What Acson Malaysia does

Acson Malaysia Sales & Service Sdn Bhd, established in 1984 as the first local Malaysian air-conditioning brand, is a wholly-owned subsidiary of Daikin Malaysia Sdn Bhd (acquired September 2006 by Daikin Industries Ltd). The company manufactures and distributes a comprehensive range of HVAC and indoor air quality products spanning residential (wall-mounted and portable air conditioners, dehumidifiers), light commercial (ceiling cassette, ceiling mounted, ceiling concealed, floor standing units), commercial/industrial (modular chillers up to 295kW and inverter variants, CoolRow precision air conditioners for data centers, AVR variable refrigerant flow systems, AHU, rooftop series, heat pumps, air curtains), and lifestyle categories (air purifiers, fans, water heaters, aroma diffusers, freezers, ice makers). Its technology platform, branded Foresto Technology, bundles proprietary Filtronz+ anti-virus filtration, PLUSMA cold plasma air purification, and R32 low-GWP refrigerant across residential and light commercial product lines. Supporting intelligence features include iSenz+ thermal imaging human presence detection, iTurbo+ rapid cooling, iSave energy management, ULTRA PCB wide-voltage tolerance (150V–264V), and mobile Wi-Fi control via the MY Acson App and Easi Touch App with Amazon Alexa voice integration.

Revenue is generated through hardware sales (the dominant stream) supplemented by professional installation, cleaning, and repair services via the Acson Authorized Installer network, accessories and spare-parts sales, and a 2025-launched Rent-To-Own subscription plan in partnership with KHIND. Distribution operates through a domestic channel comprising one headquarters in Petaling Jaya, eight branch offices, an authorized dealer network of 1000+ dealers, more than 3000 Acson Guru service technicians, a direct-to-consumer e-commerce storefront, and direct enterprise sales for large commercial and government projects. The customer base is horizontally segmented across residential consumers, small-to-medium commercial establishments, enterprise and industrial facilities (including semiconductor, oil & gas, and data center clients), and government/public-sector institutions including ministries, military bases, public hospitals, and universities.

The go-to-market combines long-tail residential volume through the dealer network with project-based direct sales for enterprise and government tenders, evidenced by an installed-base portfolio spanning Petronas Gas, STMicroelectronics, Avago Technologies, CIMB Bank, KFC, McDonald's, 7-Eleven, Hospital Kuala Lumpur, UiTM, Universiti Malaya, UMS, and multiple military installations. Trade-in and 0% interest installment financing through Maybank, Public Bank, and CIMB support consumer-side affordability.

Name

Acson Malaysia

Legal name

Acson Malaysia Sales & Service Sdn Bhd 198401017130 (129688-D)

Website

https://acson.com.my

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

251–500 employees

Short description

Acson Malaysia Sales & Service Sdn Bhd, founded in 1984 and a subsidiary of Daikin Malaysia, manufactures and distributes air conditioners, HVAC systems, and indoor air quality products across Malaysia via 1000+ dealers and 3000+ service technicians, serving residential, commercial, government, and industrial customers.

Ownership category

akta.pro rank

Product category

Air Conditioning and HVAC Equipment Manufacturing

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Small Electrical Appliance Manufacturing (335210)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Electric Housewares & Fans (3634), Refrigeration & Service Industry Machinery (3580)

akta.pro primary industry

Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)

akta.pro secondary industries

Air Handling Units (AHUs) & Rooftop Units (RTUs) (IMADANAA), Fans, Blowers & Ventilation Units (Supply/Exhaust/Inline) (IMADANAB), Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), Air Conditioner (AC) Repair & Maintenance (HSAOAHAF), Indoor Air Quality Equipment Installation (Humidifiers, Dehumidifiers, Air Purifiers) (HSAOAGAK), HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ), Personal Comfort & Air Treatment Appliances Retail (Fans, Heaters, Humidifiers, Purifiers) (CRACADAI)

Keywords

• Air conditioning systems
• HVAC equipment manufacturing
• Precision cooling solutions
• Indoor air quality products
• Commercial chiller systems

