Easy Guides
Easy Guides Australia is a privately held Victorian training resources provider selling hard copy, digital, and online vocational training materials to Australian Registered Training Organisations and training companies across high-risk work, earthmoving, safety, and infrastructure units.
- Company typePrivate
- Founded1996
- HeadquartersBoronia, Australia
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Easy Guides does
Easy Guides Australia Pty Ltd is a privately held Australian provider of training and assessment resources for the vocational education sector, specifically targeting Registered Training Organisations (RTOs), training companies, and construction/mining operators. Founded in 1996 and headquartered in Victoria (Boronia/Melbourne), the company operates with a 1-10 employee headcount and sells exclusively into the domestic Australian market. Its offering spans hard copy books, digital resources (PDF, MS Word, PowerPoint, eBook), online eLearning programs, and an online Language, Literacy and Numeracy (LLN) assessment tool, all mapped to Australian units of competency and national assessment instruments.
The core catalog covers hundreds of resources across categories including high-risk work licences (forklift, crane, scaffolding, dogging, EWP), earthmoving equipment (excavator, dozer, loader, grader, roller), white card, first aid, confined spaces, work safely at heights, traffic management, RII infrastructure units, AHC agriculture, and electrotechnology. Materials are designed around a visual learning format using pictures and plain English, and are bundled into Trainer Value Packs containing learner guides, workbooks, PowerPoints, and mapping documentation for RTO scope inclusion. A distinguishing offering is an Audit Guarantee under which Easy Guides will remediate any compliance gaps found in its materials during government audits at no cost, supported by 12-month complimentary updates for legislative changes.
Commercially, the company runs a sales-led, direct-to-customer model through an e-commerce storefront (easyguides.com.au) and telephone sales, with physical products delivered via Australia Post and editable digital assets delivered via Dropbox. Revenue is generated primarily through one-time purchases of physical and digital training materials, with a recurring component from annual unlimited-user online training subscriptions and paid tiers of the LLN assessment tool (a freemium Level 1 test feeds a paid Level 2-4 license structure). Pricing spans roughly $12.50-$40 for individual learner guides and workbooks and $880-$19,600 for full qualification Trainer Value Packs. The company has a mutual co-development partnership with the NSW Government Department of Primary Industries and Regional Development on Quad bikes training resources. No revenue, funding, M&A, or ownership change signals are disclosed in the available data.
Easy Guides firmographics
Firmographics- Name
- Easy Guides
- Legal name
- Easy Guides Australia Pty Ltd
- Website
- https://easyguides.com.au
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Easy Guides Australia is a privately held Victorian training resources provider selling hard copy, digital, and online vocational training materials to Australian Registered Training Organisations and training companies across high-risk work, earthmoving, safety, and infrastructure units.
- Ownership category
- akta.pro rank
Easy Guides industry classification
Industry- Product category
- Vocational Training Materials
- NAICS
- Educational Support Services (61171), Technical and Trade Schools (6115), Apprenticeship Training (611513)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Assessment & Item Writing / Test Content Development (EDAGAKAE)
- akta.pro secondary industry
- Assessment & Quiz Item Authoring Tools (within course builders) (EDAFAHAG)
Keywords
Where Easy Guides is headquartered
LocationHeadquarters
- HQ city
- Boronia
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Easy Guides business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Hard Copy Training Materials: Physical books, learner guides, workbooks, checklists, and manuals sold as one-time purchases. Products include training manuals, safety guides, information books, and logbooks for various equipment and licences.
- Digital/Online Training Programs: Annual license fees for unlimited users accessing online training programs. Includes eLearning platforms, online licence training, and digital resource access.
- Trainer Value Packs: Comprehensive training packages combining PowerPoint presentations, learner workbooks, assessment instruments, and mapping documentation for RTO scope inclusion.
