ICE Model Management
ICE Model Management is a privately held Istanbul-based modeling and casting agency founded in 2009 that represents men, women, children, plus-size, fitness, and local actor talent for Turkish fashion brands, advertising campaigns, film, and television productions on a commission basis.
- Company typePrivate
- Founded2009
- HeadquartersZincirlikuyu
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ICE Model Management does
ICE Model Management is a privately held modeling and casting agency headquartered in Istanbul, Turkey, operating under the legal name ICE MODEL MGMT PRODÜKSİYON ORGANİZASYON VE MAKENLİK AJANSI TİC. LTD. ŞTİ. Founded in 2009 by Serdar Demirci, an actively working leading model in Turkey, the agency represents male, female, child, plus-size (CURVY), fitness, and local model/actor talent for fashion shows, advertising campaigns, catalog shoots, TV series, films, commercials, and music videos. It serves as an intermediary connecting talent with employers across Turkish industries including fashion retail, bridal, home furnishings, jewelry, hospitality, food and beverage, real estate, and media.
The agency's core offering is a transaction-fee commission-based representation service supplemented by an online model application platform and a formal 10-session Workshop Training Program priced at 20,000 TL, personally coordinated by the founder. It maintains a website-based application portal, WhatsApp direct contact, and a multi-platform organic social presence (Instagram, Facebook, Twitter, YouTube, Pinterest, Tumblr) plus an email newsletter for top-of-funnel talent acquisition. No proprietary technology platform, AI capabilities, or APIs are identified; the business operates as a traditional relationship-driven agency. The agency is KVKK-compliant under Turkish Personal Data Protection Law No. 6698.
ICE Model Management serves a diverse enterprise client base of at least 18 named Turkish brands spanning fashion (Derimod, DeFacto, Hummel, Nautica, Climber, Lescon, Faik Sönmez, Altıntaş, Dossha, Los Banditos, Imannoor, Vitali, Nur Moda), bridal (Mediha Cambaz Bridal), home furnishings (Enza Home), jewelry (Sina Pırlanta), hospitality (Merit Royal Hotel), food and beverage (Ülker), real estate (Eclipse Maslak), and media (Esquire, Vous, Elle). Operating geographies are formally limited to Istanbul, with no disclosed international offices, funding rounds, or external investors. Revenue is undisclosed.
ICE Model Management firmographics
Firmographics- Name
- ICE Model Management
- Legal name
- ICE MODEL MGMT PRODÜKSİYON ORGANİZASYON VE MAKENLİK AJANSI TİC. LTD. ŞTİ.
- Website
- https://icemodelmgmt.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ICE Model Management is a privately held Istanbul-based modeling and casting agency founded in 2009 that represents men, women, children, plus-size, fitness, and local actor talent for Turkish fashion brands, advertising campaigns, film, and television productions on a commission basis.
- Ownership category
- akta.pro rank
ICE Model Management industry classification
Industry- Product category
- Talent Management Services
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
- akta.pro primary industry
- Artist Booking, Talent Buying & Agency Services (MPAGAAAF)
Keywords
Where ICE Model Management is headquartered
LocationHeadquarters
- HQ city
- Zincirlikuyu
Offices1 record
Markets served
ICE Model Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Model Representation and Commission: Agency represents models and earns commissions from bookings and placements in fashion shows, advertising campaigns, catalog shoots, TV series, cinema, and other visual media projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Workshop Training Program |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
ICE Model Management product offering
Product offeringCore offering
ICE Model Management is a Turkish modeling and casting agency that represents male, female, child, plus-size (CURVY), fitness, and local actor talent, and connects them with brands, production companies, and media outlets for fashion shows, advertising campaigns, catalog shoots, TV series, films, commercials, and music videos. The agency complements its representation services with a paid in-person Workshop Training Program led by founder Serdar Demirci and an online model application platform for talent intake.
Product overview
ICE Model Management is a casting and modeling agency based in Istanbul, Turkey, operating since 2009. The company offers a unified platform combining model representation services across multiple categories (men, women, kids, CURVY/plus-size, fitness, and local models/actors) with casting agency intermediary services for film, television, advertising, and fashion projects. The portfolio is complemented by a Workshop Training Program providing formal education in modeling techniques. The agency connects talent with employers through an online application system and manages model careers including portfolio development, casting coordination, and professional bookings.
