Clipper
- Company typePrivate
- Founded1955
- HeadquartersHerning, Denmark
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Clipper does
CLIPPER A/S is a privately held Danish knitwear company founded in 1955, headquartered in Herning, Denmark, with 11–50 employees. It designs and sells classic, timeless knitwear for men and women across categories including sweaters, cardigans, polos, T-shirts, dresses, and outerwear, organized into named collections such as Milan (mercerized merino), Sheffield (cashmere), Manchester, Copenhagen, Aalborg, Stockholm, Turin, Wexford (lambswool), and category-extending lines like the Swindon Wool Blazer.
The business operates on a hybrid direct-to-consumer and B2B model. The B2C channel runs through the company's own Shopify e-commerce store at clipper.dk, serving Danish and international consumers with unit-priced products ranging from approximately 499 DKK entry-level pieces to 2,399 DKK premium cashmere items, supported by free shipping over DKK 499, same-day dispatch on weekday orders placed before 14:00, and a 100-day return policy. The B2B channel is accessed via b2b.clipper.dk and consists of two streams: Corporate Wear (Profilbeklædning), providing branded uniform and identity solutions for companies, and a Private Label offering with a 100-unit minimum order quantity that lets other brands commission custom knitwear.
Production is anchored in CLIPPER's own factory in Latvia, with yarn sourced from European specialist spinners including Zegna Baruffa, Filivivi, Südwolle, and Miroglio. Wool is OEKO-TEX and WOOLMARK certified and mulesing-free, and the company deliberately restricts seasonal collection cadence to reduce waste. The company markets primarily through organic digital channels — SEO, newsletter email, and organic social on Facebook, LinkedIn, and Instagram — with no disclosed paid acquisition, third-party retail, or external investor ownership. There are no AI/ML capabilities disclosed in the source data, and no quantitative financial information is publicly available.
Clipper firmographics
Firmographics- Name
- Clipper
- Legal name
- CLIPPER A/S
- Website
- https://clipper.dk
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Clipper industry classification
Industry- Product category
- Knitwear and Apparel Manufacturing
- NAICS
- Cut and Sew Apparel Manufacturing (3152), Knit Fabric Mills (31324), Apparel Knitting Mills (3151)
- SIC
- Knitting Mills (2250), Knit Outerwear Mills (2253), Retail-Family Clothing Stores (5651)
- akta.pro primary industry
- Knitwear & Sweaters Manufacturers (CRAAAAAJ)
- akta.pro secondary industries
- Outerwear & Performance Apparel Cut & Sew (IMAOAEAB), Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses) (IMAOAEAE)
Keywords
Where Clipper is headquartered
LocationHeadquarters
- HQ city
- Herning
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Clipper business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Retail E-commerce (B2C): CLIPPER sells directly to consumers through its e-commerce website clipper.dk, offering products at listed retail prices. Revenue is generated through one-time product sales across categories including knitwear, cardigans, sweaters, polo shirts, T-shirts, dresses, and outerwear for men and women.
- Corporate Wear / B2B Profilbeklædning: CLIPPER designs and produces corporate wear and uniform solutions for B2B business customers, strengthening organizational identity and community across industries. This stream serves businesses seeking branded clothing for employees.
- Private Label: CLIPPER offers private label solutions allowing customers to develop custom styles adapted to their identity, colors, and functional requirements, with a minimum order quantity (MOQ) of 100 units. This B2B stream targets brands or organizations seeking to white-label CLIPPER's manufacturing capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level knitwear and T-shirts |
| Unit Pricing | Pay-as-you-go | Mid-range merino and lambswool knitwear |
| Unit Pricing | Pay-as-you-go | Premium cashmere and luxury merino wool |
| Other | Multi-year contract | Corporate Wear / Private Label B2B |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Clipper product offering
Product offeringCore offering
Clipper designs, produces, and sells classic Danish knitwear including sweaters, cardigans, polo shirts, T-shirts, dresses, and outerwear for men and women, manufactured primarily at its own factory in Latvia using European-sourced yarns. The company sells directly to consumers via its own e-commerce website (clipper.dk) and serves businesses through a dedicated B2B portal offering corporate wear (profilbeklædning) and private label manufacturing solutions with a minimum order quantity of 100 units.
Product overview
CLIPPER is a Danish knitwear company established in 1955, offering a comprehensive portfolio of classic and timeless knitwear for both men and women. The product range includes knit sweaters (Striktrøjer), cardigans, roll necks (rullekraver), slipovers and vests, polo shirts, T-shirts and blouses, dresses, and outerwear. Key product lines include the premium Milan collection (mercerized merino wool), Manchester cardigans, Copenhagen collection, Sheffield cashmere pieces, Aalborg with raglan sleeves, Stockholm, Turin, Liverpool, Dundee, Wexford (lambswool), Swindon wool blazers, Portofino, Asti, Inverness coats, Paris merino wear, Munich polo, Nice blouses, Kilkenny, and Saltum. The company operates with a B2B division offering Corporate Wear (profiled clothing) and Private Label solutions with a minimum order of 100 units. Products are made from quality European yarns sourced from suppliers including Zegna Baruffa, Filivivi, Südwolle, and Miroglio, with most production taking place in their own factory in Latvia.
Differentiator
Problem solved
Functional benefit
Products and services
- Knit Sweaters (Striktrøjer) Classic and timeless knit sweaters for men and women in o-neck, v-neck, zip neck, and roll neck designs, made from quality European yarns including merino wool and cashmere.
- Cardigans Versatile cardigans with buttons or zipper closure in various necklines including v-neck, o-neck, and shirt collar styles, available for men and women.
