Chilli Api Catering
- Company typePrivate
- Founded2002
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
Chilli Api Catering firmographics
Firmographics- Name
- Chilli Api Catering
- Legal name
- Chilli Api Catering Pte Ltd
- Website
- https://chilliapi.com.sg
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Chilli Api Catering industry classification
Industry- Product category
- Food Catering Services
- NAICS
- Caterers (72232), Food Service Contractors (722310)
- akta.pro primary industry
- Full-Service Catering (Off-Premise) (HSACAGAA)
- akta.pro secondary industries
- Drop-Off Catering & Boxed Meals (HSACAGAB), Specialty Dietary & Wellness Catering (Vegan, Halal, Kosher, Allergy-Friendly) (THAFAIAK)
Keywords
Where Chilli Api Catering is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Chilli Api Catering business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Per-person catering fees: Revenue is generated through per-person (per pax) pricing across multiple catering formats: buffet (self-service, lavish, wedding, high tea, longevity birthday), bento boxes (classic, executive, premium), mini buffet, seminar packages (breakfast, lunch, tea break, full day — in standard and premium tiers), baby shower packages, and full month gift sets. Pricing ranges from approximately $9.80 to $32.80 per pax before GST, depending on the package tier and catering type. All orders are placed directly by customers and fulfilled by the company.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Self-Service Buffet — starting at $13.70/pax ($14.77 w GST) |
| Unit Pricing | Pay-as-you-go | Classic Bentos — starting at $9.80/pax ($10.68 w GST) |
| Unit Pricing | Pay-as-you-go | Executive Bentos — starting at $13.80/pax ($15.04 w GST) |
| Unit Pricing | Pay-as-you-go | Premium Bentos — starting at $16.80/pax ($18.31 w GST) |
| Unit Pricing | Pay-as-you-go | Mini Buffet — starting at $27.80/pax ($30.30 w GST) |
| Unit Pricing | Pay-as-you-go | High Tea To-Go — starting at $9.80/pax ($10.68 w GST) |
| Unit Pricing | Pay-as-you-go | Ala-Carte Buffet — starting at $16.80/pax ($18.31 w GST) |
| Unit Pricing | Pay-as-you-go | Lavish Peranakan Buffet — starting at $26.80/pax ($29.21 w GST) |
| Unit Pricing | Pay-as-you-go | International Classics Buffet — starting at $32.80/pax ($35.75 w GST) |
| Unit Pricing | Pay-as-you-go | Wedding Buffet — starting at $19.80/pax ($21.58 w GST) |
| Unit Pricing | Pay-as-you-go | High Tea Buffet — starting at $10.80/pax ($11.77 w GST) |
| Unit Pricing | Pay-as-you-go | Longevity Birthday Buffet — starting at $18.80/pax ($20.49 w GST) |
| Unit Pricing | Pay-as-you-go | Baby Shower Buffet — starting at $19.80/pax ($21.58 w GST) |
| Unit Pricing | Pay-as-you-go | Baby Full Month Gift Set — starting at $7.80/set ($8.50 w GST) |
| Unit Pricing | Pay-as-you-go | Full Day Seminar Package — starting at $25.80/pax ($28.12 w GST) |
| Unit Pricing | Pay-as-you-go | Breakfast + Lunch Seminar Package — starting at $20.80/pax ($22.67 w GST) |
| Unit Pricing | Pay-as-you-go | Lunch + Tea Break Seminar Package — starting at $19.80/pax ($21.58 w GST) |
| Unit Pricing | Pay-as-you-go | Premium Full Day Seminar Package — starting at $30.80/pax ($33.57 w GST) |
| Unit Pricing | Pay-as-you-go | Premium Breakfast + Lunch Seminar Package — starting at $24.80/pax ($27.03 w GST) |
| Unit Pricing | Pay-as-you-go | Premium Lunch + Tea Break Seminar Package — starting at $22.80/pax ($24.85 w GST) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Chilli Api Catering product offering
Product offeringCore offering
Chilli Api Catering is a halal-certified Singapore-based Peranakan/Nyonya food catering company that prepares, cooks, and delivers catered meals for corporate events, government functions, weddings, baby showers, and private celebrations. Its offerings span bento boxes, self-service buffets, mini buffets, seminar packages, baby shower buffets, and full month gift sets, all produced from in-house rempahs and kueh-kueh made from scratch. The company handles end-to-end logistics including delivery, setup, and live food stations at event venues across Singapore.
Product overview
Chilli Api Catering is a halal-certified Peranakan food catering company established in 2002, operating as a single-platform catering service with multiple menu categories. The core offering includes Bento Catering (Premium, Executive, Classic tiers), Self-Service Buffet (including Ala-Carte, Lavish Peranakan, International Classics, Wedding, High Tea, and Longevity Birthday options), Mini Buffet for smaller gatherings, Seminar Packages for corporate events (with standard and premium tiers), and Baby Shower/Parent's Day special catering. All products are prepared in-house using traditional recipes with fresh ingredients, with rempahs and kueh-kueh made from scratch. The company serves corporate and private events, handling orders up to 15,000 pax per lunch hour.
Differentiator
Problem solved
Functional benefit
Products and services
- Bento Catering Halal-certified bento box catering service available in Classic ($9.80/pax, min 30 pax), Executive ($13.80/pax, min 20 pax), and Premium ($16.80/pax, min 20 pax) tiers, suitable for corporate events, weddings, and office settings with delivery across Singapore.
- Self-Service Buffet Full-service buffet catering offering multiple cuisine options including Ala-Carte Buffet ($16.80/pax), Lavish Peranakan Buffet ($26.80/pax), International Classics Buffet ($32.80/pax), Wedding Buffet ($19.80/pax, min 80 pax), High Tea Buffet ($10.80/pax), and Longevity Birthday Buffet ($18.80/pax), starting from $13.70/pax for the entry-level self-service option.
