Builder+Architect

What Builder+Architect does

Builder+Architect is a regional controlled-circulation trade magazine serving the residential and commercial building industry across Massachusetts, Cape Cod and The Islands, Maine, New Hampshire, Rhode Island, and Connecticut. Founded approximately 1994 and now in its 32nd year, the publication is distributed monthly via direct mail to a qualified readership of builders, remodelers, developers, architects, interior designers, suppliers, and tradespeople, with additional copies distributed at industry events such as the PRISM Awards, Bulfinch Awards at The Harvard Club, Boston Design Week, and the ABX show. Betty Moore serves as Publisher and is personally embedded in the Greater Boston building community, holding BRAGB Hall of Fame induction and a 2021 State Builder's Association Legion of the Year Award.

The core product is the monthly Builder+Architect Magazine, offered in print and a companion digital edition accessible via viewer.e-digitaledition.com, where advertisers receive direct clickable links to their websites and resources. The technology stack is straightforward: a WordPress-hosted website for marketing and ad submission, a print production pipeline, and a hosted digital edition viewer. There is no proprietary technology, no APIs or SDKs, and no AI/ML capabilities disclosed.

The business model is advertising-funded trade publishing. Revenue is generated by selling print and digital advertising placements to building product manufacturers, suppliers, and subcontractors (e.g., Horner Millwork, California Closets, Pella Windows and Doors, Anderson Insulation, Marvin Windows, Velux, Best Tile), as well as premium editorial placements including cover stories, multi-page special features, and 1/2/4/8-page reprints. Pricing is not publicly disclosed; advertisers are directed to contact Publisher Betty Moore directly. The publication is operated by True North Custom as the publishing entity, with copyright dated 2023 and a governing jurisdiction of Tennessee; the magazine is headquartered in Hull, Massachusetts and operates with 1-10 employees.

Name

Builder+Architect

Legal name

True North Custom

Website

https://builderarchitect.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Builder+Architect is a regional controlled-circulation trade magazine for the New England building industry, distributed monthly via direct mail to builders, architects, remodelers, and suppliers across Massachusetts, Maine, New Hampshire, Rhode Island, Connecticut, and Cape Cod and The Islands, with revenue generated primarily through print and digital advertising sales.

Ownership category

akta.pro rank

Product category

Trade Publishing and Advertising

NAICS

Architectural Services (541310), Residential Remodelers (236118)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro industry

PRIMARYBPAHAKAA

Architectural Design Services

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Architecture, Design & Planning Services

SECONDARYBPAJAAAB

New Construction & Builder Sales

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

SECONDARYIMAFABAE

Residential Design-Build & Renovation-Integrated Builders

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYIMAFAAAE

Renovation, Remodeling & Tenant Improvements (General Contracting)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/General Contracting & Construction Management

Keywords

• Trade magazine publishing
• Construction advertising
• Building industry media
• Architect publications
• Controlled circulation

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Print and Digital Magazine Advertising: The primary revenue stream comes from advertising sold to builders, architects, remodelers, suppliers, and related businesses. Advertising formats include cover story placements, special feature articles (2, 4, 6, 8, or 12+ pages), and 1-, 2-, 4-, and 8-page reprints. The magazine also offers preferred placement options for advertisers. Ads are sold directly to valued advertisers including Horner Millwork, California Closets, Pella Windows and Doors, Anderson Insulation, Anderson Fireplace, Oasis Shower Doors, Best Tile, Velux, Marvin Windows, Topaz Engineering Supply, and Pavers by Ideal.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Builder+Architect is a regional trade magazine published monthly for the building, architecture, and design industry in Massachusetts and New England. The publication is delivered via direct mail to a controlled circulation of qualified industry professionals including builders, architects, remodelers, developers, interior designers, and building product suppliers. Revenue is generated primarily by selling print and digital advertising placements, cover story editorial features, special feature articles, and four-color reprints to businesses serving the construction industry.

Product overview

Builder+Architect is a trade magazine publisher offering both print and digital magazine products distributed to the New England construction industry. The core product is the monthly Builder+Architect Magazine supplemented by Digital Editions for online viewing. Additional revenue streams include advertising placement, cover story features, special feature articles with cover placement, and reprint services for featured companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Builder+Architect Magazine A monthly regional trade magazine for the building, architecture, and design industry, distributed via direct mail to a controlled circulation of qualified industry professionals across Massachusetts and New England.
• Digital Editions An online viewer version of each monthly issue that allows readers to flip through magazine pages with direct links to advertiser websites, email addresses, and resources; advertisers receive a link to their dedicated digital edition.
• Magazine Advertising Print and digital advertising placements in Builder+Architect magazine sold to builders, architects, remodelers, suppliers, and building product manufacturers to reach qualified New England industry decision-makers.