Differentiator
Problem solved
Functional benefit
Products and services
- Model Management Services Full-service model representation and management for male models, female models, children models, plus-size (CURVY) models, fitness models, and local models and actors for commercials, fashion shows, catalogs, music videos, and events. Targets brands, advertising agencies, and production companies needing professional talent.
- Casting Agency Services
Companies that use ICE Model Management
Customer profileNamed customers22 records
Segments6 records
Ideal customer profiles3 records
ICE Model Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ICE Model Management partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
ICE Model Management competitors and assessment
Company assessmentBroad incumbents
- Next Management: International model and talent management firm with offices across the US, Europe, and Asia. Comparable core service of model representation and brand casting, with a globally diverse roster mirroring ICE's approach of sourcing international talent for regional campaigns.
- Elite Model Management: One of the world's largest model management agencies, representing fashion, commercial, and plus-size talent globally. Comparable because it competes for the same brand-casting briefs and offers an analogous scouting-to-representation model, but operates at far greater scale with international offices including presence in the wider EMEA region.
- IMG Models: Global modeling division of WME/IMG (now Endeavor) representing editorial, runway, and commercial talent. Directly comparable service offering (model representation + casting for fashion/brand campaigns) with significant scale advantage and existing Turkish/regional brand relationships.
- Wilhelmina Models: Publicly traded model and talent management company representing models, talent, and influencers globally. Comparable full-service representation model and competes for brand advertising and editorial casting budgets.
- Ford Models: Established US-based modeling agency with global reach representing fashion, commercial, and diverse talent. Comparable model-representation and brand-casting business; competes for international brand briefs that may shoot in Turkey or with Turkish talent.
Direct peers
- Supreme Management: Independent modeling agency with offices in New York, Paris, and Milan, representing editorial fashion talent. Comparable mid-sized agency competing for similar high-fashion brand briefs and casting international talent for fashion campaigns.
- DNA Model Management: New York-based boutique model agency representing editorial and commercial talent, with strong European connections. Comparable as a model-representation agency that sources international talent for global brand campaigns, similar in size and positioning to ICE.
- The Society Management: New York-based division of Elite Model Look, representing editorial fashion talent. Comparable boutique-to-mid-sized model representation with a similar scouting and international placement model.
Regional players
- Models 1: UK-based model and talent management agency representing fashion, commercial, and creative talent. Comparable service offering (representation + casting for brand campaigns) but primarily serves the British market, making it a regional peer rather than a direct Istanbul competitor.
Emerging players
- Option Model Management: Istanbul-based modeling agency also serving the Turkish fashion and advertising market. Directly comparable by geography and service offering, representing local and international models for Turkish brand campaigns — closest head-to-head competitor for ICE in the Istanbul market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
ICE Model Management social profiles
Digital presenceICE Model Management compliance and trust
Trust signalCompliance1 record
ICE Model Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
ICE Model Management leadership team
Management profileNumber of profiles
Profiles5 records
ICE Model Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ICE Model Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ICE Model Management
What does ICE Model Management do?
ICE Model Management is a Turkish modeling and casting agency that represents male, female, child, plus-size (CURVY), fitness, and local actor talent, and connects them with brands, production companies, and media outlets for fashion shows, advertising campaigns, catalog shoots, TV series, films, commercials, and music videos. The agency complements its representation services with a paid in-person Workshop Training Program led by founder Serdar Demirci and an online model application platform for talent intake.
Is ICE Model Management a public or private company?
ICE Model Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ICE Model Management founded?
ICE Model Management was founded in 2009. It employs 11 to 50 people.
Where is ICE Model Management based?
ICE Model Management is headquartered in Zincirlikuyu.
How does ICE Model Management make money?
One revenue line is on record: model Representation and Commission.
Who are ICE Model Management's main competitors?
Broad incumbents on record are Next Management, Elite Model Management, IMG Models, Wilhelmina Models and Ford Models. Direct peers are Supreme Management, DNA Model Management and The Society Management. Models 1 is listed as a regional player. Option Model Management is listed as an emerging player.
Does ICE Model Management have an API?
No public API is recorded for ICE Model Management.
What industry is ICE Model Management in?
ICE Model Management's product category is Talent Management Services. Its primary akta.pro industry code is MPAGAAAF, Artist Booking, Talent Buying & Agency Services. Its NAICS code is 7114.