City Events Group
City Events Group is a privately held audiovisual rental and event staging company in Troy, Michigan, serving corporate clients in Metro Detroit since 1960 with equipment rental, production, video creation, streaming, display, and audio services for events of 10 to 10,000 attendees.
- Company typePrivate
- Founded1960
- HeadquartersTroy, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What City Events Group does
City Events Group is a privately held audiovisual rental and event staging company headquartered in Troy, Michigan, serving corporate clients in the Metro Detroit region since 1960 (originally as City Animation, rebranded in 2020). The company delivers end-to-end event production services across six integrated service modules: event streaming (via a secure content delivery network reaching unlimited worldwide participants), event production, video creation, video display (LCD/LED monitors, projection, and LED walls), audio systems scaled from 10 to 10,000 attendees, and equipment rental covering projectors, speakers, cameras, audio mixers, microphones, and related AV gear. Its technical footprint is conventional AV hardware combined with CDN-based streaming infrastructure, with no disclosed AI/ML, software platform, or data assets.
The company operates on a quote-based, usage-driven revenue model: customers contact the Troy office by phone or email to request availability and pricing, with billing tied to per-event equipment rental and bundled production services. Its go-to-market is sales-led and direct, relying on a service-oriented website, toll-free and local phone lines, and dedicated rental and events email inboxes rather than digital marketing or partner channels. The target customer base is horizontal, spanning corporate meetings, conferences, townhalls, training events, marketing events, and galas for organizations of all sizes, with no named enterprise logos or customer concentration disclosures available.
City Events Group is a small privately held firm (11-50 employees) with no disclosed parent company, institutional investors, subsidiaries, M&A activity, or executive team information. Its competitive positioning rests on 60+ years of regional brand presence, an in-house inventory of AV equipment, and experienced technical staff; growth signals are limited to the 2020 service-line expansion into streaming and video creation. There are no disclosed revenue figures, funding rounds, partnerships, certifications, or regulatory actions in the source materials, constraining any quantitative assessment of the business.
City Events Group firmographics
Firmographics- Name
- City Events Group
- Legal name
- City Events Group
- Website
- https://cityeventsgroup.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- City Events Group is a privately held audiovisual rental and event staging company in Troy, Michigan, serving corporate clients in Metro Detroit since 1960 with equipment rental, production, video creation, streaming, display, and audio services for events of 10 to 10,000 attendees.
- Ownership category
- akta.pro rank
City Events Group industry classification
Industry- Product category
- Audiovisual Event Production Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)
- akta.pro secondary industries
- Venue Guest Services & Front-of-House Operations (Ushers, Box Office, Accessibility) (MPAGALAK), Event Security, Safety & Crowd Management (MPAGAAAI)
Keywords
Where City Events Group is headquartered
LocationHeadquarters
- HQ city
- Troy
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
City Events Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Equipment Rental: Rental of audiovisual equipment including video projectors, speakers, cameras, LED monitors, audio mixers, and other AV gear on a per-event or usage basis.
- Event Production Services: Full-service corporate event production including technical support, staffing, and project management for meetings, conferences, galas, and training events.
- Video Creation Services: Professional video production services including planning, capture, and editing for corporate videos, live event coverage, and multi-camera shoots.
- Event Streaming: Virtual event streaming services enabling delivery to unlimited worldwide participants through their secure content delivery network.
- Audio System Services: Audio system provision and support ranging from simple setup to complex line array installations with experienced technicians.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Equipment rental pricing based on specific equipment and event requirements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
City Events Group product offering
Product offeringCore offering
City Events Group is an audiovisual rental and staging company that provides full-service event production, AV equipment rental, audio systems, video display solutions, HD video creation, and live event streaming for corporate meetings, conferences, townhalls, marketing events, training sessions, and galas. The company supplies the equipment, technicians, and project management needed to support events ranging from 10 to 10,000+ attendees, with 24/7 availability 365 days a year.
Product overview
City Events Group is a comprehensive audiovisual rental and staging company offering an integrated suite of six service modules for events ranging from 10 to 10,000+ attendees. The core portfolio includes Event Streaming (virtual broadcast capabilities), Event Production (full-service corporate event staging), Video Creation (HD video production and editing), Video Display (monitor, projection, and LED wall solutions), Audio Systems (equipment and technician support for all venue sizes), and Equipment Rental (individual AV component rental). Formerly known as City Animation, the company has operated in Metro Detroit for over 60 years and positions itself as a one-stop provider for both individual AV needs and complete event solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Streaming Virtual event streaming service enabling events to be broadcast to unlimited participants worldwide via a secure content delivery network that requires no additional viewer software.
- Event Production Corporate event production service covering townhalls, conferences, marketing events, and training sessions with talent, equipment, and technical expertise.
