Suburban Exterminating
Suburban Exterminating is a 1960-founded Long Island pest management company serving residential and commercial customers across Suffolk and Nassau Counties with recurring PestFree365+ subscriptions, one-time treatments, and home services, operating as a subsidiary of Rentokil Initial.
- Company typePrivate
- Founded1960
- HeadquartersRiverhead, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Suburban Exterminating does
Suburban Exterminating is a Long Island-based, full-service pest management company founded in 1960 and headquartered in Ronkonkoma, New York, with a secondary office in Riverhead. It serves residential and commercial customers across Suffolk County, Nassau County, and the broader Long Island region through 22+ dedicated service-area locations, operating as a subsidiary within the Rentokil Initial North America family of pest control companies.
The company's offering is built around three core pillars: (1) recurring residential pest control anchored by the PestFree365+ annual subscription, which bundles coverage of 36 common pests with quarterly inspections, unlimited service calls, and automatic monthly billing; (2) specialized add-on services including a Thermacell-powered mosquito repellent system, bed bug heat treatment (120–140°F), attic insulation using borate-treated cellulose, gutter protection, and rodent and wildlife exclusion via the proprietary Flexi Armour stainless steel mesh system; and (3) commercial pest management programs tailored for healthcare facilities, hotels, schools, warehouses, and offices, with compliance against HACCP and AIB standards. The underlying methodology is Integrated Pest Management (IPM) — a three-step protocol of pest identification, targeted non-chemical control, and exclusion-based prevention — supported by QualityPro, Green Shield, and Green Pro certifications.
Suburban generates revenue through a mix of recurring subscriptions, one-time treatments, and bundled home services, priced via quote and supported by promotional coupons and a $100 referral credit program. Go-to-market is sales-led and direct: phone-based scheduling, online quote requests, in-person inspections, and an online customer portal for existing accounts. The company is privately held as part of Rentokil Initial and does not publicly disclose revenue, headcount, or ownership structure.
Suburban Exterminating firmographics
Firmographics- Name
- Suburban Exterminating
- Legal name
- Suburban Exterminating
- Website
- https://suburbanexterminating.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Short description
- Suburban Exterminating is a 1960-founded Long Island pest management company serving residential and commercial customers across Suffolk and Nassau Counties with recurring PestFree365+ subscriptions, one-time treatments, and home services, operating as a subsidiary of Rentokil Initial.
- Ownership category
- akta.pro rank
Suburban Exterminating industry classification
Industry- Product category
- Pest Control Services
- NAICS
- Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171), Services to Buildings and Dwellings (5617)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Residential Pest Control (IMAIAHAC)
- akta.pro secondary industries
- Recurring Maintenance Plans (General Pests) (HSAMAAAN), Commercial General Pest Control (Non-Specialty) (HSAMAAAL), IPM Multi-Unit Housing (Apartment/Condo) Preventive Programs (HSAMAJAI)
Keywords
Where Suburban Exterminating is headquartered
LocationHeadquarters
- HQ city
- Riverhead
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Suburban Exterminating business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- PestFree365+ Subscription Plans: Annual recurring subscription service providing four scheduled inspections and treatments per year, covering 36 common pests. Includes unlimited service calls between appointments and automatic monthly billing.
- One-Time Pest Treatments: Individual service visits for specific pest problems including ants, cockroaches, bed bugs, termites, mosquitoes, and wildlife. Pricing varies by pest type and property size.
- Home Services: Additional services including attic insulation, gutter protection, rodent and wildlife exclusion, and related home maintenance. Can be bundled with pest control plans.
- Commercial Pest Control: Customized pest management programs for businesses including warehouses, healthcare facilities, hotels, schools, and office buildings. Typically annual contracts with scheduled service visits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | $50 off initial pest service when signing up for preventative plan |
| Subscription | Annual | $100 off termite service with new termite plan |
| One time/ perpetual license | One time/ perpetual license | $100 off rodent and wildlife exclusion service |
| One time/ perpetual license | One time/ perpetual license | $100 off insulation service |
| Subscription | Annual | $25 off mosquito service |
| Other | Pay-as-you-go | $100 referral reward for customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Suburban Exterminating product offering
Product offeringCore offering
Suburban Exterminating provides full-service pest management for residential homeowners and commercial properties across Long Island. Its flagship PestFree365+ annual subscription delivers quarterly inspections and unlimited service calls covering 36 common pests. The company also offers specialized one-time treatments (bed bug heat treatment, termite control, rodent and wildlife exclusion, mosquito systems), green pest control using IPM methodology, and ancillary home services including attic insulation, gutter protection, and wildlife exclusion.
Product overview
Suburban Exterminating offers a comprehensive pest control service portfolio centered around its core PestFree365+ annual protection plan, which covers 36 common pests with quarterly inspections. The company provides residential and commercial pest control services with specialized offerings including Green Pest Control using Integrated Pest Management methodology, Mosquito Repellent Systems powered by Thermacell technology, and Home Services encompassing attic insulation, rodent/wildlife exclusion with Flexi Armour, and gutter protection. Key differentiators include eco-friendly approaches with Green Shield certification and EPA Pesticide Environmental Stewardship Program membership, bed bug heat treatment capabilities, and a referral rewards program.
