Centennial Optical
Centennial Optical is a Canadian wholesale distributor of ophthalmic frames, lenses, sunglasses, and lab supplies serving Eye Care Professionals, optical laboratories, and retailers across Canada, including house brands and exclusive international designer brands. Now a subsidiary of HOYA Vision Care following its June 2025 acquisition.
- Company typePrivate
- Founded1967
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Centennial Optical does
Centennial Optical is a Canadian wholesale distributor of ophthalmic products founded in 1967 and headquartered in Toronto, Ontario, with regional offices in Montreal (Quebec) and Burnaby (British Columbia) covering Ontario, Quebec, British Columbia, and Alberta. The company sells ophthalmic frames, prescription and non-prescription lenses, sunglasses, optical laboratory supplies, cases, and accessories to Eye Care Professionals (ECPs), optical laboratories, and optical retailers across Canada, operating under a sales-led go-to-market model with a field sales force and an online Rx Centre lab-ordering portal (lablink.opticalonline.com). Its product portfolio combines house brands (CHOICE, Centoptic), Canadian fashion brands (Alfred Sung, Roots, Beaver Canoe), and the IO:KEN Indigenous eyewear brand with exclusive Canadian distribution rights for international designer eyewear brands (Ann Taylor, BCBG MAXAZRIA, Christian Lacroix, Vera Wang, Hackett, Champion, Jones New York, Nicole Miller, London Fog, Paradigm, TLG, 2BB) and wholesale lens partnerships with HOYA, Rodenstock, Kodak, Vision Ease, and Signet Armorlite, plus sunwear from Serengeti, Bollé, and REVO.
Revenue is generated through B2B hardware sales on negotiated account-based pricing, with no public pricing disclosed. The company is fully licensed by Health Canada to distribute Class I medical devices and is compliant with the Accessibility for Ontarians with Disabilities Act (AODA). Its wholly owned Rx Centre Optical Laboratory subsidiary provides lens finishing and wholesale lens manufacturing to optical retailers using a "White Glove" service model. On June 2, 2025, Centennial Optical was acquired by HOYA Vision Care, after which the company announced (October 21, 2025) multi-year joint investments with HOYA Canada in Canadian opticianry and optometry education.
Centennial Optical firmographics
Firmographics- Name
- Centennial Optical
- Legal name
- Centennial Optical Limited
- Website
- https://centennialoptical.com
- Company type
- Private
- Founded year
- 1967
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- Centennial Optical is a Canadian wholesale distributor of ophthalmic frames, lenses, sunglasses, and lab supplies serving Eye Care Professionals, optical laboratories, and retailers across Canada, including house brands and exclusive international designer brands. Now a subsidiary of HOYA Vision Care following its June 2025 acquisition.
- Ownership category
- akta.pro rank
Centennial Optical industry classification
Industry- Product category
- Ophthalmic Product Wholesale Distribution
- NAICS
- Ophthalmic Goods Merchant Wholesalers (42346), Ophthalmic Goods Merchant Wholesalers (423460), Ophthalmic Goods Manufacturing (339115)
- SIC
- Ophthalmic Goods (3851), Optical Instruments & Lenses (3827)
- akta.pro primary industry
- Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD)
- akta.pro secondary industries
- Luxury & Designer Eyewear (CRAAAKAD), Sunglasses & Luxury Eyewear (CRAKAEAE)
Keywords
Where Centennial Optical is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Centennial Optical business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Wholesale Distribution of Optical Products: Centennial Optical generates revenue through wholesale distribution of ophthalmic frames, lenses, sunglasses, lab supplies, cases and accessories to Eye Care Professionals, optical laboratories and optical retailers across Canada. They distribute both proprietary house brands (CHOICE, Centoptic) and international designer brands on an exclusive Canadian basis.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Centennial Optical product offering
Product offeringCore offering
Centennial Optical is a Canadian wholesale distributor of ophthalmic frames, prescription and plano lenses, sunglasses, optical laboratory supplies, cases, and accessories, selling proprietary house brands (CHOICE, Centoptic, IO:KEN) and internationally licensed designer and lens brands (HOYA, Rodenstock, Kodak, Serengeti, Bollé, REVO, Vera Wang, Roots, Alfred Sung, and others) to Eye Care Professionals, optical laboratories, and optical retailers. Through its wholly owned Rx Centre Optical Laboratory, the company also provides customized lens finishing and wholesale lens manufacturing to optical retailers across Canada.
