Sanrai

Name

Sanrai

Legal name

Sanrai International LLC

Website

https://sanrai.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Medical Device Distribution

NAICS

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (423450)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

OTC Medicines & Consumer Health Products Distribution (CRAOAHAB)

Keywords

• Medical device distribution
• Respiratory care equipment
• Emerging markets medical devices
• Healthcare distribution services
• Patient care equipment

Headquarters

HQ city

Endicott

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Medical Device Distribution: Sanrai distributes medical equipment to healthcare providers in emerging markets through a network of regional offices and local distributors. They provide a single point of distribution in 65+ countries, picking up products from suppliers' warehouses and handling all logistics. Revenue comes from margins on device sales and distribution services.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Sanrai International distributes a portfolio of medical devices across seven therapeutic classes — Respiratory, Sleep, Diagnostics, Neonatology, Pain Management, Rehab & Mobility, and Homecare — to healthcare providers and patients in emerging markets. The company operates five regional sales offices and warehouses (USA, Colombia, South Africa, UAE, India) and a distributor network covering 65+ countries across Latin America, Africa, the Middle East, and Asia. Core services include market development, regulatory registration, distributor matchmaking, logistics and warehousing, co-branding and marketing support, and Global Lifetime Service after-sales support.

Product overview

Sanrai International is an innovative medical device distribution company serving emerging markets across Latin America, Africa, Middle East, and Asia. The company distributes a comprehensive portfolio of medical devices across seven therapeutic categories: Respiratory (oxygen concentrators, NIV solutions, suction devices, diagnostic tools), Sleep (CPAP/BiPAP devices, masks, diagnostics), Diagnostics (spirometers, monitors, AI-powered cough analysis), Neonatology (breast pumps, CPAP interfaces, phototherapy), Pain Management (TENS units, cooling wraps), Rehab & Mobility (wheelchairs, patient lifts, pressure mattresses), and Homecare. The product portfolio includes proprietary Sanrai-branded products alongside distribution of internationally-recognized brands including Drive DeVilbiss, Inogen, Vitalograph, Cloud DX, Dimar, Somnomedics, and others. Sanrai provides market development, co-branding support, logistics, and Global Lifetime Service for all products across their network in over 65 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Clinical Alliance: Healthcare professionals alliance bringing together professionals from around the world to share best practices and learn from each other
• Oxygen Alliance
• Sanrai Investment Fund
• Sanrai Med India
• Sanrai Charitable Foundation