Headquarters

HQ city

Selangor

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Air Conditioning Hardware Sales: Primary revenue stream from selling air conditioner units across residential (wall mounted, portable), light commercial (ceiling cassette, ceiling mounted, floor standing), and commercial (modular chiller, rooftop, AHU, PAC, precision air conditioner) categories. Revenue is generated through dealer network, online store, and direct project sales.
2. Lifestyle Air Quality Products: Sales of complementary lifestyle products including air purifiers, dehumidifiers, fans, water heaters, aroma diffusers, and handheld garment irons.
3. Professional Services (Installation, Cleaning, Repair): Revenue from air conditioning installation, cleaning services, and repair services provided through Acson Authorized Installers and the Acson Guru technician network.
4. Accessories and Spare Parts: Sales of accessories including drainage pumps, filters, switches, controllers, and remote controllers for air conditioning systems.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Acson Malaysia designs, manufactures, and sells air conditioners and indoor air quality solutions spanning residential wall mounted and portable units, light commercial ceiling cassettes and floor standing units, and commercial/industrial equipment including modular chillers, air handling units, rooftop systems, precision air conditioners for data centers, VRF systems, and heat pumps. The company also offers complementary lifestyle products such as air purifiers, dehumidifiers, fans, water heaters, aroma diffusers, and refrigeration units, supported by professional installation, cleaning, and repair services delivered through its authorized dealer and Acson Guru service technician network.

Product overview

Acson Malaysia is a Malaysian air conditioning company established in 1984, offering a comprehensive portfolio of cooling and air quality solutions. The product range spans residential air conditioners (wall mounted, portable), light commercial units (ceiling cassette, ceiling mounted, ceiling concealed, floor standing), commercial/industrial products (Air Handling Units, Rooftop Series, Modular Chillers, CoolRow Precision AC, AVR VRF systems, Heat Pumps, Air Curtains), and lifestyle products (air purifiers, dehumidifiers, fans, water heaters, aroma diffusers). The ecosystem includes smart solutions via MY Acson App and Easi Touch App for Wi-Fi control with Alexa voice control support, built on Foresto Technology combining Filtronz+ anti-virus filtration, PLUSMA cold plasma purification, and R32 eco-friendly refrigerant. Supporting services include professional cleaning and repair services with warranty coverage across the product portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• Foresto Technology: Technology combining Filtronz+ Filter, Plusma function, and R32 greenery refrigerant for clean air delivery
• Filtronz+
• PLUSMA
• MY Acson App
• Easi Touch App
• Avory Premium
• Reino Plus
• Viento
• CoolRow Precision
• R32 Ceiling Cassette
• Portable Air-Conditioner
• Desktop Air Purifier

