Creatherm

What Creatherm does

Creatherm is a privately held, Indiana-domiciled manufacturer of radiant floor heating panels built around a proprietary interlocking grid panel system. Its core product line consists of Neopor-based foam panels (variants designated S20, S45, T45, and U45) manufactured from BASF's graphite-mixed expandable polystyrene, sized at 2' x 4' with on-center tube spacing points every 3 inches. The panels' molded fastening knobs hold 1/2", 5/8", and 3/4" PEX or PERT tubing without additional clips or staples, and compression strength ratings span 25 to 56.8 PSI depending on variant, allowing application across residential, commercial, agricultural, and industrial load cases. The manufacturing process is protected by U.S. Design Patents No. D541396 and No. D587358, and Creatherm holds a license to use the Neopor trademark. Complementing the panels, the company sells tubing accessories needed to complete an installation.

Creatherm makes money through one-time hardware sales of panels (priced and shipped by carton, with carton coverage varying by product — e.g., S45 = 10 panels covering 80 sq ft) and related tubing accessories. All sales route through an authorized distributor network across the United States and Canada, with a 'Find a Distributor' locator on its website; no direct e-commerce channel is offered. Pricing is not publicly disclosed.

The company serves three end segments: professional contractors and builders (primary, focused on residential slab-on-grade, basements, garages, pole barns, workshops, and custom homes), homeowners (primary, focused on new construction and renovation), and commercial/industrial buyers (secondary, covering snow melt, retro-fit, and root zone heating). Customer acquisition is driven by content marketing — a blog, video library, photo gallery, and technical FAQ — supported by a single contact channel ([email protected], 888.WALK-IT-IN). No public revenue, headcount, funding, or management team data are disclosed.

Name

Creatherm

Legal name

Creatherm

Website

https://creatherm.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Creatherm manufactures patented radiant floor heating panels from BASF Neopor foam, selling exclusively through a distributor network to professional contractors, homeowners, and commercial builders across the United States and Canada.

Ownership category

akta.pro rank

Product category

Radiant Floor Heating Systems

NAICS

Polystyrene Foam Product Manufacturing (32614)

SIC

Plastics Foam Products (3086)

akta.pro primary industry

Expanded Polystyrene (EPS) Foam Manufacturing (IMANAIAA)

akta.pro secondary industry

Foam Plastic Insulation (EPS/XPS/PIR/PUR) (IMADAGAD)

Keywords

• Radiant floor heating
• Floor heating panels
• Hydronic heating systems
• EPS foam panels
• Underfloor heating installation

Headquarters

HQ city

Carmel

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Radiant Floor Heating Panels: Sale of proprietary radiant floor heating panels in various models (S20, S45, T45, U45) for residential, commercial, agricultural, and industrial applications. Products sold in full cartons.
2. Tubing Accessories: Tubing accessories including PEX/PERT piping, clips, staples, and other installation components to complement the panel systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Creatherm manufactures and sells proprietary radiant floor heating panels made from BASF Neopor expandable polystyrene (EPS) foam, available in S20, S45, T45, and U45 variants with a 2' x 4' interlocking grid design and molded fastening knobs that secure PEX or PERT tubing without clips or staples. The panels are sold only in full cartons through an authorized distributor network serving residential, commercial, agricultural, and industrial construction projects, complemented by PEX/PERT tubing accessories.

Product overview

Creatherm offers a focused product line of radiant floor heating solutions consisting of its patented floor panel system (available in S20, S45, T45, and U45 variants) manufactured using BASF Neopor expandable polystyrene, complemented by tubing accessories. The company's signature interlocking panel system with molded fastening knobs holds PEX or PERT tubing (1/2", 5/8", and 3/4" sizes) without additional clips or staples. Creatherm's products target both residential and commercial applications including slab-on-grade, snow melt systems, retro-fits, and agricultural root zone heating. The company sells exclusively through a distributor network.

Differentiator

Problem solved

Functional benefit

Brands

• Neopor®: Foam panel product line made from BASF's Neopor® expandable polystyrene (EPS), which helps projects qualify for LEED credits. Features graphite-mixed raw material for enhanced thermal insulation capacity.

Products and services

• Creatherm Floor Panels (S20, S45, T45, U45) Radiant floor heating panels made from BASF Neopor expandable polystyrene (EPS) with graphite, available in S20, S45, T45, and U45 variants. Finished panel size is 2' x 4' with a staggered snap-tight grid providing on-center points every 3 inches for PEX/PERT tubing (1/2", 5/8", and 3/4"). Compression strengths range from 25 psi (S25) to 56.8 psi (T45). Designed for slab-on-grade, snow melt, retrofit, and root zone heating applications and sold only in full cartons through authorized distributors.
• Tubing Accessories Radiant floor and tubing accessories (including PEX/PERT piping, clips, staples, and other installation components) used to complement Creatherm floor panel systems during radiant heating installation.

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• BASFcoreTechnology or IntegrationStrategic partnership with BASF providing access to Neopor technology - an expandable polystyrene (EPS) invented by BASF in 1995. The partnership leverages BASF's engineering expertise for efficient and effective materials providing strength and insulation. Neopor offers excellent thermal insulation capacity, high compressive strength, outstanding impact absorption, and low weight properties.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Watts Water Technologies: Watts Water (parent of Watts Radiant) is a broad incumbent in plumbing, heating, and water systems, offering radiant heating products as part of a much larger portfolio serving commercial and residential markets.
• Danfoss: Danfoss (owner of the Danfoss/Nuheat electric radiant brand) is a broad incumbent in heating, cooling, and energy efficiency, with overlapping capabilities in residential and commercial radiant heating and controls.

Emerging players

• Radiantec: Radiantec is a smaller specialist offering hydronic radiant floor heating components and design guidance, overlapping with Creatherm's residential and small-commercial contractor channel.
• ThermoSoft International: ThermoSoft offers electric radiant floor heating mats and systems focused on retrofit and residential applications, providing a complementary but distinct heating modality compared to Creatherm's hydronic panel solution.
• Heatizon Systems: Heatizon Systems provides radiant heating solutions (electric and hydronic), targeting residential and commercial customers with a more niche focus on specialized heating technologies and snow-melt applications.

Direct peers

• Roth Industries: Roth Industries offers radiant floor heating panels and PEX-based hydronic systems for residential and light commercial applications, positioning as a comparable panel/tubing installer in the North American market.
• Warmboard: Warmboard is a direct competitor offering structural radiant heating panels (Warmboard panels) for subfloor and slab radiant systems, targeting the same professional contractors and builders with a comparable panel-based installation model.
• Viega: Viega is a major plumbing and radiant heating system manufacturer offering PEX tubing and radiant panel solutions for residential and commercial projects, with overlapping product overlap in tubing and installation systems.
• REHAU: REHAU produces PEX plumbing and radiant floor heating solutions, including RAUPEX and panel-based systems, competing directly with Creatherm in hydronic radiant installations across residential and commercial segments.
• Uponor: Uponor is a leading manufacturer of PEX/PERT tubing and radiant floor heating systems, including panel-style substrates, serving the same hydronic radiant market across residential and commercial construction in North America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/creatherm/videos
• Xx.com/creatherm
• Facebookfacebook.com/creatherm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creatherm