Native Wellness Institute

What Native Wellness Institute does

Native Wellness Institute (NWI) is a Gresham, Oregon-based nonprofit founded in 2000 that delivers wellness training and technical assistance programs rooted in Native American cultural traditions to address historical and intergenerational trauma in Native communities. Its core offerings include Adult Leadership Development, Youth Leadership, Healthy Relationships Training of Trainers, Wellness in the Workplace, Being Trauma & Healing Informed, Being an Ally in Indian Country, the Year Long Wellness Project, and Technical Assistance & Program Development services for tribal programs and governments. Programs are delivered through custom onsite trainings, monthly online trainings via Zoom, and in-person events at venues including Barbie's Village in Portland, Oregon, and Rose Creek Longhouse in Worley, Idaho.

The organization generates revenue through per-participant training registration fees ($249 for 2-day online sessions, $499 for 3-day in-person sessions) and tax-deductible donations accepted from tribal, corporate, and public organizations as well as private individuals via PayPal and check. NWI leverages a network of Native trainers, consultants, and elders, and maintains a strategic partnership with the Well For Culture Indigenous health initiative. Its proprietary curricula, including a 10-chapter Healthy Relationships program, are reviewed by an Advisory Committee and field-tested across hundreds of tribal nations throughout the United States and Canada. NWI promotes a "Warrior's Spirit" philosophy of being positive, productive, and proactive, while marketing through its website, email list, Constant Contact registration, and downloadable flyers. The company is small (1-10 employees), privately held, and operates exclusively as a nonprofit with no disclosed revenue, funding rounds, or external investment.

Name

Native Wellness Institute

Legal name

Native Wellness Institute

Website

https://nativewellness.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Native Wellness Institute is a Gresham, Oregon-based nonprofit that delivers culturally rooted wellness training, leadership development, and technical assistance programs to Native American communities, tribal governments, and Native-serving organizations across North America via online, in-person, and onsite formats.

Ownership category

akta.pro rank

Product category

Community Wellness Training

NAICS

Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Tribal Four-Year Colleges & Universities (Bachelor’s–Granting) (EDAHANAB)

akta.pro secondary industry

Tribal/Indigenous Public Health Authorities (HLAJAAAD)

Keywords

• Wellness training services
• Indigenous leadership programs
• Cultural healing education
• Tribal community wellness
• Workplace wellness training

Headquarters

HQ city

Gresham

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Training Registration Fees: The organization generates revenue through registration fees for training programs. Two-day online training programs are priced at $249, while three-day in-person training programs are priced at $499.
2. Donations: The organization accepts donations from Tribal, Corporate, and Public Organizations as well as private individual donors. Donations can be made via PayPal or by check mailed to their office.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Native Wellness Institute provides training and technical assistance programs rooted in Native culture that promote the well-being of individuals, families, communities, and workplaces. Its core offerings include adult leadership development, youth leadership, healthy relationships training of trainers, workplace wellness training, a year-long community wellness project, technical assistance and program development for tribal programs, and wellness retreats and conferences.

Product overview

Native Wellness Institute offers a comprehensive suite of wellness training programs designed for Native communities and organizations. The core offerings include Adult Leadership Development, Youth Leadership programs, Healthy Relationships Training of Trainers, and Wellness in the Workplace. These programs are complemented by the Year Long Wellness Project for sustained community healing, Technical Assistance & Program Development services, and the Well For Culture sub-brand focusing on indigenous health and fitness. The organization also provides wellness retreats, conferences and custom onsite/online trainings. Services are delivered through in-person gatherings at various locations, online via Zoom, and custom onsite training for communities and organizations.

Differentiator

Problem solved

Functional benefit

Brands

• Well For Culture: An indigenous health initiative made up of an alliance of like-minded Indigenous people from many Nations who strive to lead healthy lifestyles. They teach and promote healthy lifestyles, re-Indigenized diets, Indigenized fitness methods, and mental-spiritual connectedness.