Products and services

• Avory Premium Wall Mounted Inverter Air Conditioner Premium wall mounted inverter air conditioner featuring Foresto Technology (Filtronz+, PLUSMA, R32 refrigerant), iSenz+ human detection, iTurbo+ rapid cooling, iSave energy control, Wi-Fi connectivity via MY Acson App, and Alexa voice control. Targeted at premium residential consumers seeking advanced cooling and air quality.
• REINO Plus Wall Mounted Inverter Air Conditioner Popular wall mounted inverter air conditioner with iClean+ self-cleaning technology, part of the Foresto Technology ecosystem with Filtronz+ filtration and R32 eco-friendly refrigerant. Targeted at mainstream residential consumers.
• Viento Inverter Wall-Mounted Air Conditioner Wall mounted inverter air conditioner positioned for consistent comfort and affordability. Targeted at residential consumers seeking value-priced inverter cooling.
• Wi-Fi Control Portable Air-Conditioner Mobile air conditioning unit with Wi-Fi control via Easi Touch app, providing spot cooling for flexible residential spaces. Targeted at consumers needing movable cooling without permanent installation.
• R32 Ceiling Cassette Air Conditioner (CF and FF Series) Concealed ceiling cassette air conditioners available in CF and FF R32 variants with Foresto Technology, built-in Wi-Fi, 4-pattern airflow settings, and 700mm drain head pump. Targeted at light commercial spaces such as offices, shops, and restaurants.
• Floor Standing Air Conditioner Freestanding floor-standing air conditioning units for commercial spaces, recognized with Malaysia Good Design Mark. Targeted at commercial and light industrial spaces with floor-mount constraints.
• Air Handling Unit (AHU) Centralized air handling units for large commercial and industrial applications including cleanrooms and laboratories. Targeted at enterprise customers in semiconductor, pharmaceutical, and large commercial facilities.
• Rooftop Series (C-Series) Self-contained rooftop package air conditioning systems for commercial buildings. Targeted at enterprise and industrial facilities requiring outdoor-installed packaged HVAC.
• Modular Chiller Product Range Centralized chilled water cooling systems including Modular Chiller (295kW), Inverter Air-cooled Modular Chiller 450E Series (130kW), and R32 Inverter Air Cooled Modular Chiller for data centers and industrial facilities. Targeted at large commercial buildings, data centers, and industrial enterprises.
• CoolRow Precision Air Conditioners (PAC) Row-based precision air conditioners for data centers with 12.5kW-60kW cooling capacity, available in air-cooled, water-cooled, and chilled water options. Features CFD visualization, RS485 communication, 7-inch HD touchscreen, and up to 16 temperature sensors. Targeted at data centers and server rack cooling applications.
• Acson Variable Refrigerant Flow (AVR) Alpha Series Variable Refrigerant Flow systems for commercial buildings, Alpha Series certified as MyHijau product. Targeted at commercial building operators seeking zoned, scalable cooling.
• A5MHR410A Modular Air Source Heat Pump Hot Water Unit Modular air source heat pump hot water units for commercial hot water generation. Targeted at commercial and industrial facilities requiring efficient hot water heating.
• Desktop Air Purifier (ADP10B) Compact air purifier with 360-degree air filtration, HEPA filter capturing 99.97% of pollutants down to 0.3 microns, Plusma-ion technology, air quality sensor, and CADR of 41m3/h. Applicable for 5-10m2 spaces with 5V USB power and 3-level speed control. Targeted at residential consumers and small offices.
• Dehumidifier (APD12A and APD35B) Moisture removal devices including Portable Dehumidifier (APD12A) and Dehumidifier (APD35B) with double dehumidification module for enhanced moisture removal. Targeted at residential consumers in Malaysia's humid tropical climate.
• MY Acson Mobile App Smartphone application for Wi-Fi enabled air conditioner control, featuring mode/settings control, energy monitoring, 7-day scheduling, user sharing, error code display, and Bluetooth connectivity. Available on Google Play, Apple App Store, and Huawei App Gallery. Targeted at owners of Wi-Fi enabled Acson air conditioners.
• Aircond Cleaning Service Professional air conditioner cleaning service with 60-day workmanship guarantee, including filter and drain pan cleaning. Targeted at residential and commercial AC owners delivered through Acson Authorized Installers.
• Aircond Repair Service Air conditioner repair and inspection services including remote control replacement, sensor replacement, gas top-up, and fault diagnosis. Targeted at residential and commercial AC owners delivered through the Acson Guru technician network.

Quantifiable outcome

• Up to 48% energy savings on inverter air conditioner models vs non-inverter, rated 5-star by Malaysia Energy Commission
• +3 more outcomes

Named customers21 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability8 records

