Holidays of Australia & The World

What Holidays of Australia & The World does

Holidays of Australia & The World is a privately-held, 100% Australian-owned travel agency headquartered at 1/339 King William Street, Adelaide, South Australia, with 11-50 employees. The company curates and sells packaged leisure holidays to Australian consumers, with primary focus on iconic Australian rail journeys (The Ghan, Indian Pacific, Great Southern via Journey Beyond Rail), ocean and river cruises, combined cruise-and-rail itineraries, hosted small-group international tours, and special-interest products including sporting and military-themed experiences. Distribution is sales-led through dedicated Australian and international phone lines (1300 854 897 / +61 8 8311 1196), email enquiries, website forms, physical and digital brochures, and a multi-channel marketing mix spanning content, email newsletters, organic social, and print advertising.

Name

Holidays of Australia & The World

Legal name

Holidays of Australia & the World

Website

https://holidaysofaustralia.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Holidays of Australia & The World is an Adelaide-based, 100% Australian-owned travel agency that sells packaged rail, cruise, and small-group tour holidays to Australian leisure travellers via phone, email, and its website.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Travel Agencies (561510), Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

OTA Package Holiday Platforms (Dynamic Packaging) (THAKAAAE)

akta.pro secondary industries

Hotel + Pre/Post-Cruise Land Stays (Cruisetours) (THAEAHAC), Family & Multigenerational Travel Agencies (THAKAFAD)

Keywords

• Leisure travel packages
• Rail holiday packages
• Cruise holiday packages
• Small group tours
• Fly stay cruise

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Holiday Package Sales: The company generates revenue by selling bundled holiday packages combining rail journeys, cruises, accommodation, flights, and touring. Revenue comes from commissions from travel suppliers (rail operators, cruise lines, hotels) and margin on packaged itinerary pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Holidays of Australia & The World is a 100% Australian-owned travel agency that arranges and sells bundled leisure holiday packages to consumers. Its core business is packaging and reselling rail journeys (The Ghan, Indian Pacific, Great Southern), ocean and river cruises, small group tours, flights, and accommodation into single itineraries, earning revenue from supplier commissions and packaged itinerary margin.

Product overview

Holidays of Australia & The World is a 100% Australian-owned travel agency offering a comprehensive portfolio of travel packages centered around three core product lines: Rail Holidays (featuring iconic Australian rail journeys such as The Ghan, Indian Pacific, and Great Southern through the Journey Beyond Rail platform), Cruise Holidays (including ocean and river cruising options), and Cruise & Rail Holidays (combined packages integrating both rail and cruise experiences). The company extends its offering with Small Group Tours covering domestic and international destinations, specialized Sporting Experiences, and Military Experiences. Additional product lines include Fly, Stay & Cruise packages (bundled air+hotel+cruise itineraries), the Iconic Breaks luxury sub-brand (featuring curated Outback, Beach, and Lifestyle breaks), and various promotional offerings such as the Summer Sale, Weekly Specials, Last Minute Deals, and The World On Sale international promotions. The portfolio is distributed across all Australian states and territories as well as international destinations spanning Europe, Asia, Antarctica, Africa, America, and New Zealand & The Pacific.

Differentiator

Problem solved

Functional benefit

Products and services

• Rail Holidays

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Journey Beyond RailcoreStrategic or Co-development PartnerPrimary rail partner offering The Ghan (Adelaide to Darwin), Indian Pacific (Sydney to Perth), and Great Southern (Brisbane to Adelaide) journeys. Company features exclusive Fly, Stay & Cruise packages combined with Journey Beyond rail experiences.
• Princess CruisescoreChannel Partner/ Reseller/ DistributorMajor cruise partner offering Grand Princess, Crown Princess, Diamond Princess, and Coral Princess vessels. Extensive range of cruise-and-rail packages featuring Princess vessels.
• Holland America LineminorChannel Partner/ Reseller/ DistributorInternational cruise partner featured for Alaska and Yukon cruise packages aboard Westerdam and other Holland America vessels.
• AzamaraminorChannel Partner/ Reseller/ DistributorLuxury cruise partner featured for Mediterranean and Egypt discovery packages aboard Azamara Onward.
• CelestyalminorChannel Partner/ Reseller/ DistributorFeatured cruise partner for Mediterranean Mosaic fly-stay-cruise packages aboard Celestyal Journey.
• ATAS (Australian Travel Accreditation Scheme)coreStrategic or Co-development PartnerTravel accreditation providing consumer confidence and industry credibility. Displayed in footer as trusted travel advisor accreditation.
• CATO (Cruise Agents Travel Organisation)coreStrategic or Co-development PartnerPeak cruise travel agent body membership providing industry recognition and access to cruise supplier programs.
• CLIA (Cruise Lines International Association)coreStrategic or Co-development PartnerMajor cruise industry association accreditation demonstrating cruise expertise and industry standing.
• NT NowminorOthersBrand subsidiary offering dedicated Northern Territory travel deals and packages.
• Villa Beach Palm CoveminorOthersBeachfront luxury suites property partner in Palm Cove, Queensland, featured as accommodation option.
• Short Breaks AustraliaminorOthersGift-of-travel brand subsidiary offering short break holiday packages and gift vouchers.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Direct peers

• Helloworld Travel: Australian retail travel agency network franchising leisure travel services, including domestic and international holidays, cruises, tours, and rail. Operates a comparable model of multi-supplier packaged holidays via a network of expert consultants.
• TourRadar: Online marketplace for multi-day guided tours and small group holidays across international and Australian destinations. Comparable in offering curated small group tours packaged with accommodation and transport.
• Inspiring Vacations: Australian tour operator specializing in small group tours and bundled holiday packages across Australia, New Zealand, and international destinations. Highly comparable product mix (small group tours, river cruises, rail-inclusive packages) and similar target customer profile.
• Luxury Escapes: Australian members-based travel club offering curated luxury holiday packages including cruises, rail, and resort stays. Targets a similar premium leisure customer with bundled packages, particularly via flash-sale campaigns.
• APT Travel Group (APT, Kimberley, Travelmarvel): Australian premium tour and cruise operator featuring iconic rail journeys (including The Ghan through Journey Beyond), river cruises, and small group tours. Direct competitor with significant overlap in Australia's premium rail and cruise holiday segment.
• Flight Centre Travel Group: Australia's largest retail travel agency network, selling leisure and corporate travel including flights, cruises, rail, and tour packages. Direct competitor to Holidays of Australia & The World in the bundled Australian leisure travel market, with overlapping cruise, rail, and international tour offerings.

Broad incumbents

• Trafalgar / Contiki: Global guided holiday and small group tour operators with strong Australian distribution, offering bundled international and domestic itineraries. Comparable in bundling approach, though typically more tour-led than rail/cruise-led.
• Webjet: Large Australian online travel agency (OTA) focused on flights, hotels, and package holidays. Competes with Holidays of Australia & The World on the package holiday side, but operates at significantly larger scale and as a digital-first platform rather than a curated specialist.
• Booking.com: Global online travel platform offering hotels, flights, and packaged experiences. Indirect competitor for the components (accommodation, activities) within Holidays of Australia & The World's bundled packages.
• Globus family of brands (Globus, Cosmos, Avalon Waterways): Major international escorted tour and river cruise operator with Australian distribution. Sells bundled rail, river cruise, and touring holidays directly and through agents, overlapping with Holidays of Australia & The World's cruise-and-tour product lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@HolidaysOfAustralia
• Facebookfacebook.com/HolidaysOfAustralia
• Instagraminstagram.com/holidaysofaustralia

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holidays of Australia & The World