O'Brien House

What O'Brien House does

O'Brien House is a 501(c)(3) non-profit substance abuse treatment organization founded in 1971 and headquartered in a single facility at 446 North 12th St in Baton Rouge, Louisiana. It serves adult men and women recovering from alcoholism and drug addiction, plus specialized segments including veterans, youth and families (ages 6-12), DWI/DUI offenders under the East Baton Rouge Parish DWI Diversion Program, indigent and homeless individuals, and community members seeking information through an ATOD Information and Resource Center. The organization is notably the only facility in the Baton Rouge area that welcomes indigent and homeless clients, giving it a distinctive role in the regional treatment ecosystem.

The core service portfolio is a continuum of care built around a 3-month, multi-phase residential treatment program (Stability, Balance, Maintenance) anchored to ASAM Levels of Care criteria, combined with a tiered outpatient offering (ASEP, Intensive Outpatient Program, and OP/aftercare), prevention and youth programs (including the Lion's Quest curriculum), the Adult Substance Education Program for DWI Diversion ($325), free Veterans Programs, and a Continuing Education Approval service for Louisiana addiction professionals ($50-$150 per application). Technology is non-proprietary and clinical in nature, relying on evidence-based therapeutic modalities such as cognitive-behavioral, rational emotive, and motivational enhancement therapies rather than any disclosed software platform, AI, or proprietary system.

Revenue is generated through three streams: client service fees (Medicaid managed care plans including Amerigroup, AmeriHealth, Aetna, United Health Care, Louisiana Health Care, and Healthy Blue, plus self-pay), tax-deductible donations and fundraising (a 21-year-old annual fundraising breakfast plus the United in Recovery Walk), and small continuing-education application and certificate fees. Go-to-market is community-led, driven by court, healthcare provider, and alumni referrals, in-person service delivery at the Baton Rouge facility, and outreach events. Leadership is provided by Executive Director Emily George Tilley (DSW, LCSW-BACS, LAC, SAP, CCGC), a community board chaired by Rochelle Gipson (CareSouth), and a staff of clinicians and program coordinators across residential, outpatient, prevention, intake, and finance functions.

Name

O'Brien House

Legal name

O'Brien House

Website

https://obrienhouse.org

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

11–50 employees

Short description

O'Brien House is a 501(c)(3) non-profit founded in 1971 in Baton Rouge, Louisiana, providing residential and outpatient addiction treatment, prevention, DWI education, and veteran services, notably as the only local facility welcoming indigent and homeless clients.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (623220)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093), Services-Social Services (8300)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF), Substance Use Disorder Prevention & Recovery Services (BPAGACAE), Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Addiction treatment services
• Substance abuse recovery
• Residential rehabilitation program
• Outpatient treatment programs
• Substance abuse prevention

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Client Service Fees: Fees collected from clients for residential treatment, outpatient programs, and ASEP (Adult Substance Education Program). Accepts self-pay and Medicaid insurance plans including Amerigroup, AmeriHealth, Aetna, United Health Care, and Louisiana Health Care.
2. Donations and Fundraising: Tax-deductible donations from individuals, corporate sponsors, and community supporters. Annual fundraising breakfast and special events. The organization is a 501(c)(3) nonprofit with Federal Tax ID Number 72-0702820.
3. Continuing Education Fees: Fees charged for approving and certifying continuing education offerings for professionals in the addiction treatment field. Fees range from $50-$150 for applications plus certificate issuance fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

O'Brien House provides addiction treatment and recovery services to adult alcoholics and drug addicts, including a 3-month multi-phase residential treatment program, multi-level outpatient programs (IOP and OP/Aftercare), an Adult Substance Education Program (ASEP) for DWI Diversion, prevention programs for youth and families, free services for veterans, and continuing education approval services for addiction treatment professionals. The organization operates from a single facility in Baton Rouge, Louisiana and is the only local provider welcoming indigent and homeless clients.

