The Argyle
The Argyle is a Denver nonprofit senior living community operating since 1874, offering assisted living (109 units) and independent living (50 HUD-subsidized units), plus the Raleigh Gardens higher-needs community, serving seniors through a direct-to-consumer monthly subscription model.
- Company typePrivate
- Founded1874
- HeadquartersDenver, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What The Argyle does
The Argyle is a nonprofit senior living community located in Denver's Berkeley/Highlands neighborhood, operated by The Ladies Relief Society of Denver since its founding in 1874. It serves seniors requiring assisted living and independent living support through three distinct offerings: 109 private studio assisted living units at The Argyle (starting at $3,600/month), the smaller all-inclusive Raleigh Gardens community for higher-needs residents (under $5,500/month), and 50 HUD-subsidized independent living units for low-income seniors added in 1981. The community completed a comprehensive renovation in 2023-2024 and embeds on-site clinical services through partnerships with healthcare providers.
The business model is a recurring monthly subscription based on residential tenancy, with a la carte pricing for additional care services such as bathing, continence care, and medication administration. Revenue is generated entirely through direct-to-consumer relationships with residents and families, with no third-party payers, marketplaces, or intermediaries. The value proposition is centered on nonprofit mission, affordability versus Colorado market averages, historic preservation, and a community-rooted model supported by partnerships with local schools, volunteer programs, and clinical providers.
The underlying technology stack is traditional and undifferentiated: no proprietary platform, software, or AI system is disclosed. Service delivery relies on standard senior living care methodologies. The organization does not operate outside the Denver metropolitan area and has no disclosed plans for geographic expansion, with growth signals limited to recent facility modernization and the introduction of AI advisory roles across operational functions.
The Argyle firmographics
Firmographics- Name
- The Argyle
- Legal name
- The Argyle
- Website
- https://theargyle.org
- Company type
- Private
- Founded year
- 1874
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The Argyle is a Denver nonprofit senior living community operating since 1874, offering assisted living (109 units) and independent living (50 HUD-subsidized units), plus the Raleigh Gardens higher-needs community, serving seniors through a direct-to-consumer monthly subscription model.
- Ownership category
- akta.pro rank
The Argyle industry classification
Industry- Product category
- Senior Living Services
- NAICS
- Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro industry
- General Assisted Living FacilitiesAffordable/Subsidized Independent Living (HUD/LIHTC) CommunitiesIndependent Living Real Estate Owners/Operators (REITs & Management Companies)
Keywords
Where The Argyle is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Argyle business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Assisted Living Services: Monthly residential fees for assisted living services including room, meals, housekeeping, and care support. The Argyle offers two assisted living options: The Argyle Assisted Living with 109 private studio units, and Raleigh Gardens which provides all-inclusive higher-needs care. Base rent covers housing, three daily meals, and basic amenities, with additional fees for personalized care services such as bathing assistance, continence care, and medication administration.
- Independent Living Services: Monthly fees for HUD-supported independent living units (50 units). These provide maintenance-free housing for seniors who can live independently but prefer community living and convenience. Rent includes housing, utilities, and access to community amenities and social activities.
- Additional Care Services: A la carte pricing for additional support services beyond the base monthly rent. These include bathing assistance, continence care, medication administration, and other similar services offered at variable costs based on individual care needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | The Argyle Assisted Living starts at $3,600/month for base services including room, three daily meals, housekeeping, and standard amenities. |
| Subscription | Monthly | Raleigh Gardens offers all-inclusive assisted living care for residents with higher needs at under $5,500/month. |
| Subscription | Monthly | Independent Living with HUD support for low-income seniors. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
The Argyle product offering
Product offeringCore offering
The Argyle is a nonprofit senior living community in Denver, Colorado that provides Assisted Living in 109 studio units, Independent Living in 50 HUD-subsidized apartments, and an all-inclusive assisted living program called Raleigh Gardens. Residents receive housing, dining, social programming, and access to a la carte personal care services on a recurring monthly fee basis. The community is operated under The Ladies Relief Society of Denver and has been in continuous operation since 1874.
Product overview
The Argyle operates as a senior living community offering two primary lifestyle options: Assisted Living and Independent Living. The Assisted Living program is offered through two distinct communities—The Argyle Assisted Living (109 private studio units) and Raleigh Gardens Assisted Living (all-inclusive smaller community). Both provide 24-hour staff availability, private apartments, dining services, transportation, and personalized care plans. Independent Living offers maintenance-free housing for self-sufficient seniors. The organization has served Denver since 1874 and currently starts at $3,600/month for assisted living.
Differentiator
Problem solved
Functional benefit
Brands
- Raleigh Gardens: An all-inclusive assisted living community that fills the gap between traditional assisted living care and skilled nursing home care, featuring a smaller community size for tight-knit relationships with staff and neighbors.
Products and services
- The Argyle Assisted Living Assisted Living program offering 109 studio units with personalized care, dining, social programming, and access to additional care services for older adults who need support with activities of daily living.
- Raleigh Gardens Assisted Living All-inclusive assisted living lifestyle program that bundles housing, dining, activities, and personal care services into a single monthly fee for residents seeking a simplified, comprehensive care arrangement.
- The Argyle Independent Living Independent Living program offering 50 HUD-subsidized apartments for income-qualified seniors seeking affordable, maintenance-free housing with access to community amenities and social programming.
- Additional Care Services À la carte personal care and support services available to residents on a customized basis, allowing them to add specific assistance (such as help with daily activities or enhanced personal support) on top of their base residency arrangement.
Quantifiable outcome
- Apartments ranging from 250 to 350 square feet, described as spacious compared to other facilities
- +2 more outcomes
Companies that use The Argyle
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
The Argyle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Argyle partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, secondary and minor.