Products and services

• Cloud DX AcuScreen AI-powered smartphone application that detects respiratory diseases by analyzing cough sounds. Uses patented technology validated for TB detection exceeding WHO standards for community screening. Includes Video Observed Therapy (VOT) module for medication adherence. Targets healthcare providers and TB screening programs in emerging markets.
• Cloud DX Connected Health Remote Patient Monitoring, Telemedicine, Wound Care and Patient Engagement platform connecting Bluetooth-enabled vital sign devices (blood pressure, temperature, pulse oximetry) to a tablet or smartphone for accurate home vital signs capture. Clinicians communicate via secure messaging, 2-way video conferencing, and document sharing. Targets healthcare providers running home monitoring and post-discharge programs.
• DeVilbiss 1025 Oxygen Concentrator American-made 10L stationary oxygen concentrator delivering up to 96% oxygen purity. Weighs 19 kg with noise level under 45 dB. Available in 115V and 220V configurations. Targets hospitals and homecare providers requiring high-flow oxygen therapy.
• DeVilbiss 525 Oxygen Concentrator USA-made 5 LPM stationary oxygen concentrator supplied worldwide since 2008. Delivers up to 96% oxygen purity, weighs 16.3 kg with noise level under 40 dB. Targets healthcare facilities and home oxygen patients.
• DeVilbiss VacuAide Suction Device Portable suction device for bronchial hygiene suitable for hospital and home use with suctioning power from 50–500 mmHg. Available with disposable or autoclavable receptacles. Targets respiratory care providers and home patients.
• Dimar NIV Solutions Italian-manufactured non-invasive ventilation solutions including DiMax Total Full Face Mask with 5 connection points, CPAP and ventilator helmets, and EasyVent masks. Designed to keep patients out of ICU and prevent intubation. Targets hospitals managing respiratory insufficiency.
• iGo2 Portable Oxygen Concentrator Drive DeVilbiss portable oxygen concentrator with patented Smart Dose Technology that automatically adjusts oxygen delivery based on activity level. Features up to 5 settings with extremely sensitive respiration detection. FAA approved. Targets active oxygen patients and travel use.
• Inogen G4 Portable Oxygen Concentrator Portable oxygen concentrator with up to 3 settings, weighing only 1.2 kg. Offers 24/7 oxygen delivery for patients with low oxygen prescriptions seeking active lifestyles. Targets mobile home oxygen patients.
• Inogen Rove 6 Oxygen Concentrator Latest generation portable oxygen concentrator with 1-6 flow settings. Smallest, most powerful six-setting POC with highest oxygen output of any portable device. Features Inogen Connect App (US only). Targets high-flow ambulatory oxygen patients.
• Lung Flutter Clement Clarke mucus clearance device using vibrations to loosen sticky mucus in airways and lungs, enabling patients to cough out secretions easily at home. Targets cystic fibrosis, COPD, and bronchiectasis patients.
• MaxTec Oxygen Analyzers FDA-approved oxygen purity analyzers. Handi+ model checks purity, flow rate, and output pressure. Ultrasonic O2 model offers longer life without calibration required. Targets biomedical engineering teams verifying oxygen therapy devices.
• Metal Impact Aluminum Cylinders USA-manufactured aluminum medical grade cylinders for home oxygen therapy, EMS, and hospitals. Lightweight 6061-T6 alloy increases patient mobility. Manufactured to DOT and TC requirements. Targets homecare providers, EMS, and hospitals.
• Oxlife Independence Transportable Concentrator Transportable oxygen concentrator with continuous and pulse dose settings designed for 24/7 use. Patented ESA Technology for longest battery life. Continuous flow up to 3 LPM and 6 pulse settings. FAA approved. Targets high-flow ambulatory oxygen patients.
• OxyFlow 5 Oxygen Concentrator Stationary oxygen concentrator delivering up to 5 LPM continuous flow at up to 96% purity. Weighs 14 kg with noise level under 45 dB for lightweight compact design. Targets home oxygen patients and small clinics.
• OxyPure Oxygen Concentrator Stationary oxygen concentrator delivering up to 5 LPM at 96% purity. Weighs 15 kg with noise level of only 40 dB for quiet operation. Targets home oxygen patients.
• PulmO2 10L Oxygen Concentrator Next-generation 10L oxygen concentrator co-developed with Drive DeVilbiss and designed for harsh clinical environments in emerging markets. Energy efficient with up to 64% savings vs traditional devices. Solar friendly with DC compressor for wide voltage range. Featured in Lancet Global Health report as a priority oxygen innovation. Targets hospitals and clinics in low-resource settings.
• PulmOne MiniBox+ Portable PFT Device MiniBox+ portable pulmonary function test device. World's first cabinless PFT device with gasless LVM plethysmography, spirometry, and diffusion testing. Designed for space-constrained clinics. Targets pulmonology and occupational health clinics.
