Mighty Giant
MightyGiant is a Manchester-based animation and motion design studio founded in 2010 that produces 2D and 3D animation, character work, and brand films for creative agencies and B2B brands across advertising, engineering, software, and medical verticals.
- Company typePrivate
- Founded2010
- HeadquartersManchester, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Mighty Giant does
MightyGiant Limited is a Manchester-based animation and motion design studio founded in 2010 by Jonny Ashworth. The studio delivers 2D and 3D animation, character animation, motion graphics, VFX, and CGI production for B2B clients, primarily serving two customer segments: creative agencies (as an execution partner) and brands directly (as a creative company). Its portfolio spans ad campaigns, brand films, TV commercials, engineering and technical explainers, software/tech visualization, and medical/pharma content, with notable clients including Dreams, Chester Zoo, Jaguar Land Rover, ITV, BBC, PlayStation, Regency Glass, and Keyloop.
The studio's technical stack is built on industry-standard animation and rendering software (Cinema 4D, Blender, Houdini, After Effects, Redshift), with demonstrated craft across stop-motion-style animation in Blender, Houdini-based cloth and fluid simulation, advanced glass and material rendering, and UV stretch animation techniques. Core team of six (Founder, Creative Director, Lead Animator, two 3D Designers, Creative Producer) flexes to up to 15 people on larger engagements, exemplified by an 18-month Regency Glass training project that delivered 260+ videos and 40+ 3D machine models.
Revenue is generated entirely through project-based fees, with short animations starting around £10,000 and complex, multi-output productions reaching six figures. Go-to-market is sales-led and event-driven: direct outreach via website, phone, and email supplemented by referrals from agency partners and the founder-curated Motion North industry event in Manchester, sustained for 12+ years. The company is founder-owned and self-funded, with no disclosed external investment, M&A activity, or plans to scale beyond its current lean operating model.
Mighty Giant firmographics
Firmographics- Name
- Mighty Giant
- Legal name
- MightyGiant Limited
- Website
- https://mightygiant.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MightyGiant is a Manchester-based animation and motion design studio founded in 2010 that produces 2D and 3D animation, character work, and brand films for creative agencies and B2B brands across advertising, engineering, software, and medical verticals.
- Ownership category
- akta.pro rank
Mighty Giant industry classification
Industry- Product category
- Animation and Motion Design Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Character & Creature Animation (MPADACAE)
- akta.pro secondary industries
- 2D Character Animation (MPAHACAA), Motion Brand Design (Title Design, Brand Animation) (MPAAAEAH), Animation Services for VFX (Creature/Character, Crowd, Simulation Support) (MPADAHAF), Simulation & FX Animation (Cloth, Hair, Particles) (MPAHACAH)
Keywords
Where Mighty Giant is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Mighty Giant business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Animation Production Projects: Project-based fees for animation production. Pricing based on length and complexity of animation. Projects range from short animations starting at £10,000 to complex, multi-output productions reaching six figures. Can involve teams of 1-2 people or full studio team.
- Agency Partnership Projects: Working as animation partner to creative agencies, delivering production services from concept through to delivery. Revenue generated through project fees for Ad Campaigns, Brand Films, and other deliverables.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Short Animation - Starting Point |
| One time/ perpetual license | Multi-year contract | Complex Animation - Full Team |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Mighty Giant product offering
Product offeringCore offering
MightyGiant is a Manchester-based animation and motion design studio producing 2D and 3D animation, character animation, motion graphics, and CGI for brands and creative agencies. Its work spans ad and marketing campaigns, brand films, tech/software explainers, engineering visualization, medical and pharma explainers, TV commercials, and corporate training videos, delivered as project-based creative production services.
Product overview
Mighty Giant is an Animation & Motion Design studio offering creative production services to brands and agencies. Their portfolio includes Ad & Marketing Campaigns, Brand Films, Tech & Software Animation, Engineering Animation, Medical & Pharma Animation, Character Animation, TV Commercials, and Training Videos. The studio works with 2D and 3D animation techniques, combining motion design (graphics in motion) with character animation (narrative-led storytelling) across their project types.
Differentiator
Problem solved
Functional benefit
Products and services
- Ad and Marketing Campaign Production End-to-end production of advertising and marketing campaigns for brands and creative agencies, running from concept development through to channel delivery, including animation, VFX, and live-action integration.
- Brand Films Animation and motion design that brings brands to life through characters, shapes, and motion design for use across brand marketing and communications.
- Tech and Software Animation SaaS and software explanation animations for tech companies, including product explainers, workflow visualizations, launch films, and sales support content that visualize abstract software products and complex technical concepts.
- Engineering Animation Engineering animation services that communicate complex machinery, processes, and systems through process explanations, product walkthroughs, safety content, and environment overviews for engineering and manufacturing clients.
- Medical and Pharma Animation Medical and pharmaceutical explainer animations using 2D and 3D techniques for clients in medical, pharma, and life sciences where detail and accuracy are crucial.
- Character Animation 2D and 3D character design and animation services combining illustrated storytelling with movement, used in TV commercials, brand films, and broadcast content.
- TV Commercial Production Production of television commercials combining animation, VFX, live-action integration, and character animation for advertiser clients and creative agencies.
- Training Video Production Corporate training content production using 2D animation, 3D modelling, and character animation for staff onboarding, education, and ongoing training programmes.
