Hotel Professionals

What Hotel Professionals does

Hotel Professionals is a privately held hotel real estate advisory firm headquartered in Warsaw, Poland, founded in 2011 by Alex Kloszewski and other members of Colliers International Poland's Hospitality Department. The firm specializes in providing comprehensive consulting and advisory services for hotel investors, property owners, and real estate developers across Poland and the broader Central & Eastern Europe market. With a partner-led team of 7 partners and supporting analysts, the company claims over 200 years of combined industry experience and has completed more than 620 hotel projects in the CEE region. It positions itself as the first dedicated hotel advisory company in Poland and maintains direct working relationships with major international hotel chains (Accor, Hilton, Marriott, Radisson, IHG) and Polish banking institutions.

The company's core service offerings span the entire hotel investment lifecycle, including feasibility studies, architectural support, commercialization (investor search, brokerage, brand selection, and franchise negotiations), financing support, operational review and restructuring, property valuation, market research, and interim management. The firm also produces annual Hotel Market Year End Reports in Polish and English as a content-marketing and market-intelligence asset. Its services are delivered directly by partner-level professionals through enterprise field sales and referral networks, with no disclosed technology platform or proprietary software product.

Hotel Professionals operates alongside a sister entity, Hotel Professionals Management Group, which provides operational hotel management and asset management services for properties under its advisory portfolio, and is affiliated with NextCare Technology Solutions for hotel technology consulting. Revenue is generated primarily through project-based professional services fees from enterprise clients, including institutional investors (DEKA Immobilien, Mid Europa Partners), real estate developers (Ghelamco, Liebrecht & wooD, Atenor), and international hotel chains expanding into CEE markets. Pricing is quote-based and tailored to project scope, with no publicly disclosed rate sheet.

Name

Hotel Professionals

Legal name

Hotel Professionals

Website

https://hotelprofessionals.pl

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Hotel Professionals is a Warsaw-based hotel real estate advisory firm serving hotel investors, property owners, and developers across Poland and Central & Eastern Europe with feasibility studies, brand selection, franchise negotiations, financing support, valuation, and operational advisory services.

Ownership category

akta.pro rank

Product category

Hospitality Real Estate Advisory

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618), Offices of Real Estate Agents and Brokers (5312)

SIC

Services-Management Consulting Services (8742), Real Estate Agents & Managers (For Others) (6531), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Hospitality (Hotels & Resorts) Asset Management (BPAJAMAE)

akta.pro secondary industry

Preferred Hotel Program Design & Portfolio Strategy (THACAGAD)

Keywords

• Hotel real estate advisory
• Hotel feasibility studies
• Hotel asset management
• Hospitality consulting services
• Hotel valuation services

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Consulting and Advisory Services: Professional services revenue from hotel investment advisory, feasibility studies, architectural consultations, market research, and operational reviews. Revenue generated through project-based engagements with hotel investors and property owners.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Hotel Professionals is a hotel real estate investment advisory firm providing consulting services across Poland and Central & Eastern Europe. Its core offerings include hotel feasibility studies, hotel and asset management, architectural support, commercialization (investor search, brokerage, brand and franchise acquisition), financing support through banking relationships, operational review and restructuring, professional property valuation, market research, and interim hotel management. The firm serves hotel investors, property owners, developers, and international hotel chains with end-to-end advisory across the hotel investment lifecycle.

Product overview

Hotel Professionals is a hotel real estate investment advisory firm operating across Poland and Central & Eastern Europe. The company offers a comprehensive suite of consulting services including feasibility studies, hotel management and asset management, architectural support, commercialization (brand selection and franchise negotiations), financing support, operational audits, property valuation, and market research. Their portfolio includes annual Hotel Market Year End Reports covering key performance indicators and investment pipeline analysis. The company also provides specialized services for MICE venues, condo/apart hotels, and serviced apartments. Hotel Professionals operates alongside its sister company Hotel Professionals Management Group for hotel operations and NextCare Technology Solutions for technology consulting.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 620+ hotel projects completed across Central & Eastern Europe
• +2 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Beskid Resort Properties Sp. z o.o.minorStrategic or Co-development PartnerJoint recruitment partnership for Mercure Szczyrk Resort. Hotel Professionals Management Group co-processes recruitment applications with the property owner for hotel staff positions.
• AtenorcoreStrategic or Co-development PartnerHotel Professionals advised Atenor in TRIBE Hotel development in Warsaw, including brand selection and franchise agreement negotiations with Ennismore/Accor.
• Hotel Professionals Management GroupcoreOthersRelated management entity providing hotel management and asset management services for properties under advisory.
• NextCare Technology SolutionsminorOthersTechnology solutions partner mentioned in articles about hotel technology and PMS systems, serving the operational technology needs of managed hotels.
• Krakow Airport Hotel (Investor)coreStrategic or Co-development PartnerHotel Professionals served as partner in brand selection and franchise agreement negotiations for TRIBE Hotel at Kraków Airport.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Colliers International: Global real estate services firm with a dedicated Hospitality practice. Hotel Professionals was spun out of Colliers' Polish Hospitality Department in 2011, and Colliers remains a direct competitor across hotel investment advisory, feasibility, and valuation mandates in CEE.
• Knight Frank Hotels: Global real estate consultancy with a Hotels team providing investment sales, valuation, and advisory services across Europe. Comparable as a broad incumbent competing for cross-border hotel investment mandates.
• Cushman & Wakefield: Global real estate services firm with a Hospitality team offering hotel investment advisory, feasibility, and operator search across EMEA. Comparable as a broader incumbent with overlapping hotel advisory services and stronger cross-border investor reach.
• CBRE Hotels: Global real estate services firm with a Hotels practice spanning investment sales, advisory, and valuations. Comparable as a broad incumbent competing for the same institutional hotel mandates across European and CEE markets.
• Savills Hotels: Global real estate firm with a dedicated Hotels team offering investment, advisory, and operator search services in EMEA. Comparable as a broad incumbent with overlapping hotel advisory capabilities for institutional investors and developers.
• JLL Hotels & Hospitality: Global real estate services firm with a dedicated Hotels & Hospitality group. Comparable as a broad incumbent providing hotel investment sales, advisory, and asset management across Europe, including CEE.

Direct peers

• Horwath HTL: Global hotel consulting and valuation firm with extensive European and CEE coverage. Closely comparable to Hotel Professionals on hotel feasibility, valuation, brand selection, and operator search mandates for institutional hotel investors.
• Trinity International Group: Independent hotel-focused advisory firm offering investment advisory, feasibility, and operator search in European and emerging markets. Comparable as a hotel-specialist peer with similar boutique positioning focused on hotel real estate mandates.
• HVS: Internationally recognized hotel valuation and consulting firm. Comparable in offering hotel feasibility studies, valuations, and investment advisory services to lenders, investors, and operators across European markets.
• Christie & Co: European specialist in hotel, pub, and leisure property brokerage and consulting. Comparable on hotel brokerage, operator search, and investment advisory across European and CEE markets, particularly mid-market hotel transactions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100057237919881
• LinkedInlinkedin.com/company/hotel-professionals-sp-z-o-o-

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Professionals