- Regis UniversitycoreStudents from Regis University volunteer at The Argyle, spending time with residents and going on outings together. This partnership provides students with service learning opportunities while bringing additional social engagement to residents.
- Skinner Middle SchoolsecondaryStudents read to Argyle residents throughout the school year, creating intergenerational connections and providing residents with social interaction and mental stimulation through shared reading activities.
- Edison Elementary SchoolsecondaryStudents volunteer to help with numerous community activities during the school year, supporting The Argyle's event programming and providing intergenerational engagement opportunities.
- All Comforting ThingscoreCreates special, hand-made items for incoming Argyle residents including purses, blankets, walker bags, soaps, custom clothing, and more. These donations help new residents feel welcomed and comfortable in their new home.
- Leprino FoodsminorContributes annual outdoor gardening assistance every spring, helping maintain The Argyle's outdoor spaces and gardens for resident enjoyment.
- Physician House CallscorePreferred healthcare provider that visits Argyle residents directly for medical appointments and consultations on-site, reducing the need for residents to travel for routine medical care.
- Rocky Mountain Senior CarecorePreferred medical provider that visits residents directly for healthcare appointments and consultations, ensuring residents have access to quality medical care without leaving the community.
- CVS PharmacycoreAdministered COVID-19 vaccinations at The Argyle on January 21, 2021, providing on-site vaccination clinics for residents and staff during the pandemic.
- InnovAgecorePartners with The Argyle to provide Medicaid processing and assistance services for prospective and current residents. Since The Argyle does not take Medicaid directly, InnovAge handles Medicaid-related administrative processes for eligible residents.
- Greenwood and Black (Design Firm)coreDesign firm partnered with The Argyle for the comprehensive renovation undertaken from March 2023 to January 2024, blending The Argyle's timeless charm with modern sophistication.
- Pinkard (Construction Company)coreConstruction company that partnered with The Argyle for the comprehensive renovation from March 2023 to January 2024, creating an inspiring space that honors tradition while meeting contemporary standards.
Scale indicators5 records
Recent moves11 records
Expansion highlights5 records
The Argyle competitors and assessment
Company assessmentOthers
- InnovAge Holding Corp. Provider of PACE (Program of All-Inclusive Care for the Elderly) services that partners with The Argyle for Medicaid processing. Adjacent peer as a strategic ecosystem partner serving overlapping low-income elderly populations in Denver.
Direct peers
- Christian Living Communities: Denver-area nonprofit senior living provider offering independent living, assisted living, skilled nursing, and memory care. Closely comparable to The Argyle on nonprofit mission, continuum model, and local Denver service area.
- Balfour Senior Living: Denver-based senior living operator with multiple assisted living and memory care communities in the metro area. Closest geographic and product peer to The Argyle with comparable assisted living and continuum-of-care offerings.
- Sonata Senior Living: Senior living operator providing assisted living, independent living, and memory care in select markets. Comparable on continuum model and resident-centric service philosophy, with similar scale to The Argyle.
Broad incumbents
- Brookdale Senior Living: Largest U.S. senior living operator with nationwide assisted living and independent living communities. Comparable as a direct competitor in Denver's assisted living market, though Brookdale offers a much broader multi-state portfolio.
- Five Star Senior Living: Senior living and rehabilitation services company operating assisted living and independent living communities nationwide. Comparable on resident-facing services and assisted living product, though broader scale.
- Sunrise Senior Living: Established senior living operator with assisted living, independent living, and memory care communities, including Sunrise at Cherry Creek in the Denver metro. Direct local competitor offering similar lifestyle options.
- Atria Senior Living: National senior living provider operating assisted living and memory care communities across the U.S. Comparable on product offering (assisted living) and target customer (older adults needing ADL support), though Atria serves many markets.
- Enlivant: Senior living operator focused primarily on assisted living and memory care across multiple U.S. states. Comparable on assisted living core product and target population of seniors needing daily living support.
- Holiday by Atria (Holiday Retirement): Large independent living-focused senior living operator with hundreds of communities across the U.S. Comparable on independent living product offering and senior demographic targeting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
The Argyle social profiles
Digital presenceThe Argyle financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Argyle leadership team
Management profileNumber of profiles
Profiles14 records
The Argyle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Argyle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Argyle
What does The Argyle do?
The Argyle is a nonprofit senior living community in Denver, Colorado that provides Assisted Living in 109 studio units, Independent Living in 50 HUD-subsidized apartments, and an all-inclusive assisted living program called Raleigh Gardens. Residents receive housing, dining, social programming, and access to a la carte personal care services on a recurring monthly fee basis. The community is operated under The Ladies Relief Society of Denver and has been in continuous operation since 1874.
Is The Argyle a public or private company?
The Argyle is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Argyle founded?
The Argyle was founded in 1874. It employs 51 to 100 people.
Where is The Argyle based?
The Argyle is headquartered in Denver, United States, in the North America region.
How does The Argyle make money?
Three revenue lines are on record. Assisted Living Services are the primary driver. The others are independent Living Services and additional Care Services.
Who are The Argyle's main competitors?
InnovAge Holding Corp. is listed as an others. Direct peers are Christian Living Communities, Balfour Senior Living and Sonata Senior Living. Broad incumbents are Brookdale Senior Living, Five Star Senior Living, Sunrise Senior Living, Atria Senior Living, Enlivant and Holiday by Atria (Holiday Retirement).
Does The Argyle have an API?
No public API is recorded for The Argyle.
What industry is The Argyle in?
The Argyle's product category is Senior Living Services. Its primary akta.pro industry code is HLADABAA, General Assisted Living Facilities, with a secondary code of HLADAAAB, Affordable/Subsidized Independent Living (HUD/LIHTC) Communities. Its NAICS code is 623312 and its SIC code is 8050.