Sound Oil
- Company typePrivate
- Founded1950
- HeadquartersSeattle, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Sound Oil firmographics
Firmographics- Name
- Sound Oil
- Legal name
- Sound Oil
- Website
- https://soundoil.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Sound Oil industry classification
Industry- Product category
- Heating Oil Delivery Services
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Heating Equipment, Except Electric & Warm Air Furnaces (3433)
- akta.pro primary industry
- Biofuels & Renewable Fuels Switching (Biomethane/RNG, Bio-oils, Sustainable Biomass) (EUABAJAD)
Keywords
Where Sound Oil is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sound Oil business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Heating Oil Delivery: Recurring delivery of Bioheat® Fuel to residential and commercial customers in King and Snohomish counties. Customers can opt for automatic delivery based on tank size, consumption history, and weather analysis, or call on-demand.
- Heating Equipment Installation & Maintenance: Installation of heating and cooling equipment by certified technicians, plus annual furnace maintenance program with parts and labor coverage. In the last decade, Sound Oil has installed more heating oil equipment than any other company in the greater Seattle area.
- Generator Fuel Delivery: Around-the-clock diesel and biofuel delivery to commercial generator users including hospitals and technology companies in the Puget Sound region.
- Tank Replacement Agreement: Low-cost tank replacement coverage program for customer heating oil storage tanks, protecting against costs up to $3,000 for new tank installation.
- Payment Plans: Budget-friendly payment plans including 40% monthly payments, monthly level payment plans, and 30-day payment options. Interest-free options available for qualifying customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 40% Plan (Most Popular): Pay 40% of balance each month interest-free, spread over several months; full balance due when it drops to $105 or less. |
| Subscription | Monthly | Monthly Plan: 12 monthly payments with no finance charge; subject to change due to price or consumption fluctuations. |
| Subscription | Monthly | 30-Day Plan: No interest if full payment made by the 15th of the month following billing period. |
| Unit Pricing | Annual | Tank Replacement Agreement: Low-cost coverage for tank replacement. |
| Subscription | Annual | Furnace Maintenance Program: Annual service, inspection, and parts/labor coverage year-round. |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Sound Oil product offering
Product offeringCore offering
Sound Oil delivers Bioheat® Fuel — a renewable blend of biodiesel and ultra-low-sulfur heating oil — to residential customers in King and Snohomish counties via automatic and on-demand delivery. The company also installs and services ThermoPride and Armstrong heating and cooling equipment, provides 24/7 generator diesel and biofuel delivery to commercial customers including hospitals and technology companies, and offers payment plans and a tank replacement protection program.
Product overview
Sound Oil is a full-service, locally owned and operated heating oil company serving the greater Seattle area. The company operates as a multigenerational family business offering a portfolio of heating energy products and services centered around Bioheat® Fuel—a renewable blend of biodiesel and ultra-low-sulfur heating oil. Core offerings include fuel delivery (automatic and on-demand), generator fuel for commercial backup power, and heating equipment installation/maintenance through ThermoPride and Armstrong brands. The product portfolio also includes complementary services such as payment plans (40% Plan, Monthly Plan, 30-Day Plan), tank replacement insurance, and annual furnace maintenance programs with parts and labor coverage.
Differentiator
Problem solved
Functional benefit
Brands
- Bioheat® Fuel: A blend of biodiesel and ultra-low-sulfur heating oil (ULSHO), produced from renewable resources such as plant oils. It is nontoxic, biodegradable, and reduces greenhouse gas emissions. The company now delivers Bioheat® exclusively to all residential customers.
Products and services
- Bioheat® Fuel A clean-burning, renewable blend of biodiesel and ultra-low-sulfur heating oil (ULSHO) produced from plant oils and other renewable resources. It is non-toxic, biodegradable, reduces greenhouse gas emissions, and requires no modifications to existing heating equipment up to 20% blend ratios. Delivered exclusively to Sound Oil residential customers.
- Heating Oil Delivery Automatic and on-demand delivery of Bioheat® Fuel to residential and commercial customers throughout King and Snohomish counties in the Puget Sound area, based on tank size, consumption history, and weather analysis.
- Heating Installation & Maintenance Installation of ThermoPride and Armstrong heating and cooling equipment by certified technicians, plus an annual furnace maintenance program with parts and labor coverage and 24/7/365 emergency repair dispatch.
- Payment Plans Budget-friendly payment plans for heating fuel customers, including the 40% Plan (most popular, interest-free monthly payments), Monthly Plan (12 monthly payments with no finance charge), and 30-Day Plan (interest-free if paid by the 15th of the following month).
- Tank Replacement Agreement Low-cost annual coverage that protects customers against heating oil tank replacement costs up to $3,000 for new tank installation.
- Generator Fuel Delivery Around-the-clock diesel and biofuel delivery to commercial generator users in the Puget Sound region, serving hospitals, technology companies, and other essential service providers that require reliable backup power.
