Draupner Graphics
Draupner Graphics is a Danish software firm founded in 2014 that develops TouchGFX, an embedded graphics framework for STM32 microcontrollers and microprocessors, serving product manufacturers building graphical user interfaces for appliances and industrial equipment.
- Company typePrivate
- Founded2014
- HeadquartersAarhus, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Draupner Graphics does
Draupner Graphics is a Denmark-based private software company, founded in 2014 and headquartered in Aarhus, that develops TouchGFX, a graphics and animation framework purpose-built for embedded user interfaces running on STMicroelectronics' STM32 family of microcontrollers and microprocessors. Its product targets product manufacturers that need to deliver smartphone-grade graphical interfaces on resource-constrained devices, with stated end-use cases spanning washing machines, home appliances, and industrial equipment with embedded displays. TouchGFX is positioned within STMicroelectronics' STM32 Graphic User Interface Authorized Partner Program, sitting alongside six other GUI tool providers (Segger/emWin, Qt, Embedded Wizard, Crank Storyboard, Candera, Altia) and four display module partners (Riverdi, EDT, TSD, e2ip), which provides co-marketing visibility and ecosystem-level distribution rather than direct go-to-market control. The company is led by CEO Brian Jeppesen and operates with an 11–50 person organization; no revenue, pricing, or funding information is publicly disclosed, and the framework appears to be distributed as part of the STM32 ecosystem with implied commercial licensing and support revenue typical of embedded middleware vendors.
Draupner Graphics firmographics
Firmographics- Name
- Draupner Graphics
- Website
- https://touchgfx.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Unknown
- Headcount range
- 11–50 employees
- Short description
- Draupner Graphics is a Danish software firm founded in 2014 that develops TouchGFX, an embedded graphics framework for STM32 microcontrollers and microprocessors, serving product manufacturers building graphical user interfaces for appliances and industrial equipment.
- Ownership category
- akta.pro rank
Draupner Graphics industry classification
Industry- Product category
- Embedded GUI Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- System-on-Chip (SoC) Platforms (Mobile/Consumer/Embedded) (HDAHAJAC)
Keywords
Where Draupner Graphics is headquartered
LocationHeadquarters
- HQ city
- Aarhus
- HQ country
- Denmark
- HQ region
- Europe
Markets served
Draupner Graphics business model
Business model- GTM type
- B2B
- Offering type
- Software
Distribution channels1 record
Draupner Graphics product offering
Product offeringCore offering
Draupner Graphics develops and supplies TouchGFX, a software framework used to build graphical user interfaces and animations on STM32 microcontrollers and microprocessors. The framework targets embedded developers who need high-performance, smartphone-quality UIs on resource-constrained hardware. The company operates as part of the STM32 ecosystem alongside STMicroelectronics.
Differentiator
Problem solved
Functional benefit
Products and services
- TouchGFX TouchGFX is a C++ software framework for creating high-performance graphical user interfaces on STM32 microcontrollers and microprocessors. It is intended for embedded product developers and OEMs designing devices that require smooth animations, smartphone-quality visuals, and efficient memory utilization on resource-constrained hardware.
Companies that use Draupner Graphics
Customer profileSegments2 records
Draupner Graphics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Draupner Graphics partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- Segger Microcontroller (emWin)coreST Authorized Partner providing GUI development tools (emWin) for STM32 hardware. emWin is a graphic library for embedded systems, providing efficient and user-friendly GUI solutions.
- QtcoreST Authorized Partner providing Qt framework for GUI development on STM32 hardware. Qt enables cross-platform application development for embedded devices.
- Embedded WizardcoreST Authorized Partner providing Embedded Wizard GUI development tools for STM32 hardware. Committed to supporting smooth GUI development on STM32.
- Crank Software (AMETEK)coreST Authorized Partner providing Storyboard GUI development platform for STM32 hardware.
- CanderacoreST Authorized Partner providing GUI development tools for STM32 hardware. Committed to supporting smooth GUI development.
- AltiacoreST Authorized Partner providing GUI development tools and code generation for STM32 embedded applications.
- RiverdicoreST Authorized Partner providing production-ready display modules. Riverdi offers display solutions that can be directly integrated into STM32-based products.
