Glacier Park, Inc.

What Glacier Park, Inc. does

Glacier Park, Inc., doing business as Glacier Park Collection, is a private hospitality and adventure tourism company that operates lodging, dining, retail, and guided outdoor activity businesses in and around Glacier National Park in Northwest Montana and across the border at Waterton Lakes National Park in Alberta, Canada. The company serves leisure travelers, vacationing families, group event planners, and outdoor enthusiasts (fly fishing, whitewater rafting) through a portfolio that includes 12+ lodging properties — historic lodges (Belton Chalet built 1910, Glacier Park Lodge, Prince of Wales Hotel in Waterton), modern motels (Motel Lake McDonald), suites and cabins, an RV park, and a tiny home village — together with two wholly-owned activity subsidiaries, Glacier Raft Company (founded 1976) and Glacier Anglers & Outfitters, plus the Glacier Outdoor Center retail operation.

Revenue is generated through a mix of nightly lodging rates, per-guest activity fees (ranging from $59 for half-day child rafting to $3,348 for a five-day Great Bear Wilderness expedition), equipment rentals, retail sales, dining, and ancillary fees including an 8% extended cancellation coverage option and property-level amenities fees ($12–$20/night at select properties). The company operates under a USFS Special Use Permit for the Flathead National Forest and Montana Outfitter License #56666, and conducts portions of its operations within the Blackfeet Reservation under tribal oversight. Distribution is direct-to-consumer through glacierparkcollection.com, phone reservations, on-property front desks, a dedicated group sales team, and third-party platforms including Tripadvisor and Orvis; complimentary Amtrak shuttles extend reach to rail travelers.

The company became part of Pursuit's portfolio of travel and hospitality experiences in 2022, joining other Pursuit collections in Alaska, Banff Jasper, FlyOver attractions, and Sky Lagoon. Pursuit provides centralized brand marketing, cross-property promotion, and a shared "Promise to Place" sustainability framework, while Glacier Park Collection retains operational autonomy over its Montana and Alberta assets. Product expansion is ongoing, with a new Hotel Whitefish property scheduled to open in 2027 and recent launches including the St. Mary Tiny Home Village and Great Bear Wilderness premium expedition product line.

Name

Glacier Park, Inc.

Legal name

Glacier Park, Inc.

Website

https://glacierparkinc.com

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Glacier Park, Inc. (Glacier Park Collection) is a private hospitality and adventure tourism company operating historic lodges, cabins, an RV park, and guided whitewater rafting and fly fishing activities across gateway communities to Glacier National Park in Montana and Waterton Lakes National Park in Canada, serving leisure travelers, families, and group event planners as a Pursuit subsidiary.

Ownership category

akta.pro rank

Product category

Hospitality and Adventure Tourism

NAICS

RV (Recreational Vehicle) Parks and Recreational Camps (7212), RV (Recreational Vehicle) Parks and Recreational Camps (72121), RV (Recreational Vehicle) Parks and Campgrounds (721211), Nature Parks and Other Similar Institutions (712190)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Ski & Mountain Full-Service Hotels (THAGAAAJ)

akta.pro secondary industries

Mountain & Alpine Lodges (THAGAIAE), Snow & Mountain Unique Stays (Chalets, Ski Cabins) (THAMADAL), Winter & Mountain Guides (Ski, Snowshoe, Avalanche, Ice Climbing) (THAAALAF)

Keywords

• Hospitality and lodging
• Adventure tourism services
• Guided whitewater rafting
• Fly fishing outfitter
• National park resorts

Headquarters

HQ city

Columbia Falls

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Lodging Accommodations: Nightly rentals of hotel rooms, historic lodges, cabins, tiny homes, and RV park sites across multiple properties in Glacier National Park region. Revenue is seasonal with peak summer pricing and varies by property type and location.
2. Adventure Activity Bookings: Guided and self-guided whitewater rafting trips, fly fishing excursions, kayaking, and multi-day wilderness expeditions on the Flathead River. Includes half-day, full-day, and multi-day options with varying price points.
3. Dining Services: On-site restaurants and food service at various lodge properties including Belton Chalet, Snowgoose Grille, and riverside dining experiences.
4. Equipment Rentals and Retail: Rental of fishing gear, waders, rafts, kayaks, camping equipment, and retail sales of outdoor apparel and souvenirs at Glacier Outdoor Center and gift shops.
5. Reservation Fees and Extended Cancellation Coverage: Optional extended cancellation coverage at 8% of total lodging reservation cost, and various booking-related fees including credit card pre-authorization holds.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Glacier Park, Inc. operates the Glacier Park Collection, a portfolio of lodging properties (historic lodges, cabins, tiny homes, RV parks, motels, suites) and adventure tourism services (whitewater rafting, fly fishing, mini golf) in and around Glacier National Park, Montana and Waterton Lakes National Park, Canada. The company also provides on-site dining, group event services, equipment rentals, and outdoor retail.