- Video Creation Full-service video production including planning, capture, and editing using state-of-the-art digital HD equipment, with capabilities for on-location shoots, live event coverage, and multi-camera productions.
- Video Display HD video display solutions including LCD/LED monitors, video projection systems, and large LED walls for events and presentations.
- Audio Systems Audio system rentals and services ranging from simple self-operable systems for small groups of 10 to state-of-the-art line array systems for audiences of up to 10,000, with experienced technicians provided.
- Equipment Rental Full spectrum audiovisual equipment rental including video projectors, speakers, switchers, amplifiers, cameras, audio mixers, camera accessories, microphones, LED monitors (40\" - 80\"), and audio interfaces.
Quantifiable outcome
- Events supported from 10 to 10,000 attendees
- +1 more outcomes
Companies that use City Events Group
Customer profileSegments3 records
Ideal customer profiles1 record
City Events Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
City Events Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
City Events Group competitors and assessment
Company assessmentDirect peers
- ShowCore: Event production company specializing in corporate meetings, conferences, and live events with AV, lighting, and staging. Highly comparable service mix to City Events Group's six-module offering, focused on mid-market corporate clients.
- Swank Audio Visuals: Hospitality-focused AV partner providing event technology, production, and rental services to hotels and venues nationwide. Operates in the same corporate-event AV support category as City Events Group with similar bundling of production, audio, and video services.
- Onstage Systems: Audio, video, and lighting rental and production company serving corporate and live event clients. Overlapping service portfolio with City Events Group, including equipment rental, staging, and event production for meetings and conferences.
- LMG (Lighting Management Group): National provider of audio, video, lighting, and LED solutions for corporate events, trade shows, and live broadcasts. Competes directly with City Events Group in event AV staging while operating across multiple U.S. markets.
- AVT Event Technologies: AV rental and event production company serving corporate events, conferences, and trade shows with audio, video, lighting, and staging services. Closely mirrors City Events Group's full-service AV staging model for corporate and association clients.
- Event EQ: Corporate event production and AV rental company serving meetings, conferences, and trade shows. Offers comparable equipment inventory, technical staffing, and event management services to City Events Group's customer base.
Broad incumbents
- Encore Event Technologies: National in-house AV partner for hotels and venues across the U.S. Encore (formerly PSAV) offers equipment rental, production, and event technology at scale—directly comparable to City Events Group's AV rental and staging services but with far broader geographic and hotel-relationship reach.
- PRG (Production Resource Group): Global leader in entertainment and event technology, providing audio, video, lighting, and rigging for live events. PRG competes in the same event production and AV staging category as City Events Group but serves much larger-scale concerts, corporate events, and broadcast productions.
- Freeman Audio Visual Solutions: Division of Freeman, the largest U.S. event production and trade show services company. Provides AV rental, staging, and production for conventions and corporate events at a national scale well beyond City Events Group's regional footprint.
Others
- Kramer US (event AV division): AV signal management, switching, and distribution technology provider whose products are commonly integrated into event staging setups. Adjacent rather than directly competing—Kramer supplies equipment ecosystem that AV rental firms like City Events Group deploy at client events.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
City Events Group social profiles
Digital presenceCity Events Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
City Events Group leadership team
Management profileNumber of profiles
City Events Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City Events Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City Events Group
What does City Events Group do?
City Events Group is an audiovisual rental and staging company that provides full-service event production, AV equipment rental, audio systems, video display solutions, HD video creation, and live event streaming for corporate meetings, conferences, townhalls, marketing events, training sessions, and galas. The company supplies the equipment, technicians, and project management needed to support events ranging from 10 to 10,000+ attendees, with 24/7 availability 365 days a year.
Is City Events Group a public or private company?
City Events Group is a private company. It is classified as unknown and is currently operating.
When was City Events Group founded?
City Events Group was founded in 1960. It employs 11 to 50 people.
Where is City Events Group based?
City Events Group is headquartered in Troy, United States, in the North America region.
How does City Events Group make money?
Five revenue lines are on record. Equipment Rental is the primary driver. The others are event Production Services, video Creation Services, event Streaming and audio System Services.
Who are City Events Group's main competitors?
Direct peers on record are ShowCore, Swank Audio Visuals, Onstage Systems, LMG (Lighting Management Group), AVT Event Technologies and Event EQ. Broad incumbents are Encore Event Technologies, PRG (Production Resource Group) and Freeman Audio Visual Solutions. Kramer US (event AV division) is listed as an others.
Does City Events Group have an API?
No public API is recorded for City Events Group.
What industry is City Events Group in?
City Events Group's product category is Audiovisual Event Production Services. Its primary akta.pro industry code is THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies), with a secondary code of MPAGALAK, Venue Guest Services & Front-of-House Operations (Ushers, Box Office, Accessibility). Its NAICS code is 7113 and its SIC code is 7990.