Product overview
Centennial Optical is a Canadian distributor of ophthalmic products operating as a multi-brand distribution platform. The company distributes ophthalmic frames and lenses, sunglasses, lab supplies, cases, and accessories nationally. Its product portfolio includes exclusive Canadian distribution rights for international designer eyewear brands (Ann Taylor, BCBG MAXAZRIA, Champion, Christian Lacroix, Hackett, London Fog, Jones New York, Nicole Miller, Vera Wang, 2BB) and Canadian fashion icons (Alfred Sung, Roots, Beaver Canoe, IO:KEN). On the lens side, Centennial distributes major international brands (HOYA, Rodenstock, Kodak, Vision Ease, Signet Armorlite) alongside house brands (CHOICE, Centoptic). The company also offers sunwear from Serengeti, Bollé, REVO, and ROOTS, plus a full range of lab supplies from 3M, BPI, and DAC Vision. Additionally, Rx Centre Optical Laboratory provides finishing lab and wholesale lens manufacturing services with a White Glove boutique approach.
Differentiator
Problem solved
Functional benefit
Brands
- Rx Centre: Canadian operated finishing lab and lens wholesale manufacturer servicing optical retailers across Canada, offering a personalized White Glove experience.
- IO:KEN
- CHOICE
- Centoptic
Products and services
- Ophthalmic Frames and Designer Eyewear Distribution Wholesale distribution of ophthalmic frames and fashion eyewear to Canadian Eye Care Professionals, optical retailers, and laboratories, including exclusive Canadian distribution for international designer brands such as Ann Taylor, BCBG MAXAZRIA, Champion, Christian Lacroix, Hackett, Vera Wang, Jones New York, Nicole Miller, London Fog, Paradigm, TLG, and 2BB.
- CHOICE House Brand Lenses Centennial's proprietary house lens brand offering an exceptional combination of performance and value across a wide selection of materials and treatments, distributed wholesale to optical retailers and laboratories in Canada.
- Centoptic House Brand Lenses Centennial's proprietary house lens brand offering exceptional performance and value in ophthalmic lenses, distributed wholesale to Canadian optical retailers and laboratories.
- IO:KEN Indigenous Eyewear Brand Indigenous eyewear brand developed and brought to market in close collaboration, distributed exclusively through Centennial Optical across Canada.
- HOYA Premium Ophthalmic Lenses Wholesale distribution of HOYA premium ophthalmic lenses, a major international lens brand, to Eye Care Professionals, optical laboratories, and optical retailers across Canada.
- Rodenstock Premium Ophthalmic Lenses Wholesale distribution of Rodenstock premium ophthalmic lenses to Canadian Eye Care Professionals, optical laboratories, and optical retailers.
- Kodak Lenses Professional Series Wholesale distribution of Kodak Professional Series ophthalmic lenses to Canadian Eye Care Professionals, optical laboratories, and optical retailers.
- Vision Ease Ophthalmic Lenses Wholesale distribution of Vision Ease ophthalmic lens products to Canadian Eye Care Professionals, optical laboratories, and optical retailers.
- Signet Armorlite Ophthalmic Lenses Wholesale distribution of Signet Armorlite ophthalmic lenses to Canadian Eye Care Professionals, optical laboratories, and optical retailers.
- Sunwear Distribution (Serengeti, Bollé, REVO, ROOTS) Wholesale distribution of premium and performance sunwear brands — including Serengeti driving sunglasses, Bollé performance/protective sunglasses, REVO designer sunglasses, and ROOTS Canadian-designed sunglasses — available in both plano and prescription formats to Canadian Eye Care Professionals and optical retailers.
- Optical Laboratory Supplies Wholesale distribution of a full range of optical laboratory supplies and consumables from suppliers including 3M, BPI, and DAC Vision to optical laboratories across Canada.
- Rx Centre Optical Laboratory — Lens Finishing and Wholesale Lens Manufacturing Wholly owned Canadian-operated finishing laboratory and wholesale lens manufacturer servicing optical retailers across Canada. Offers a personalized White Glove experience combining experienced staff, cutting-edge finishing technology, and a vast portfolio of lenses. Orders are placed through the lablink.opticalonline.com ordering portal.
