Kromi

What Kromi does

Kromi is a French B2B digital and communication agency headquartered in Carquefou, in the Nantes metropolitan area. Founded around 2009-2011, the firm operates as a SAS with €100,000 in share capital under director Benoît Tabu, and positions itself within the ComK alliance alongside Kagency and Kustom Digital. The agency is organized around four integrated service pillars: communication strategy consulting, design and creative production, custom digital development, and webmarketing. Its core offerings span communication audits and brand positioning, visual identity and motion design, corporate and showcase websites, B2B e-commerce and marketplace platforms, custom intranets and ERP systems, SEO/SEA, email marketing, social media strategy, and trade-show event design.

Technically, Kromi builds on standard open-source stacks — WordPress for showcase and real-estate portals, WooCommerce and PrestaShop for B2B e-commerce, and Magento 2 combined with Mirakl, Webhelp, and Limonetik for complex marketplaces such as the Thales IVEN aerospace spare-parts platform. Notable engineering work includes custom API integrations (e.g., l'Adresse real-estate network, Immodvisor reviews), bespoke web applications, and integration with ERP/CRM environments. The agency has no disclosed proprietary AI/ML capabilities and relies on Google Analytics for measurement.

Kromi's go-to-market is sales-led and relationship-driven, targeting mid-market and enterprise B2B clients in France across five primary verticals: industry and logistics, health and safety, energy and environment, services, and territorial planning. It claims 50+ active clients and 1,000+ completed projects, with anchor accounts including the ENGIE Group ecosystem (ENGIE, ENGIE Solutions, EQUANS France, INEO Nucléaire), Thales, CDES (SUEZ subsidiary, 10-year partnership), SNCF Gares & Connexions, Région Pays de la Loire, and various mid-market firms. Revenue is generated through project-based, quote-driven engagements with multi-year contracts; no public pricing tiers, subscription products, or disclosed financial figures exist. The firm operates exclusively within France and shows no signs of external investment, M&A activity, or institutional ownership.

Name

Kromi

Legal name

KROMI

Website

https://kromi.fr

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Kromi is a French B2B digital and communication agency in Nantes offering strategy consulting, design, custom web/e-commerce development, and webmarketing services to enterprise clients across industrial, energy, healthcare, logistics, and services sectors. It operates within the ComK alliance and serves 50+ active clients.

Ownership category

akta.pro rank

Product category

Digital Marketing & Communication Agency Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430), Custom Computer Programming Services (541511)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro industry

PRIMARYMPAAADAC

Technology & B2B PR

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies

Keywords

• B2B communication agency
• Digital marketing services
• Custom web development
• Brand strategy consulting
• E-commerce development

Headquarters

HQ city

Carquefou

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services - Communication Consulting: Communication strategy consulting, brand positioning, communication audits, and workshop facilitation services billed on a project or retainer basis.
2. Design and Creative Services: Logo and visual identity creation, communication support design, motion design video, corporate video production, event stands and trade show booth creation.
3. Digital Development Services: Custom website development (showcase sites, e-commerce), web hosting, intranet and custom web application development (ERP, marketplaces, portals).
4. Webmarketing Services: SEO, Google Ads/SEA campaigns, email marketing, newsletter management, social media strategy and community management services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Kromi is a B2B digital and communication agency that delivers four integrated service pillars: (1) communication strategy consulting including audits, workshops, digital strategy, and brand positioning; (2) design and creative production covering visual identity, communication materials, motion design, corporate video, and trade show stands; (3) custom digital development of showcase websites, e-commerce platforms, intranets, ERPs, and B2B marketplaces on WordPress, PrestaShop, WooCommerce, and Magento 2 with bespoke API integrations; and (4) webmarketing services including SEO, Google Ads/SEA, email marketing, and social media strategy.

Product overview

Kromi is a B2B digital and communication agency offering a comprehensive portfolio of four integrated service pillars: Conseil et stratégie de communication (communication strategy and consulting), Design et création (design and creative production), Digital (custom web development), and Webmarketing (digital marketing). The Digital pillar encompasses Création de site vitrine (custom showcase websites), Création de site e-commerce (custom e-commerce platforms on WooCommerce, PrestaShop, or fully custom), and Hébergement web (web hosting). The Webmarketing pillar includes SEO, Google Ads/SEA, Emailing et newsletter, and Réseaux sociaux (social media strategy with dedicated LinkedIn services). Design et création covers Création logo et identité visuelle, Création de supports de communication, Vidéo en motion design, Vidéo corporate et tournage, and Événementiel/stands et salons. Strategy services include Branding and Création d'identité graphique. The agency also offers custom application development including Intranet sur mesure and ERP sur mesure. The overall offering is structured as a full-service agency model where all pillars work together under a collaborative methodology to deliver integrated B2B communication and digital solutions.