- Slipovers and Vests Slipovers and vests for layering, made from pure new wool, merino wool, and merino blends, suitable for casual and formal wear.
- Polo Shirts (Poloer) Classic knitted polo shirts in organic cotton, merino wool, cotton-cashmere blends, and mercerized cotton for men and women.
- T-shirts and Blouses T-shirts and blouses made from 100% merino wool with temperature-regulating and moisture-wicking properties, suitable for year-round wear.
- Knitted Dresses (Kjoler) Knitted dresses in classic designs with various necklines and sleeve lengths, made from quality wool materials.
- Outerwear (Overtøj) Jackets, coats, and vests with wind and water-resistant properties, featuring Meida insulation for warmth, designed for transitional seasons.
- Corporate Wear (Profilbeklædning) B2B corporate wear and uniform solutions for businesses that strengthen identity and community across industries, with a minimum order of 100 units.
- Private Label Manufacturing Custom private label manufacturing solutions allowing brands and organizations to develop knitwear styles tailored to their identity, colors, and functional requirements, with a minimum order quantity of 100 units.
Quantifiable outcome
- CLIPPER products are certified with OEKO-TEX and WOOLMARK standards, and wool is sourced as mulesing-free.
- +2 more outcomes
Companies that use Clipper
Customer profileSegments3 records
Ideal customer profiles3 records
Clipper technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Clipper partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Clipper competitors and assessment
Company assessmentDirect peers
- Falke: German heritage knitwear and hosiery manufacturer with European production and multi-channel distribution. Comparable as a European specialist knitwear brand with premium materials, long operating history, and both consumer and B2B exposure.
- Tiger of Sweden: Swedish heritage apparel brand since 1903 producing classic menswear and womenswear, including knitwear. Comparable as a Scandinavian multi-decade heritage label competing in the same classic premium apparel bracket as Clipper.
- Filippa K: Swedish contemporary classic apparel brand emphasizing timeless knitwear and sustainable production. Comparable as a Scandinavian heritage label with classic silhouettes, premium materials, and an own-retail/D2C-led go-to-market.
- Samsøe Samsøe: Danish-founded contemporary apparel brand offering classic menswear and womenswear, including knitwear, with a similar mix of own-retail/D2C channels and international expansion. Highly comparable in Scandinavian heritage, classic positioning, and core knitwear offerings.
- Norse Projects: Danish contemporary brand with a strong focus on classic seasonal menswear and womenswear, including knitwear, sourced from quality European yarns. Comparable to Clipper in Danish heritage positioning, classic-but-not-trend-bound assortment, and premium pricing.
- Herno: Italian premium outerwear and knitwear manufacturer combining technical and classic wool garments with European production. Comparable to Clipper in the overlap of European-made knitwear plus outerwear, premium materials, and direct-to-consumer led sales.
- Johnstons of Elgin: Scottish heritage cashmere and wool knitwear manufacturer founded in 1797 with own Scottish production and B2B/private-label programs. Comparable in heritage positioning, premium wool/cashmere knitwear manufacturing, and integrated B2C plus private-label model.
- Stenströms: Swedish heritage menswear brand (since 1899) producing classic shirts, knitwear, and tailored pieces. Comparable as a long-established Scandinavian menswear-and-knitwear house with classic positioning and premium European production orientation.
- Pringle of Scotland: Scottish heritage knitwear brand founded in 1815, known for classic cashmere and wool garments with timeless silhouettes. Comparable in heritage knitwear positioning, premium materials, and classic-seasonless design language.
Broad incumbents
- Loro Piana: Italian luxury textile and apparel house (LVMH-owned) with deep vertical integration from yarn to finished garments, including premium cashmere and merino knitwear. Comparable at the category level for premium wool knitwear with European vertical integration, though far larger and broader in assortment than Clipper.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Clipper social profiles
Digital presenceClipper compliance and trust
Trust signalCompliance4 records
Clipper financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clipper leadership team
Management profileNumber of profiles
Clipper funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clipper M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clipper
What does Clipper do?
Clipper designs, produces, and sells classic Danish knitwear including sweaters, cardigans, polo shirts, T-shirts, dresses, and outerwear for men and women, manufactured primarily at its own factory in Latvia using European-sourced yarns. The company sells directly to consumers via its own e-commerce website (clipper.dk) and serves businesses through a dedicated B2B portal offering corporate wear (profilbeklædning) and private label manufacturing solutions with a minimum order quantity of 100 units.
Is Clipper a public or private company?
Clipper is a private company. It is classified as unknown and is currently operating.
When was Clipper founded?
Clipper was founded in 1955. It employs 11 to 50 people.
Where is Clipper based?
Clipper is headquartered in Herning, Denmark, in the Europe region.
How does Clipper make money?
Three revenue lines are on record. Retail E-commerce (B2C) is the primary driver. The others are corporate Wear / B2B Profilbeklædning and private Label.
Who are Clipper's main competitors?
Direct peers on record are Falke, Tiger of Sweden, Filippa K, Samsøe Samsøe, Norse Projects, Herno, Johnstons of Elgin, Stenströms and Pringle of Scotland. Loro Piana is listed as a broad incumbent.
Does Clipper have an API?
No public API is recorded for Clipper.
What industry is Clipper in?
Clipper's product category is Knitwear and Apparel Manufacturing. Its primary akta.pro industry code is CRAAAAAJ, Knitwear & Sweaters Manufacturers, with a secondary code of IMAOAEAB, Outerwear & Performance Apparel Cut & Sew. Its NAICS code is 3152 and its SIC code is 2250.