Companies that use Centennial Optical
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Centennial Optical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Centennial Optical partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HOYA Vision CareminorFollowing the acquisition, HOYA Canada and Centennial Optical announced multi-year investments to support opticianry and optometry education across Canada. The combined funding aims to enhance educational programs, acquire new technologies, and provide opportunities for students, reflecting their commitment to advancing eye care professionals in Canada.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Centennial Optical competitors and assessment
Company assessmentBroad incumbents
- EssilorLuxottica: The world's largest eyewear company, combining lens manufacturer Essilor with frame giant Luxottica. Operates distribution and retail in Canada and competes for the same ECP and retail accounts Centennial serves.
- National Vision: Large US optical retailer and product company (America's Best, Eyeglass World). Adjacent comparable as a vertically integrated optical platform with wholesale-style procurement of frames and lenses, though anchored in retail rather than distribution.
- HOYA Vision Care: Global ophthalmic lens manufacturer and now Centennial Optical's parent company following the June 2025 acquisition. Directly comparable as a manufacturer-wholesaler of ophthalmic lenses and optical products with significant Canadian operations.
Direct peers
- Safilo Group: Italian eyewear manufacturer and global wholesale distributor of designer and house-brand frames and sunglasses. Directly comparable as a B2B optical distributor supplying optical retailers and ECPs across multiple geographies.
- Walman Optical: Large US-based wholesale optical products distributor serving ECPs and optical retailers. Comparable as a B2B ophthalmic products distributor with multi-brand portfolios and regional service models.
- Marchon Eyewear: US-based designer eyewear manufacturer and wholesale distributor of premium and licensed brand frames. Comparable as a B2B distributor competing for Canadian ECP shelf space and retail accounts.
- Marcolin Group: Italian eyewear manufacturer and global wholesale distributor of designer and licensed brand frames and sunglasses. Directly comparable as a B2B optical distributor serving optical retailers worldwide.
- OGI Eyewear: Independent designer eyewear manufacturer and wholesale distributor serving independent ECPs and optical retailers globally. Comparable as a multi-brand eyewear wholesaler with house-brand and licensed-brand portfolios.
- De Rigo: Italian eyewear group distributing licensed designer brands (e.g., Police, Lozza) globally through optical wholesale channels. Comparable as a wholesale eyewear distributor targeting the same retail and ECP customer base.
- ClearVision Optical Company: US optical distributor of designer and house-brand eyewear frames serving independent ECPs and optical retailers. Comparable as a multi-brand eyewear wholesaler with similar go-to-market model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Centennial Optical social profiles
Digital presenceCentennial Optical compliance and trust
Trust signalCompliance2 records
Centennial Optical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Centennial Optical leadership team
Management profileNumber of profiles
Centennial Optical subsidiaries and ownership
Company hierarchySubsidiaries1 record
Centennial Optical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Centennial Optical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Centennial Optical
What does Centennial Optical do?
Centennial Optical is a Canadian wholesale distributor of ophthalmic frames, prescription and plano lenses, sunglasses, optical laboratory supplies, cases, and accessories, selling proprietary house brands (CHOICE, Centoptic, IO:KEN) and internationally licensed designer and lens brands (HOYA, Rodenstock, Kodak, Serengeti, Bollé, REVO, Vera Wang, Roots, Alfred Sung, and others) to Eye Care Professionals, optical laboratories, and optical retailers. Through its wholly owned Rx Centre Optical Laboratory, the company also provides customized lens finishing and wholesale lens manufacturing to optical retailers across Canada.
Is Centennial Optical a public or private company?
Centennial Optical is a private company. It is classified as corporate owned and is currently acquired.
When was Centennial Optical founded?
Centennial Optical was founded in 1967. It employs 101 to 250 people.
Where is Centennial Optical based?
Centennial Optical is headquartered in Toronto, Canada, in the North America region.
How does Centennial Optical make money?
One revenue line is on record: wholesale Distribution of Optical Products.
Who are Centennial Optical's main competitors?
Broad incumbents on record are EssilorLuxottica, National Vision and HOYA Vision Care. Direct peers are Safilo Group, Walman Optical, Marchon Eyewear, Marcolin Group, OGI Eyewear, De Rigo and ClearVision Optical Company.
Does Centennial Optical have an API?
No public API is recorded for Centennial Optical.
What industry is Centennial Optical in?
Centennial Optical's product category is Ophthalmic Product Wholesale Distribution. Its primary akta.pro industry code is HLAHAJAD, Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment), with a secondary code of CRAAAKAD, Luxury & Designer Eyewear. Its NAICS code is 42346 and its SIC code is 3851.