Product overview

Glacier Park Collection is a hospitality company operating a portfolio of lodging properties and adventure activities in and around Glacier National Park, Montana and Waterton Lakes National Park, Canada. The lodging portfolio includes historic lodges (Belton Chalet, Glacier Park Lodge), modern motels (Motel Lake McDonald), RV parks (West Glacier RV Park), cabins (West Glacier Cabins), suites (Apgar Lookout Suites, Grouse Mountain Lodge), and unique accommodations (St. Mary Tiny Home Village). Adventure operations include Glacier Raft Company (whitewater rafting since 1976), Glacier Anglers & Outfitters (fly fishing), and the Glacier Outdoor Center retail store. Dining, event planning, and group services complement the guest experience.

Differentiator

Problem solved

Functional benefit

Brands

• Glacier Raft Company: Whitewater rafting and scenic float trips on the Flathead River, offering guided and self-guided excursions since 1976.
• Glacier Anglers & Outfitters

Products and services

• Grouse Mountain Lodge A lodge located in Whitefish, Montana offering lodging with amenities including pool, hot tub, sauna, fitness center, and shuttle service to downtown Whitefish.
• Apgar Lookout Suites Suites located at Apgar Village with specialty cancellation policy, offering views of Lake McDonald area.
• Paddle Ridge A lodging property on U.S. Route 2 west of West Glacier Village, featuring cabins and serving as the check-in location for Glacier Raft Co. and Glacier Anglers & Outfitters activities.
• West Glacier RV Park An RV park located just southeast of the West Glacier park entrance on River Bend Drive, offering campsites with amenities.
• West Glacier Cabins Cabin accommodations at West Glacier Village near the entrance to Glacier National Park.
• Belton Chalet A historic Swiss-inspired lodge built in 1910 by the Great Northern Railroad, located outside the west entrance to Glacier National Park.
• Apgar Village Lodge & Cabins Lodge and cabin accommodations at Apgar Village inside Glacier National Park, featuring Montana House events venue.
• Motel Lake McDonald Motel accommodations located at the eastern and farthest end of Lake McDonald loop road inside Glacier National Park.
• St. Mary Village and Tiny Home Village Lodging at the east entrance to Glacier National Park including ten eco-forward tiny homes with freshwater and gray water systems, plus separate luxury bathhouses with jetted tubs.
• Glacier Park Lodge A historic lodge located on the east side of Glacier National Park near the St. Mary entrance, operating within the Blackfeet Reservation.
• Prince of Wales Hotel An iconic hotel located inside Waterton Lakes National Park in Alberta, Canada, subject to Canadian taxes including 5% GST and 6% Alberta Tourism Levy.
• Glacier Raft Company Whitewater rafting and scenic floating tours on the Flathead River operating since 1976. Offers half-day, full-day, and multi-day rafting trips with professional guides, plus self-guided options.
• Glacier Anglers & Outfitters Fly fishing outfitter offering guided fishing trips, lessons, multi-day wilderness fishing expeditions, boat rentals, and retail at the Glacier Outdoor Center. Operates on Middle Fork and North Fork of Flathead River.
• Glacier Outdoor Center Retail store at Paddle Ridge offering camping/hiking gear, apparel from Patagonia, Cotopaxi, Salomon and other brands, plus boat sales as a regional AIRE dealer.
• Golfing to the Sun Mini Golf Mini golf attraction in West Glacier Village offering family-friendly entertainment.
• Dining Services Restaurant and dining offerings at various lodge properties including West Glacier Village dining options.
• Groups & Events Wedding, corporate events, golf, ski, and holiday party planning services at various lodge properties.

Quantifiable outcome

• 50 years of continuous operation since 1976
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and supporting.

