David Coffaro Winery

What David Coffaro Winery does

David Coffaro Winery is a family-owned estate winery in Dry Creek Valley, Geyserville, California, producing and selling wines exclusively through direct-to-consumer channels. The vineyard was established in 1979 and the bonded winery in 1994 by David Coffaro and his wife Pat. All wines are produced from a 20-acre estate property that includes 120+ year-old head-pruned vines, notably the Block 4 field blend (approximately 50% Zinfandel, 25% Petite Sirah, with Peloursin, Carignan, Syrah, and other varietals). The portfolio spans over 20 varietals, ranging from traditional Dry Creek Valley Zinfandel and Cabernet Sauvignon to unusual Italian (Aglianico, Lagrein, Sagrantino, Montepulciano), Portuguese (Alvarelhao, Souzao), and rare French (Peloursin) grapes, plus proprietary blends such as Estate Cuvee, Terre Melange, Italiano Style, Escuro, ZP2C, Luminaire, Fresco Rose, and a Methode Champenoise sparkling wine.

The business is built on a DTC stack with three distribution legs: a Shopify e-commerce storefront (david-coffaro-winery.myshopify.com, transitioning to coffaro.com), a tasting room at 7485 Dry Creek Rd open Thursday-Monday 11am-3pm by appointment, and private Zoom-based virtual tastings hosted by Catalina or Jesse. The company sells bottled wine (volumes spanning 3-5 vintages), gift cards ($25-$2,000), and three subscription programs: Dave's 6-Pack Club at $132 per twice-yearly shipment, Dave's 12-Pack Club at $252 per twice-yearly shipment, and the Futures Club requiring a minimum 24-bottle annual commitment at pre-release pricing. Club members receive 40% off bottled wine and 15% off futures; non-members receive 10-20% volume discounts on 6+ bottle purchases. Marketing relies on a long-running owned-media ecosystem including Dave's Diary (one of the oldest wine blogs, since 1998), YouTube, Facebook, Instagram, newsletters, and an extensive recipe and wine-pairing content library.

Shipping is restricted to the continental United States excluding Delaware, Mississippi, Rhode Island, South Dakota, Utah, West Virginia, Alaska, and Hawaii. The company has 11-50 employees, no outside funding, no parent company, no patents or trademarks disclosed, and no partnerships or M&A activity. Revenue is not publicly disclosed; the operation is independently financed and has been continuously active since 1994.

Name

David Coffaro Winery

Legal name

David Coffaro Winery

Website

https://david-coffaro-winery.myshopify.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

David Coffaro Winery is a family-owned Dry Creek Valley estate winery producing 20+ varietals from a 20-acre property, selling exclusively direct-to-consumer via an online storefront, on-site tasting room by appointment, virtual Zoom tastings, and three wine club subscription programs.

Ownership category

akta.pro rank

Product category

Estate Wines

NAICS

Wineries (312130), Grape Vineyards (111332)

SIC

Beverages (2080)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Production & Winemaking (AFAFAAAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Estate wines
• Wine club memberships
• Winemaking services
• Wine futures
• Virtual wine tasting

Headquarters

HQ city

Geyserville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Bottled Wine Sales: Direct sales of estate-grown wines through e-commerce storefront. Wines are available in multiple vintages spanning 3-5 years, with club members receiving 40% discount and non-members receiving volume discounts (10-20% off 6+ bottles).
2. Dave's Wine Club (6-Pack and 12-Pack): Twice-yearly shipments (April and October) of curated red wine selections. 6-Pack Club at $132/shipment, 12-Pack Club at $252/shipment. Members receive 40% off additional bottled wine purchases and 15% off futures.
3. Futures Club: Annual commitment to minimum 24 bottles of pre-release wines at discounted rates. Members receive 15% off futures pricing, free tasting for up to 5 guests, private barrel tastings, and priority access to library wines.
4. Gift Cards: Digital gift cards sold in denominations from $25 to $2,000. Eligible for online and in-tasting room sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

David Coffaro Winery produces and sells over 20 estate-grown wine varietals and proprietary blends from a 20-acre Dry Creek Valley property in Geyserville, California. Offerings include bottled wines, futures (pre-release purchases), gift cards, and recurring wine club shipments, supplemented by in-person tastings and virtual wine tasting experiences via Zoom.

