What CEO Partnership does

CEO Partnership is a privately held executive coaching firm founded in 1995 by Dr. Laura Belsten and headquartered in Colorado (Centennial/Denver area). The firm delivers one-on-one executive coaching, team coaching, and organizational change services to C-Suite executives, managers, intact teams, and enterprises, with a stated specialization in female executive development. Its methodology is grounded in psychology, neuroscience, and emotional intelligence research, formalized in two proprietary assets: the Social and Emotional Intelligence Profile assessment tool and the 'The 12 Keys to Thriving in Work and Life' framework/book.

The business model is a professional services practice monetized through personalized coaching engagements, group programs (leadership training, team-building workshops, board retreats, facilitation), and keynote speaking, with pricing not publicly disclosed and new client acquisition driven by a Calendly-based 30-minute discovery call, content marketing (blog, email newsletter), referrals, and direct outreach. Named enterprise clients include Western Union, T-Mobile, HealthOne, Xcel Energy, and Quest Diagnostics, though revenue split and contract terms are not disclosed. The firm reports a 1-10 employee headcount and operates with no external funding, no parent company, and no institutional investment.

Beyond direct coaching, Dr. Belsten has built the Institute for Social and Emotional Intelligence, which has trained and certified over 1,000 coaches and consultants globally, and she has held a graduate faculty role at the University of Denver for 17+ years, providing third-party credentialing to the brand. The website displays ICF Past President and MCC (Master Certified Coach) credentials. The firm is fundamentally a founder-led, single-practitioner brand with limited operational leverage, no disclosed AI/ML capabilities, no productized software, and no scalable channel beyond direct sales.

Name

CEO Partnership

Legal name

CEO PARTNERSHIP

Website

https://ceopartnership.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

CEO Partnership is a Colorado-based executive coaching firm founded by Dr. Laura Belsten that delivers one-on-one, team, and organizational leadership coaching grounded in emotional intelligence and neuroscience to enterprise clients and C-Suite executives.

Ownership category

akta.pro rank

Product category

Executive Coaching Services

NAICS

Management Consulting Services (54161), Professional and Management Development Training (61143)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

C-Suite & Senior Executive Coaching (EDABANAA)

akta.pro secondary industries

Team & Group Executive Coaching (Leadership Teams) (EDABANAF), Career, Purpose & Executive Wellbeing Coaching (EDABANAI), Founder/Entrepreneur & Family Business Executive Coaching (EDABANAM)

Keywords

• Executive coaching services
• Leadership development programs
• Team coaching
• Organizational change management
• Emotional intelligence training

Headquarters

HQ city

Centennial

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Executive Coaching Services: Personalized one-on-one coaching programs for C-Suite executives, managers, professionals, business owners, and individual contributors. Programs designed to enhance leadership skills, foster professional growth, and drive organizational success. Delivered through scheduled coaching sessions with Dr. Laura Belsten.
2. Team Coaching Programs: Transformative team coaching services focused on improving group dynamics, enhancing communication, fostering collaboration, and aligning teams on common goals. Programs designed to create cohesive, high-performing units.
3. Organizational Coaching Services: Comprehensive organizational change and development services including strategic planning, talent management, succession planning, and culture development. Includes group coaching, leadership development programs, team-building workshops, facilitation services, and board retreats.
4. Specialized Coaching Programs: Targeted programs including Career Transition Coaching, Emotional Intelligence Training, and The Thriving Executive program. Addresses specific leadership challenges and goals with personalized guidance.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

CEO Partnership is an executive coaching firm delivering personalized one-on-one coaching for C-Suite executives, managers, professionals, and business owners; team coaching programs to transform group dynamics and performance; and organizational coaching encompassing strategic planning, change management, talent management, succession planning, and culture development. Services are grounded in a methodology integrating psychology, neuroscience, and emotional intelligence research, with proprietary tools including the Social and Emotional Intelligence Profile assessment and the 12 Keys framework. Delivery occurs through scheduled individual sessions, group workshops, team-building exercises, board retreats, facilitation, and keynote speaking engagements, with client acquisition beginning through complimentary discovery sessions booked via Calendly.

Product overview

CEO Partnership offers a unified coaching platform centered on executive, team, and organizational coaching services. The core offerings include Executive Coaching (personalized coaching for C-Suite and emerging leaders), Team Coaching (group dynamics transformation), and Organizational Coaching (strategic change management). These core services are supplemented by specialized programs including Career Transition Coaching, Emotional Intelligence Training, and The Thriving Executive program. The company also provides group offerings such as Leadership Training, Team-building Workshops, Facilitation Services, Board Retreats, and Keynote Speaking engagements. All programs are grounded in principles of servant leadership, emotional intelligence, and neuroscience research.