Product overview

O'Brien House is a non-profit substance abuse treatment organization offering a suite of treatment and prevention programs. The core offerings include a 3-month Residential Treatment program (the primary service), Outpatient Treatment with multiple levels (ASEP, IOP, and OP), Prevention Programs with youth and family services, the Adult Substance Education Program (ASEP) for DWI Diversion, Veterans Programs with free support services and case management, and Continuing Education Approval services for professionals in the field. These programs work together to provide a continuum of care from residential treatment through outpatient aftercare, with specialized tracks for adults, youth, and veterans.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Treatment Program A 3-month comprehensive, multi-phase residential treatment program for adult men and women recovering from alcoholism and drug addiction. Includes housing, meals, individual and group counseling, life skills training, career counseling, job readiness training, and job placement assistance. Based on ASAM Levels of Care criteria using cognitive-behavioral, rational emotive, and motivational enhancement therapies. The program is structured in three phases: Stability, Balance, and Maintenance.
• Outpatient Treatment Program A multi-level outpatient treatment program for adults in addiction recovery. Includes the ASEP Outpatient Program (weekly 2-hour sessions), the Intensive Outpatient Program (IOP) meeting three times per week for 3-hour sessions over 8 weeks, and the Outpatient Program (OP/Aftercare) for clients who have established sobriety, meeting once weekly for 4-9 weeks. Accepts Medicaid (Amerigroup, AmeriHealth, Aetna, United Health Care, Louisiana Health Care) and self-pay.
• Prevention Programs Alcohol, tobacco, and other drug (ATOD) prevention services including an ATOD Information and Resource Center, youth drug abuse prevention programs, referrals to treatment facilities, free condom distribution, and the Lion's Quest program for youth ages 6-12 focused on substance abuse prevention, bullying prevention, character development, and family programs.
• Adult Substance Education Program (ASEP) A three-week adult education course (meeting weekly for 2-hour sessions) that is a component of the East Baton Rouge Parish DWI Diversion Program directed by District Attorney Hillar Moore. Covers alcohol abuse versus dependence, family roles in addiction, BAC levels, and responsible decision-making. Fee is $325.00, which includes one urine drug screen. Classes are held Mondays at the Reilly Building with virtual options for approved PTI Program participants.
• Veterans Programs Free services for military veterans including confidential support groups conducted by a licensed clinician, case management services with information and referrals, and creative workshops for expression. Designed to address substance abuse and mental health challenges among veterans in the Baton Rouge area.
• Continuing Education Approval Service Continuing education approval service for addiction treatment professionals in Louisiana. Processes course approval applications ($50 per single presentation; $75 for multiple presentations of the same curriculum within the approval year; $150 for a conference with up to 3 presentations plus $10 per additional presentation) and issues certificates of attendance ($75 for 10 certificates plus $5 per additional certificate).

Quantifiable outcome

• Structured 3-month residential program resulting in clients achieving stability and transitioning to independent living
• +1 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• East Baton Rouge ParishcoreStrategic or Co-development PartnerO'Brien House is a component of the East Baton Rouge Parish DWI Diversion Program directed by District Attorney Hillar Moore. The organization also sponsors youth drug abuse prevention programs in collaboration with the East Baton Rouge Housing Authority.
• SAMHSAminorStrategic or Co-development PartnerO'Brien House links to SAMHSA's National Helpline on their Useful Links page, providing a referral resource for individuals and families facing mental and/or substance use disorders.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Odyssey House Louisiana: Nonprofit residential and outpatient SUD treatment provider in New Orleans, Louisiana. Operates a similar continuum-of-care model for indigent and Medicaid populations, making it a directly comparable Louisiana-based peer.
• Bridge House: New Orleans-based nonprofit residential SUD treatment and workforce development provider. Operates a comparable residential-to-outpatient continuum with employment placement services for indigent clients, mirroring O'Brien House's residential + job placement model.
• Cenikor Foundation: 501(c)(3) nonprofit providing residential and outpatient substance use treatment across multiple states including Louisiana. Comparable in mission (serving indigent populations) and service mix (residential, outpatient, workforce reintegration).
• Capital Area Human Services: Regional behavioral health authority serving the Baton Rouge area, providing outpatient mental health and substance use services. Direct overlap in geography and outpatient SUD programming, with publicly funded service delivery model similar to O'Brien House's Medicaid focus.
• Council on Alcoholism and Drug Abuse (CADA) of Southwest Louisiana: Nonprofit prevention, education, and outpatient treatment provider in Louisiana. Comparable mission of community-based SUD prevention and outpatient programming, with similar funding mix of donations and contracted services.

Broad incumbents

• Townsend: Multi-state SUD treatment operator offering residential detox, inpatient, and outpatient programs. Comparable clinical model (ASAM-based residential and IOP) at greater scale, representing a private-sector incumbent against which O'Brien House's nonprofit model differentiates.

Regional players

• St. Christopher's Addiction Wellness Center: Louisiana-based nonprofit long-term residential SUD treatment program. Comparable in residential treatment focus and nonprofit mission, serving a similar low-income Louisiana population.
• Palmetto Addiction Recovery Center: Louisiana-based residential and outpatient SUD treatment provider with multiple locations. Comparable clinical offerings (residential, IOP, OP) and Louisiana geography, though operates more as a paid treatment center than a nonprofit serving indigent populations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCttPmZYcNj0yb3KU3j72Mjw
• Facebookfacebook.com/obrien.house.71
• Instagraminstagram.com/obrienhousebr

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about O'Brien House