Product overview

David Coffaro Winery is a small-lot, estate winery in Dry Creek Valley, Sonoma County. The winery operates as a unified product portfolio centered around over 20 estate-grown wine varietals and proprietary blends, complemented by wine club memberships and experiential services. Core products include varietal wines (Zinfandel, Cabernet Sauvignon, Merlot, Pinot Noir, Petite Sirah, Sangiovese, and others) and specialty blends such as Estate Cuvee (flagship since 1994), Block 4 (from 120+ year-old vines), Terre Melange (Rhone-style GSM), Italiano Style (Cal-Ital blend), Escuro (international blend), The Ultimate Cuvee (proprietary selection), and ZP2C (eclectic multi-varietal blend). The winery offers two wine club memberships: Dave's Club (6 or 12 bottles shipped twice yearly at $132/$252 per shipment with 40% member discounts) and Futures Club (pre-release purchasing with 24-bottle minimum commitment). Services include in-person tasting by appointment and Virtual Wine Tasting via Zoom. All wines are produced from the winery's 20-acre estate property established in 1979.

Differentiator

Problem solved

Functional benefit

Products and services

• Bottled Estate Wines Over 20 estate-grown varietals and proprietary blends including Zinfandel, Cabernet Sauvignon, Merlot, Pinot Noir, Petite Sirah, Sangiovese, Sparkling Pinot Noir, Sauvignon Blanc-based Luminaire, Fresco Rose, and specialty blends such as Estate Cuvee, Block 4, Terre Melange, Italiano Style, Escuro, The Ultimate Cuvee, and ZP2C, available across 3-5 past vintages with two oak aging profiles (10-month and 16-month).
• Wine Futures (Pre-Release) Pre-release wine purchases at discounted prices before bottles are available, covering all estate varietals with release dates in August (10-month wines) and February (16-month wines).
• Dave's 6-Pack Wine Club Twice-yearly subscription membership delivering one bottle each of six different red wines in April and October. Members receive 40% off additional bottled wine and 15% off futures.
• Dave's 12-Pack Wine Club Twice-yearly subscription membership delivering two bottles each of six different red wines in April and October. Members receive 40% off additional bottled wine and 15% off futures.
• Futures Club Membership Annual membership committing to a minimum 24 bottles of futures per year at pre-release discounted prices. Benefits include 40% off bottled wine, 15% off futures, free tastings for up to 5 guests, private barrel tastings, and priority access to library wines.
• Gift Cards Digital gift cards in denominations from $25 to $2,000 eligible for online and in-tasting room wine purchases.
• Virtual Wine Tasting Private Zoom-based wine tasting experience led by hosts Catalina or Jesse. Customers can order a 4-pack sampler ahead and receive personalized wine education and pairing recommendations remotely.

Quantifiable outcome

• 40% off bottled wine for wine club members
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• St. Francis Winery & Vineyards: Sonoma County estate winery focused on Zinfandel and Bordeaux varieties with broad DTC distribution and wine clubs. Comparable varietal focus at a larger, more commercial scale.
• Frog's Leap Winery: Established Rutherford/Napa estate with an organic, dry-farmed farming ethos and a tasting-room/mailing-list DTC model. Broader incumbent but shares estate-grown, relationship-driven winery philosophy.
• Stags' Leap Winery: Napa Valley estate producer of premium estate wines with a long-running wine-club/mailing-list DTC business. Wider portfolio but comparable in DTC loyalty economics.

Direct peers

• Schramsberg Vineyards: North Coast sparkling and still-wine producer with a strong DTC and wine-club program. Comparable because David Coffaro also produces méthode champenoise sparkling wine from estate Pinot Noir.
• Seghesio Family Vineyards: Sonoma County family-owned Zinfandel specialist with estate vineyards in Dry Creek Valley and Alexander Valley. Comparable varietal focus, DTC wine clubs, and tasting room model.
• Ridge Vineyards: Iconic California producer best known for Dry Creek Valley and Sonoma heritage Zinfandel and field blends. Closest direct peer given shared estate-grown, old-vine Zinfandel focus and DTC club model.
• Bedrock Wine Co. Sonoma-based producer specializing in heritage California field blends and old-vine Zinfandel. Similar emphasis on historical vineyards and esoteric varietals, plus a strong DTC/mailing-list customer base.
• A. Rafanelli Winery: Small family-owned Dry Creek Valley estate producing Zinfandel and Italian-varietal wines with a long allocation-based mailing list. Highly comparable boutique, multi-generational estate winery.
• Carlisle Winery & Vineyards: Russian River Valley and Sonoma small-lot producer known for old-vine Zinfandel, Rhône varieties, and Italian blends. Directly comparable in scale, varietal breadth, and DTC-only ethos.
• Robert Biale Vineyards: Napa/Sonoma specialist in Zinfandel and Petite Sirah from heritage vineyards, with a strong wine-club and DTC focus. Comparable boutique estate model and varietal emphasis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DavidCoffaroWinery
• Instagraminstagram.com/davidcoffarowinery

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about David Coffaro Winery