Products and services

• Adult Leadership Development Leadership training programs for adults including tribal officials, managers, front-line workers, and others. Covers communication, conflict resolution, relationships, parenting, forgiveness, historical trauma, professional development, and positive role modeling. Delivered as custom onsite, scheduled in-person, or online Zoom trainings.
• Youth Leadership Youth leadership and athletic camps, academies, and gatherings that help Native youth develop skills, confidence, and self-esteem through the Warrior's Spirit philosophy. Covers leadership, healthy relationships, self-esteem, resiliency, conflict resolution, healing, and wellness.
• Healthy Relationships Training of Trainers A certification training program equipping participants to provide healthy relationship education in their communities. Covers ten chapters including Living in Balance, Historical and Intergenerational Trauma, Healthy Communication, Conflict Resolution, Intimacy, and Creating the Relationship You Want.
• Wellness in the Workplace Staff development training covering healthy communication, conflict resolution, worksite norms, professionalism, respect, understanding unhealthy behaviors, team building, and moving teams forward in a positive way.
• Year Long Wellness Project A comprehensive community healing and wellness approach that delivers a series of healing trainings, retreats, and activities targeted at specific sub-groups including elders, young women and men, leaders, workers, parents, youth, couples, and the community as a whole.
• Technical Assistance & Program Development Technical services for tribal programs and governments including program assessments, curriculum development, training methodologies, community needs assessments, grant writing, program development, strategic planning, and focus group facilitation.
• Wellness Retreats, Conferences and Trainings Retreat facilitation and training for groups of women, men, or youth covering personal growth topics such as grief, relationships, healing, self-esteem, leadership, and other wellness areas. Includes coordination of wellness gatherings in communities.

Quantifiable outcome

• For over a decade, NWI has been providing training on Healthy Relationships to communities across Indian Country.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Well For CulturecoreStrategic or Co-development PartnerWell For Culture is an Indigenous health initiative made up of an alliance of like-minded Indigenous people from many Nations who strive to lead healthy lifestyles. NWI partners with Well For Culture to provide presentations and workshops covering ancestral diet, indigenizing fitness, and the interconnectedness of wellness, culture, and Indigenous language. Well For Culture co-founders include Thosh Collins, Chelsey Luger, and Martin Sensmeier. Their values are SOBRIETY, SPIRITUALITY, and STRENGTH.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Regional players

• First Nations Health Authority: Canadian Indigenous-led health authority delivering health and wellness programs to First Nations communities in British Columbia. Comparable wellness programming focus but operates as a regional government body rather than a training organization.

Broad incumbents

• American Indian College Fund: National nonprofit supporting Native student access to higher education through scholarships and programming. Adjacent in serving Indigenous education and community development, with broader scope across higher education rather than wellness training.
• Indian Health Service: U.S. federal agency providing health services to American Indian and Alaska Native communities. Broad incumbent in Native health and wellness space; comparable audience but operates as a government health system rather than a training provider.

Emerging players

• National Indian Education Association: National membership organization advocating for Indigenous education and culturally-based learning. Comparable in serving Native communities through education, but focused on policy advocacy rather than direct training delivery.
• Center for Native American Youth: Aspen Institute-affiliated organization focused on Native youth leadership, health, and wellbeing. Comparable in addressing youth wellness and identity through culturally-rooted programming but operates as a policy and advocacy nonprofit.
• Indigenous Wellness Research Institute: University of Washington-based research institute advancing Indigenous wellness through community-engaged scholarship. Comparable in mission around Native health and healing but focused on research and capacity-building rather than direct training delivery.

Direct peers

• Well For Culture: Well For Culture is an Indigenous health initiative offering ancestral diet, fitness, and cultural wellness programming. It operates as a partner/sub-brand of NWI but is a distinct organization with comparable content focus on Indigenous wellness.
• White Bison: White Bison is a Native-led nonprofit offering wellbriety and wellness curricula (including Healing Forest and other trauma-informed programs) to tribal communities. It is the closest direct analog to NWI in mission, format, and target audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NativeWellnessInstitute
• LinkedInlinkedin.com/company/native-wellness-institute

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Native Wellness Institute