Differentiator

Problem solved

Functional benefit

Products and services

• Executive Coaching Personalized one-on-one coaching programs for C-Suite executives, managers, professionals, business owners, and individual contributors designed to enhance leadership skills, foster professional growth, and drive organizational success. Grounded in research in psychology, neuroscience, and emotional intelligence.
• Team Coaching Programs designed to transform group dynamics and elevate team performance by enhancing communication, fostering collaboration, and aligning teams on common goals to create cohesive, high-performing units.
• Organizational Coaching Comprehensive coaching services focusing on strategic development and holistic solutions to help organizations navigate change, manage talent, and create a culture of excellence, including change readiness assessments, strategic planning, and continuous improvement workshops.
• Career Transition Coaching Specialized coaching program supporting leaders through career changes with personalized guidance to help them serve their new roles effectively.
• Emotional Intelligence Training Training program developing self-awareness, emotional and behavioral self-management, and relationship-building skills to enable leaders to serve with empathy and understanding.
• The Thriving Executive Holistic program focused on achieving balance and well-being, empowering leaders to serve their organizations with renewed energy and purpose.
• Leadership Training Group coaching and leadership development programs designed to develop strong, service-oriented leaders within organizations.
• Team-Building Workshops Interactive workshops designed to build stronger, more cohesive teams through engaging exercises and practical applications.
• Facilitation Services Professional facilitation services for organizations seeking guided group sessions and strategic planning support.
• Board Retreats Strategic retreat services for boards of directors focused on leadership alignment and organizational visioning.
• Keynote Speaking and Seminars Presentation and seminar services providing valuable insights and inspiration for leadership teams, emphasizing the importance of serving others.

Quantifiable outcome

• Over 1,000 coaches and consultants trained and certified globally through the Institute for Social and Emotional Intelligence
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• CoachHub: CoachHub is a global enterprise digital coaching platform offering 1:1 coaching, team coaching, and leadership development programs. Like BetterUp, it competes with CEO Partnership for the same enterprise coaching wallet but with a technology-led, scalable delivery model.
• BetterUp: BetterUp is a large-scale, AI-augmented coaching and leadership development platform serving enterprise customers with a mix of 1:1 coaching, digital tools, and analytics. It competes with CEO Partnership for enterprise coaching budgets but operates at vastly greater scale with a tech-enabled delivery model.
• Heidrick & Struggles: Heidrick & Struggles is a global executive search and leadership consulting firm offering executive coaching, leadership assessment, and culture shaping services. Comparable in serving senior leadership and enterprise needs, with coaching integrated into broader talent advisory work.
• Center for Creative Leadership (CCL): CCL is a leading global provider of leadership development research, executive education, and coaching, serving organizations and individual leaders. Comparable in offering leadership development programs and executive coaching for enterprise clients but at significantly greater scale and with research-driven programs.
• FranklinCovey: FranklinCovey provides leadership training, coaching, and organizational development solutions to enterprises globally through content-based methodologies (e.g., The 7 Habits). Comparable in serving enterprise leadership development needs with training plus coaching, but operating at far greater scale through licensed content.
• Egon Zehnder: Egon Zehnder is a global leadership advisory and executive search firm that also provides executive coaching and leadership development. Comparable in serving C-Suite clients with high-touch advisory and coaching engagements, though coaching is one of several service lines within a broader executive search and advisory practice.
• Korn Ferry: Korn Ferry is a global organizational consulting firm offering leadership development, executive coaching, and talent management services to enterprises. Directly comparable in serving C-Suite and enterprise leadership needs, but as part of a much broader portfolio spanning search and consulting.
• DDI (Development Dimensions International): DDI is a global leadership development firm offering executive coaching, leadership training, and assessment services to enterprises. Comparable in leadership development offerings and enterprise client base, but with significantly broader product portfolio and global delivery infrastructure.

Direct peers

• Bates Communications: Bates Communications is an executive presence and communication coaching firm serving senior leaders and enterprise clients. Closely comparable as a boutique provider focused on executive-level communication, presence, and leadership coaching with similar target buyer and high-touch delivery model.
• Marshall Goldsmith Stakeholder Centered Coaching: Marshall Goldsmith is one of the most recognized executive coaches globally, offering stakeholder-centered coaching for C-Suite and senior leaders. Closely comparable in target buyer (C-Suite executives), methodology (1:1 coaching), and premium positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LBelsten
• Facebookfacebook.com/CEOPartnership

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CEO Partnership