Differentiator

Problem solved

Functional benefit

Brands

• ComK: The ComK brand represents an alliance of three expert teams (Kromi, Kagency, and Kustom Digital) providing comprehensive communication and digital services.

Products and services

• Communication Strategy Consulting (Conseil et stratégie de communication) Strategic communication consulting services for B2B companies, including communication audits, workshops, digital strategy, and brand positioning strategy. Targets mid-market and enterprise clients in industrial, energy, healthcare, logistics, and services sectors.
• Design & Creative Services (Design et création) Design and creative production services encompassing logo and visual identity creation, communication materials design, motion design videos, corporate videos and filming, and event/stand design for trade shows. For B2B companies seeking multi-channel creative production.
• Custom Digital Development (Digital - sites web sur mesure) Custom digital solutions including corporate showcase websites, e-commerce platforms, and web hosting. Sites are built on-demand and scalable, optimized for SEO and user experience, with web hosting guaranteeing site speed, continuous availability, and cyber threat protection.
• Webmarketing Services Digital marketing services including organic SEO, paid search advertising (Google Ads/SEA), email marketing and newsletters, and social media strategy and community management. Integrated from the design phase to drive qualified B2B traffic and audience engagement.
• Custom B2B E-commerce Website Development (Création de site e-commerce) Custom B2B e-commerce websites built on WooCommerce, PrestaShop, or fully custom solutions, featuring advanced B2B functionalities including client spaces, invoicing, recurring orders, discount management, dedicated accounts, inventory management, integrated logistics, and secure payment options.
• Branding Services Strategic brand identity and branding services that go beyond visual elements to encompass communication tone, storytelling, and overall brand experience. For B2B companies seeking comprehensive brand strategy.
• Custom Intranet Development (Intranet sur mesure) Custom intranet development designed as a central digital workplace hub integrating with existing business tools, ERP, CRM, and databases. For companies needing tailored internal communication and collaboration platforms.
• Custom ERP Development (ERP sur mesure) Custom ERP (Enterprise Resource Planning) software fully designed according to a company's specific operational processes, internal tools, and strategic objectives. For companies requiring tailored enterprise resource planning solutions.

Quantifiable outcome

• 60% traffic increase, 86% session increase, 175% page view increase after institutional website redesign for Éoliennes en Mer
• +3 more outcomes

Named customers11 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

One partnership is on record.

• ComK (Kromi, Kagency, Kustom)coreStrategic or Co-development PartnerComK is an alliance of three expert teams: Kromi (communication and digital), Kagency (additional expertise), and Kustom (digital expertise). This alliance enables the group to respond comprehensively to all client needs by combining complementary skills in communication strategy, creative design, and digital development.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Eskimoz: French SEO/SEA and digital performance agency of comparable size, serving B2B clients across France with similar webmarketing and content offerings to Kromi's SEO/SEA pillar.
• SQLI: French digital services group delivering custom e-commerce, marketplaces and digital transformation — same core offerings as Kromi's digital pillar, but at significantly larger scale and listed on Euronext.
• Ranking Metrics: French SEO and digital marketing agency of similar headcount focused on organic and paid search — directly comparable to Kromi's SEO/SEA and content marketing offering.
• fifty-five: Paris-based data-driven digital marketing agency; comparable as a France-headquartered B2B digital and webmarketing specialist serving enterprise clients with similar service mix.
• Smile (Open Source): French open-source and digital agency with a strong B2B focus, delivering custom web platforms, e-commerce and integrations for enterprise clients — closely comparable to Kromi's custom development and integration work (Magento, PrestaShop, WordPress).

Broad incumbents

• Devoteam: French-headquartered digital transformation consultancy with broad technology and creative capabilities; competes for the same enterprise digital mandates Kromi targets but at much larger scale and across multiple geographies.
• Publicis France: French arm of the global advertising and communications group; overlaps with Kromi on creative, digital, and webmarketing services for major enterprise clients in France, but with vastly broader scale and integrated media capabilities.
• Capgemini Invent: Global digital transformation and design arm of Capgemini; competes for large enterprise communication, digital and innovation mandates (similar to ENGIE/Thales-tier work) that Kromi targets, but at much greater scale and with consulting depth.
• Havas Paris: Major French communications group offering creative, digital, media and PR services; competes for the same large French enterprise communication mandates as Kromi but with a full-service portfolio and global footprint.

Emerging players

• MFG Labs: French data, AI and digital agency with a B2B enterprise focus; partial overlap with Kromi's webmarketing and digital transformation services, particularly where data and analytics augment communication strategies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/kromievents
• LinkedInlinkedin.com/company/kromi-agence-communication-nantes

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kromi