• Pulse Oximeter Noninvasive fingertip and handheld pulse oximeter devices with LED display showing SpO2, PR, pulse bar and waveform. Handheld models with neonatal/pediatric/adult probes and 72-hour data storage. Targets clinics, home monitoring, and emergency care.
• Sanrai Cylinders DOT-certified aluminum and steel medical oxygen cylinders in various sizes. Manufactured to DOT and ISO requirements with standard medical valves. Available in all colors for different national standards. Targets home oxygen providers, EMS, and hospitals.
• Sanrai Oxygen Regulators Complete range of oxygen accessories including DISS and Barb Outlet regulators from 1-25 LPM, aluminum and brass regulators, single stage pressure regulators, and flow meters. Targets oxygen therapy providers.
• Sunset Oxygen and Sleep Accessories Complete range of oxygen and sleep accessories including masks, tubing, filters, cannulas, tracheostomy, suction, nebulizer kits, and wheelchair cushions. Targets sleep and oxygen therapy patients.
• Vitalograph Monitors Respiratory diagnostic monitors for monitoring PEF and FEV1 at home, work, clinical trials, or primary/secondary care settings. Irish-manufactured by leading respiratory diagnostics company. Targets clinicians managing asthma and COPD patients.
• Vitalograph Spirometers Comprehensive range of handheld, desktop, and PC-based spirometers featuring V-Core technology. Ensures compliance with industry standards for high-quality respiratory assessments. Targets pulmonology clinics and primary care.
• Cair Neonatology Consumables Neonatology consumables for newborn care including products for neonatal phototherapy and respiratory support. Targets hospital neonatal intensive care units.
• Fisio Hospital Breast Pump Hospital-grade breast pump for neonatal feeding support with multiple attachment sizes for comfort. Targets hospital maternity and NICU units.
• GaleMed Bubble CPAP Interface Bubble CPAP interface for neonatal respiratory support, manufactured in Italy. Targets hospital neonatal respiratory care.
• Physicool Cooling Wraps Cooling wraps for pain management and inflammation reduction. Targets physiotherapy, sports medicine, and post-acute care.
• WiTouchPro TENS Unit TENS unit for pain relief with phone app connectivity for control and monitoring. Targets chronic pain patients and physiotherapy practices.
• Drive Medical Electric Mobility Products Electric mobility devices including the AirFold and Instafold folding scooters for patient transportation. Targets rehabilitation providers and mobility-limited patients.
• Drive Medical Bathroom Products Bathroom safety products including bath lifters and commode chairs for patient mobility and safety. Targets homecare and rehabilitation patients.
• Drive Medical Mobility Products Wheelchairs, walkers, rollators, transport chairs, and canes with seat sizes up to 61 cm to accommodate different body types. Targets mobility patients and rehabilitation facilities.
• Drive Medical Patient Lift Products Patient lifting equipment including mobile patient tables and bed tables on wheels for patient care. Targets hospitals, nursing facilities, and homecare.
• Drive Medical Pressure Mattresses Pressure care mattresses including DuoWave and FlexWave models for patient comfort and pressure ulcer prevention. Targets long-term care and bedridden patients.
• Sanrai Mobility Products Proprietary mobility products under the Sanrai brand for patient transportation and mobility. Targets rehabilitation providers and patients.
• Circul Ring (BodiMetrics) Sleep and fitness tracking ring from BodiMetrics for monitoring sleep patterns and fitness metrics. Targets sleep health consumers and clinical research programs.
• Hypnus Sleep Range Complete sleep therapy range including CPAP devices and full-face/nasal masks. Targets sleep apnea patients and sleep clinics.
• Reve Auto CPAP Auto-adjusting CPAP device for sleep apnea treatment. Targets patients with obstructive sleep apnea.
• Transcend Micro CPAP Compact travel CPAP device designed for portability with optional battery pack. FAA approved. Targets traveling sleep apnea patients.
• Ventea BPAP ST BiPAP ST device for sleep therapy with spontaneous/timed ventilation modes. Targets patients with complex sleep-disordered breathing.
• Somnomedics Sleep Diagnostics Comprehensive sleep diagnostics range from basic screening to Level 1 Sleep Lab Polysomnography with integrated software. Targets sleep laboratories and clinical research.
• Sol Mask Sleep therapy mask for CPAP/BiPAP devices. Targets sleep apnea patients.
• Kitett Kolor Play Manual Breast Pump Manual breast pump for neonatal feeding support. Targets hospital maternity units.
• Kitett Minikit Duo Double Breast Pump Double breast pump for neonatal feeding support. Targets hospital maternity and NICU units.
• Motif BiliTouch Blanket Phototherapy blanket for neonatal jaundice treatment. Targets hospital neonatal units.
• Drive Medical Pediatric Mobility Products Pediatric mobility aids including bathing support chairs and children's walking aids. Targets pediatric rehabilitation and special-needs care.