- Mini Buffet Halal mini buffet catering with an eight-course spread designed for groups of approximately 10-13 people, featuring classic Nonya delicacies including Ayam Bua Kuluak, Beef Rendang, Curry Chicken, and Sayur Lodeh, starting at $27.80/pax (min 10 pax).
- Seminar Packages Corporate seminar catering packages with both standard and premium tiers, including Full Day ($25.80/pax standard, $30.80/pax premium), Breakfast + Lunch ($20.80/pax standard, $24.80/pax premium), and Lunch + Tea Break ($19.80/pax standard, $22.80/pax premium), each with 5 menu options and minimum 25-30 pax.
- Baby Shower Buffet Baby shower catering service featuring a buffet option starting at $19.80/pax (min 35 pax) for celebrating newborn arrivals.
- Parent's Day Catering Specialized catering service for Parent's Day celebrations featuring Peranakan cuisine.
- Baby Full Month Gift Set Gift set for baby full month celebrations with 8 menu options, minimum 8 sets, starting at $7.80/set.
- High Tea To-Go Portable takeaway high tea catering option with 3 menu options, starting at $9.80/pax (min 15 pax).
Quantifiable outcome
- Served over 10 million guests since 2002
- +2 more outcomes
Companies that use Chilli Api Catering
Customer profileNamed customers21 records
Segments2 records
Ideal customer profiles2 records
Chilli Api Catering technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Chilli Api Catering partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Chilli Api Catering competitors and assessment
Company assessmentDirect peers
- Stamford Catering Services: Singapore corporate caterer offering buffet, bento, and seminar packages to government agencies and enterprises. Directly comparable on customer segment and product format to Chilli Api.
- Orange Clove Catering: Singapore halal-certified caterer serving corporate events, weddings, and private functions with buffet, bento, and live station formats. Comparable to Chilli Api on halal positioning, B2B focus, and per-pax pricing model.
- Neo Garden Catering: One of Singapore's largest halal-certified caterers offering bento, buffet, seminar packages, and corporate event catering. Directly comparable to Chilli Api on cuisine breadth, halal positioning, and target corporate/government customer base.
- Top Table Catering: Singapore caterer providing buffet and seminar packages with similar minimum-pax structures for corporate and government clients. Comparable to Chilli Api on product format and customer segment.
- Purple Sage Catering: Singapore-based catering company serving corporate seminars, weddings, and private parties with similar package tiering and minimum-pax structure. Operates in the same geographic and customer segment as Chilli Api.
- The Plattering Co: Singapore caterer offering individual-plated buffet and bento packages for corporate and private events with per-pax pricing. Directly comparable to Chilli Api on packaging format and target SME/corporate segment.
- Rasel Catering Singapore: Singapore halal caterer specializing in Malay and multi-cuisine buffet packages for corporate events and seminars. Comparable to Chilli Api on halal certification, government/corporate customer base, and per-pax buffet pricing.
- Cuisine Cuisine Catering: Singapore caterer offering multi-cuisine buffets and corporate event packages. Comparable to Chilli Api on buffet-style catering and corporate event positioning, though without the Peranakan specialty.
Broad incumbents
- Tung Lok Catering: Established Singapore restaurant group with a catering arm serving Chinese cuisine buffet and bento packages for corporate events. Comparable to Chilli Api on Singapore B2B catering but broader in cuisine and stronger as a brand incumbent.
- Singapore Food Industries (SFI): Large-scale Singapore food service contractor supplying institutional catering, central kitchens, and food manufacturing to government, healthcare, and education sectors. Comparable to Chilli Api on corporate/institutional catering model but operates at significantly larger scale with broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Chilli Api Catering social profiles
Digital presenceChilli Api Catering compliance and trust
Trust signalCompliance2 records
Chilli Api Catering financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chilli Api Catering leadership team
Management profileNumber of profiles
Chilli Api Catering funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chilli Api Catering M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chilli Api Catering
What does Chilli Api Catering do?
Chilli Api Catering is a halal-certified Singapore-based Peranakan/Nyonya food catering company that prepares, cooks, and delivers catered meals for corporate events, government functions, weddings, baby showers, and private celebrations. Its offerings span bento boxes, self-service buffets, mini buffets, seminar packages, baby shower buffets, and full month gift sets, all produced from in-house rempahs and kueh-kueh made from scratch. The company handles end-to-end logistics including delivery, setup, and live food stations at event venues across Singapore.
Is Chilli Api Catering a public or private company?
Chilli Api Catering is a private company. It is classified as family owned and is currently operating.
When was Chilli Api Catering founded?
Chilli Api Catering was founded in 2002. It employs 51 to 100 people.
Where is Chilli Api Catering based?
Chilli Api Catering is headquartered in Singapore, Singapore, in the Asia region.
How does Chilli Api Catering make money?
One revenue line is on record: per-person catering fees.
Who are Chilli Api Catering's main competitors?
Direct peers on record are Stamford Catering Services, Orange Clove Catering, Neo Garden Catering, Top Table Catering, Purple Sage Catering, The Plattering Co, Rasel Catering Singapore and Cuisine Cuisine Catering. Broad incumbents are Tung Lok Catering and Singapore Food Industries (SFI).
Does Chilli Api Catering have an API?
No public API is recorded for Chilli Api Catering.
What industry is Chilli Api Catering in?
Chilli Api Catering's product category is Food Catering Services. Its primary akta.pro industry code is HSACAGAA, Full-Service Catering (Off-Premise), with a secondary code of HSACAGAB, Drop-Off Catering & Boxed Meals. Its NAICS code is 72232.