Feature15 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• KHINDminorGTM or Marketing Partner · 1 January 2025KHIND and Acson partnered in 2025 to launch a Rent-To-Own (RTO) plan, making Acson air conditioning products more accessible to consumers by allowing them to rent units with an option to own upon completing payment terms.
• Iwatani MalaysiaminorStrategic or Co-development Partner · 1 January 2024Partnered with Iwatani Malaysia and Daikin Malaysia in 2024 for the 'Save the Earth: Exchange for the Future Generation' refrigerant recovery program, focused on proper recovery and disposal of refrigerants to reduce environmental impact.
• Daikin MalaysiaminorStrategic or Co-development Partner · 1 January 2024Partnered with Iwatani Malaysia and Daikin Malaysia in 2024 for the 'Save the Earth: Exchange for the Future Generation' refrigerant recovery program. As a subsidiary of Daikin Industries (acquired September 2006), this partnership leverages the parent company's expertise in refrigerant management.
• Universiti Teknologi Malaysia (UTM)coreStrategic or Co-development Partner · 1 January 2024Memorandum Persefahaman (MoU) signed with UTM in 2024 for collaboration on HVAC training, providing students exposure to industry expertise and career pathways in air conditioning technology. Part of Acson's ongoing CSR initiative to develop skilled workforce.
• Bahagian Pendidikan dan Latihan Teknikal Vokasional (BPLTV)coreStrategic or Co-development Partner · 1 January 2023MoU signed with the Vocational Technical Education and Training Division of Malaysia's Ministry of Education to provide HVAC training to teachers and students at Vocational Colleges nationwide. Acson shares professional resources, latest industry expertise, and provides exposure to career pathways. Part of 36+ years of pro-bono upskilling courses.
• REVAC ExhibitionminorGTM or Marketing Partner · 1 January 2022Acson participated as an exhibitor at REVAC 2022 at Kuala Lumpur Convention Centre, reconnecting with engineers and consultants in the HVAC industry. Over 100 companies participated with 10,000+ visitors.
• ILP Kepala BatasminorStrategic or Co-development Partner · 1 January 2013MoU with Institut Kemahiran Mara (ILP) Kepala Batas for collaboration training in air conditioning technology, supporting vocational education in Malaysia.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Midea (Malaysia): Mass-market to mid-range Chinese AC brand with wide residential and light commercial presence in Malaysia. Competes on price/value positioning in the same retail channels and project spaces as Acson.
• Gree Malaysia: Chinese HVAC manufacturer with growing residential inverter and commercial VRF presence in Malaysia through local distributors. Overlaps with Acson on residential splits, light commercial cassettes and energy-efficient inverter products.
• Daikin Malaysia: Acson's parent company and a leading HVAC brand in Malaysia offering split, cassette, ducted, VRF and chiller systems. Most directly comparable by product range, channel, and customer base, and competes with Acson for the same residential and project accounts.
• Mitsubishi Electric (Malaysia): Sells a premium-positioned range of residential air conditioners, City Multi VRF, chillers, and precision cooling in Malaysia. Comparable in the higher-end residential and large commercial/industrial segments where Acson also competes.
• LG Malaysia (Air Solutions): Offers DualCool, Artcool, and commercial HVAC systems in Malaysia via distributors and dealers. Overlaps with Acson on inverter wall-mounted, light commercial cassette, and VRF product categories and competes for the same end-customers.
• Hitachi (Air Conditioning Malaysia): Premium Japanese AC brand with residential, light commercial, and VRF offerings distributed in Malaysia. Competes with Acson in the upper residential tier and on commercial project tenders.
• Sharp Malaysia: Long-established Japanese brand of air conditioners and home appliances in Malaysia; comparable range of inverter wall-mounted and light commercial AC plus air purifiers. Targets overlapping residential and SMB customers.
• Samsung Malaysia (Air Solutions): Sell wind-free and inverter wall-mounted, ducted, and commercial VRF air conditioners through a Malaysian dealer network. Direct competitor in residential and light-commercial segments and for large project bids.
• Panasonic Malaysia: One of the top-selling air conditioner brands in Malaysia with a comparable residential-to-commercial lineup including inverter splits, ceiling cassettes, and VRF. Competes for the same homeowner, SME, and project segments across Malaysia.

Others

• KHIND (Marketing Distributor): Malaysian home appliance distributor and Acson's 2025 Rent-To-Own partner. Comparable as a Malaysian home-appliance distribution/GTM peer with shared dealer ecosystem and overlapping residential customers, but does not compete in core HVAC manufacturing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights8 records

Customer concentration

• Xx.com/acsonmalaysia

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acson Malaysia