- eBooks: Digital read-only versions of learner guides available for purchase, priced lower than physical copies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Online LLN Tests |
| Subscription | Annual | Online Training Programs |
| Unit Pricing | Pay-as-you-go | Learner Guides and Workbooks |
| Unit Pricing | Pay-as-you-go | Trainer Value Packs |
| One time/ perpetual license | Pay-as-you-go | eBooks |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Easy Guides product offering
Product offeringCore offering
Easy Guides Australia develops, publishes, and sells visual training and assessment materials for Australian vocational education, delivered as hard copy books, digital downloads (PDF/MS Word/PowerPoint/eBook), and online eLearning programs. The portfolio covers hundreds of resources across high-risk work licences, earthmoving equipment, construction, first aid, traffic management, white card, RII infrastructure units, AHC agriculture, electrotechnology, daily inspection checklists, training logbooks, and an online Language, Literacy and Numeracy (LLN) testing tool with graph generation.
Product overview
Easy Guides is an Australian RTO training resource provider offering a comprehensive portfolio of visual learning materials across multiple delivery formats: hard copy books/guides, digital resources (PDF, MS Word, PowerPoint, eBook), and online eLearning programs. The product lineup includes Daily Inspection Checklist Books, High Risk Licences (forklift, crane, scaffolding, EWP), Earthmoving equipment training (excavator, dozer, loader, grader, roller), First Aid, Confined Spaces, Traffic Management, Work Safely at Heights, White Card, RII Units, Training Logbooks, LLN & Digital Literacy testing tools, AHC agriculture resources (chainsaws, quad bikes), and Electrotechnology materials. Individual products include Learner Guides, Learner Workbooks, PowerPoint Presentations, Safety & Licence Guides, and Trainer Value Packs. The company serves Registered Training Organisations (RTOs) and companies requiring accredited training materials aligned with Australian units of competency and national assessment instruments.
Differentiator
Problem solved
Functional benefit
Products and services
- Online eLearning Programs
- Daily Inspection Checklist Books
- High Risk Licences Training Materials
- Earthmoving Equipment Training Resources
- Online LLN Test and Digital Literacy Tools
- First Aid Training Resources
- Confined Spaces Training Resources Training resources for confined space entry, permits, and safety procedures aligned with Australian units of competency.
- Traffic Management Training Resources Training materials for traffic controller, traffic management implementer, stop-slow bat operations, and portable traffic control devices.
- Work Safely at Heights Training Resources Training resources for working safely at heights including rescue plans and equipment inspection.
- White Card Training Resources Construction induction (White Card) training resources covering CPCWHS1001 requirements.
- RII Units Training Resources Training materials for RII resources and infrastructure units including risk management, communication, planning, and work safety.
- Training Logbooks Record of training logbooks and verification of competency (VOC) documents for various equipment and licences.
- AHC Agriculture Training Resources Agricultural training materials covering chainsaws, side-by-side vehicles, and quad bikes, including co-branded NSW Government Quad bikes resources for AHCMOM217 unit delivery.
- Electrotechnology Training Resources Training resources for electrotechnology units covering workplace health and safety regulations.
- Trainer Value Packs Comprehensive qualification or unit packages bundling learner guides, learner workbooks, PowerPoint presentations, assessment instruments, and mapping documentation required for RTO scope inclusion.
Quantifiable outcome
- 100s of resources covering multiple industry sectors
Companies that use Easy Guides
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Easy Guides technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Easy Guides partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NSW Government Department of Primary Industries and Regional DevelopmentcoreEasy Guides partners with the NSW Government Department of Primary Industries and Regional Development for Quad bikes training resources. The 'Quad bikes: A Practical Guide' published by the NSW Government is used in conjunction with Easy Guides' Quad bikes Trainer Value Packs and workbooks, creating co-branded training solutions for AHCMOM217 unit delivery.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Easy Guides competitors and assessment
Company assessmentBroad incumbents
- TAFE NSW / TAFE Australia (resource publishing arms): Australia's largest public VET provider with internal resource development capabilities and licensing arrangements. Sets industry baseline for compliance and content expectations but serves as both competitor (publishes own materials) and indirect channel through RTO partnerships.
