Cladco Decking

What Cladco Decking does

Cladco Profiles Ltd, operating as Cladco Decking, is a UK-based, family-owned manufacturer and direct-to-consumer supplier of exterior building materials founded in 1972 and headquartered in Okehampton, Devon. The company manufactures metal roofing profiles on-site (box profile, corrugated, standing seam, tile form, insulated panels) with multiple coating systems (PVC Plastisol, GreenCoat Pural BT, Polyester Paint, GreenCoat Mica BT) and produces composite products from 60% recycled hardwood fibres and 40% recycled plastics. Its portfolio spans four divisions — Roofing, Cladding (composite, fibre cement, metal, slatted), Decking (composite, PVC/Nordeck, recycled plastic, bamboo, aluminium, timber), and Fencing — alongside accessories such as flashings, purlins, fixings, balustrades, guttering, and recycled-plastic outdoor furniture.

The business sells primarily through its own e-commerce storefront at cladco.co.uk with nationwide delivery and Stripe/Klarna payments, supplemented by two physical branches (Okehampton and Andover) for click & collect and a presence at the NSBRC showroom in Swindon. It serves two primary customer segments: DIY homeowners undertaking residential decking, fencing, roofing, and cladding projects, and trade professionals (builders, contractors, landscapers) requiring building materials for commercial and residential installations. A dedicated Trade Partner program supports bulk orders and exclusive trade-branded SKUs (ProDeck, ProClad, ProFence). Cladco also distributes Millboard's premium oak-effect decking and cladding through a partnership arrangement. Revenue is generated exclusively through one-time unit-priced sales, with example prices ranging from £10.50 to £30.82 inc VAT per board or metre.

The company holds ISO 9001, ISO 14001, and ISO 45001 certifications, FSC registration, BALI accreditation, BMF membership, and Made In Britain certification. It maintains active digital marketing across six social platforms (Facebook, Instagram, Pinterest, X, YouTube, LinkedIn), content assets (blog, calculators, sample packs, case studies), and seasonal promotional campaigns such as a Summer Sale offering up to 33% off selected ranges. Revenue is not publicly disclosed; the company is privately held by its founding family with no institutional investors, no parent company, no subsidiaries, and no M&A activity disclosed.

Name

Cladco Decking

Legal name

Cladco Profiles Ltd

Website

https://cladcodecking.co.uk

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

Cladco Profiles Ltd is a UK family-owned manufacturer and e-commerce supplier of composite decking, cladding, fencing, and metal roofing, serving DIY homeowners and trade professionals via its website, two branches, and the NSBRC showroom since 1972.

Ownership category

akta.pro rank

Product category

Building Materials

NAICS

Home Centers (444110), Other Building Material Dealers (444180), Roofing, Siding, and Insulation Material Merchant Wholesalers (42333)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts) (CRAIAEAH)

akta.pro secondary industries

Siding & Exterior Cladding Retail (Vinyl, Fiber Cement, Trim) (CRAIAEAD), Metal Cladding, Soffits & Trim (Non-Panel Components) (IMADACAM)

Keywords

• Composite decking
• Metal roofing sheets
• Wall cladding boards
• Composite fencing
• Building materials supply

Headquarters

HQ city

Holsworthy

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Building Materials Sales: Primary revenue from selling building materials including metal roofing sheets, composite decking, cladding, fencing, and accessories. Products are sold as one-time purchases with per-unit pricing (per metre or per board).
2. Specialty Products: Sale of premium branded products including Millboard decking and cladding, sold under partnership arrangement with Millboard.
3. Outlet/Sale Products: Discounted and clearance products sold through the outlet section of the website.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Cladco Decking manufactures and supplies composite decking boards, composite wall cladding, composite fencing, and a full range of metal roofing sheets (box profile, corrugated, standing seam, tile form, insulated panels), complemented by roofing and decking accessories (flashings, purlins, guttering, balustrades, fixings) and recycled-plastic outdoor furniture. Products are sold through the company's own e-commerce storefront and UK branch network with nationwide delivery and click & collect, targeting both DIY homeowners and trade professionals.