Quantifiable outcome
- No equipment modifications required for Bioheat® Fuel up to 20% blend ratios
- +5 more outcomes
Companies that use Sound Oil
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Sound Oil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Sound Oil partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights4 records
Sound Oil competitors and assessment
Company assessmentBroad incumbents
- Ferrellgas Partners: Ferrellgas is a publicly traded national propane and refined-fuels distributor serving residential, commercial, and industrial customers. Comparable as a broad incumbent in the same commodity fuel-delivery business with similar equipment-service and tank-program offerings.
- Heritage Propane (Energy Transfer): Heritage Propane is a large multi-state retail propane and refined-fuels distributor owned by Energy Transfer. Comparable as a broad incumbent in residential and commercial fuel distribution with similar delivery-plus-service economics.
- AmeriGas Propane (UGI Corporation): AmeriGas is the largest U.S. propane distributor, part of UGI Corporation, delivering fuel and related services to residential and commercial customers nationwide. Comparable as a broad incumbent in residential fuel distribution with overlapping equipment and service offerings.
- CHS Inc. (Cenex): CHS Inc. is a U.S. farmer-owned cooperative and major wholesale and retail fuel distributor (branded Cenex) operating across the Midwest and Pacific Northwest. Comparable as a broad regional fuel distributor with overlapping refined-fuel and biofuel-blend product lines.
- Suburban Propane Partners: Suburban Propane Partners is a publicly traded national distributor of propane, heating oil, and refined fuels serving residential and commercial customers. Comparable as a much larger incumbent operating the same commodity-fuel-delivery-plus-service business model across multiple regions.
Direct peers
- PEMCO (Pacific Energy Management Company): PEMCO is a Pacific Northwest–based fuel and oil company serving residential and commercial customers in the Seattle area. Direct peer because it operates the same heating oil / fuel delivery model in overlapping Puget Sound territory.
- Petro Heating & Air Conditioning: Petro is a regional heating oil delivery, HVAC, and home services company serving the New York metro area. Direct peer because it sells Bioheat-style biofuel blends, equipment service, and budget plans to residential customers under an identical business model.
- Apple Oil Company: Apple Oil is a regional heating oil and propane delivery company on the East Coast. Comparable because it sells and delivers heating oil (including biodiesel blends) directly to residential and commercial customers with equipment service and payment plans.
- Hocon Gas: Hocon Gas is a Connecticut-based heating oil and propane distributor serving residential and commercial customers with delivery, equipment service, and budget plans. Comparable local relationship-driven heating-fuel model in a colder climate region.
Regional players
- McKinstry: McKinstry is a Pacific Northwest–headquartered design, construction, and energy-services firm focused on HVAC, building decarbonization, and fuel/energy infrastructure. Comparable as a Seattle-based energy services peer that increasingly competes for low-carbon heating retrofits in the same customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sound Oil social profiles
Digital presenceSound Oil financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sound Oil leadership team
Management profileNumber of profiles
Profiles2 records
Sound Oil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sound Oil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sound Oil
What does Sound Oil do?
Sound Oil delivers Bioheat® Fuel — a renewable blend of biodiesel and ultra-low-sulfur heating oil — to residential customers in King and Snohomish counties via automatic and on-demand delivery. The company also installs and services ThermoPride and Armstrong heating and cooling equipment, provides 24/7 generator diesel and biofuel delivery to commercial customers including hospitals and technology companies, and offers payment plans and a tank replacement protection program.
Is Sound Oil a public or private company?
Sound Oil is a private company. It is classified as family owned and is currently operating.
When was Sound Oil founded?
Sound Oil was founded in 1950. It employs 11 to 50 people.
Where is Sound Oil based?
Sound Oil is headquartered in Seattle, United States, in the North America region.
How does Sound Oil make money?
Five revenue lines are on record. Heating Oil Delivery is the primary driver. The others are heating Equipment Installation & Maintenance, generator Fuel Delivery, tank Replacement Agreement and payment Plans.
Who are Sound Oil's main competitors?
Broad incumbents on record are Ferrellgas Partners, Heritage Propane (Energy Transfer), AmeriGas Propane (UGI Corporation), CHS Inc. (Cenex) and Suburban Propane Partners. Direct peers are PEMCO (Pacific Energy Management Company), Petro Heating & Air Conditioning, Apple Oil Company and Hocon Gas. McKinstry is listed as a regional player.
Does Sound Oil have an API?
No public API is recorded for Sound Oil.
What industry is Sound Oil in?
Sound Oil's product category is Heating Oil Delivery Services. Its primary akta.pro industry code is EUABAJAD, Biofuels & Renewable Fuels Switching (Biomethane/RNG, Bio-oils, Sustainable Biomass). Its NAICS code is 33341 and its SIC code is 3433.