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• PRISM AwardscoreGTM or Marketing PartnerBuilder+Architect sponsors the PRISM Awards, a major building industry awards ceremony. The magazine is distributed at the event, providing exposure to top builders, architects, and suppliers in the New England region.
• Bulfinch Awards at The Harvard Club, BostoncoreGTM or Marketing PartnerBuilder+Architect is a sponsor of the Bulfinch Awards held at The Harvard Club in Boston, and the magazine is distributed at this prestigious event featuring top architectural and building industry leaders.
• Boston Design WeekcoreGTM or Marketing PartnerBuilder+Architect is a sponsor of Boston Design Week. Publisher Betty Moore participates in this event, further connecting the magazine with the design and architecture community in Boston.
• ABX Show (Architecture Boston Expo)coreGTM or Marketing PartnerBuilder+Architect is distributed at the ABX show at the Builder+Architect booth, reaching architects, builders, and design professionals attending the expo.
• NAHB International Builders' ShowminorGTM or Marketing PartnerPublisher Betty Moore attends the NAHB International Builders' Show annually to stay educated on the latest technology and trends in the building industry.
• True North CustomcoreOthersTrue North Custom is the parent/custom publishing company that owns and operates the Builder+Architect website and publication. The company handles digital file storage of supplied artwork for a 12-month period and manages the overall publishing operations.
• Horner MillworkminorChannel Partner/ Reseller/ DistributorHorner Millwork is listed as a valued long-term advertiser of Builder+Architect magazine, purchasing advertising placements across print and digital editions.
• Pella Windows and DoorsminorChannel Partner/ Reseller/ DistributorPella Windows and Doors is a valued long-term advertiser of Builder+Architect magazine.
• California ClosetsminorChannel Partner/ Reseller/ DistributorCalifornia Closets is a valued long-term advertiser of Builder+Architect magazine.
• Marvin WindowsminorChannel Partner/ Reseller/ DistributorMarvin Windows is a valued long-term advertiser of Builder+Architect magazine.
• VeluxminorChannel Partner/ Reseller/ DistributorVelux is a valued long-term advertiser of Builder+Architect magazine.
• Anderson InsulationminorChannel Partner/ Reseller/ DistributorAnderson Insulation is a valued long-term advertiser of Builder+Architect magazine.
• Pavers by IdealminorChannel Partner/ Reseller/ DistributorPavers by Ideal is a valued long-term advertiser of Builder+Architect magazine.
• Ideal Concrete Block Company, Inc.minorChannel Partner/ Reseller/ DistributorIdeal Concrete Block Company, Inc. is a valued advertiser whose Vice President Larry Nicolai Sr. praised Publisher Betty Moore as an untiring advocate for advertisers.
• BSA (Boston Society of Architects)coreGTM or Marketing PartnerBSA (Boston Society of Architects) members receive the Builder+Architect magazine. Publisher Betty Moore is a member and the magazine is distributed through BSA channels.
• AIA (American Institute of Architects)coreGTM or Marketing PartnerAIA members receive the Builder+Architect magazine. The magazine covers AIA events and news, and is distributed through AIA member channels.
• IFDA (International Furnishings and Design Association)minorGTM or Marketing PartnerIFDA members receive the Builder+Architect magazine and receive press coverage through the publication.
• NARI (National Association of the Remodeling Industry)coreGTM or Marketing PartnerNARI members receive the Builder+Architect magazine. The magazine covers NARI member news and remodeling industry events.
• BRAGB (Builders and Remodelers Association of Greater Boston)coreGTM or Marketing PartnerBRAGB members receive the Builder+Architect magazine. Publisher Betty Moore is a BRAGB Hall of Fame inductee and lifetime member who has recruited over 500 members to the association.
• Massachusetts State Builder's AssociationcoreGTM or Marketing PartnerThe magazine covers the Massachusetts State Builder's Association news and events. Publisher Betty Moore was inducted into the State Builder's Association as a Legion of the Year Award recipient.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• ProBuilder: ProBuilder is a SGC Horizon title serving residential construction professionals with editorial coverage of builders, building products, and industry trends. Closely aligned with Builder+Architect's core audience of residential builders, remodelers, and product suppliers, with a print + digital advertising model.
• Remodeling Magazine: Remodeling Magazine (Zonda) serves the professional remodeling industry with editorial, awards programs, and product advertising. Directly comparable to Builder+Architect's remodeler audience segment and the NARI-aligned distribution model referenced in the data.
• Custom Home Magazine: Custom Home (Zonda) covers high-end custom residential construction with editorial profiles and product advertising. Comparable in serving a residential design-build and architect-builder audience with a controlled-circulation print model, overlapping with Builder+Architect's featured-builder content approach.
• Journal of Light Construction (JLC): JLC is a well-established trade publication serving residential builders and remodelers with print and digital editions and product advertising. Directly comparable in target audience, advertiser base (building product manufacturers), and editorial coverage of craftsmanship and construction practice.
• Architect's Newspaper: Architect's Newspaper covers architecture and design with a regional print edition model (including a New York edition) and AIA-aligned distribution. Comparable in audience composition (architects, designers) and in the print + digital advertising revenue model, though with stronger digital emphasis.

Emerging players

• Construction Dive: Construction Dive is a digital-native trade media brand serving the construction industry with news, newsletters, and sponsored content. Represents the digital-first competitive threat to print-based publications like Builder+Architect, with overlap in advertiser base but no print or event component.

Broad incumbents

• Builder Magazine: Hanley Wood's Builder is the largest national trade publication for residential builders, covering similar editorial themes (new construction, design-build, builder profiles) and serving an overlapping advertiser base of building product manufacturers — the most direct national-scale comparable to Builder+Architect.
• Architectural Record: BNP Media's Architectural Record is a long-established national trade magazine serving architects and design professionals. Comparable to Builder+Architect in its professional architecture readership, AIA-aligned distribution, and product advertising model, though at much larger national scale.
• Engineering News-Record (ENR): ENR is the leading national trade publication for the construction industry, with regional editions and a similar editorial + advertising model. Comparable in industry coverage and advertiser base, though ENR is heavily weighted toward commercial construction while Builder+Architect leans residential.

Regional players

• Old House Journal: Active Interest Media's Old House Journal covers historical renovation and restoration with print and digital editions. Comparable to Builder+Architect's coverage of historically reverent renovations (e.g., White Oak Home feature) and overlap in the historic-preservation builder audience, though with a national rather than regional scope.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/BuilderArchMag

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Builder+Architect