Differentiator
Problem solved
Functional benefit
Brands
- PestFree365+: A year-round preventive pest control program covering 36 common pests with quarterly inspections and unlimited service calls.
- PestFree365
Products and services
- PestFree365+ Annual Pest Protection Plan Annual preventive pest control program providing year-round protection against 36 common pests including ants, bed bugs, cockroaches, rodents, and wasps. Includes four scheduled inspections per year, unlimited service calls between appointments, and automatic monthly billing. Targeted at single-family residential homeowners.
Quantifiable outcome
- Covers 36 common pests in Suffolk and Nassau Counties under PestFree365+ plan
- +1 more outcomes
Companies that use Suburban Exterminating
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Suburban Exterminating technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Suburban Exterminating partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- RentokilcoreSuburban Exterminating is a member of the Rentokil family of companies in North America. Rentokil is a global pest control business operating worldwide, providing high levels of service to residential and commercial customers. The partnership provides operational support and brand backing while Suburban maintains local market presence.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Suburban Exterminating competitors and assessment
Company assessmentEmerging players
- Mosquito Joe: Franchise-based mosquito and outdoor pest control specialist focused on recurring seasonal service for residential yards — overlaps with Suburban's Thermacell-powered mosquito program and recurring residential model in the outdoor pest category.
- Hawx Pest Control: Tech-enabled residential pest control brand with subscription plans and aggressive digital marketing — competes for the same digitally-minded Long Island homeowners with a more digital-first GTM.
Direct peers
- Cook's Pest Control: Regional pest control operator offering residential recurring plans (including a 365-style program), termite service, and IPM — closely comparable to Suburban's subscription-led residential model, though concentrated in the Southeast.
- Ehrlich Pest Control: Long-established pest control brand in the northeastern/Mid-Atlantic US providing residential and commercial pest management with recurring service plans and IPM methodology — a direct competitor given proximity to Long Island and similar subscription offering.
- Arrow Exterminators: Regional pest control operator in the southeastern US offering residential pest subscription plans, commercial contracts, and home services — comparable in business model and subscription-driven recurring revenue, but operating in a different region.
- Truly Nolen Pest Control: National residential and commercial pest control franchise offering recurring pest management with an emphasis on service quality and brand recognition — comparable to Suburban in customer experience and franchise-style regional operations.
- Orkin: Largest US pest control operator offering residential and commercial pest management across the full pest spectrum, including recurring subscription plans and IPM-based services — directly comparable to Suburban's product and customer mix, though at national scale.
- Massey Services: Privately held pest and termite management company with residential subscription plans (Pest Prevention PLUS), commercial programs, and integrated home services — comparable in business model, recurring-revenue focus, and Southeast regional footprint.
- Western Exterminator: Long-standing US pest control operator (founded 1921) serving residential and commercial customers with recurring service plans, termite control, and IPM-style programs — closely comparable to Suburban's model and regional brand approach.
- Terminix Service, Inc. Major US residential and commercial pest control brand with subscription-style quarterly plans, termite and rodent services, and a focus on recurring maintenance — a direct competitor in the same recurring-service pest control category as Suburban.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Suburban Exterminating social profiles
Digital presenceSuburban Exterminating financial estimates
Financial estimateRevenue estimate
Valuation estimate
Suburban Exterminating leadership team
Management profileNumber of profiles
Profiles1 record
Suburban Exterminating funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Suburban Exterminating M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Suburban Exterminating
What does Suburban Exterminating do?
Suburban Exterminating provides full-service pest management for residential homeowners and commercial properties across Long Island. Its flagship PestFree365+ annual subscription delivers quarterly inspections and unlimited service calls covering 36 common pests. The company also offers specialized one-time treatments (bed bug heat treatment, termite control, rodent and wildlife exclusion, mosquito systems), green pest control using IPM methodology, and ancillary home services including attic insulation, gutter protection, and wildlife exclusion.
Is Suburban Exterminating a public or private company?
Suburban Exterminating is a private company. It is classified as corporate owned and is currently operating.
When was Suburban Exterminating founded?
Suburban Exterminating was founded in 1960.
Where is Suburban Exterminating based?
Suburban Exterminating is headquartered in Riverhead, United States, in the North America region.
How does Suburban Exterminating make money?
Four revenue lines are on record. PestFree365+ Subscription Plans are the primary driver. The others are one-Time Pest Treatments, home Services and commercial Pest Control.
Who are Suburban Exterminating's main competitors?
Emerging players on record are Mosquito Joe and Hawx Pest Control. Direct peers are Cook's Pest Control, Ehrlich Pest Control, Arrow Exterminators, Truly Nolen Pest Control, Orkin, Massey Services, Western Exterminator and Terminix Service, Inc..
Does Suburban Exterminating have an API?
No public API is recorded for Suburban Exterminating.
What industry is Suburban Exterminating in?
Suburban Exterminating's product category is Pest Control Services. Its primary akta.pro industry code is IMAIAHAC, Residential Pest Control, with a secondary code of HSAMAAAN, Recurring Maintenance Plans (General Pests). Its NAICS code is 561710 and its SIC code is 7340.