional focus, vertical specialization, and project size profile to SBG.
• Brasfield & Gorrie: One of the largest privately held U.S. general contractors, headquartered in Birmingham, AL with deep Southeast multifamily, student housing, and senior living portfolios. Direct competitor for the same Class A developer awards SBG targets across Tennessee, Georgia, and the broader Southeast.
• Batson-Cook Construction: Atlanta-based general contractor with strong multifamily, hospitality, and senior living portfolios across the Southeast. Competes directly with SBG for developer-led multifamily and student housing awards in Georgia and Tennessee.

Broad incumbents

• DPR Construction: Top-tier national general contractor with multifamily, hospitality, and senior living projects nationally including Southeast offices. Increasingly competes for large developer-led awards where SBG is bidding.
• JE Dunn Construction: Large national general contractor with active multifamily, senior living, and higher education/student housing practices across the Southeast. Competitor for the same Class A developer awards with greater geographic diversification.
• Hunt Companies: Large diversified real estate and construction firm with significant multifamily, military housing, and student housing development capabilities nationally. Adjacent to SBG's developer client base and capable of self-developing projects SBG would otherwise bid as a contractor.
• Balfour Beatty US: Major national general contractor with substantial multifamily, student housing, and senior living operations across the Southeast and Texas. Competes for larger awards in SBG's geographies with deeper balance sheet and broader self-perform capabilities.

Emerging players

• JEK Construction Group: Smaller Southeast-focused multifamily general contractor with comparable project size range to SBG's smaller awards. Competes for similar mid-market developer-led multifamily opportunities across Tennessee and Georgia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/southern-building-group-inc.
• Facebookfacebook.com/Southerncredit

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Building Group