Quantifiable outcome
- Top-of-mind brand awareness increased 7 points (+30%) reaching two-year high for Dreams campaign
- +4 more outcomes
Companies that use Mighty Giant
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles3 records
Mighty Giant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Mighty Giant partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Edit Brand StudiocoreCreative agency partnership for Chester Zoo Wild Worlds campaign. Edit Brand Studio developed the brand and concept 'let your imagination roam wild' which drove the creative for the entire campaign. MightyGiant executed the animation portion as part of collaborative effort.
- Drummond CentralcoreCreative agency appointed by Dreams to work on brand new ad campaign. MightyGiant brought mattresses to life with character animation as 'one cog of a big machine' working alongside agency.
- BGN AgencycoreBGN Agency brought MightyGiant in to work with their client SkyTherm on TV commercial. Agency acts as intermediary bringing animation expertise to their client projects.
- re:ProductionminorProduction company on Dreams campaign. Part of the 'big machine' working on the mattress TV commercial.
- Gas MusicminorSound design and music partner on Dreams campaign. Provided amazing music as part of the production team.
- Dom StorrsminorTrusted sound designer brought in to develop sonic ident for Chatloop films and App launch.
- Helen MusslewhiteminorPaper artist whose hand-crafted sculptures were digitally recreated for Chester Zoo campaign. MightyGiant visited her studio to understand construction techniques for accurate 3D modeling.
- Honest Days Work (Jacob Brodmann)minorExternal creative partner who brought fresh ideas and storybuilding for 'Dare to be Mighty' project. Helped with narrative development when internal team was too close to subject matter.
- Creative SparkminorAgency client. Testimonial provided: 'They're my go-to guys, not only amazing at what they do but also absolutely lovely to work with - patient, highly creative, flexible and dependable.'
- True NorthminorAgency client listed among trusted brands and agencies working with MightyGiant.
Scale indicators8 records
Recent moves6 records
Expansion highlights4 records
Mighty Giant competitors and assessment
Company assessmentDirect peers
- Therapy Studios: London-based motion design and animation studio specializing in commercials, broadcast design, and brand content — competing for agency-driven creative briefs in the same UK advertising animation market.
- Blinkink: London-based animation and content studio producing commercials, title sequences, character animation, and branded content for major brands — overlapping motion-design capability and enterprise/mid-market client base as MightyGiant.
- Not To Scale: London-based animation and motion graphics studio delivering TVCs, idents, and branded content for agencies and brands — directly comparable craft offering and customer segments.
- Cub Studio: Manchester-based animation and motion design studio of similar size, producing TV commercials, brand films, character animation, and explainer content for B2B and B2C clients — directly comparable geography, service mix, and customer profile.
- Nexus Studios: UK animation studio with strong credentials in advertising, brand films, and mixed-media (live action + animation) — competing for the same agency-driven, brand-led creative briefs MightyGiant pursues.
- Studio NUT: Independent animation and production studio working across advertising, broadcast and digital content with a comparable boutique structure and project-based B2B model.
- Mainframe: UK animation studio producing commercials, character animation, and short-form content for major brands and broadcasters, similar in service mix and client type to MightyGiant.
Broad incumbents
- Buck: Larger US- and globally distributed design and motion studio with deep motion-graphics and brand-animation credentials — a broader incumbent competing for higher-budget brand and agency briefs that MightyGiant also targets.
- MPC (Moving Picture Company): Major VFX and animation group offering commercials, VFX, and brand content at global scale — overlaps with MightyGiant where commercial film production includes animation and VFX integration.
Emerging players
- Bento Beast: Boutique animation-led creative studio producing commercials and branded content with a similar craft-first, character-driven approach to MightyGiant's character work.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Mighty Giant social profiles
Digital presenceMighty Giant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mighty Giant leadership team
Management profileNumber of profiles
Profiles6 records
Mighty Giant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mighty Giant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mighty Giant
What does Mighty Giant do?
MightyGiant is a Manchester-based animation and motion design studio producing 2D and 3D animation, character animation, motion graphics, and CGI for brands and creative agencies. Its work spans ad and marketing campaigns, brand films, tech/software explainers, engineering visualization, medical and pharma explainers, TV commercials, and corporate training videos, delivered as project-based creative production services.
Is Mighty Giant a public or private company?
Mighty Giant is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mighty Giant founded?
Mighty Giant was founded in 2010. It employs 1 to 10 people.
Where is Mighty Giant based?
Mighty Giant is headquartered in Manchester, United Kingdom, in the Europe region.
How does Mighty Giant make money?
Two revenue lines are on record. Animation Production Projects are the primary driver. The others are agency Partnership Projects.
Who are Mighty Giant's main competitors?
Direct peers on record are Therapy Studios, Blinkink, Not To Scale, Cub Studio, Nexus Studios, Studio NUT and Mainframe. Broad incumbents are Buck and MPC (Moving Picture Company). Bento Beast is listed as an emerging player.
Does Mighty Giant have an API?
No public API is recorded for Mighty Giant.
What industry is Mighty Giant in?
Mighty Giant's product category is Animation and Motion Design Services. Its primary akta.pro industry code is MPADACAE, Character & Creature Animation, with a secondary code of MPAHACAA, 2D Character Animation. Its NAICS code is 541430 and its SIC code is 7330.