Quantifiable outcome

• Successfully supports sales and distribution in more than 15 countries in Latin America and Caribbean, 9+ countries in Middle East, and across Southern Africa
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Drive DeVilbiss HealthcareflagshipStrategic or Co-development Partner · 5 March 2024Strategic co-development partnership resulting in the PulmO2 10L Oxygen Concentrator - a new generation device specifically designed for harsh clinical environments in emerging markets. The collaboration combined Drive DeVilbiss's manufacturing expertise with Sanrai's emerging market knowledge. Product development was supported by the UK government's FCDO. The PulmO2 is highlighted in a Lancet Global Health report as one of just 20 priority areas for oxygen innovation.
• Oxygen AlliancecoreStrategic or Co-development Partner · 4 October 2021Sanrai launched Oxygen Alliance, a non-profit organization focused on health systems strengthening to build a sustainable and resilient healthcare ecosystem. Mission is to advocate for repair and maintenance of biomedical devices ensuring high-quality healthcare delivery in LMICs.
• Cloud DXcoreTechnology or IntegrationProvider of AI-powered respiratory diagnostic tools (AcuScreen) and Connected Health remote patient monitoring platform distributed by Sanrai.

Scale indicators5 records

Recent moves13 records

Expansion highlights7 records

Broad incumbents

• McKesson: Largest North American pharmaceutical and medical supply distributor with international operations. Comparable business model in medical distribution; differs in scale, pharma-heavy mix, and developed-market concentration vs. Sanrai's emerging-market focus.
• Henry Schein: Global distributor of medical, dental, and animal health products serving healthcare providers across 30+ countries. Comparable as an established medical supply wholesaler, though substantially larger and focused on developed markets vs. Sanrai's emerging-market specialization.
• Medline Industries: Privately-held manufacturer and distributor of medical supplies and clinical solutions, with growing international presence. Comparable as a vertically integrated medical product distributor with similar product breadth (respiratory, surgical, patient care).
• Patterson Companies: Distributor of dental, animal health, and medical products across North America and select international markets. Comparable as a healthcare-focused distribution specialist serving providers, though more concentrated in dental/animal health than Sanrai's respiratory focus.
• Cardinal Health: One of the largest U.S. healthcare product distributors with global medical device and consumables distribution. Comparable as a broad incumbent medical product wholesaler, though Cardinal Health's portfolio is far more diversified across pharma and MedSurg.
• Owens & Minor: Major U.S.-based medical product distribution and supply chain services company serving hospitals, GPOs, and healthcare systems. Comparable as a broad medical equipment wholesaler with similar product categories (respiratory, surgical supplies, homecare), but operates predominantly in developed markets.

Regional players

• Concordance Healthcare Solutions: Independent U.S. medical distributor serving acute, alternate site, GPO and government channels. Comparable as a mid-size medical product distributor competing for the same downstream customer base (providers, hospitals) as Sanrai, though focused on U.S. vs. emerging markets.

Others

• Drive DeVilbiss Healthcare: Major U.S. manufacturer of respiratory, mobility, and homecare medical products. Comparable via Sanrai's flagship PulmO2 co-development partnership; Drive DeVilbiss is also a key supplier in Sanrai's portfolio, making it both a peer in respiratory devices and a strategic partner rather than direct competitor.
• Vitalograph: Irish manufacturer of respiratory diagnostics (spirometers, peak flow monitors). Listed as a Sanrai supplier/partner in the diagnostics category; relevant peer due to overlapping respiratory diagnostics portfolio and shared emerging-market go-to-market channel.
• Inogen: U.S. manufacturer of portable oxygen concentrators (Inogen One, Rove series). Sanrai distributes Inogen G4 and Rove 6 in emerging markets; relevant peer given overlapping portable oxygen concentrator portfolio and shared reliance on respiratory therapy demand drivers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sanrai