• AIRE (American Inflatable Equipment)coreTechnology or IntegrationAIRE is the primary raft and inflatable watercraft supplier for Glacier Raft Company operations. As the regional AIRE dealer for Montana Flathead area, the company sells AIRE rafts and equipment to customers. AIREcell puncture-resistant technology with 10-year warranty provides safety and durability for river operations.
• NRS (Northwest River Supplies)coreTechnology or IntegrationNRS supplies frames, accessories, and equipment for raft operations. Modular frame systems allow customization between paddle and gear boat configurations. Trusted equipment brand for whitewater safety and performance.
• OrvisChannel Partner/ Reseller/ DistributorGlacier Anglers & Outfitters featured on Orvis platform as endorsed fly fishing outfitter. Orvis supplies fly fishing gear and equipment. Partnership includes Tripadvisor integration for reviews and booking visibility.
• Simms Fishing ProductssupportingChannel Partner/ Reseller/ DistributorSimms waders and fishing apparel sold through Glacier Outdoor Center retail shop. Premium fishing gear brand serving serious anglers.
• PatagoniasupportingChannel Partner/ Reseller/ DistributorOutdoor apparel brand products sold through Glacier Outdoor Center. Sustainable outdoor clothing aligns with company's environmental stewardship values.
• Cotopaxi, Salomon, FreeFly, ChacosupportingChannel Partner/ Reseller/ DistributorVarious outdoor apparel and footwear brands featured in Glacier Outdoor Center retail inventory, providing diverse product selection for camping, hiking, and outdoor activities.
• US Forest Service (Flathead National Forest)coreStrategic or Co-development PartnerFederal permit holder for commercial outfitter operations on National Forest lands. Enables whitewater rafting and fishing guide services on Middle Fork and North Fork of Flathead River. Partnership supports environmental stewardship initiatives.
• Blackfeet NationcoreStrategic or Co-development PartnerSt. Mary Village and Glacier Park Lodge operate within the Blackfeet Reservation, subject to tribal restrictions, regulations, and guidelines. Land stewardship acknowledges indigenous cultural heritage of the region.
• Glacier National Park ConservancysupportingOthersCompany donates 100% of guest contributions ($1/day) to the Glacier National Park Conservancy, supporting park preservation and conservation efforts. Donation added to room bills with opt-out available.
• Flathead Rivers AlliancesupportingStrategic or Co-development PartnerGlacier Raft Company participates in annual River Weed Rodeo event hosted by Flathead Rivers Alliance, a grassroots initiative for hand-pulling noxious weeds along the Flathead River corridor.
• GreenStep EcoFundsupportingOthersEnvironmental partnership at Prince of Wales Hotel with $2/room/night EcoFee funding efficient technologies and regional sustainability initiatives. Part of Pursuit's Promise to Place environmental commitment.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Delaware North: Operates national-park hospitality concessions including lodges at Yellowstone, Grand Canyon, and Kennedy Space Center; comparable to Glacier Park, Inc. as a full-service park lodging, F&B and concessions concessioner serving high-volume outdoor destinations.
• River design: Specialized whitewater rafting outfitters on Montana rivers including the Flathead, Jefferson and others; comparable directly as licensed Montana outfitters offering guided multi-day rafting on the same Flathead River system that Glacier Raft Company operates.
• Forever Resorts: Operates lodging, marinas, and recreational concessions inside US national parks (Lake Mead, Lake Powell, Tusayan); comparable to Glacier Park, Inc. in operating multi-property resort/concession portfolios in protected federal lands.
• Xanterra Travel Collection: Operates lodging and food services inside multiple US national parks including Yellowstone and Grand Canyon, and is the incumbent concessioner for in-park lodging at Glacier NP (Many Glacier Hotel, Lake McDonald Lodge) — directly comparable as a national-park lodging and hospitality operator.
• Aramark Destinations: Operates lodging, F&B and guest services in US national parks and at major mountain resorts; directly comparable to Glacier Park, Inc. as a national-park concessions operator across lodging, dining, retail, and guided experiences.

Regional players

• Lone Mountain Ranch: Montana-based luxury guest ranch and lodge operator near Big Sky offering all-inclusive outdoor experiences; comparable to Glacier Park, Inc. in providing activity-led, destination-driven lodging in Southwest Montana.
• Big Sky Resort: Large Montana mountain resort with extensive lodging, F&B and activity offerings; comparable as a Montana-region full-service mountain hospitality competitor with lodging + guided activities + real estate.
• Whitefish Mountain Resort: Regional Montana mountain resort in Whitefish that drives winter ski-season room nights for the same Whitefish gateway that Glacier Park, Inc.'s Grouse Mountain Lodge services; adjacent real-estate and lodging competitor in the Glacier NP region.

Others

• The Glacier Waterton International Peace Park Alliance: Cross-border tour and experience operator focused on the Glacier-Waterton corridor; adjacent operator addressing overlapping visitors to the Glacier/Waterton market in which Glacier Park, Inc.'s portfolio sits.

Emerging players

• Under Canvas: Glamping resort operator near iconic US national parks (Yellowstone, Glacier-adjacent properties, Grand Canyon, Zion); comparable as a differentiated, experience-led outdoor lodging play targeting the same high-end experiential traveler.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/explore/tags/ExploreWhitefish
• Xx.com/glacierparkinc
• Facebookfacebook.com/glacierparkinc
• LinkedInlinkedin.com/company/glacier-park-inc

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glacier Park, Inc.