Product overview

Cladco Profiles is a multi-category building materials supplier offering an extensive portfolio of exterior construction products across four main divisions: Decking (composite, PVC, recycled plastic, bamboo, aluminium, and timber options), Cladding (composite, fibre cement, metal, and slatted varieties), Fencing (composite solutions), and Roofing (metal profiled sheets including box profile, corrugated, standing seam, and tile form). The company operates as a one-stop shop for outdoor construction projects, supplying not only primary materials but also comprehensive accessories including framing, fixings, balustrades, flashings, and guttering. Their composite products are manufactured from recycled materials (60% hardwood fibres and 40% plastics), and they partner with Millboard for premium decking and cladding offerings. All products are designed as low-maintenance, durable alternatives to traditional building materials, with installation support through calculators, samples, and installation guides.

Differentiator

Problem solved

Functional benefit

Brands

• ProDeck: Composite decking product range offering durable, low-maintenance alternatives to wood.
• Nordeck
• ProClad
• ProFence

Products and services

• Composite Decking Boards Rot-resistant, low-maintenance composite decking boards manufactured from 60% recycled hardwood fibres and 40% recycled plastics, available in woodgrain effect or low-slip narrow groove finishes and multiple colours. Sold per board/board-length to DIY homeowners, landscapers, and trade customers for outdoor decking projects.
• Millboard Premium Decking

Quantifiable outcome

• Composite decking made from 60% recycled hardwood fibres and 40% recycled plastics

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• MillboardcoreChannel Partner/ Reseller/ DistributorCladco is a proud partner of Millboard, offering Millboard premium decking and cladding products including hand-moulded, oak effect boards with outstanding quality. Millboard products come with a separate warranty registration.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• B&Q: UK's largest home improvement retailer carrying decking, fencing, roofing, and cladding. Competes with Cladco across multiple categories at scale with extensive own-brand ranges and a national store footprint.
• Travis Perkins: UK's largest builders' merchant with national branch network selling timber, roofing, and landscaping products. Overlaps with Cladco across roofing sheets, timber decking, and fencing but at significantly greater scale and breadth.
• Wickes: UK home improvement retailer and builder's merchant offering kitchens, bathrooms, and building materials including decking and fencing. Competes with Cladco in DIY decking and cladding but with a much wider product catalogue.
• Fibre Cement cladding suppliers - Cedral: Major European fibre cement cladding manufacturer and supplier. Competes with Cladco's fibre cement cladding range and overlaps with composite cladding as a substitute category.

Direct peers

• Trex Company: Global leader in wood-alternative composite decking and railing made largely from recycled materials. Directly competes in the same composite decking category that anchors Cladco's product line.
• TimberTech: Leading manufacturer of composite decking, railing, and cladding in the UK and US. Most directly comparable to Cladco's core composite decking and cladding range, including recycled-content formulations.
• Millboard: UK premium manufacturer of hand-moulded decking and cladding boards. Both a direct competitor to Cladco's own ranges and a strategic partner whose products Cladco retails.
• Burton Roofing Merchants: UK independent roofing merchant specialising in metal roofing sheets, cladding, and fixings. Closely comparable to Cladco's metal roofing and cladding division with similar customer mix of trade and DIY.

Emerging players

• Ecoscape UK: UK-based composite decking, fencing, and cladding manufacturer using recycled materials. Direct competitor to Cladco's composite ranges with a similar sustainability-led positioning and comparable scale.

Regional players

• Howarth Timber: UK timber and building materials merchant with branches across the country. Sells decking, fencing, roofing, and cladding to trade and DIY, overlapping with Cladco's assortment while serving a similar UK geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xtwitter.com/cladcoprofiles
• YouTubeyoutube.com/c/cladcoprofiles
• Facebookfacebook.com/cladcodecking
• LinkedInlinkedin.com/company/cladco-profiles-ltd.
• Instagraminstagram.com/cladcoprofiles
• Pinterestpinterest.co.uk/cladcoprofiles

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cladco Decking