- EDT (Electronic Display Technology)coreST Authorized Partner providing production-ready display modules for STM32-based applications.
- TSD (Team Source Display)coreST Authorized Partner providing production-ready display modules for STM32 applications.
- e2ipcoreST Authorized Partner providing production-ready display modules for embedded STM32 solutions.
Recent moves3 records
Expansion highlights3 records
Draupner Graphics competitors and assessment
Company assessmentDirect peers
- Candera: Provider of the Candera CGI Studio GUI authoring tool for embedded STM32 platforms and listed ST Authorized Partner. Competes head-to-head with TouchGFX in embedded HMI tool chains.
- Crank Software (AMETEK): Developer of the Storyboard GUI platform for STM32-class microcontrollers and an ST Authorized Partner. Competes with TouchGFX for embedded GUI design wins in consumer and industrial appliances.
- Altia: Supplier of a code-generation GUI development tool for embedded STM32 applications and listed ST Authorized Partner. Directly competes with TouchGFX for automotive and industrial HMI wins.
- Segger Microcontroller: Developer of emWin, a direct embedded GUI library for STM32 MCUs and listed ST Authorized Partner. Segger targets the same hardware and same customer use cases as TouchGFX, making it the closest direct competitor.
- MicroEJ: Provides the MicroEJ software container (VEE) with embedded GUI capabilities for microcontrollers including STM32. Overlaps with TouchGFX in offering a runtime/framework for embedded graphical UIs.
- The Qt Company: Provides the Qt framework (including Qt for MCUs) targeting embedded GUIs on STM32. Listed as an ST Authorized GUI partner and competes with TouchGFX for the same embedded HMI design wins.
- TARA Systems (Embedded Wizard): Vendor of the Embedded Wizard GUI development toolchain, an ST Authorized Partner providing UI tools for STM32 hardware. Direct competitor to TouchGFX in the embedded GUI space.
Broad incumbents
- STMicroelectronics: Curator of the STM32 ecosystem in which TouchGFX is an authorized partner. ST is the platform on which Draupner's product runs and the convener of the partner program that distributes TouchGFX, making it both enabler and potential vertical integrator.
- NXP Semiconductors: Field a competing MCU + GUI ecosystem (i.MX RT with emWin/Altia support). While not a direct GUI framework vendor, NXP's share in appliance and industrial HMIs defines the boundary of TouchGFX's STM32-centric TAM.
Emerging players
- LVGL: Open-source lightweight embedded graphics library that runs on STM32 MCUs. Targets the same embedded GUI developers as TouchGFX but at zero license cost, exerting pricing pressure on Draupner's commercial offering.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Draupner Graphics social profiles
Digital presenceDraupner Graphics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Draupner Graphics leadership team
Management profileNumber of profiles
Draupner Graphics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Draupner Graphics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Draupner Graphics
What does Draupner Graphics do?
Draupner Graphics develops and supplies TouchGFX, a software framework used to build graphical user interfaces and animations on STM32 microcontrollers and microprocessors. The framework targets embedded developers who need high-performance, smartphone-quality UIs on resource-constrained hardware. The company operates as part of the STM32 ecosystem alongside STMicroelectronics.
When was Draupner Graphics founded?
Draupner Graphics was founded in 2014. It employs 11 to 50 people.
Where is Draupner Graphics based?
Draupner Graphics is headquartered in Aarhus, Denmark, in the Europe region.
Who are Draupner Graphics's main competitors?
Direct peers on record are Candera, Crank Software (AMETEK), Altia, Segger Microcontroller, MicroEJ, The Qt Company and TARA Systems (Embedded Wizard). Broad incumbents are STMicroelectronics and NXP Semiconductors. LVGL is listed as an emerging player.
Does Draupner Graphics have an API?
No public API is recorded for Draupner Graphics.
What industry is Draupner Graphics in?
Draupner Graphics's product category is Embedded GUI Software. Its primary akta.pro industry code is HDAHAJAC, System-on-Chip (SoC) Platforms (Mobile/Consumer/Embedded). Its NAICS code is 54151 and its SIC code is 7373.