- Allens Training: Large Australian RTO delivering training across first aid, high-risk work, and construction. Competes with Easy Guides indirectly through in-house developed materials and competes directly in the RTO resource buyer pool.
Direct peers
- Sunrise Training Resources: Australian supplier of vocational training resources including learner guides, workbooks, and assessment materials for RTOs across high-risk work, construction, and similar sectors to Easy Guides.
- Total Education Solutions (TES): Australian provider of training and assessment resources for RTOs across VET sectors. Directly comparable as both companies sell hard copy and digital training materials mapped to Australian units of competency to the same RTO customer base.
- Kinetik Learning Resources: Australian training resource publisher supplying learner guides, assessment tools, and compliance materials to RTOs. Closely comparable product mix, distribution model (direct-to-RTO), and regulatory-compliance positioning to Easy Guides.
- VET Resources (vocational education publishers): Multiple smaller Australian vocational training resource publishers serving the same RTO customer base with learner guides, workbooks, and assessment materials mapped to units of competency — comparable product/market fit to Easy Guides.
- Velg Training: Specialist Australian VET/RTO training and resource provider offering learning materials, professional development, and compliance resources to the same RTO buyer segment as Easy Guides.
- Eagle Training Resources: Australian publisher of training and assessment resources tailored for RTOs in high-risk work and vocational training — overlapping product catalog and customer base with Easy Guides.
Others
- CompliSpace / VETtrak (RTO compliance software): RTO management and compliance software providers serving the same Australian VET ecosystem. Adjacent rather than direct competitors — they sell software for student management/compliance while Easy Guides sells the actual training/assessment content, but the same RTO buyers evaluate both.
Emerging players
- MyLearning Pty Ltd: Australian digital learning and resource provider offering online training content for vocational and compliance training. Overlaps with Easy Guides' online eLearning programs and LLN tools but with a more digital-native delivery model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Easy Guides social profiles
Digital presenceEasy Guides financial estimates
Financial estimateRevenue estimate
Valuation estimate
Easy Guides leadership team
Management profileNumber of profiles
Easy Guides funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Easy Guides M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Easy Guides
What does Easy Guides do?
Easy Guides Australia develops, publishes, and sells visual training and assessment materials for Australian vocational education, delivered as hard copy books, digital downloads (PDF/MS Word/PowerPoint/eBook), and online eLearning programs. The portfolio covers hundreds of resources across high-risk work licences, earthmoving equipment, construction, first aid, traffic management, white card, RII infrastructure units, AHC agriculture, electrotechnology, daily inspection checklists, training logbooks, and an online Language, Literacy and Numeracy (LLN) testing tool with graph generation.
Is Easy Guides a public or private company?
Easy Guides is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Easy Guides founded?
Easy Guides was founded in 1996. It employs 1 to 10 people.
Where is Easy Guides based?
Easy Guides is headquartered in Boronia, Australia, in the Oceania region.
How does Easy Guides make money?
Four revenue lines are on record. Hard Copy Training Materials are the primary driver. The others are digital/Online Training Programs, trainer Value Packs and eBooks.
Who are Easy Guides's main competitors?
Broad incumbents on record are TAFE NSW / TAFE Australia (resource publishing arms) and Allens Training. Direct peers are Sunrise Training Resources, Total Education Solutions (TES), Kinetik Learning Resources, VET Resources (vocational education publishers), Velg Training and Eagle Training Resources. CompliSpace / VETtrak (RTO compliance software) is listed as an others. MyLearning Pty Ltd is listed as an emerging player.
Does Easy Guides have an API?
No public API is recorded for Easy Guides.
What industry is Easy Guides in?
Easy Guides's product category is Vocational Training Materials. Its primary akta.pro industry code is EDAGAKAE, Assessment & Item Writing / Test Content Development, with a secondary code of EDAFAHAG, Assessment & Quiz Item Authoring Tools (within course builders). Its NAICS code is 61171 and its SIC code is 8200.